Wally World Media (WLYW) 10-K23 Dec 132013 FY Annual reportFinancial data

Company Profile

Document_and_Entity_Informatio

Document and Entity Information (USD $)	12 Months Ended
Document and Entity Information (USD $)	Sep. 30, 2013	Dec. 23, 2013	Mar. 31, 2013
Document and Entity Information [Abstract]	'	'	'
Entity Registrant Name	'Wally World Media, Inc	'	'
Entity Central Index Key	'0001555214	'	'
Amendment Flag	'false	'	'
Current Fiscal Year End Date	'--09-30	'	'
Document Type	'10-K	'	'
Document Period End Date	30-Sep-13	'	'
Document Fiscal Year Focus	'2013	'	'
Document Fiscal Period Focus	'FY	'	'
Entity Current Reporting Status	'Yes	'	'
Entity Voluntary Filers	'No	'	'
Entity Well-known Seasoned Issuer	'No	'	'
Entity Filer Category	'Smaller Reporting Company	'	'
Entity Common Stock, Shares Outstanding	'	27,645,000	'
Entity Public Float	'	'	$1,938,000

Balance_Sheets

Balance Sheets (USD $)	Sep. 30, 2013	Sep. 30, 2012
CURRENT ASSETS:	'	'
Cash	$87,663	$83,840
Prepaid expenses and other current assets	5,200	2,137
Total Current Assets	92,863	85,977
Long Term Assets:	'	'
Security deposit	8,400	'
Total Assets	101,263	85,977
CURRENT LIABILITIES:	'	'
Accounts payable	30,189	307
Due to related parties	7,675	13,133
Total Current Liabilities	37,864	13,440
Commitments and Contingencies - (Note 5)	'	'
STOCKHOLDERS' EQUITY:	'	'
Preferred stock ($0.0001 par value; 50,000,000 shares authorized; none issued or outstanding	'	'
Common stock ($0.0001 par value; 500,000,000 shares authorized; 26,490,000 and 19,080,000 shares issued and outstanding at September 30, 2013 and 2012, respectively)	2,649	1,908
Additional paid-in capital	912,087	171,828
Deficit accumulated during development stage	-851,337	-101,199
Total Stockholders' Equity	63,399	72,537
Total Liabilities and Stockholders' Equity	$101,263	$85,977

Balance_Sheets_Parenthetical

Balance Sheets (Parenthetical) (USD $)	Sep. 30, 2013	Sep. 30, 2012
Balance Sheets [Abstract]	'	'
Preferred stock, par value	$0.00	$0.00
Preferred stock, shares authorized	50,000,000	50,000,000
Preferred stock, shares issued	'	'
Preferred stock, shares outstanding	'	'
Common stock, par value	$0.00	$0.00
Common stock, shares authorized	500,000,000	500,000,000
Common stock, shares issued	26,490,000	19,080,000
Common stock, shares outstanding	26,490,000	19,080,000

Statements_of_Operations_Unaud

Statements of Operations (Unaudited) (USD $)	4 Months Ended	12 Months Ended	16 Months Ended
Statements of Operations (Unaudited) (USD $)	Sep. 30, 2012	Sep. 30, 2013	Sep. 30, 2013
Statements of Operations [Abstract]	'	'	'
NET REVENUES	'	'	'
OPERATING EXPENSES:	'	'	'
Compensation	86,736	500,111	586,847
Professional fees	10,307	137,806	148,113
Rent expense	1,208	14,462	15,670
Impairment expense	'	35,000	35,000
General and administrative	2,948	63,211	66,159
Total Operating Expenses	101,199	750,590	851,789
OTHER INCOME (EXPENSE)	'	'	'
Interest Income	'	452	452
Total Other Income (Expense)	'	452	452
NET LOSS	($101,199)	($750,138)	($851,337)
NET LOSS PER COMMON SHARE:	'	'	'
Basic and diluted	($0.01)	($0.03)	($0.04)
WEIGHTED AVERAGE NUMBER OF COMMON SHARES OUTSTANDING:	'	'	'
Basic and diluted	18,262,206	23,578,230	22,126,178

Statement_of_Changes_in_Stockh

Statement of Changes in Stockholders' Equity (Unaudited) (USD $)	Total	Preferred Stock	Common Stock	Additional Paid-in Capital	Deficit Accumulated During Development Stage
Beginning balance at May. 17, 2012	'	'	'	'	'
Beginning balance, Shares at May. 17, 2012	'	'	'	'	'
Issuance of common stock to founders	1,736	'	1,736	'	'
Issuance of common stock to founders, Shares	'	'	17,360,000	'	'
Issuance of common stock for services	85,000	'	85	84,915	'
Issuance of common stock for services, Shares	'	'	850,000	'	'
Sale of common stock	87,000	'	87	86,913	'
Sale of common stock, Shares	'	'	870,000	'	'
Net loss	-101,199	'	'	'	-101,199
Balance at Sep. 30, 2012	72,537	'	1,908	171,828	-101,199
Balance, Shares at Sep. 30, 2012	'	'	19,080,000	'	'
Issuance of common stock for services	68,000	'	68	67,932	'
Issuance of common stock for services, Shares	'	'	680,000	'	'
Sale of common stock	673,000	'	673	672,327	'
Sale of common stock, Shares	'	'	6,730,000	'	'
Net loss	-750,138	'	'	'	-750,138
Balance at Sep. 30, 2013	$63,399	'	$2,649	$912,087	($851,337)
Balance, Shares at Sep. 30, 2013	'	'	26,490,000	'	'

Statements_of_Cash_Flows_Unaud

Statements of Cash Flows (Unaudited) (USD $)	4 Months Ended	12 Months Ended	16 Months Ended
Statements of Cash Flows (Unaudited) (USD $)	Sep. 30, 2012	Sep. 30, 2013	Sep. 30, 2013
CASH FLOWS FROM OPERATING ACTIVITIES:	'	'	'
Net loss	($101,199)	($750,138)	($851,337)
Adjustments to reconcile net loss to net cash used in operating activities:	'	'	'
Amortization of prepaid expense in connection with the issuance of common stock issued for prepaid services	'	25,000	25,000
Impairment expense	'	35,000	35,000
Stock-based compensation and fees	86,736	43,000	129,736
Changes in operating assets and liabilities:	'	'	'
Prepaid expenses and other current asset	-2,137	-3,063	-5,200
Security deposit	'	-8,400	-8,400
Accounts payable	307	29,882	30,189
NET CASH USED IN OPERATING ACTIVITIES	-16,293	-628,719	-645,012
CASH FLOWS FROM INVESTING ACTIVITIES:	'	'	'
Purchase of intellectual properties from related party	'	-35,000	-35,000
NET CASH USED IN INVESTING ACTIVITIES	'	-35,000	-35,000
CASH FLOWS FROM FINANCING ACTIVITIES:	'	'	'
Proceeds from related party advances	13,133	7,488	20,621
Repayments of related party advances	'	-12,946	-12,946
Proceeds from sale of common stock	87,000	673,000	760,000
NET CASH PROVIDED BY FINANCING ACTIVITIES	100,133	667,542	767,675
NET INCREASE IN CASH	83,840	3,823	87,663
CASH - beginning of period	'	83,840	'
CASH - end of period	83,840	87,663	87,663
Cash paid for:	'	'	'
Interest	'	'	'
Income taxes	'	'	'
NON-CASH INVESTING AND FINANCING ACTIVITIES:	'	'	'
Issuance of Common Stock for prepaid services	'	$25,000	$25,000

Organization_and_Summary_of_Si

Organization and Summary of Significant Accounting Policies	12 Months Ended
	Sep. 30, 2013
Organization and Summary of Significant Accounting Policies [Abstract]	'
ORGANIZATION AND SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES	'

	NOTE 1 – ORGANIZATION AND SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES

	Organization

	Wally World Media, Inc. (the “Company”) was incorporated in the State of Nevada on May 17, 2012 and established a fiscal year end of September 30. The Company’s principal business is focused on creating an internet crowd-sourcing, virtual, micro service network that allows users that register on the Company’s website to place job offerings for a service on the Company’s “youpop” platform, a social media website. Services may include a video of a personalized birthday wish, a practical joke, a dare, etc. Additionally, the Company’s registered website users may post events such as a bachelor party or anniversary on the Company’s “Party Crowd” platform. Users may accept donations from people who are attending the event.

	Basis of presentation and going concern

	The Company is presented as a development stage company. Activities during the development stage include website development, development of the Company’s business plan and the raising of capital.

	As reflected in the accompanying financial statements, the Company has a net loss and net cash used in operations of $750,138 and $628,719, respectively, for the year ended September 30, 2013. Additionally the Company has a deficit accumulated during development stage of $851,337, at September 30, 2013 and is in the development stage with no revenues. The ability of the Company to continue as a going concern is dependent on the Company’s ability to further implement its business plan, raise capital, and generate revenues. Currently, management is seeking capital to implement its business plan. Management believes that the actions presently being taken provide the opportunity for the Company to continue as a going concern. The financial statements do not include any adjustments that might be necessary if the Company is unable to continue as a going concern.

	Use of estimates

	The preparation of the financial statements in conformity with accounting principles generally accepted in the U.S. requires management to make estimates and assumptions that affect the reported amounts of assets, liabilities, revenues, expenses, and the related disclosures at the date of the financial statements and during the reporting period. Actual results could materially differ from these estimates. Significant estimates include the valuation of deferred tax assets, valuation of assets purchased from a related party and the value of stock-based compensation and fees.

	Cash and cash equivalents

	The Company considers all highly liquid debt instruments and other short-term investments with maturity of three months or less, when purchased, to be cash equivalents. The Company maintains cash and cash equivalent balances at one financial institution that is insured by the Federal Deposit Insurance Corporation. The Company’s account at this institution is insured by the Federal Deposit Insurance Corporation ("FDIC") up to $250,000. As of September 30, 2013, the Company has not reached bank balances exceeding the FDIC insurance limit. To reduce its risk associated with the failure of such financial institution, the Company evaluates at least annually the rating of the financial institution in which it holds deposits.

	Fair value measurements and fair value of financial instruments

	Fair value is the exchange price that would be received for an asset or paid to transfer a liability (an exit price) in the principal or most advantageous market for the asset or liability in an orderly transaction between market participants. The Company classifies assets and liabilities recorded at fair value under the fair value hierarchy based upon the observability of inputs used in valuation techniques. Observable inputs (highest level) reflect market data obtained from independent sources, while unobservable inputs (lowest level) reflect internally developed market assumptions. The fair value measurements are classified under the following hierarchy:

		●	Level 1—Observable inputs that reflect quoted market prices (unadjusted) for identical assets and liabilities in active markets;
		●	Level 2—Observable inputs, other than quoted market prices, that are either directly or indirectly observable in the marketplace for identical or similar assets and liabilities, quoted prices in markets that are not active, or other inputs that are observable or can be corroborated by observable market data for substantially the full term of the assets and liabilities; and
		●	Level 3—Unobservable inputs that are supported by little or no market activity that is significant to the fair value of assets or liabilities.

	The estimated fair value of certain financial instruments, including cash and cash equivalents and accounts payable are carried at historical cost basis, which approximates their fair values because of the short-term nature of these instruments.

	Property and equipment

	Property and equipment are carried at cost less accumulated depreciation. Depreciation is computed using the straight-line method over the estimated useful lives of the assets. The cost of repairs and maintenance is expensed as incurred; major replacements and improvements are capitalized. When assets are retired or disposed of, the cost and accumulated depreciation are removed, and any resulting gains or losses are included in the Statement of Operations.

	Software development costs

	Costs incurred to develop internal-use software, including website development costs, during the preliminary project stage are expensed as incurred. Internal-use software development costs are capitalized during the application development stage, which is after: (i) the preliminary project stage is completed; and (ii) management authorizes and commits to funding the project and it is probable the project will be completed and used to perform the function intended. Capitalization ceases at the point the software project is substantially complete and ready for its intended use, and after all substantial testing is completed. Upgrades and enhancements are capitalized if it is probable that those expenditures will result in additional functionality. Amortization is provided for on a straight-line basis over the expected useful life of three years of the internal-use software development costs and related upgrades and enhancements. When existing software is replaced with new software, the unamortized costs of the old software are expensed when the new software is ready for its intended use.

	Impairment of long-lived assets

	The Company reviews long-lived assets for impairment whenever events or changes in circumstances indicate that the carrying amount of the assets may not be fully recoverable, or at least annually. The Company recognizes an impairment loss when the sum of expected undiscounted future cash flows is less than the carrying amount of the asset. The amount of impairment is measured as the difference between the asset’s estimated fair value and its book value. The Company recorded an impairment loss in the amount of $35,000 during the year ended September 30, 2013 (see Note 2).

	Revenue recognition

	The Company will recognize revenue when persuasive evidence of an arrangement exists, delivery has occurred or services have been rendered, the purchase price is fixed or determinable and collectability is reasonably assured. For all revenue sources discussed below, in accordance with ASC 605-45 “Principal Agent Considerations”, the Company recognizes revenue net of amounts paid to third parties. The Company’s specific revenue recognition policies are as follows:

	Users that register on the Company’s website may place job offerings for a service on the Company’s “Youpop” platform, a social media website (the “Job Offeror”). The Job Offeror will offer cash payments for a specific service to be completed. For example, the Job Offeror may require another user to provide a video of a specific content (i.e. personalized birthday wish, practical joke, dares, etc.). Other users that are looking to fulfill job postings (the “Job Offeree”) apply for the job. Once the Job Offeree applies, the Job Offeror can view the applicants profile, past jobs, user rating and ask direct questions. Once the Job Offeror engages a Job Offeree, the Company will charge the Job Offeror’s credit card for the service fee including its transaction fee of up to 30% of the transaction amount and the Company will hold the money until the work is completed by the job offeree and uploaded to Youpop for review and acceptance. At such time, the Company will record deferred revenue for the amount of the transaction fee and a customer deposit for the amount received from the Job Offeror. Upon acceptance of the completed task by the Job Offeror, the money is moved to the Job Offeree’s account and the Company will recognize transaction fee revenue. Job Offerees may request the funds be sent to them or they may leave it on account. Upon completion of the job, the Company recognizes revenue which consists of a transaction fee of up to 30% of the transaction amount with 50% paid by the Job Offeror and 50% by the Job Offeree.

	Income taxes

	The Company is governed by the Income Tax Law of the United States. The Company utilizes ASC Topic 740, "Accounting for Income Taxes," which requires the recognition of deferred tax assets and liabilities for the expected future tax consequences of events that have been included in the financial statements or tax returns. Under this method, deferred income taxes are recognized for the tax consequences in future years of differences between the tax bases of assets and liabilities and their financial reporting amounts at each period end based on enacted tax laws and statutory tax rates applicable to the periods in which the differences are expected to affect taxable income. Valuation allowances are established, when necessary, to reduce deferred tax assets to the amount expected to be realized.

	Under ASC Topic 740, the evaluation of a tax position is a two-step process. The first step is to determine whether it is more likely than not that a tax position will be sustained upon examination, including the resolution of any related appeals or litigation based on the technical merits of that position. The second step is to measure a tax position that meets the more-likely-than-not threshold to determine the amount of benefit to be recognized in the financial statements.

	A tax position is measured at the largest amount of benefit that is greater than 50% likelihood of being realized upon ultimate settlement. Tax positions that previously failed to meet the more-likely-than-not recognition threshold should be recognized in the first subsequent period in which the threshold is met. Previously recognized tax positions that no longer meet the more-likely-than-not criteria should be de-recognized in the first subsequent financial reporting period in which the threshold is no longer met. ASC Topic 740 also provides guidance on de-recognition, classification, interest and penalties, accounting in interim periods, disclosures, and transition.

	Stock-based compensation

	The Company accounts for stock-based instruments granted to employees in accordance with ASC Topic 718. ASC Topic 718 requires companies to estimate and recognize the grant-date fair value of stock based awards issued to employees and directors. The Company recognizes compensation on a straight-line basis over the requisite service period for each award. There were no options outstanding as of September 30, 2013. The Company accounts for non-employee stock-based awards in accordance with the measurement and recognition criteria under ASC Topic 505-50.

	Advertising

Advertising is expensed as incurred and is included in general and administrative expenses in the accompanying statements of operations. For the year ended September 30, 2013,and for the period from May 17, 2012 (inception) to September 30, 2012, advertising expense was $450 and $0 respectively.

Research and development

Research and development costs are expensed as incurred. For the year ended September 30, 2013, and for the period from May 17, 2012 (inception) to September 30, 2012, research and development costs were $0.

Net loss per share of common stock

Basic net loss per share is computed by dividing the net loss by the weighted average number of common shares during the period. Diluted net loss per share is computed using the weighted average number of common shares and potentially dilutive securities outstanding during the period. At September 30, 2013 and 2012, the Company did not have any potentially dilutive securities outstanding.

Recent accounting pronouncements

Accounting standards which were not effective until after September 30, 2013 are not expected to have a material impact on the Company’s financial position or results of operations.

Related_Party_Transactions

Related Party Transactions	12 Months Ended
	Sep. 30, 2013
Related Party Transactions [Abstract]	'
RELATED PARTY TRANSACTIONS	'
	NOTE 2 – RELATED PARTY TRANSACTIONS

	The following related parties from time to time, provided advances to the Company for working capital purposes. At September 30, 2013 and 2012, the Company had a payable to these individuals of $7,675 and $13,133, respectively. These advances were short-term in nature and non-interest bearing.

		Balance at		Balance at
		30-Sep-13		30-Sep-12
	Name					Relationship
	Robb Knie	$	5,000	$	5,000	Principal shareholder/former CEO and employee
	Darin Myman		2,675		8,133	CEO, director and shareholder
		$	7,675	$	13,133

	For the period from May 17, 2012 (inception) to September 30, 2012, the Company’s principal shareholder paid certain office expenses amounting to $5,000 on behalf of the Company. At September 30, 2013 and 2012, the Company had a payable to such shareholder of $5,000.

	At September 30, 2013, the Company’s CEO paid certain office expenses amounting to $7,488 on behalf of the Company and there were amounts due of $8,133 for working capital the CEO previously advanced to the Company during the period from May 17, 2012 to September 30, 2012. During the year ended September 30, 2013, the Company repaid $12,946 to the Company’s CEO, leaving a balance of $2,675 at September 30, 2013.

	On October 22, 2012, the Company paid $35,000 to Robb Knie, the Company’s majority stockholder and employee and former chief executive officer (the “Seller”) for the purchase of certain intellectual properties consisting URL’s, trademarks and programming code (the “Purchased Assets”). In connection with the acquisition of the Purchased Assets, the Company recorded intellectual properties of $35,000, which is less than the Seller’s original cost basis. For the year ended September 30, 2013, the Company recognized an impairment charge of $35,000 in connection with the Purchased Assets.

	Certain common shares were issued to related parties during 2013 and 2012 (See Note 3).

Stockholders_Equity

Stockholders' Equity	12 Months Ended
Stockholders' Equity	Sep. 30, 2013
Stockholders' Equity [Abstract]	'
STOCKHOLDERS' EQUITY	'
	NOTE 3 – STOCKHOLDERS’ EQUITY

	On August 1, 2013, the Board of Directors and holders of a majority of the Company’s outstanding capital stock of the Company approved the Company's 2013 Equity Incentive Plan, which reserves 8,000,000 shares of common stock for issuance to the Company's officers, directors, and employees.

	Preferred stock

	The Company authorized 50,000,000 preferred shares. Preferred shares may be designated by the Company’s board of directors. There were no shares designated as of September 30, 2013 and 2012.

	Common stock

	On May 17, 2012, the Company issued 17,360,000 shares of its common stock to the Company’s founders for services rendered. As there was no determinable fair value of founder’s shares, the Company valued these common shares at a nominal value of $.0001 per common share. In connection with issuance of these common shares, the Company recorded stock-based compensation of $1,736.

	During the period from June 2012 to September 2012, the Company sold 870,000 of its common shares for cash proceeds of $0.10 per share, or $87,000 in a private placement.

	On July 16, 2012, the Company issued 850,000 shares of its common stock to consultants for services rendered. The Company valued these common shares at the fair value of $0.10 per common share based on the sale of common stock in a private placement at $0.10 per common share. In connection with issuance of these common shares, the Company recorded stock-based compensation of $85,000.

	Between October 1, 2012 and December 31, 2012, the Company sold 4,000,000 shares of its common stock at $0.10 per common share for proceeds of $400,000.

	On February 19, 2013, the Company issued 250,000 vested shares of its common stock to a consultant in connection with a 12 month consulting agreement (see Note 5). The Company valued these common shares at the fair value of $0.10 per common share or $25,000 based on the sale of common stock in a private placement at $0.10 per common share. In connection with the issuance of these common shares, the Company recorded stock-based compensation of $25,000 for the year ended September 30, 2013 as the contract was terminated in June 2013.

	On April 1, 2013, the Company issued 100,000 vested shares of its common stock to a consultant in connection with a 12 month consulting agreement (see Note 5). The Company valued these common shares at the fair value of $0.10 per common share or $10,000 based on the sale of common stock in a private placement at $0.10 per common share. In connection with the issuance of these common shares, the Company recorded stock-based compensation of $10,000 for the year ended September 30, 2013 as the contract was terminated in May 2013.

	On May 2, 2013, the Company issued 240,000 shares of its common stock at $0.10 per common share to a company owned by its Chief Financial Officer as payment for accounting services rendered pursuant to an engagement letter. The Company valued these common shares at the fair value of $0.10 per common share based on the sale of common stock in a private placement at $0.10 per common share. In connection with issuance of these common shares, the Company recorded stock-based compensation of $24,000.

	In June 2013 the Company collected from various investors $33,000 in connection with the anticipated purchase of 330,000 shares of the Company’s common stock subject to the Company’s acceptance and due diligence. In July 2013, the company accepted the subscriptions and issued 330,000 shares of the Company’s common stock at a per share purchase price of $0.10.

	On July 1, 2013, the Company issued 90,000 shares of its common stock at $0.10 per common share to a company owned by its Chief Financial Officer as payment for accounting services rendered pursuant to an engagement letter. The Company valued these common shares at the fair value of $0.10 per common share based on the sale of common stock in a private placement at $0.10 per common share. In connection with issuance of these common shares, the Company recorded stock-based compensation of $9,000.

	On July 23, 2013, the Company sold 400,000 shares of the Company’s common stock to a certain number of accredited investors at a per share purchase price of $0.10 and raised gross proceeds of $40,000.

	On August 1, 2013 and August 7, 2013, the Company entered into 2 separate subscription agreements with 2 additional accredited investors for the sale of 1,000,000 shares of common stock to each investor at a per share purchase price of $0.10 and the Company raised gross proceeds of $200,000.

Income_Taxes

Income Taxes	12 Months Ended
Income Taxes	Sep. 30, 2013
Income Taxes [Abstract]	'
INCOME TAXES	'
	NOTE 4 – INCOME TAXES

	The Company has incurred aggregate net operating losses of approximately $647,134 for income tax purposes for the period ended September 30, 2013. The net operating loss carries forward for United States income taxes, which may be available to reduce future years’ taxable income. These carry forwards will expire, if not utilized, through 2033. Management believes that the realization of the benefits from these losses appears not more than likely due to the Company’s limited operating history and continuing losses for United States income tax purposes. Accordingly, the Company has provided a 100% valuation allowance on the deferred tax asset to reduce the asset to zero. Management will review this valuation allowance periodically and make adjustments as warranted.

	The Company’s income tax expense (benefit) differs from the “expected” tax expense for Federal income tax purposes computed by applying a Federal corporate tax rate of 34% to loss before income taxes as follows:

		September 30,			September 30,
		2013			2012
	U.S “expected” income tax	$	(255,046	)	$	(34,407	)
	State income taxes, net of benefit		(67,512	)		(9,108	)
	Permanent differences :
	Impairment expense		15,050			-
	Stock based compensation and consulting		29,240			37,296

	Change in valuation allowance		278,268			6,219
	Total provision for income taxes	$	-		$	-

	The tax effects of temporary differences that give rise to significant portions of deferred tax assets and liabilities at September 30, 2013 and 2012 are as follows:

	Deferred tax assets:	September 30,			September 30,
	Deferred tax assets:	2013			2012
	Net operating loss carryover		284,487		$	6,219
	Less: valuation allowance		(284,487	)		(6,219	)
	Net deferred tax asset	$	-		$	-

	The valuation allowance at September 30, 2013 was $284,487. The increase during 2013 was $278,268. The Company has identified its federal income tax return as its major tax jurisdiction. The fiscal 2012 and 2013 years are still open for examination.

Commitments_and_Contingencies

Commitments and Contingencies

12 Months Ended

Sep. 30, 2013

Commitments and Contingencies [Abstract]

COMMITMENTS AND CONTINGENCIES

NOTE 5 – COMMITMENTS AND CONTINGENCIES

On February 19, 2013 the Company entered into a one year renewable contract (the “Agreement”) with a consultant to recruit approved celebrities to be featured on the Company’s website and in accordance with the Company’s standard written terms and conditions which are set forth on the website. The consultant’s compensation agreement is as follows:

With respect to any approved celebrity that becomes an activated celebrity during the Term and/or for a period of twelve (12) months after the termination of this Agreement (the “ Tail Period ”), the Company shall pay the consultant the following compensation (which shall be non-refundable notwithstanding the termination of this Agreement):

(a)

Cash Compensation. The Company shall pay the consultant, or to consultant’s designee, a non-refundable monthly retainer in the amount of $2,500 payable as follows, (i) $ 7,500 payable upon the execution of this Agreement and (i) $2,500 commencing on the four (4) month anniversary of this Agreement and every month on the monthly anniversary of this Agreement thereafter during the term. Notwithstanding the forgoing, in the event that the Company shall secure debt or equity financing, in one or more financings, of at least $500,000 in the aggregate during the initial one year Term of this Agreement, then the monthly retainer shall retroactively increase from the effective date to $5,000 per month and the Company shall remit to the consultant the additional cash compensation within five (5) business days after the closing of any such financing.

(b)

Stock Compensation.

(i)

The Initial Shares. Within ten (10) business days after the Effective Date, the Company shall issue to the consultant 250,000 shares of the Company’s common stock (the “ Initial Shares ”).

(ii)

The Additional Shares. Within ten (10) business days after twenty (20) activated celebrities shall be offering services on the Company’s website, the Company shall issue to the consultant an additional 250,000 shares of the Company’s common stock (the “ Additional Shares ”).

(iii)

The Bonus Shares. For every additional ten activated celebrities (above and beyond the initial twenty (20) activated celebrities) that shall commence offering services on the Company’s website, the Company shall issue to the consultant within ten (10) business days after reaching such threshold, an additional 5,000 shares (or in the case of any Hall of Fame, All-Star, or award winning celebrity, 10,000 shares) of the Company’s stock per each additional activated celebrity that shall list an offer for services on the Company website (the “ Bonus Shares ,” and together with the Initial Shares and the Additional Shares, collectively, the “ Shares ”).

(iv)

If at any time the Company shall determine to file with the Securities and Exchange Commission a registration statement relating to an offering for its own account or for the account of others under the Securities Act of 1933, as amended (the “Securities Act”), of any of its equity securities (other than (i) any amendment to the registration statement (file number 333-185694) previously filed with the Securities and Exchange Commission or the re-filing of a registration statement that was previously filed and withdrawn; or (ii) on Form S-4, Form S-8 or their then equivalents relating to equity securities to be issued solely in connection with any acquisition of any entity or business or equity securities issuable in connection with stock option or other bona fide, employee benefit plans), the Company shall use its best efforts to include in such registration statement all of the Shares. Notwithstanding the foregoing, the Company shall not be obligated to register the Shares as contemplated herein if all of the Shares may be sold without restriction pursuant to Rule 144 promulgated pursuant to the Securities Act of 1933, as amended.

(c)

Bonus Compensation. In the event that the aggregate group of the activated celebrities shall generate gross revenue to the Company in excess of the cash compensation, then the consultant shall also receive a cash bonus in the amount of five percent of the gross revenue generated to the Company by aggregate group of the activated celebrities during the term and for a period that is the longer of (i) two years after the termination of this Agreement or (ii) two years after the expiration of the Tail Period, if any.

The Company may terminate this Agreement with 30 days prior written notice to the consultant (provided that the consultant shall still be entitled to the cash, stock and bonus compensation they had previously earned). On June 19, 2013, the Company terminated the contract and the consultant agreed to waive the minimum payment of $2,500 per month (See Note 3).

On April 1, 2013, the Company executed a lease agreement for approximately 1,400 square feet of office space located in Brunswick, New Jersey, which shall serve as the Company’s permanent offices. The initial term of the lease shall be for 36 months, with one option to renew for an additional 36 months. The base monthly rental for the premises is $2,100 plus common area maintenance charges. In addition, the lease required a security deposit and one month of prepaid rent in the amount of $8,400 and $2,100 respectively.

Future minimum rental payments required under this operating lease are as follows:

Total

1 year

1-3 years

3-5 years

5+ years

Operating lease

63,000

25,200

12,600

Total

63,000

25,200

12,600

Rent expense was $14,462 and $1,208 for the year ended September 30, 2013 and the period from May 17, 2012 (inception) to September 30, 2012, respectively.

On April 1, 2013, the Company entered into a consulting agreement (the “Agreement”) with a consultant to recruit and sign celebrities and entertainers who will offer services on the Company’s website. In consideration of this contract, on April 1, 2013 the Company issued 100,000 shares of its common stock to consultants for services. The Company valued these common shares at the fair value of $0.10 per common share based on the sale of common stock in a private placement at $0.10 per common share. The term of this Agreement shall be for a period of (12) twelve months from the date of this Agreement (the “Term”). Upon the expiration of the Term, this Agreement shall be automatically renewed for successive 12 month terms unless either party shall send written notice to the other party of its intention not to renew this Agreement at least thirty (30) days prior to the expiration of the then current Term. The consultant’s compensation shall be as follows:

With respect to any approved entertainer that becomes an activated entertainer during the Term and/or for a period of twelve (12) months after the termination of this Agreement, the Company shall pay the consultant the following compensation (which shall be non-refundable notwithstanding the termination of this Agreement):

(a)

Cash Compensation. The Company shall pay the consultant for each entertainer or celebrity that signs up as a result of his introduction at the following fee schedule: $100 for each non-famous entertainer, $250 for a moderately famous entertainer and $500 for a well-known entertainer. The Company was required to pay the consultant a minimum of $2,500 per month.

(b)

Stock Compensation.

(v)

The Initial Shares. The Company shall issue to the consultant, 100,000 shares of the Company’s common stock.

(vi)

The Additional Shares. When fifty (50) activated entertainers shall be offering services on the Company’s website, the Company shall issue to the consultant an additional 100,000 shares of the Company’s common stock.

(vii)

The Bonus Shares. For each additional activated entertainer that shall commence offering services on the Company’s website the Company shall issue to the consultant 1,000 shares for each non-famous entertainer, an additional 5,000 shares for each moderately famous entertainer and 10,000 for each famous Entertainer

(viii)

Expenses. The Company shall reimburse the consultant reasonable out of pocket expenses pre-approved by the Company. The Company will set a pre-approved expense budget with the consultant every month.

The Company may terminate this Agreement with 30 days prior written notice to the consultant (provided that the consultant shall still be entitled to the cash, stock and bonus compensation they had previously earned). On May 1, 2013, the Company terminated the contract and the consultant agreed to waive the minimum payment of $2,500 per month (See Note 3).

On July 1, 2013, the Company entered into an engagement agreement with a consultant to act as an investment banker and assist the Company to raise capital through a private placement of the Company’s securities. The Company shall pay a non-reimbursable fee of $10,000 upon signing the agreement and an additional $10,000 on the 30 day and 60 day anniversary from the date of agreement. The Company shall pay a cash fee equal to 10% of the aggregate funds raised and shall issue warrants to purchase an amount of securities equal to 10% of any securities issued in the private placement. The Company shall also pay at each closing a non-accountable expense equal to 2% of the aggregate funds raised. Such agreement will terminate on the earlier of (i) the closing date of the private placement of (ii) 90 days after the date of issuance of completed offering documents (iii) within 90 days from the date of this agreement upon giving notice of termination by the Company. On July 25, 2013, the Company terminated this agreement. The Company has no further obligation after the termination.

Subsequent_Events

Subsequent Events	12 Months Ended
Subsequent Events	Sep. 30, 2013
Subsequent Events [Abstract]	'
SUBSEQUENT EVENTS	'
	NOTE 6 – SUBSEQUENT EVENTS

	In October 2013, the Company executed a public relations and social media services agreement commencing on November 1, 2013 to March 31, 2014. The Company is expected to pay up to $32,500 plus any approved out of pocket expenses. This agreement can be terminated by either party by giving a 30 day written notice.

	In October 2013, the Company issued 90,000 shares of its common stock at $0.10 per common share to a company owned by its Chief Financial Officer as payment for accounting services rendered pursuant to an engagement letter. The Company valued these common shares at the fair value of $0.10 per common share based on the sale of common stock in a private placement at $0.10 per common share. In connection with issuance of these common shares, the Company recorded stock-based compensation of $9,000.

	In December 2013, the Company sold 1,065,000 shares of its common stock at $0.10 per common share for proceeds of $106,500.

Organization_and_Summary_of_Si1

Organization and Summary of Significant Accounting Policies (Policies)	12 Months Ended
	Sep. 30, 2013
Organization and Summary of Significant Accounting Policies [Abstract]	'
Basis of presentation and going concern	'
	Basis of presentation and going concern

	The Company is presented as a development stage company. Activities during the development stage include website development, development of the Company’s business plan and the raising of capital.

	As reflected in the accompanying financial statements, the Company has a net loss and net cash used in operations of $750,138 and $628,719, respectively, for the year ended September 30, 2013. Additionally the Company has a deficit accumulated during development stage of $851,337, at September 30, 2013 and is in the development stage with no revenues. The ability of the Company to continue as a going concern is dependent on the Company’s ability to further implement its business plan, raise capital, and generate revenues. Currently, management is seeking capital to implement its business plan. Management believes that the actions presently being taken provide the opportunity for the Company to continue as a going concern. The financial statements do not include any adjustments that might be necessary if the Company is unable to continue as a going concern.
Use of estimates	'
	Use of estimates

	The preparation of the financial statements in conformity with accounting principles generally accepted in the U.S. requires management to make estimates and assumptions that affect the reported amounts of assets, liabilities, revenues, expenses, and the related disclosures at the date of the financial statements and during the reporting period. Actual results could materially differ from these estimates. Significant estimates include the valuation of deferred tax assets, valuation of assets purchased from a related party and the value of stock-based compensation and fees.

Cash and cash equivalents	'
	Cash and cash equivalents

	The Company considers all highly liquid debt instruments and other short-term investments with maturity of three months or less, when purchased, to be cash equivalents. The Company maintains cash and cash equivalent balances at one financial institution that is insured by the Federal Deposit Insurance Corporation. The Company’s account at this institution is insured by the Federal Deposit Insurance Corporation ("FDIC") up to $250,000. As of September 30, 2013, the Company has not reached bank balances exceeding the FDIC insurance limit. To reduce its risk associated with the failure of such financial institution, the Company evaluates at least annually the rating of the financial institution in which it holds deposits.

Fair Value Measurements and Fair Value of Financial Instruments	'
	Fair value measurements and fair value of financial instruments

	Fair value is the exchange price that would be received for an asset or paid to transfer a liability (an exit price) in the principal or most advantageous market for the asset or liability in an orderly transaction between market participants. The Company classifies assets and liabilities recorded at fair value under the fair value hierarchy based upon the observability of inputs used in valuation techniques. Observable inputs (highest level) reflect market data obtained from independent sources, while unobservable inputs (lowest level) reflect internally developed market assumptions. The fair value measurements are classified under the following hierarchy:

		●	Level 1—Observable inputs that reflect quoted market prices (unadjusted) for identical assets and liabilities in active markets;
		●	Level 2—Observable inputs, other than quoted market prices, that are either directly or indirectly observable in the marketplace for identical or similar assets and liabilities, quoted prices in markets that are not active, or other inputs that are observable or can be corroborated by observable market data for substantially the full term of the assets and liabilities; and
		●	Level 3—Unobservable inputs that are supported by little or no market activity that is significant to the fair value of assets or liabilities.

	The estimated fair value of certain financial instruments, including cash and cash equivalents and accounts payable are carried at historical cost basis, which approximates their fair values because of the short-term nature of these instruments.

Property and equipment	'

	Property and equipment

	Property and equipment are carried at cost less accumulated depreciation. Depreciation is computed using the straight-line method over the estimated useful lives of the assets. The cost of repairs and maintenance is expensed as incurred; major replacements and improvements are capitalized. When assets are retired or disposed of, the cost and accumulated depreciation are removed, and any resulting gains or losses are included in the Statement of Operations.

Software development costs	'
	Software development costs

	Costs incurred to develop internal-use software, including website development costs, during the preliminary project stage are expensed as incurred. Internal-use software development costs are capitalized during the application development stage, which is after: (i) the preliminary project stage is completed; and (ii) management authorizes and commits to funding the project and it is probable the project will be completed and used to perform the function intended. Capitalization ceases at the point the software project is substantially complete and ready for its intended use, and after all substantial testing is completed. Upgrades and enhancements are capitalized if it is probable that those expenditures will result in additional functionality. Amortization is provided for on a straight-line basis over the expected useful life of three years of the internal-use software development costs and related upgrades and enhancements. When existing software is replaced with new software, the unamortized costs of the old software are expensed when the new software is ready for its intended use.

Impairment of long-lived assets	'

	Impairment of long-lived assets

	The Company reviews long-lived assets for impairment whenever events or changes in circumstances indicate that the carrying amount of the assets may not be fully recoverable, or at least annually. The Company recognizes an impairment loss when the sum of expected undiscounted future cash flows is less than the carrying amount of the asset. The amount of impairment is measured as the difference between the asset’s estimated fair value and its book value. The Company recorded an impairment loss in the amount of $35,000 during the year ended September 30, 2013 (see Note 2).
Revenue recognition	'
	Revenue recognition

	The Company will recognize revenue when persuasive evidence of an arrangement exists, delivery has occurred or services have been rendered, the purchase price is fixed or determinable and collectability is reasonably assured. For all revenue sources discussed below, in accordance with ASC 605-45 “Principal Agent Considerations”, the Company recognizes revenue net of amounts paid to third parties. The Company’s specific revenue recognition policies are as follows:

	Users that register on the Company’s website may place job offerings for a service on the Company’s “Youpop” platform, a social media website (the “Job Offeror”). The Job Offeror will offer cash payments for a specific service to be completed. For example, the Job Offeror may require another user to provide a video of a specific content (i.e. personalized birthday wish, practical joke, dares, etc.). Other users that are looking to fulfill job postings (the “Job Offeree”) apply for the job. Once the Job Offeree applies, the Job Offeror can view the applicants profile, past jobs, user rating and ask direct questions. Once the Job Offeror engages a Job Offeree, the Company will charge the Job Offeror’s credit card for the service fee including its transaction fee of up to 30% of the transaction amount and the Company will hold the money until the work is completed by the job offeree and uploaded to Youpop for review and acceptance. At such time, the Company will record deferred revenue for the amount of the transaction fee and a customer deposit for the amount received from the Job Offeror. Upon acceptance of the completed task by the Job Offeror, the money is moved to the Job Offeree’s account and the Company will recognize transaction fee revenue. Job Offerees may request the funds be sent to them or they may leave it on account. Upon completion of the job, the Company recognizes revenue which consists of a transaction fee of up to 30% of the transaction amount with 50% paid by the Job Offeror and 50% by the Job Offeree.

Income taxes	'

	Income taxes

	The Company is governed by the Income Tax Law of the United States. The Company utilizes ASC Topic 740, "Accounting for Income Taxes," which requires the recognition of deferred tax assets and liabilities for the expected future tax consequences of events that have been included in the financial statements or tax returns. Under this method, deferred income taxes are recognized for the tax consequences in future years of differences between the tax bases of assets and liabilities and their financial reporting amounts at each period end based on enacted tax laws and statutory tax rates applicable to the periods in which the differences are expected to affect taxable income. Valuation allowances are established, when necessary, to reduce deferred tax assets to the amount expected to be realized.

	Under ASC Topic 740, the evaluation of a tax position is a two-step process. The first step is to determine whether it is more likely than not that a tax position will be sustained upon examination, including the resolution of any related appeals or litigation based on the technical merits of that position. The second step is to measure a tax position that meets the more-likely-than-not threshold to determine the amount of benefit to be recognized in the financial statements.

	A tax position is measured at the largest amount of benefit that is greater than 50% likelihood of being realized upon ultimate settlement. Tax positions that previously failed to meet the more-likely-than-not recognition threshold should be recognized in the first subsequent period in which the threshold is met. Previously recognized tax positions that no longer meet the more-likely-than-not criteria should be de-recognized in the first subsequent financial reporting period in which the threshold is no longer met. ASC Topic 740 also provides guidance on de-recognition, classification, interest and penalties, accounting in interim periods, disclosures, and transition.

Stock-based compensation	'

	Stock-based compensation

	The Company accounts for stock-based instruments granted to employees in accordance with ASC Topic 718. ASC Topic 718 requires companies to estimate and recognize the grant-date fair value of stock based awards issued to employees and directors. The Company recognizes compensation on a straight-line basis over the requisite service period for each award. There were no options outstanding as of September 30, 2013. The Company accounts for non-employee stock-based awards in accordance with the measurement and recognition criteria under ASC Topic 505-50.
Advertising	'

	Advertising

	Advertising is expensed as incurred and is included in general and administrative expenses in the accompanying statements of operations. For the year ended September 30, 2013 and for the period from May 17, 2012 (inception) to September 30, 2012, advertising expense was $450 and $0 respectively.
Research and development	'

	Research and development

	Research and development costs are expensed as incurred. For the year ended September 30, 2013 and for the period from May 17, 2012 (inception) to September 30, 2012, research and development costs were $0.
Net loss per share	'
	Net loss per share of common stock

	Basic net loss per share is computed by dividing the net loss by the weighted average number of common shares during the period. Diluted net loss per share is computed using the weighted average number of common shares and potentially dilutive securities outstanding during the period. At September 30, 2013 and 2012, the Company did not have any potentially dilutive securities outstanding.
Recent accounting pronouncements	'

	Recent accounting pronouncements

	Accounting standards which were not effective until after September 30, 2013 are not expected to have a material impact on the Company’s financial position or results of operations.

Related_Party_Transactions_Tab

Related Party Transactions (Tables)	12 Months Ended
	Sep. 30, 2013
Related Party Transactions [Abstract]	'
Summary of related party dues and its relation with company	'
		Balance at		Balance at
		30-Sep-13		30-Sep-12
	Name					Relationship
	Robb Knie	$	5,000	$	5,000	Principal shareholder/former CEO and employee
	Darin Myman		2,675		8,133	CEO, director and shareholder
		$	7,675	$	13,133

Income_Taxes_Tables

Income Taxes (Tables)	12 Months Ended
Income Taxes (Tables)	Sep. 30, 2013
Income Taxes [Abstract]	'
Schedule of expected tax expense for federal income tax	'

		September 30,			September 30,
		2013			2012
	U.S “expected” income tax	$	(255,046	)	$	(34,407	)
	State income taxes, net of benefit		(67,512	)		(9,108	)
	Permanent differences :
	Impairment expense		15,050			-
	Stock based compensation and consulting		29,240			37,296

	Change in valuation allowance		278,268			6,219
	Total provision for income taxes	$	-		$	-

Schedule of deferred income tax assets and liabilities	'

	Deferred tax assets:	September 30,			September 30,
	Deferred tax assets:	2013			2012
	Net operating loss carryover		284,487		$	6,219
	Less: valuation allowance		(284,487	)		(6,219	)
	Net deferred tax asset	$	-		$	-

Commitments_and_Contingencies_

Commitments and Contingencies (Tables)	12 Months Ended
Commitments and Contingencies (Tables)	Sep. 30, 2013
Commitments and Contingencies [Abstract]	'
Operating lease future minimum rental payments	'

		Total		1 year		1-3 years		3-5 years		5+ years
	Operating lease	$	63,000	$	25,200	$	25,200		12,600		-
	Total	$	63,000	$	25,200	$	25,200	$	12,600	$	-

Organization_and_Summary_of_Si2

Organization and Summary of Significant Accounting Policies (Details) (USD $)	4 Months Ended	12 Months Ended	16 Months Ended
	Sep. 30, 2012	Sep. 30, 2013	Sep. 30, 2013
Organization and Summary of Significant Accounting Policies (Textual)	'	'	'
Net loss	($101,199)	($750,138)	($851,337)
Net cash used in operations	-16,293	-628,719	-645,012
Deficit accumulated during development stage	101,199	851,337	851,337
Internal-use software expected useful life	'	'3 years	'
Impairment loss	'	35,000	35,000
Maximum percentage of transaction amount charged as transaction fee	'	30.00%	'
Transaction fee revenue recognition policy	'	'Company recognizes revenue which consists of a transaction fee of up to 30% of the transaction amount with 50% paid by the Job Offeror and 50% by the Job Offeree.	'
Advertising expense	0	450	'
Research and development costs	$0	$0	'

Related_Party_Transactions_Det

Related Party Transactions (Details) (USD $)	12 Months Ended
Related Party Transactions (Details) (USD $)	Sep. 30, 2013	Sep. 30, 2012
Summary of related party dues and its relationship	'	'
Due to related parties	$7,675	$13,133
Robb Knie [Member]	'	'
Summary of related party dues and its relationship	'	'
Due to related parties	5,000	5,000
Relationship with company	'Principal shareholder/former CEO and employee	'
Darin Myman [Member]	'	'
Summary of related party dues and its relationship	'	'
Due to related parties	$2,675	$8,133
Relationship with company	'CEO, director and shareholder	'

Related_Party_Transactions_Det1

Related Party Transactions (Details Textual) (USD $)	4 Months Ended		12 Months Ended	16 Months Ended	0 Months Ended	4 Months Ended		4 Months Ended	12 Months Ended
	Sep. 30, 2012	Sep. 30, 2012	Sep. 30, 2013	Sep. 30, 2013	Oct. 22, 2012	Sep. 30, 2012	Sep. 30, 2013	Sep. 30, 2012	Sep. 30, 2013
	Sep. 30, 2012	Sep. 30, 2012	Sep. 30, 2013	Sep. 30, 2013	Robb Knie [Member]	Robb Knie [Member]	Robb Knie [Member]	CEO [Member]	CEO [Member]
Related Party Transaction (Textual)	'	'	'	'	'	'	'	'	'
Office expenses paid by company CEO on behalf of the company	$5,000	'	$5,000	'	'	$5,000	'	'	$7,488
Advance from CEO for working capital requirement	'	'	'	'	'	'	'	8,133	'
Repayment of dues to Company's CEO	'	'	12,946	12,946	'	'	'	'	12,946
Due to related parties	13,133	13,133	7,675	7,675	'	5,000	5,000	8,133	2,675
Purchase of intellectual properties from related party	'	'	35,000	35,000	35,000	'	'	'	'
Impairment expense	'	'	$35,000	$35,000	'	'	'	'	'

Stockholders_Equity_Details

Stockholders' Equity (Details) (USD $)

0 Months Ended

1 Months Ended

4 Months Ended

12 Months Ended

16 Months Ended

0 Months Ended

4 Months Ended

12 Months Ended

0 Months Ended

3 Months Ended

4 Months Ended

12 Months Ended

0 Months Ended

1 Months Ended

Feb. 19, 2013

17-May-12

Jul. 31, 2013

Jun. 30, 2013

Sep. 30, 2012

Sep. 30, 2013

Jul. 23, 2013

Aug. 07, 2013

Sep. 30, 2012

Aug. 01, 2013

Sep. 30, 2012

Sep. 30, 2013

17-May-12

Dec. 31, 2012

Sep. 30, 2012

Sep. 30, 2013

Apr. 01, 2013

Feb. 19, 2013

Jul. 16, 2012

Apr. 01, 2013

Feb. 19, 2013

Jul. 16, 2012

Jul. 02, 2013

2-May-13

Jul. 23, 2013

Subscription Agreements [Member]

Private Placement [Member]

Incentive Plan [Member]

Preferred Stock [Member]

Common Stock [Member]

Consultant [Member]

Chief Financial Officer [Member]

Accredited Investors One [Member]

Agreement

Private Placement [Member]

Accredited_investor

Stockholders' Equity (Textual)

Preferred stock, shares authorized

50,000,000

Stock-based compensation

$86,736

$43,000

$129,736

$10,000

$25,000

$85,000

$9,000

$24,000

Issuance of common stock for services, Shares

17,360,000

850,000

680,000

100,000

250,000

850,000

90,000

240,000

Issuance of common stock for services

1,736

85,000

68,000

10,000

25,000

Common stock nominal value

$0.00

$0.10

Issuance of common stock to founders, Shares

17,360,000

Sale of common stock, shares

1,000,000

870,000

4,000,000

400,000

Cash proceeds from sale of common stock

200,000

87,000

400,000

40,000

Sale of stock price per share

$0.10

Shares price

$0.10

Period of consulting agreement

'12 months

Prepaid expenses to be amortized over the term of consulting agreement

15,150

Amount collected from various investors in connection with subscriptions

$33,000

Number of common shares in connection with subscriptions

330,000

Stock issued during period in connection with subscriptions

330,000

Number of accredited investor

Number of agreements

Shares of common stock for issuance

8,000,000

Income_Taxes_Details

Income Taxes (Details) (USD $)	4 Months Ended	12 Months Ended
Income Taxes (Details) (USD $)	Sep. 30, 2012	Sep. 30, 2013
Income Taxes [Abstract]	'	'
U.S "expected" income tax	($34,407)	($255,046)
State income taxes, net of benefit	-9,108	-67,512
Permanent differences :	'	'
Impairment expense	'	15,050
Stock based compensation and consulting	37,296	29,240
Change in valuation allowance	6,219	278,268
Total provision for income taxes	'	'

Income_Taxes_Details_1

Income Taxes (Details 1) (USD $)	Sep. 30, 2013	Sep. 30, 2012
Deferred tax assets:	'	'
Net operating loss carryover	$284,487	$6,219
Less: valuation allowance	-284,487	-6,219
Net deferred tax asset	'	'

Income_Taxes_Details_Textual

Income Taxes (Details Textual) (USD $)	4 Months Ended	12 Months Ended
Income Taxes (Details Textual) (USD $)	Sep. 30, 2012	Sep. 30, 2013
Income Taxes [Abstract]	'	'
Net operating loss carryforward	'	$647,134
Operating loss carryforward, expiration date	'	30-Sep-33
Valuation allowance explanation of change	'	'Company has provided a 100% valuation allowance on the deferred tax asset to reduce the asset to zero.
Federal corporate tax rate	'	34.00%
Valuation allowance	6,219	284,487
Valuation allowance changes	$6,219	$278,268

Commitments_and_Contingencies_1

Commitments and Contingencies (Details) (USD $)	Sep. 30, 2013
Commitments and Contingencies [Line Items]	'
1 year	$25,200
1-3 years	25,200
3-5 years	12,600
5+ years	'
Total	63,000
Operating Lease [Member]	'
Commitments and Contingencies [Line Items]	'
1 year	25,200
1-3 years	25,200
3-5 years	12,600
5+ years	'
Total	$63,000

Commitments_and_Contingencies_2

Commitments and Contingencies (Details Textual) (USD $)	0 Months Ended	4 Months Ended	12 Months Ended	16 Months Ended	0 Months Ended		12 Months Ended	0 Months Ended	13 Months Ended
	17-May-12	Sep. 30, 2012	Sep. 30, 2013	Sep. 30, 2013	Apr. 01, 2013	Feb. 19, 2013	Sep. 30, 2013	Apr. 01, 2013	Jul. 01, 2013
					Lease Agreements [Member]	Consultant Compensation Agreement [Member]	Consultant Compensation Agreement [Member]	Consulting Agreement [Member]	Engagement Agreement [Member]
					sqft			Entertainer
Commitments and Contingencies (Textual)	'	'	'	'	'	'	'	'	'
Term of contract with consultant to recruit celebrities	'	'	'	'	'	'1 year	'	'	'
Monthly retainer fee payable	'	'	'	'	'	$2,500	'	'	'
Amount payable upon the execution of agreement	'	'	'	'	'	7,500	'	'	'
Amount payable on 4th anniversary	'	'	'	'	'	2,500	'	'	'
Required amount of debt and equity financing	'	'	'	'	'	500,000	'	'	'
Increased monthly retainership fee	'	'	'	'	'	5,000	'	'	'
Additional cash compensation payment period	'	'	'	'	'	'5 days	'	'	'
Number of business days	'	'	'	'	'	'10 days	'	'	'
Shares issued to consultant	17,360,000	'	'	'	'	250,000	'	100,000	'
Share price of a common share	'	'	'	'	'	'	'	$0.10	'
Description regarding issue of additional shares	'	'	'	'	'	'	'Within ten (10) business days after twenty (20) activated celebrities shall be offering services on the Company's website, the Company shall issue to the consultant an additional 250,000 shares of the Company's common stock (the "Additional Shares ").	'	'
Description regarding bonus shares	'	'	'	'	'	'	'For every additional ten activated celebrities (above and beyond the initial twenty (20) activated celebrities) that shall commence offering services on the Company's website, the Company shall issue to the consultant within ten (10) business days after reaching such threshold, an additional 5,000 shares (or in the case of any Hall of Fame, All-Star, or award winning celebrity, 10,000 shares) of the Company's stock per each additional activated celebrity that shall list an offer for services on the Company website (the "Bonus Shares," and together with the Initial Shares and the Additional Shares, collectively, the "Shares").	'	'
Description regarding bonus compensation	'	'	'	'	'	'	'Cash bonus in the amount of five percent of the gross revenue generated to the Company by aggregate group of the activated celebrities during the term and for a period that is the longer of (i) two years after the termination of this Agreement or (ii) two years after the expiration of the Tail Period, if any.	'	'
Leased office space area	'	'	'	'	1,400	'	'	'	'
Lease period	'	'	'	'	'36 months	'	'	'	'
Base monthly rental	'	'	'	'	2,100	'	'	'	'
Security deposit	'	'	'	'	8,400	'	'	'	'
Prepaid rent	'	'	'	'	2,100	'	'	'	'
Rent expense	'	1,208	14,462	15,670	'	'	'	'	'
Common stock nominal value	$0.00	'	'	'	'	'	'	$0.10	'
Agreement term	'	'	'	'	'	'	'	'The term of this Agreement shall be for a period of (12) twelve months from the date of this Agreement (the "Term"). Upon the expiration of the Term, this Agreement shall be automatically renewed for successive 12 month terms unless either party shall send written notice to the other party of its intention not to renew this Agreement at least thirty (30) days prior to the expiration of the then current Term.	'
Cash compensation for non-famous entertainer	'	'	'	'	'	'	'	100	'
Cash compensation for moderately famous entertainer	'	'	'	'	'	'	'	250	'
Cash compensation for well-known entertainer	'	'	'	'	'	'	'	500	'
Minimum cash compensation per month	'	'	'	'	'	'	'	2,500	'
Number of activated entertainers	'	'	'	'	'	'	'	50	'
Additional common stock issued to consultant	'	'	'	'	'	250,000	'	100,000	'
Additional common stock for each non famous entertainer	'	'	'	'	'	'	'	1,000	'
Additional common stock for each famous Entertainer	'	'	'	'	'	'	'	10,000	'
Additional common stock for each moderately famous entertainer	'	'	'	'	'	'	'	5,000	'
Agreement termination notice period	'	'	'	'	'	'30 days	'	'30 days	'
Non reimbursable fee on signing agreement	'	'	'	'	'	'	'	'	10,000
Additional non reimbursable fee	'	'	'	'	'	'	'	'	$10,000
Description for repayment	'	'	'	'	'	'	'	'	'The Company shall pay a cash fee equal to 10% of the aggregate funds raised and shall issue warrants to purchase an amount of securities equal to 10% of any securities issued in the private placement. The Company shall also pay at each closing a non-accountable expense equal to 2% of the aggregate funds raised.
Agreement termination	'	'	'	'	'	'The Company may terminate this Agreement with 30 days prior written notice to the consultant (provided that the consultant shall still be entitled to the cash, stock and bonus compensation they had previously earned). On June 19, 2013, the Company terminated the contract and the consultant agreed to waive the minimum payment of $2,500 per month	'	'The Company may terminate this Agreement with 30 days prior written notice to the consultant (provided that the consultant shall still be entitled to the cash, stock and bonus compensation they had previously earned). On May 1, 2013, the Company terminated the contract and the consultant agreed to waive the minimum payment of $2,500 per month	'Such agreement will terminate on the earlier of (i) the closing date of the private placement of (ii) 90 days after the date of issuance of completed offering documents (iii) within 90 days from the date of this agreement upon giving notice of termination by the Company. On July 25, 2013, the Company terminated this agreement. The Company has no further obligation after the termination.

Subsequent_Events_Details

Subsequent Events (Details) (USD $)	Jul. 31, 2013	Jul. 23, 2013	Dec. 31, 2013	Oct. 31, 2013	Oct. 31, 2013
			Subsequent Event [Member]	Subsequent Event [Member]	Subsequent Event [Member]
					Chief Financial Officer [Member]
Subsequent Event (Textual)	'	'	'	'	'
Agreement term	'	'	'	'Company executed a public relations and social media services agreement commencing on November 1, 2013 to March 31, 2014.	'
Public relations expense	'	'	'	$32,500	'
Agreement termination	'	'	'	'This agreement can be terminated by either party by giving a 30 day written notice.	'
Common stock issued for share based compensation, shares	'	'	'	'	90,000
Common stock issued for share based compensation	'	'	'	'	9,000
Common stock price per share	$0.10	$0.10	$0.10	'	'
Common stock fair value per share	'	'	'	'	$0.10
Common stock issued for cash	'	'	$106,500	'	'
Common stock issued for cash, shares	'	'	1,065,000	'	'