The Company’s Net Subscriber Acquisition Costs per New Subscriber was $1,018 for the year ended December 31, 2019 as compared to $1,189 for the same period in 2018. The Company continued to drive enhancements with its Vivint Flex Pay consumer financing program, with average proceeds collected at point of sale of approximately $1,115 per new subscriber.
General and administrative (“G&A”) expenses, net of allocations, for the quarter ended December 31, 2019 decreased by $4.3 million to $50.6 million as compared to $54.9 million for the same period in 2018. This is primarily due to decreases of $4.2 million in G&A expenses from the wireless internet business, personnel and related costs of $3.1 million and information technology related costs of $1.9 million. These decreases were partially offset by increases in bad debt expenses of $3.0 million and third-party contract costs of $2.3 million primarily associated with professional services.
G&A expenses, net of allocations, decreased $17.1 million for the year ended December 31, 2019 as compared to the same period in 2018, primarily due to decreases of $10.0 million in G&A expenses from the wireless internet business, personnel and related costs of $6.3 million, information technology costs of $3.5 million, third-party contract costs of $2.3 million primarily associated with professional services, and research and development costs of $1.9 million. These decreases were offset by an increase of $5.7 million in bad debt expense and an increase of $1.7 million in facility-related costs.
Net Loss, Adjusted EBITDA and Covenant Adjusted EBITDA
Net loss was $88.5 million for the quarter ended December 31, 2019, as compared to net loss of $119.7 million for the same period in 2018. Adjusted EBITDA was $125.1 million for the quarter ended December 31, 2019, as compared to Adjusted EBITDA of $89.0 million for the same period in 2018.
Net loss was $395.9 million for the year ended December 31, 2019, and Adjusted EBITDA was $421.4 million, as compared to net loss of $472.6 million and Adjusted EBITDA of $278.2 million for the year ended December 31, 2018.
Covenant Adjusted EBITDA was $643.2 million for the year ended December 31, 2019, as compared to Covenant Adjusted EBITDA of $537.7 million for the year ended December 31, 2018.
Financial Outlook
“We believe that several fundamental characteristics of the Vivint Smart Home financial model are compelling. More than 95% of revenue is recurring, which provides long-term visibility and predictability to our business. The majority of new subscribers enter into five-year contracts and remain on the platform for approximately eight years, driving significant lifetime margin dollars,” said Dale R. Gerard, CFO of Vivint Smart Home. “We expect to end 2020 with approximately 1.62 to 1.66 million subscribers. Our estimate for 2020 revenue is $1.25 to $1.29 billion. Meanwhile, our strong unit economics and scale has contributed to our ability to drive significant adjusted EBITDA margin improvement. We are projecting 2020 adjusted EBITDA of between $525 and $535 million.”
Liquidity
As of December 31, 2019, the Company’s liquidity position on a consolidated basis, defined as cash on hand, short-term marketable securities and available borrowing capacity under the Company’s revolving credit facility, was approximately $36.7 million.