October 11, 2022
United States Securities and Exchange Commission
Division of Corporate Finance
Office of Trade & Service
Washington, D.C. 20549
Attention: Tony Watson, Adam Phippen
Re: Party City Holdco Inc.
Form 10-K for the Fiscal Year Ended December 31, 2021
Response dated September 14, 2022
File No. 001-37344
Dear Messrs. Watson and Phippen:
This letter responds to the comments of the Staff (the “Staff”) of the Securities and Exchange Commission (the “SEC”) set forth in the letter dated September 29, 2022 to Mr. Todd Vogensen of Party City Holdco (the “Company”) with respect to the above-referenced document that was filed with the SEC. For your convenience, we have set forth below the Staff’s comments in italicized text. Amounts provided are in thousands, consistent with the referenced filing.
Form 10-K for the Fiscal Year Ended December 31, 2021
Item 7. Management’s Discussion and Analysis of Financial Condition and Results of Operations Results of Operations, page 33
| 1. | We note your response to comment 1. Please help us further understand why you do not consider costs related to inventory management reflective of your core operating performance of the retail and wholesale of party goods. Also, please tell us if there were any associated gains on final disposal of the related inventory items. |
Response
As an initial matter, the Company does not consider costs related to the inventory reserve recorded in 2021 and the inventory reserve recorded in 2020 to be reflective of its core operating performance as they were discrete, unique expenses that were not related to the ongoing, core operations of the business.
The Company’s inventory reserve recorded in 2021 was the result of a discrete change in strategy by the Company that significantly altered the assortments and amount of inventory being sold in its stores. This change was the outcome of testing done on new store layouts during 2021, which indicated improved sales through targeted reduction in merchandise assortment in stores, enhancing visibility and ease of customer interaction with the remaining inventory. The Company only changed its strategy when the new test results were available and verified in 2021. As a result, the Company disposed of $68,707 thousand in inventory during the fourth quarter of 2021.
The Company’s inventory reserve recorded in 2020 was the result of a different, unrelated discrete change in strategy by the Company that also significantly altered the assortments and amount of inventory being sold in its stores. Prior to 2020, the Company had retained certain seasonal inventory items (e.g., Halloween, Easter, etc.) that did not sell in a particular year, and reintroduced those items in subsequent year(s). After performing testing in 2019 and 2020, the Company determined that its seasonal assortments would be more effective with significantly less prior year inventory, and a higher proportion of newly introduced merchandise. As a result, the Company disposed of $88,358 thousand in inventory during the fourth quarter of 2020.

100 Tice Boulevard, Woodcliff Lake, NJ 07677