Freshpet (FRPT) 10-Q 4 Nov 16 2016 Q3 Quarterly report Financial data

Document and Entity Information

Document and Entity Information - shares	9 Months Ended
	Sep. 30, 2016	Nov. 02, 2016
Document And Entity Information [Abstract]
Document Type	10-Q
Amendment Flag	false
Document Period End Date	Sep. 30, 2016
Document Fiscal Year Focus	2,016
Document Fiscal Period Focus	Q3
Trading Symbol	FRPT
Entity Registrant Name	FRESHPET, INC.
Entity Central Index Key	1,611,647
Current Fiscal Year End Date	--12-31
Entity Filer Category	Accelerated Filer
Entity Common Stock, Shares Outstanding		33,843,655

CONSOLIDATED BALANCE SHEETS (Un

CONSOLIDATED BALANCE SHEETS (Unaudited) - USD ($)	Sep. 30, 2016	Dec. 31, 2015
CURRENT ASSETS:
Cash and cash equivalents	$ 3,496,313	$ 8,029,413
Short-term investments		3,250,000
Accounts receivable, net of allowance for doubtful accounts	8,669,359	7,030,719
Inventories, net	6,320,806	6,853,447
Prepaid expenses and other current assets	780,023	229,631
Total Current Assets	19,266,501	25,393,210
Property, plant and equipment, net	100,006,113	82,793,007
Deposits on equipment	3,244,730	3,243,519
Other assets	2,085,824	1,667,838
Total Assets	124,603,168	113,097,574
CURRENT LIABILITIES:
Accounts payable	5,669,788	6,668,643
Accrued expenses	4,720,267	2,274,557
Accrued warrants	185,307	204,314
Borrowings under Credit Facilities	9,000,000
Total Current Liabilities	19,575,362	9,147,514
Total Liabilities	19,575,362	9,147,514
STOCKHOLDERS' EQUITY:
Common stock — voting, $0.001 par value, 200,000,000 shares authorized, 33,839,791 and 33,536,940 issued and outstanding on September 30, 2016 and December 31, 2015, respectively	33,839	33,537
Additional paid-in capital	297,956,502	292,484,986
Accumulated deficit	(192,962,535)	(188,568,463)
Total Stockholders' Equity	105,027,806	103,950,060
Total Liabilities and Stockholders' Equity	$ 124,603,168	$ 113,097,574

CONSOLIDATED BALANCE SHEETS (U3

CONSOLIDATED BALANCE SHEETS (Unaudited) (Parenthetical) - $ / shares	Sep. 30, 2016	Dec. 31, 2015
Statement Of Financial Position [Abstract]
Common stock, par value	$ 0.001	$ 0.001
Common stock, shares authorized	200,000,000	200,000,000
Common stock, shares issued	33,839,791	33,536,940
Common stock, shares outstanding	33,839,791	33,536,940

CONSOLIDATED STATEMENTS OF OPER

CONSOLIDATED STATEMENTS OF OPERATIONS AND COMPREHENSIVE INCOME/(LOSS) (Unaudited) - USD ($)	3 Months Ended		9 Months Ended
	Sep. 30, 2016	Sep. 30, 2015	Sep. 30, 2016	Sep. 30, 2015
Income Statement [Abstract]
NET SALES	$ 34,536,151	$ 30,570,506	$ 98,992,060	$ 85,984,583
COST OF GOODS SOLD	19,185,274	16,523,960	53,841,492	45,024,855
GROSS PROFIT	15,350,877	14,046,546	45,150,568	40,959,728
SELLING, GENERAL, AND ADMINISTRATIVE EXPENSES	14,542,680	16,060,244	48,916,509	47,476,089
INCOME/(LOSS) FROM OPERATIONS	808,197	(2,013,698)	(3,765,941)	(6,516,361)
OTHER INCOME/(EXPENSES):
Other Income/(Expenses), net	41,601	467,168	(93,036)	332,325
Interest Expense	(214,067)	(113,820)	(490,097)	(262,038)
Other Income/(Expenses), Total	(172,466)	353,348	(583,133)	70,287
INCOME/(LOSS) BEFORE INCOME TAXES	635,731	(1,660,350)	(4,349,074)	(6,446,074)
INCOME TAX EXPENSE	15,000	15,000	45,000	45,000
NET INCOME/(LOSS)	620,731	(1,675,350)	(4,394,074)	(6,491,074)
NET INCOME/(LOSS) ATTRIBUTABLE TO COMMON STOCKHOLDERS	$ 620,731	$ (1,675,350)	$ (4,394,074)	$ (6,491,074)
NET INCOME/(LOSS) PER SHARE ATTRIBUTABLE TO COMMON STOCKHOLDERS
-BASIC	$ 0.02	$ (0.05)	$ (0.13)	$ (0.19)
-DILUTED	$ 0.02	$ (0.05)	$ (0.13)	$ (0.19)
WEIGHTED AVERAGE SHARES OF COMMON STOCK OUTSTANDING USED IN COMPUTING NET INCOME/(LOSS) PER SHARE ATTRIBUTABLE TO COMMON STOCKHOLDERS
-BASIC	33,717,676	33,509,303	33,603,535	33,488,161
-DILUTED	34,171,036	33,509,303	33,603,535	33,488,161

CONSOLIDATED STATEMENTS OF CASH

CONSOLIDATED STATEMENTS OF CASH FLOWS (Unaudited) - USD ($)	9 Months Ended
	Sep. 30, 2016	Sep. 30, 2015
CASH FLOWS FROM OPERATING ACTIVITIES:
Net loss	$ (4,394,074)	$ (6,491,074)
Adjustments to reconcile net loss to net cash flows provided by operating activities:
Provision for gains on accounts receivable	(7,147)	(2,784)
Loss on disposal of equipment and deposits on equipment	169,797	83,322
Share based compensation	3,459,094	5,490,090
Fair value adjustment for outstanding warrants	(19,007)	(405,083)
Change in reserve for inventory obsolescence	113,581	32,877
Depreciation and amortization	6,958,113	5,543,031
Amortization of deferred financing costs and loan discount	109,678	108,961
Changes in operating assets and liabilities
Accounts receivable	(1,631,493)	(1,666,171)
Inventories	419,060	479,251
Prepaid expenses and other current assets	(550,392)	995,823
Other assets	(324,893)	(164,798)
Accounts payable	571,388	1,698,144
Accrued expenses	2,445,710	(732,021)
Net cash flows provided by operating activities	7,319,415	4,969,568
CASH FLOWS FROM INVESTING ACTIVITIES:
Purchases of short-term investments		(7,499,205)
Proceeds from maturities of short-term investments	3,250,000	3,750,000
Acquisitions of property, plant and equipment, software and deposits on equipment	(26,096,094)	(17,565,512)
Acquisitions of land and building		(4,984,501)
Proceeds from sale of equipment	12,513	29,400
Net cash flows used in investing activities	(22,833,581)	(26,269,818)
CASH FLOWS FROM FINANCING ACTIVITIES:
Exercise of options to purchase common stock	1,981,066	291,750
Proceeds from borrowings under Credit Facilities	10,000,000
Repayment of borrowings under Credit Facilities	(1,000,000)
Net cash flows provided by financing activities	10,981,066	291,750
NET CHANGE IN CASH AND CASH EQUIVALENTS	(4,533,100)	(21,008,500)
CASH AND CASH EQUIVALENTS, BEGINNING OF YEAR	8,029,413	36,259,252
CASH AND CASH EQUIVALENTS, END OF PERIOD	3,496,313	15,250,752
SUPPLEMENTAL CASH FLOW INFORMATION:
Interest paid	363,991	175,577
NON-CASH INVESTING AND FINANCING ACTIVITIES:
Property, plant and equipment purchases in accounts payable	$ 472,362	$ 577,689

Nature of the Business and Summ

Nature of the Business and Summary of Significant Accounting Policies	9 Months Ended
	Sep. 30, 2016
Accounting Policies [Abstract]
Nature of the Business and Summary of Significant Accounting Policies	Note 1 – Nature of the Business and Summary of Significant Accounting Policies: Nature of the Business – Freshpet, Inc. (hereafter referred to as “Freshpet” or the “Company”), a Delaware corporation, manufactures and markets natural fresh meals and treats for dogs and cats. The Company’s products are distributed throughout the United States, Canada, and other international test markets into major retail classes including Grocery and Mass (which includes club) as well as Pet Specialty and Natural retail. Principles of Consolidation – The accompanying consolidated financial statements have been prepared in accordance with accounting principles generally accepted in the U.S. (“U.S. GAAP”). The financial statements include the accounts of the Company as well as the Company’s wholly-owned subsidiaries. All intercompany accounts and transactions have been eliminated in consolidation. Basis of Presentation – The accompanying consolidated balance sheet as of September 30, 2016, statements of operations and comprehensive income/(loss) for the three and nine months ended September 30, 2016 and 2015, and statements of cash flows for the nine months ended September 30, 2016 and 2015 are unaudited. The interim unaudited financial statements have been prepared on the same basis as the annual audited financial statements and in accordance with the rules and regulations of the United States Securities and Exchange Commission. In the opinion of management, the interim unaudited financial statements reflect all adjustments, which include only normal recurring adjustments, necessary for the fair statement of the Company’s financial position as of September 30, 2016, the results of its operations for the three and nine months ended September 30, 2016 and 2015, and its cash flows for the nine months ended September 30, 2016 and 2015. The financial data and other information disclosed in these notes related to the three and nine months ended September 30, 2016 and 2015 are unaudited. The results for three and nine months ended September 30, 2016 are not necessarily indicative of results to be expected for the year ending December 31, 2016, or any other interim periods, or any future year or period. These consolidated financial statements should be read in conjunction with the audited consolidated financial statements and accompanying notes in Item 8 of Part II, “Financial Statements and Supplementary Data,” of our Annual Report on Form 10-K for the year ended December 31, 2015. Estimates and Uncertainties – The preparation of financial statements in conformity with U.S. GAAP requires management to make estimates and assumptions that affect the reported amounts of assets and liabilities and disclosure of contingent assets and liabilities at the date of the financial statements and the reported amounts of revenues and expenses during the reporting period. Actual results, as determined at a later date, could differ from those estimates. Reclassifications – Certain prior period amounts were reclassified to conform to the current year’s presentation.

Recently Issued Accounting Stan

Recently Issued Accounting Standards	9 Months Ended
	Sep. 30, 2016
Accounting Policies [Abstract]
Recently Issued Accounting Standards	Note 2 – Recently Issued Accounting Standards: In May 2014, the Financing Accounting Standard Board (“FASB”) issued ASU No. 2014-09, “Revenue from Contracts with Customers”, which requires an entity to recognize the amount of revenue to which it expects to be entitled for the transfer of promised goods or services to customers. The ASU will replace most existing revenue recognition guidance in U.S. GAAP when it becomes effective. In August 2015, the FASB deferred the effective date of ASU No. 2014-09 In April 2015, the FASB issued ASU 2015-03, “Interest—Imputation of Interest,” which requires that debt issuance cost be presented on the balance sheet as a direct deduction from the carrying amount of debt liability, consistent with debt discounts or premiums. This new guidance was adopted beginning January 1, 2016 and did not impact the Company’s consolidated financial statements other than presentation. In July 2015, the FASB issued ASU No. 2015-11, “Simplifying the Measurement of Inventory,” which requires that an entity carry its inventory at lower of cost or net realizable value (which replaces “lower of cost or market”) if the first-in first-out (“FIFO”) or average cost methods are used. This new guidance is effective for the Company’s fiscal year beginning after December 15, 2016. The impact of ASU No. 2015-11 will depend on future valuation of the Company’s inventory. In November 2015, the FASB issued ASU 2015-17, “Balance Sheet Classification of Deferred Taxes,” which requires entities with a classified balance sheet to present all deferred tax assets and liabilities as noncurrent. The new guidance was adopted beginning January 1, 2016. The effects of ASU 2015-17 will change retrospectively how deferred tax assets and liabilities are classified within the balance sheet and notes thereto. Due to the Company’s full valuation allowance, deferred tax assets and liabilities have not been disclosed within the consolidated balance sheet. In February 2016, the FASB issued ASU No. 2016-02, "Leases,” which requires lessees to recognize the assets and liabilities that arise from leases on the balance sheet. A lessee should recognize in the statement of financial position a liability to make lease payments (the lease liability) and a right-of-use asset representing its right to use the underlying asset for the lease term. The new guidance is effective for financial statements issued for fiscal years beginning after December 15, 2018, and interim periods within those fiscal years. The amendments should be applied at the beginning of the earliest period presented using a modified retrospective approach with earlier application permitted as of the beginning of an interim or annual reporting period. The Company is assessing the impact of ASU No. 2016-02 on its corporate office lease, and upon adoption of this guidance, expects to record the lease on its consolidated balance sheet in accordance with ASU No. 2016-02. In March 2016, the FASB issued ASU No. 2016-08, “Principal versus Agent Considerations,” which clarifies the implementation of guidance on principal versus agent considerations. The effective date and transition requirements for the amendments in this update are the same as the effective date and transition requirements under ASU No. 2014-09. The Company is assessing the impact of ASU No. 2016-08 on its consolidated financial statements. In March 2016, the FASB issued ASU No. 2016-09, “Improvements to Employee Share-Based Payment Accounting,” which simplifies several aspects of the accounting for share-based payment transactions including the income tax consequences, classification of awards as either equity or liabilities, and classification on the statement of cash flows. The Company elected to early adopt this amendment in the second quarter of 2016. The Company has elected to account for forfeitures when they occur rather than estimating the number of awards that are expected to vest. The impact on the Company’s Consolidated Statements of Operations and Comprehensive Income/(Loss) was not material. The amendments related to excess tax benefits are not material due to the Company’s net operating losses. In August 2016, FASB issued ASU No. 2016-15, “Statement of Cash Flows”, which clarifies how companies present and classify certain cash receipts and cash payments in the statement of cash flows, such as proceeds from insurance claims. The new guidance is effective for financial statements issued for fiscal years beginning after December 15, 2018, and interim periods within those fiscal years. The Company accounts for all applicable cash flows in accordance with this guidance and does not expect the standard to have a material impact on its consolidated financial statements and financial statement disclosures.

Inventories

Inventories	9 Months Ended
	Sep. 30, 2016
Inventory Disclosure [Abstract]
Inventories	Note 3 – Inventories: September 30, 2016 December 31, 2015 Raw Materials and Work in Process $ 1,801,528 $ 1,493,654 Packaging Components Material 1,029,960 1,161,814 Finished Goods 3,704,215 4,374,494 6,535,703 7,029,962 Reserve for Obsolete Inventory (214,896 ) (176,515 ) $ 6,320,806 $ 6,853,447

Property, Plant and Equipment

Property, Plant and Equipment	9 Months Ended
	Sep. 30, 2016
Property Plant And Equipment [Abstract]
Property, Plant and Equipment	Note 4 – Property, Plant and Equipment: Property, plant and equipment, net are summarized as follows: September 30, 2016 December 31, 2015 Refrigeration Equipment $ 59,925,005 $ 55,020,179 Machinery and Equipment 39,190,481 21,324,085 Building, Land, and Improvements 24,010,914 15,205,494 Furniture and Office Equipment 3,559,345 2,287,396 Automotive Equipment 317,615 317,292 Leasehold Improvements 141,726 140,672 Construction in Progress 9,610,561 19,388,195 136,755,647 113,683,313 Less: Accumulated Depreciation and Amortization (36,749,534 ) (30,890,306 ) $ 100,006,113 $ 82,793,007 Depreciation expense related to property, plant and equipment totaled $2,669,278 and $6,830,780 for the three and nine months ended September 30, 2016, respectively, of which $1,241,563 and $2,660,340 was recorded to cost of goods sold for the three and nine months ended September 30, 2016, respectively, with the remainder of depreciation and amortization expense recorded to selling, general and administrative expense. Depreciation expense related to property, plant and equipment totaled $1,888,244 and $5,455,489 for the three and nine months ended September 30, 2015, respectively, of which $645,033 and $1,896,763 was recorded to cost of goods sold for the three and nine months ended September 30, 2015, respectively, with the remainder of depreciation and amortization expense recorded to selling, general and administrative expense. Due to the continued growth of the Company’s fresh pet food sales, the Company has undertaken a capital expansion project at its Freshpet Kitchens manufacturing facility to expand plant capacity and increase distribution. The Company invested $17.4 million in the Freshpet Kitchens expansion during 2016.

Accrued Expenses

Accrued Expenses	9 Months Ended
	Sep. 30, 2016
Payables And Accruals [Abstract]
Accrued Expenses	Note 5 – Accrued Expenses: September 30, 2016 December 31, 2015 Accrued Compensation 1,662,333 $ 451,819 Accrued Leadership Transition Expense (1) 620,377 — Accrued Chiller Cost 1,217,329 559,957 Accrued Freight 329,855 337,233 Accrued Marketing 218,828 231,353 Accrued Insurance 4,224 218,134 Accrued Sales and Use Tax 45,886 45,886 Other Accrued Expenses 621,435 430,175 $ 4,720,267 $ 2,274,557 (1) Accrued Leadership Transition Costs represent costs detailed within our former Chief Executive Officer’s separation agreement as well as incremental costs associated with leadership transition.

Debt

Debt	9 Months Ended
	Sep. 30, 2016
Debt Disclosure [Abstract]
Debt	Note 6 – Debt: On November 13, 2014, the Company entered into senior secured credit facilities (the “Debt Refinancing”) comprised of a 5-year $18.0 million term facility (the “Term Facility”), a 3-year $10.0 million revolving facility (the “Revolving Facility”) and a $12.0 million additional term loan commitment earmarked primarily for capital expenditures (the “Capex Commitments” and together with the Term Facility and Revolving Facility, the “Credit Facilities” and such loan agreement, the “Loan Agreement”). On December 23, 2014, the Company repaid the outstanding $18.0 million and modified the terms of the $40.0 million Credit Facilities. The $18.0 million term facility was extinguished, the 3-year $10.0 million Revolving Facility remained unchanged, and the $12.0 million term loan commitment earmarked for capital expenditures was increased to $30.0 million. Any drawn Capex Commitments will mature on the fifth anniversary of the execution of the Loan Agreement. Any undrawn Capex Commitments will expire on the third anniversary of the execution of the Loan Agreement. Under the terms of the Loan Agreement, the commitments for the Revolving Facility may be increased up to $20.0 million subject to certain conditions. The Loan Agreement provides for the maintenance of various covenants, including financial covenants, and includes events of default that are customary for facilities of this type. As of September 30, 2016, the Company was in compliance with all the covenants in the Loan Agreement and had $9.0 million in debt outstanding under the Credit Facilities. There was no accrued interest on the Credit Facilities as of September 30, 2016 or December 31, 2015. Interest expense and fees totaled $0.2 million and $0.5 million for the three and nine months ended September 30, 2016, respectively. Interest expense and fees totaled $0.1 million and $0.3 million for the three and nine months ended September 30, 2015, respectively.

Equity Incentive Plans

Equity Incentive Plans	9 Months Ended
	Sep. 30, 2016
Disclosure Of Compensation Related Costs Sharebased Payments [Abstract]
Equity Incentive Plans	Note 7 – Equity Incentive Plans: Total compensation cost for share-based payments recognized for the three months ended September 30, 2016 and 2015 was $ 787,675 1,853,491 2006 Stock Plan —In December 2006, the Company approved the 2006 Stock Plan (the “2006 Plan”) under which options to purchase approximately 624,223 shares of the Company’s common stock were granted to employees and affiliates of the Company. These options vest over 5 years. Certain option awards provide for accelerated vesting if there is a change in control (as defined in the 2006 Plan). At September 30, 2016, there were zero shares available for grant as the 2006 Plan is frozen. 2010 Stock Plan —In December 2010, the Company approved the 2010 Stock Plan (the “2010 Plan”) under which options to purchase approximately 2,146,320 shares of the Company’s common stock were granted to employees and affiliates of the Company (in 2012, the 2010 Plan was amended to allow for the granting of approximately 2,220,280 options to purchase shares of the Company’s common stock) . These options are either time-based (vest over 4 years), performance-based (vest when performance targets are met, as defined in the stock option grant agreement), or vest at the occurrence of an exit event which is defined as either as change of control in the Company or an initial public offering (as defined in the stock option grant agreement) . At September 30, 2016, there were zero shares available for grant as the 2010 plan is frozen. 2014 Omnibus Incentive Plan —In November 2014, the Company approved the 2014 Omnibus Incentive Plan (the “2014 Plan”) under which 1,479,200 shares of common stock may be issued or used for reference purposes as awards granted under the 2014 Plan. In September 2016, the 2014 Plan was amended to allow for the granting of an additional 2,500,000 shares of common stock to be issued or used for reference purposes as awards granted, for a total of 3,979,200 shares. These awards may be in the form of stock options, stock appreciation rights, restricted stock, as well as other stock-based and cash-based awards. As of September 30, 2016, the awards granted were either time-based (cliff vest over 3 years), performance-based (vest when performance targets are met, as defined in the stock option grant agreement), or restricted stock units (employee RSUs cliff vest over 3 years and non-employee director RSUs cliff vest over 1 year). At September 30, 2016, there were 2,611,636 shares of common stock available to be issued or used for reference purposes under the 2014 Plan. NASDAQ Marketplace Rules Inducement Award —During the three months ended September 30, 2016, stock-based awards were granted to the Company’s CEO as an inducement under the NASDAQ Marketplace Rules, and therefore outside of any Plan. Under the terms of the agreement, the grant is governed as if issued under the 2014 Omnibus Plan. As of September 30, 2016, the awards granted were time-based (cliff vest over 4 years) and performance-based (vest when performance targets are met, as defined in the stock option grant agreement). During the three months ended September 30, 2016, 500,000 service period stock options and 500,000 performance-based stock options were granted to the Company’s CEO as an inducement under the NASDAQ Marketplace Rules. Service Period Stock Options The following table includes activity related to outstanding service period stock options during the nine months ended September 30, 2016. Service Period Stock Options Number of Options Weighted Average Exercise Price Outstanding at December 31, 2015 1,976,810 $ 8.00 Granted 845,131 9.75 Forfeited, Canceled, Expired (9,595 ) 9.00 Exercised (302,851 ) 6.54 Outstanding at September 30, 2016 2,509,495 $ 8.76 During the three months ended September 30, 2016, 500,000 service period stock options were granted to the Company’s CEO as an inducement under the NASDAQ Marketplace Rules. Performance-Vested Stock Options The following table includes activity related to outstanding performance-vested stock options during the nine months ended September 30, 2016. Performance-Vested Stock Options Number of Options (1) Weighted Average Exercise Price Outstanding at December 31, 2015 916,183 $ 9.34 Granted 883,759 9.67 Forfeited, Canceled, Expired (1,870 ) 15.00 Exercised — 0.00 Outstanding at September 30, 2016 1,798,072 $ 9.50 (1) As of September 30, 2016, 447,501 performance-vested stock options have performance metrics that are probable of achievement. These shares are included in share-based compensation costs for the three and nine months ended September 30, 2016. During the three months ended September 30, 2016, 266,000 performance-vested stock options were granted under the 2014 Plan. Additionally, 500,000 performance-vested stock options were granted to the Company’s CEO as an inducement under the NASDAQ Marketplace Rules. Restricted Stock Units The following table includes activity related to outstanding restricted stock units during the nine months ended September 30, 2016. Restricted Stock Units Number of RSUs Weighted Average Grant Date Fair Value Outstanding at December 31, 2015 — — Granted 105,313 $ 9.05 Forfeited, Canceled, Expired (2,956 ) 9.05 Issued Upon Vesting — — Outstanding at September 30, 2016 102,357 $ 9.05 There were no restricted stock units granted during the three months ended September 30, 2016.

Earnings Per Share

Earnings Per Share	9 Months Ended
	Sep. 30, 2016
Earnings Per Share [Abstract]
Earnings Per Share	Note 8 – Earnings Per Share: Basic net income/(loss) per share of common stock is calculated by dividing net income/(loss) attributable to common stockholders by the weighted-average number of shares of common stock outstanding for the period. Diluted net income/(loss) per share of common stock is computed by giving effect to all potentially dilutive securities. For the three and nine months ended September 30, 2016 and 2015, there were no adjustments between net income/(loss) and net loss attributable to common stockholders. The potentially dilutive securities are as follows: Three Months Ended Nine Months Ended September 30, September 30, 2016 2015 2016 2015 Service Period Stock Options 2,263,098 1,980,651 2,130,200 2,000,929 Restricted Stock Units 102,904 — 54,154 — Warrants 61,117 61,117 61,117 61,117 Total 2,427,119 2,041,768 2,245,471 2,062,046 For the three months ended September 30, 2015, and nine months ended September 30, 2016 and September 30, 2015, diluted net loss per share of common stock is the same as basic net loss per share of common stock, due to the fact that potentially dilutive securities would have an antidilutive effect as the Company incurred a net loss during such periods. For the three months ended September 30, 2016, diluted net income/(loss) per share of common stock is calculated as follows: Three Months Ended September 30, 2016 Net Income Attributable to Common Stockholders $ 620,731 Weighted Average Common Shares Outstanding, Basic 33,717,676 Dilutive Effect of Stock-Based Awards: Service Period Stock Options 381,953 Restricted Stock Units 49,283 Warrants 22,124 Weighted Average Common Shares Outstanding, Diluted 34,171,036 Basic Earnings per Share $ 0.02 Diluted Earnings per Share $ 0.02 For the three months ended September 30, 2016, there were 450,189 anti-dilutive service period stock options excluded from the diluted earnings per share calculation.

Related Party Transactions

Related Party Transactions	9 Months Ended
	Sep. 30, 2016
Related Party Transactions [Abstract]
Related Party Transactions	Note 9 – Related Party Transactions: Payments of $1,484,600 and $4,666,495 for the three and nine months ended September 30, 2016, respectively, and $1,563,245 and $4,448,727 for the three and nine months ended September 30, 2015, respectively, were made to one stockholder for the purchase of raw materials. The Company believes that all payments made to the shareholder are at market value and thus at arms-length.

Concentrations

Concentrations	9 Months Ended
	Sep. 30, 2016
Risks And Uncertainties [Abstract]
Concentrations	Note 10 – Concentrations: Concentration of Credit Risk —The Company maintains its cash balances in financial institutions which are insured by the Federal Deposit Insurance Corporation (“FDIC”) up to $250,000 each. At times, such balances may be in excess of the FDIC insurance limit. Major Customers —For the three months ended September 30, 2016 and 2015, net sales to one of our distributors, which sells directly to three of our customers, accounted for 25% and 21% of our net sales, respectively . For the three months ended September 30, 2016, no customer accounted for more than 10% of our net sales, while for the same period in 2015, one customer accounted for more than 10% of our net sales. For the nine months ended September 30, 2016 and 2015, net sales to one of our distributors, which sells directly to three of our customers, accounted for 23% Major Suppliers —The Company purchased approximately 22% of its raw materials from one vendor during both the three and nine months ended September 30, 2016, and approximately 24% and 40% from three vendors during the three and nine months ended September 30, 2015, respectively. Each of the respective vendors was over 10% of our purchased raw materials during the respective period. The Company purchased approximately 89% and 82% of its packaging material from three vendors during the three and nine months ended September 30, 2016, respectively and 69% and 70% of its packaging material from three vendors during the three and nine months ended September 30, 2015, respectively. Each of the respective vendors was over 10% of our purchased packaging material during the respective period. The Company also purchased approximately 90% and 88% of its treats finished goods from four vendors for the three and nine months ended September 30, 2016, respectively and approximately 86% and 92% from three vendors for the three and nine months ended September 30, 2015, respectively. Each of the respective vendors was over 10% of our purchased treats finished goods during the respective period. Net Sales By Class of Retailer – The following table sets forth net sales by class of retailer: Three Months Ended Nine Months Ended September 30, September 30, 2016 2015 2016 2015 Grocery, Mass and Club $ 27,550,612 $ 23,540,110 $ 77,583,710 $ 65,654,024 Pet Specialty, Natural and Other 6,985,539 7,030,396 21,408,350 20,330,559 Net Sales $ 34,536,151 $ 30,570,506 $ 98,992,060 $ 85,984,583

Subsequent Events

Subsequent Events	9 Months Ended
	Sep. 30, 2016
Subsequent Events [Abstract]
Subsequent Events	Note 11 – Subsequent Events: The Company evaluates events that have occurred after the balance sheet date but before the financial statements are issued. Based upon the evaluation, the Company did not identify any recognized or unrecognized subsequent events that have required adjustment or disclosure in the financial statements.

Nature of the Business and Su17

Nature of the Business and Summary of Significant Accounting Policies (Policies)	9 Months Ended
	Sep. 30, 2016
Accounting Policies [Abstract]
Nature of the Business	Nature of the Business – Freshpet, Inc. (hereafter referred to as “Freshpet” or the “Company”), a Delaware corporation, manufactures and markets natural fresh meals and treats for dogs and cats. The Company’s products are distributed throughout the United States, Canada, and other international test markets into major retail classes including Grocery and Mass (which includes club) as well as Pet Specialty and Natural retail.
Principles of Consolidation	Principles of Consolidation – The accompanying consolidated financial statements have been prepared in accordance with accounting principles generally accepted in the U.S. (“U.S. GAAP”). The financial statements include the accounts of the Company as well as the Company’s wholly-owned subsidiaries. All intercompany accounts and transactions have been eliminated in consolidation.
Basis of Presentation	Basis of Presentation – The accompanying consolidated balance sheet as of September 30, 2016, statements of operations and comprehensive income/(loss) for the three and nine months ended September 30, 2016 and 2015, and statements of cash flows for the nine months ended September 30, 2016 and 2015 are unaudited. The interim unaudited financial statements have been prepared on the same basis as the annual audited financial statements and in accordance with the rules and regulations of the United States Securities and Exchange Commission. In the opinion of management, the interim unaudited financial statements reflect all adjustments, which include only normal recurring adjustments, necessary for the fair statement of the Company’s financial position as of September 30, 2016, the results of its operations for the three and nine months ended September 30, 2016 and 2015, and its cash flows for the nine months ended September 30, 2016 and 2015. The financial data and other information disclosed in these notes related to the three and nine months ended September 30, 2016 and 2015 are unaudited. The results for three and nine months ended September 30, 2016 are not necessarily indicative of results to be expected for the year ending December 31, 2016, or any other interim periods, or any future year or period. These consolidated financial statements should be read in conjunction with the audited consolidated financial statements and accompanying notes in Item 8 of Part II, “Financial Statements and Supplementary Data,” of our Annual Report on Form 10-K for the year ended December 31, 2015.
Estimates and Uncertainties	Estimates and Uncertainties – The preparation of financial statements in conformity with U.S. GAAP requires management to make estimates and assumptions that affect the reported amounts of assets and liabilities and disclosure of contingent assets and liabilities at the date of the financial statements and the reported amounts of revenues and expenses during the reporting period. Actual results, as determined at a later date, could differ from those estimates.
Reclassifications	Reclassifications – Certain prior period amounts were reclassified to conform to the current year’s presentation.

Inventories (Tables)

Inventories (Tables)	9 Months Ended
	Sep. 30, 2016
Inventory Disclosure [Abstract]
Summary of Inventories	September 30, 2016 December 31, 2015 Raw Materials and Work in Process $ 1,801,528 $ 1,493,654 Packaging Components Material 1,029,960 1,161,814 Finished Goods 3,704,215 4,374,494 6,535,703 7,029,962 Reserve for Obsolete Inventory (214,896 ) (176,515 ) $ 6,320,806 $ 6,853,447

Property, Plant and Equipment (

Property, Plant and Equipment (Tables)	9 Months Ended
	Sep. 30, 2016
Property Plant And Equipment [Abstract]
Summary of Property, Plant and Equipment, Net	Property, plant and equipment, net are summarized as follows: September 30, 2016 December 31, 2015 Refrigeration Equipment $ 59,925,005 $ 55,020,179 Machinery and Equipment 39,190,481 21,324,085 Building, Land, and Improvements 24,010,914 15,205,494 Furniture and Office Equipment 3,559,345 2,287,396 Automotive Equipment 317,615 317,292 Leasehold Improvements 141,726 140,672 Construction in Progress 9,610,561 19,388,195 136,755,647 113,683,313 Less: Accumulated Depreciation and Amortization (36,749,534 ) (30,890,306 ) $ 100,006,113 $ 82,793,007

Accrued Expenses (Tables)

Accrued Expenses (Tables)	9 Months Ended
	Sep. 30, 2016
Payables And Accruals [Abstract]
Summary of Accrued Expenses	September 30, 2016 December 31, 2015 Accrued Compensation 1,662,333 $ 451,819 Accrued Leadership Transition Expense (1) 620,377 — Accrued Chiller Cost 1,217,329 559,957 Accrued Freight 329,855 337,233 Accrued Marketing 218,828 231,353 Accrued Insurance 4,224 218,134 Accrued Sales and Use Tax 45,886 45,886 Other Accrued Expenses 621,435 430,175 $ 4,720,267 $ 2,274,557 (1) Accrued Leadership Transition Costs represent costs detailed within our former Chief Executive Officer’s separation agreement as well as incremental costs associated with leadership transition.

Equity Incentive Plans (Tables)

Equity Incentive Plans (Tables)	9 Months Ended
	Sep. 30, 2016
Service Period Stock Options
Summary of Activity Related to Outstanding Stock Options	The following table includes activity related to outstanding service period stock options during the nine months ended September 30, 2016. Service Period Stock Options Number of Options Weighted Average Exercise Price Outstanding at December 31, 2015 1,976,810 $ 8.00 Granted 845,131 9.75 Forfeited, Canceled, Expired (9,595 ) 9.00 Exercised (302,851 ) 6.54 Outstanding at September 30, 2016 2,509,495 $ 8.76
Performance-Vested Stock Options
Summary of Activity Related to Outstanding Stock Options	The following table includes activity related to outstanding performance-vested stock options during the nine months ended September 30, 2016. Performance-Vested Stock Options Number of Options (1) Weighted Average Exercise Price Outstanding at December 31, 2015 916,183 $ 9.34 Granted 883,759 9.67 Forfeited, Canceled, Expired (1,870 ) 15.00 Exercised — 0.00 Outstanding at September 30, 2016 1,798,072 $ 9.50 (1) As of September 30, 2016, 447,501 performance-vested stock options have performance metrics that are probable of achievement. These shares are included in share-based compensation costs for the three and nine months ended September 30, 2016.
Restricted Stock Units
Summary of Activity Related to Outstanding Stock Options	The following table includes activity related to outstanding restricted stock units during the nine months ended September 30, 2016. Restricted Stock Units Number of RSUs Weighted Average Grant Date Fair Value Outstanding at December 31, 2015 — — Granted 105,313 $ 9.05 Forfeited, Canceled, Expired (2,956 ) 9.05 Issued Upon Vesting — — Outstanding at September 30, 2016 102,357 $ 9.05

Earnings Per Share (Tables)

Earnings Per Share (Tables)	9 Months Ended
	Sep. 30, 2016
Earnings Per Share [Abstract]
Schedule of Potentially Dilutive Securities	The potentially dilutive securities are as follows: Three Months Ended Nine Months Ended September 30, September 30, 2016 2015 2016 2015 Service Period Stock Options 2,263,098 1,980,651 2,130,200 2,000,929 Restricted Stock Units 102,904 — 54,154 — Warrants 61,117 61,117 61,117 61,117 Total 2,427,119 2,041,768 2,245,471 2,062,046
Calculation of Basic and Diluted Net Income/(Loss) Per Share of Common Stock	For the three months ended September 30, 2016, diluted net income/(loss) per share of common stock is calculated as follows: Three Months Ended September 30, 2016 Net Income Attributable to Common Stockholders $ 620,731 Weighted Average Common Shares Outstanding, Basic 33,717,676 Dilutive Effect of Stock-Based Awards: Service Period Stock Options 381,953 Restricted Stock Units 49,283 Warrants 22,124 Weighted Average Common Shares Outstanding, Diluted 34,171,036 Basic Earnings per Share $ 0.02 Diluted Earnings per Share $ 0.02

Concentrations (Tables)

Concentrations (Tables)	9 Months Ended
	Sep. 30, 2016
Risks And Uncertainties [Abstract]
Net Sales by Class of Retailer	Net Sales By Class of Retailer – The following table sets forth net sales by class of retailer: Three Months Ended Nine Months Ended September 30, September 30, 2016 2015 2016 2015 Grocery, Mass and Club $ 27,550,612 $ 23,540,110 $ 77,583,710 $ 65,654,024 Pet Specialty, Natural and Other 6,985,539 7,030,396 21,408,350 20,330,559 Net Sales $ 34,536,151 $ 30,570,506 $ 98,992,060 $ 85,984,583

Inventories - Summary of Invent

Inventories - Summary of Inventories (Details) - USD ($)	Sep. 30, 2016	Dec. 31, 2015
Inventory Disclosure [Abstract]
Raw Materials and Work in Process	$ 1,801,528	$ 1,493,654
Packaging Components Material	1,029,960	1,161,814
Finished Goods	3,704,215	4,374,494
Inventory gross	6,535,703	7,029,962
Reserve for Obsolete Inventory	(214,896)	(176,515)
Inventory net	$ 6,320,806	$ 6,853,447

Property, Plant and Equipment -

Property, Plant and Equipment - Summary of Property, Plant and Equipment, Net (Details) - USD ($)	Sep. 30, 2016	Dec. 31, 2015
Property Plant And Equipment [Line Items]
Property, plant and equipment, gross	$ 136,755,647	$ 113,683,313
Less: Accumulated Depreciation and Amortization	(36,749,534)	(30,890,306)
Property, plant and equipment, net	100,006,113	82,793,007
Refrigeration Equipment
Property Plant And Equipment [Line Items]
Property, plant and equipment, gross	59,925,005	55,020,179
Machinery and Equipment
Property Plant And Equipment [Line Items]
Property, plant and equipment, gross	39,190,481	21,324,085
Building, Land, and Improvements
Property Plant And Equipment [Line Items]
Property, plant and equipment, gross	24,010,914	15,205,494
Furniture and Office Equipment
Property Plant And Equipment [Line Items]
Property, plant and equipment, gross	3,559,345	2,287,396
Automotive Equipment
Property Plant And Equipment [Line Items]
Property, plant and equipment, gross	317,615	317,292
Leasehold Improvements
Property Plant And Equipment [Line Items]
Property, plant and equipment, gross	141,726	140,672
Construction in Progress
Property Plant And Equipment [Line Items]
Property, plant and equipment, gross	$ 9,610,561	$ 19,388,195

Property, Plant and Equipment26

Property, Plant and Equipment - Additional Information (Details) - USD ($)	3 Months Ended		9 Months Ended
	Sep. 30, 2016	Sep. 30, 2015	Sep. 30, 2016	Sep. 30, 2015
Property Plant And Equipment [Line Items]
Depreciation expense	$ 2,669,278	$ 1,888,244	$ 6,830,780	$ 5,455,489
Cost of goods sold, depreciation	$ 1,241,563	$ 645,033	2,660,340	$ 1,896,763
Kitchens Manufacturing Facility
Property Plant And Equipment [Line Items]
Capital expenditures			$ 17,400,000

Accrued Expenses - Summary of A

Accrued Expenses - Summary of Accrued Expenses (Details) - USD ($)		Sep. 30, 2016	Dec. 31, 2015
Payables And Accruals [Abstract]
Accrued Compensation		$ 1,662,333	$ 451,819
Accrued Leadership Transition Expense	[1]	620,377
Accrued Chiller Cost		1,217,329	559,957
Accrued Freight		329,855	337,233
Accrued Marketing		218,828	231,353
Accrued Insurance		4,224	218,134
Accrued Sales and Use Tax		45,886	45,886
Other Accrued Expenses		621,435	430,175
Accrued expenses		$ 4,720,267	$ 2,274,557
[1]	Accrued Leadership Transition Costs represent costs detailed within our former Chief Executive Officer’s separation agreement as well as incremental costs associated with leadership transition.

Debt - Additional Information (

Debt - Additional Information (Details) - USD ($)	Dec. 23, 2014	Nov. 13, 2014	Sep. 30, 2016	Sep. 30, 2015	Sep. 30, 2016	Sep. 30, 2015	Dec. 31, 2015
Debt Instrument [Line Items]
Debt outstanding			$ 9,000,000		$ 9,000,000
Accrued interest			0		0		$ 0
Interest expense and fees			$ 200,000	$ 100,000	$ 500,000	$ 300,000
$40,000,000 Credit Facilities
Debt Instrument [Line Items]
Debt instrument, face amount	$ 40,000,000
Capex Commitments
Debt Instrument [Line Items]
Debt instrument, face amount		$ 12,000,000
Capex Commitments | $40,000,000 Credit Facilities
Debt Instrument [Line Items]
Debt instrument, face amount	30,000,000
Term Facility
Debt Instrument [Line Items]
Debt instrument, face amount		$ 18,000,000
Credit facility term		5 years
Term Facility | $40,000,000 Credit Facilities
Debt Instrument [Line Items]
Extinguishment amount of debt	18,000,000
Revolving Facility
Debt Instrument [Line Items]
Debt instrument, face amount		$ 10,000,000
Credit facility term		3 years
Increase in credit facility	$ 20,000,000

Equity Incentive Plans - Additi

Equity Incentive Plans - Additional Information (Details) - USD ($)		1 Months Ended				3 Months Ended		9 Months Ended
		Sep. 30, 2016	Nov. 30, 2014	Dec. 31, 2010	Dec. 31, 2006	Sep. 30, 2016	Sep. 30, 2015	Sep. 30, 2016	Sep. 30, 2015
Share Based Compensation Arrangement By Share Based Payment Award [Line Items]
Share-based compensation						$ 787,675	$ 1,853,491	$ 3,490,754	$ 5,573,451
Restricted Stock Units
Share Based Compensation Arrangement By Share Based Payment Award [Line Items]
Number of RSUs, Granted						0		105,313
Service Period Stock Options
Share Based Compensation Arrangement By Share Based Payment Award [Line Items]
Vesting period								4 years
Number of options, granted								845,131
Service Period Stock Options | CEO
Share Based Compensation Arrangement By Share Based Payment Award [Line Items]
Number of options, granted						500,000
Performance-Vested Stock Options
Share Based Compensation Arrangement By Share Based Payment Award [Line Items]
Number of options, granted	[1]							883,759
Performance-Vested Stock Options | CEO
Share Based Compensation Arrangement By Share Based Payment Award [Line Items]
Number of options, granted						500,000
2006 Stock Plan
Share Based Compensation Arrangement By Share Based Payment Award [Line Items]
Stock options, number of shares granted					624,223
Vesting period					5 years
Stock options, available for grant		0				0		0
2010 Stock Plan
Share Based Compensation Arrangement By Share Based Payment Award [Line Items]
Stock options, number of shares granted				2,146,320
Vesting period				4 years
Stock options, available for grant		0		2,220,280		0		0
2014 Omnibus Incentive Plan
Share Based Compensation Arrangement By Share Based Payment Award [Line Items]
Stock options, number of shares granted		2,500,000	1,479,200					3,979,200
Vesting period								3 years
Stock options, available for grant		2,611,636				2,611,636		2,611,636
2014 Omnibus Incentive Plan | Restricted Stock Units | Employee
Share Based Compensation Arrangement By Share Based Payment Award [Line Items]
Vesting period								3 years
2014 Omnibus Incentive Plan | Restricted Stock Units | Non-employee Director
Share Based Compensation Arrangement By Share Based Payment Award [Line Items]
Vesting period								1 year
2014 Omnibus Incentive Plan | Performance-Vested Stock Options
Share Based Compensation Arrangement By Share Based Payment Award [Line Items]
Number of options, granted						266,000
[1]	As of September 30, 2016, 447,501 performance-vested stock options have performance metrics that are probable of achievement. These shares are included in share-based compensation costs for the three and nine months ended September 30, 2016.

Equity Incentive Plans - Summar

Equity Incentive Plans - Summary of Activity Related to Outstanding Stock Options (Details) - $ / shares		3 Months Ended	9 Months Ended
		Sep. 30, 2016	Sep. 30, 2016
Service Period Stock Options
Share Based Compensation Arrangement By Share Based Payment Award [Line Items]
Number of Options, Outstanding Beginning Balance			1,976,810
Number of Options, Granted			845,131
Number of Options, Forfeited, Canceled, Expired			(9,595)
Number of Options, Exercised			(302,851)
Number of Options, Outstanding Ending Balance		2,509,495	2,509,495
Weighted Average Exercise Price, Outstanding Beginning Balance			$ 8
Weighted Average Exercise Price, Granted			9.75
Weighted Average Exercise Price, Forfeited, Canceled, Expired			9
Weighted Average Exercise Price, Exercised			6.54
Weighted Average Exercise Price, Outstanding Ending Balance		$ 8.76	$ 8.76
Performance-Vested Stock Options
Share Based Compensation Arrangement By Share Based Payment Award [Line Items]
Number of Options, Outstanding Beginning Balance	[1]		916,183
Number of Options, Granted	[1]		883,759
Number of Options, Forfeited, Canceled, Expired	[1]		(1,870)
Number of Options, Outstanding Ending Balance	[1]	1,798,072	1,798,072
Weighted Average Exercise Price, Outstanding Beginning Balance			$ 9.34
Weighted Average Exercise Price, Granted			9.67
Weighted Average Exercise Price, Forfeited, Canceled, Expired			15
Weighted Average Exercise Price, Exercised			0
Weighted Average Exercise Price, Outstanding Ending Balance		$ 9.50	$ 9.50
Restricted Stock Units
Share Based Compensation Arrangement By Share Based Payment Award [Line Items]
Number of RSUs, Granted		0	105,313
Number of RSUs, Forfeited, Canceled, Expired			(2,956)
Number of RSUs, Outstanding Ending Balance		102,357	102,357
Weighted Average Grant Date Fair Value, Granted			$ 9.05
Weighted Average Grant Date Fair Value, Forfeited, Canceled, Expired			9.05
Weighted Average Grant Date Fair Value, Outstanding Ending Balance		$ 9.05	$ 9.05
[1]	As of September 30, 2016, 447,501 performance-vested stock options have performance metrics that are probable of achievement. These shares are included in share-based compensation costs for the three and nine months ended September 30, 2016.

Earnings Per Share - Additional

Earnings Per Share - Additional Information (Details) - USD ($)	3 Months Ended		9 Months Ended
	Sep. 30, 2016	Sep. 30, 2015	Sep. 30, 2016	Sep. 30, 2015
Antidilutive Securities Excluded From Computation Of Earnings Per Share [Line Items]
Adjustments between net income/(loss) and net loss attributable to common stockholders	$ 0	$ 0	$ 0	$ 0
Service Period Stock Options
Antidilutive Securities Excluded From Computation Of Earnings Per Share [Line Items]
Anti-dilutive securities excluded from diluted earnings per share calculation	450,189

Earnings Per Share - Schedule o

Earnings Per Share - Schedule of Potentially Dilutive Securities (Details) - shares	3 Months Ended		9 Months Ended
	Sep. 30, 2016	Sep. 30, 2015	Sep. 30, 2016	Sep. 30, 2015
Antidilutive Securities Excluded From Computation Of Earnings Per Share [Line Items]
Potentially dilutive securities	2,427,119	2,041,768	2,245,471	2,062,046
Service Period Stock Options
Antidilutive Securities Excluded From Computation Of Earnings Per Share [Line Items]
Potentially dilutive securities	2,263,098	1,980,651	2,130,200	2,000,929
Restricted Stock Units
Antidilutive Securities Excluded From Computation Of Earnings Per Share [Line Items]
Potentially dilutive securities	102,904		54,154
Warrants
Antidilutive Securities Excluded From Computation Of Earnings Per Share [Line Items]
Potentially dilutive securities	61,117	61,117	61,117	61,117

Earnings Per Share - Calculatio

Earnings Per Share - Calculation of Basic and Diluted Net Income/(Loss) Per Share of Common Stock (Details) - USD ($)	3 Months Ended		9 Months Ended
	Sep. 30, 2016	Sep. 30, 2015	Sep. 30, 2016	Sep. 30, 2015
Earnings Per Share Diluted [Line Items]
Net Income Attributable to Common Stockholders	$ 620,731	$ (1,675,350)	$ (4,394,074)	$ (6,491,074)
Weighted Average Common Shares Outstanding, Basic	33,717,676	33,509,303	33,603,535	33,488,161
Dilutive Effect of Stock-Based Awards:
Weighted Average Common Shares Outstanding, Diluted	34,171,036	33,509,303	33,603,535	33,488,161
Basic Earnings per Share	$ 0.02	$ (0.05)	$ (0.13)	$ (0.19)
Diluted Earnings per Share	$ 0.02	$ (0.05)	$ (0.13)	$ (0.19)
Service Period Stock Options
Dilutive Effect of Stock-Based Awards:
Dilutive Effect of Stock-Based Awards	381,953
Restricted Stock Units
Dilutive Effect of Stock-Based Awards:
Dilutive Effect of Stock-Based Awards	49,283
Warrants
Dilutive Effect of Stock-Based Awards:
Dilutive Effect of Stock-Based Awards	22,124

Related Party Transactions - Ad

Related Party Transactions - Additional Information (Details) - USD ($)	3 Months Ended		9 Months Ended
	Sep. 30, 2016	Sep. 30, 2015	Sep. 30, 2016	Sep. 30, 2015
Purchases of Raw Materials
Related Party Transaction [Line Items]
Payments made to a stockholder for distribution services	$ 1,484,600	$ 1,563,245	$ 4,666,495	$ 4,448,727

Concentrations - Additional Inf

Concentrations - Additional Information (Details)	3 Months Ended		9 Months Ended
	Sep. 30, 2016USD ($)Customervendors	Sep. 30, 2015Customervendors	Sep. 30, 2016USD ($)Customervendors	Sep. 30, 2015Customervendors
Customer Concentration Risk | Sales Revenue Net
Concentration Risk [Line Items]
Concentration risk, percentage	25.00%	21.00%	23.00%	21.00%
Number of customers | Customer	3	3	3	3
Supplier Concentration Risk | Purchases of Raw Materials
Concentration Risk [Line Items]
Concentration risk, percentage	22.00%	24.00%	22.00%	40.00%
Number of vendors	1	3	1	3
Supplier Concentration Risk | Packaging Materials
Concentration Risk [Line Items]
Concentration risk, percentage	89.00%	69.00%	82.00%	70.00%
Number of vendors	3	3	3	3
Supplier Concentration Risk | Finished Goods
Concentration Risk [Line Items]
Concentration risk, percentage	90.00%	86.00%	88.00%	92.00%
Number of vendors	4	3	4	3
Customer One | Customer Concentration Risk | Sales Revenue Net
Concentration Risk [Line Items]
Concentration risk, percentage	10.00%	10.00%	10.00%	10.00%
Number of customers | Customer	0	1	0	1
Maximum
Concentration Risk [Line Items]
Cash, FDIC insured amount | $	$ 250,000		$ 250,000

Concentrations - Net Sales by C

Concentrations - Net Sales by Class of Retailer (Details) - USD ($)	3 Months Ended		9 Months Ended
	Sep. 30, 2016	Sep. 30, 2015	Sep. 30, 2016	Sep. 30, 2015
Concentration Risk [Line Items]
NET SALES	$ 34,536,151	$ 30,570,506	$ 98,992,060	$ 85,984,583
Grocery Mass And Club
Concentration Risk [Line Items]
NET SALES	27,550,612	23,540,110	77,583,710	65,654,024
Pet Specialty, Natural and Other
Concentration Risk [Line Items]
NET SALES	$ 6,985,539	$ 7,030,396	$ 21,408,350	$ 20,330,559