Freshpet (FRPT) 10-Q 6 Aug 19 2019 Q2 Quarterly report Financial data

Document and Entity Information

Document and Entity Information - shares	6 Months Ended
	Jun. 30, 2019	Aug. 02, 2019
Document And Entity Information [Abstract]
Document Type	10-Q
Amendment Flag	false
Document Period End Date	Jun. 30, 2019
Document Fiscal Year Focus	2019
Document Fiscal Period Focus	Q2
Trading Symbol	FRPT
Entity Registrant Name	FRESHPET, INC.
Entity Central Index Key	0001611647
Current Fiscal Year End Date	--12-31
Entity Filer Category	Large Accelerated Filer
Entity Small Business	false
Entity Emerging Growth Company	false
Entity Current Reporting Status	Yes
Entity Common Stock, Shares Outstanding		36,076,406
Entity Shell Company	false
Entity File Number	001-36729
Entity Tax Identification Number	201884894
Entity Address, Address Line One	400 Plaza Drive
Entity Address, Address Line Two	1st Floor
Entity Address, City or Town	Secaucus
Entity Address, State or Province	New Jersey
Entity Address, Postal Zip Code	07094
City Area Code	201
Local Phone Number	520-4000

CONSOLIDATED BALANCE SHEETS (Un

CONSOLIDATED BALANCE SHEETS (Unaudited) - USD ($)	Jun. 30, 2019	Dec. 31, 2018
CURRENT ASSETS:
Cash and cash equivalents	$ 4,752,836	$ 7,554,388
Accounts receivable, net of allowance for doubtful accounts	19,356,428	12,326,703
Inventories, net	13,225,832	9,317,232
Prepaid expenses	1,286,692	1,078,232
Other current assets	650,482	681,550
Total Current Assets	39,272,270	30,958,105
Property, plant and equipment, net	122,394,944	102,094,248
Deposits on equipment	6,437,602	4,730,176
Operating lease right of use assets	9,763,324
Other assets	3,314,858	2,182,329
Total Assets	181,182,998	139,964,858
CURRENT LIABILITIES:
Accounts payable	15,801,273	9,166,412
Accrued expenses	9,018,582	9,050,551
Current operating lease liabilities	1,068,396
Other current liabilities	200,000
Total Current Liabilities	26,088,251	18,216,963
Long term debt	28,482,000
Long term operating lease liabilities	9,020,293
Other liabilities		273,420
Total Liabilities	63,590,544	18,490,383
STOCKHOLDERS' EQUITY:
Common stock — voting, $0.001 par value, 200,000,000 shares authorized, 36,089,945 issued and 36,075,776 outstanding on June 30, 2019, and 35,556,595 issued and 35,542,426 outstanding on December 31, 2018	36,089	35,556
Additional paid-in capital	328,342,507	323,079,437
Accumulated deficit	(210,436,032)	(201,352,682)
Accumulated other comprehensive income	(93,884)	(31,610)
Treasury stock, at cost — 14,169 shares on June 30, 2019 and on December 31, 2018	(256,226)	(256,226)
Total Stockholders' Equity	117,592,454	121,474,475
Total Liabilities and Stockholders' Equity	$ 181,182,998	$ 139,964,858

CONSOLIDATED BALANCE SHEETS (_2

CONSOLIDATED BALANCE SHEETS (Unaudited) (Parenthetical) - $ / shares	Jun. 30, 2019	Dec. 31, 2018
Statement Of Financial Position [Abstract]
Common stock, par value	$ 0.001	$ 0.001
Common stock, shares authorized	200,000,000	200,000,000
Common stock, shares issued	36,089,945	35,556,595
Common stock, shares outstanding	36,075,776	35,542,426
Treasury stock, at cost, shares	14,169	14,169

CONSOLIDATED STATEMENTS OF OPER

CONSOLIDATED STATEMENTS OF OPERATIONS AND COMPREHENSIVE LOSS (Unaudited) - USD ($)	3 Months Ended		6 Months Ended
	Jun. 30, 2019	Jun. 30, 2018	Jun. 30, 2019	Jun. 30, 2018
Income Statement [Abstract]
NET SALES	$ 60,052,179	$ 47,624,956	$ 114,844,381	$ 90,794,557
COST OF GOODS SOLD	32,725,598	24,747,064	61,602,819	47,788,647
GROSS PROFIT	27,326,581	22,877,892	53,241,562	43,005,910
SELLING, GENERAL, AND ADMINISTRATIVE EXPENSES	32,672,284	26,287,523	61,904,534	49,825,467
LOSS FROM OPERATIONS	(5,345,703)	(3,409,631)	(8,662,972)	(6,819,557)
OTHER INCOME/(EXPENSES):
Other Income/(Expenses), net	(20,748)	26,067	(3,453)	3,090
Interest Expense	(275,649)	(97,923)	(378,425)	(166,925)
Other Income/(Expenses), Total	(296,397)	(71,856)	(381,878)	(163,835)
LOSS BEFORE INCOME TAXES	(5,642,100)	(3,481,487)	(9,044,850)	(6,983,392)
INCOME TAX EXPENSE	19,250	19,032	38,500	38,064
LOSS ATTRIBUTABLE TO COMMON STOCKHOLDERS	(5,661,350)	(3,500,519)	(9,083,350)	(7,021,456)
OTHER COMPREHENSIVE LOSS:
Change in foreign currency translation	(153,321)	(201,187)	(62,274)	(1,633)
TOTAL OTHER COMPREHENSIVE LOSS	(153,321)	(201,187)	(62,274)	(1,633)
TOTAL COMPREHENSIVE LOSS	$ (5,814,671)	$ (3,701,706)	$ (9,145,624)	$ (7,023,089)
NET LOSS PER SHARE ATTRIBUTABLE TO COMMON STOCKHOLDERS
-BASIC	$ (0.16)	$ (0.10)	$ (0.25)	$ (0.20)
-DILUTED	$ (0.16)	$ (0.10)	$ (0.25)	$ (0.20)
WEIGHTED AVERAGE SHARES OF COMMON STOCK OUTSTANDING USED IN COMPUTING NET LOSS PER SHARE ATTRIBUTABLE TO COMMON STOCKHOLDERS
-BASIC	35,930,350	35,241,198	35,800,061	35,189,636
-DILUTED	35,930,350	35,241,198	35,800,061	35,189,636

CHANGES TO STATEMENTS OF STOCKH

CHANGES TO STATEMENTS OF STOCKHOLDERS' EQUITY (Unaudited) - USD ($)	Total	Common Stock - Voting	Additional Paid-in Capital	Accumulated Deficit	Accumulated Other Comprehensive Income	Treasury Stock
BALANCES at Dec. 31, 2017	$ 116,902,978	$ 35,132	$ 312,783,195	$ (195,991,478)	$ 76,129
Shares, Outstanding at Dec. 31, 2017		35,132,548
Exercise of options to purchase common stock	53,862	$ 7	53,855
Exercise of options to purchase common stock, shares		6,696
Share-based compensation expense	1,092,260		1,092,260
Foreign Currency Translation	199,554				199,554
Net loss	(3,520,937)			(3,520,937)
BALANCES at Mar. 31, 2018	114,727,717	$ 35,139	313,929,310	(199,512,415)	275,683
Shares, Outstanding at Mar. 31, 2018		35,139,244
BALANCES at Dec. 31, 2017	116,902,978	$ 35,132	312,783,195	(195,991,478)	76,129
Shares, Outstanding at Dec. 31, 2017		35,132,548
Foreign Currency Translation	(1,633)
BALANCES at Jun. 30, 2018	113,016,987	$ 35,317	316,176,333	(203,012,934)	74,496	$ (256,226)
Shares, Outstanding at Jun. 30, 2018		35,317,520				14,169
BALANCES at Mar. 31, 2018	114,727,717	$ 35,139	313,929,310	(199,512,415)	275,683
Shares, Outstanding at Mar. 31, 2018		35,139,244
Exercise of options to purchase common stock	945,428	$ 104	945,324
Exercise of options to purchase common stock, shares		103,693
Issuance of restricted stock units	(256,226)	$ 75	(75)			$ (256,226)
Issuance of restricted stock units, shares		74,583				14,169
Share-based compensation expense	1,301,774		1,301,774
Foreign Currency Translation	(201,187)				(201,187)
Net loss	(3,500,519)			(3,500,519)
BALANCES at Jun. 30, 2018	113,016,987	$ 35,317	316,176,333	(203,012,934)	74,496	$ (256,226)
Shares, Outstanding at Jun. 30, 2018		35,317,520				14,169
BALANCES at Dec. 31, 2018	121,474,475	$ 35,556	323,079,437	(201,352,682)	(31,610)	$ (256,226)
Shares, Outstanding at Dec. 31, 2018		35,556,595				14,169
Exercise of options to purchase common stock	1,791,668	$ 248	1,791,420
Exercise of options to purchase common stock, shares		248,195
Issuance of restricted stock units	(673,774)	$ 62	(673,836)
Issuance of restricted stock units, shares		61,532
Share-based compensation expense	1,260,126		1,260,126
Foreign Currency Translation	91,047				91,047
Net loss	(3,422,000)			(3,422,000)
BALANCES at Mar. 31, 2019	120,521,542	$ 35,866	325,457,147	(204,774,682)	59,437	$ (256,226)
Shares, Outstanding at Mar. 31, 2019		35,866,322				14,169
BALANCES at Dec. 31, 2018	121,474,475	$ 35,556	323,079,437	(201,352,682)	(31,610)	$ (256,226)
Shares, Outstanding at Dec. 31, 2018		35,556,595				14,169
Foreign Currency Translation	(62,274)
BALANCES at Jun. 30, 2019	117,592,454	$ 36,089	328,342,507	(210,436,032)	(93,884)	$ (256,226)
Shares, Outstanding at Jun. 30, 2019		36,089,945				14,169
BALANCES at Mar. 31, 2019	120,521,542	$ 35,866	325,457,147	(204,774,682)	59,437	$ (256,226)
Shares, Outstanding at Mar. 31, 2019		35,866,322				14,169
Exercise of options to purchase common stock	1,983,879	$ 194	1,983,685
Exercise of options to purchase common stock, shares		194,497
Issuance of restricted stock units	(579,178)	$ 29	(579,207)
Issuance of restricted stock units, shares		29,126
Share-based compensation expense	1,480,882		1,480,882
Foreign Currency Translation	(153,321)				(153,321)
Net loss	(5,661,350)			(5,661,350)
BALANCES at Jun. 30, 2019	$ 117,592,454	$ 36,089	$ 328,342,507	$ (210,436,032)	$ (93,884)	$ (256,226)
Shares, Outstanding at Jun. 30, 2019		36,089,945				14,169

CONSOLIDATED STATEMENTS OF CASH

CONSOLIDATED STATEMENTS OF CASH FLOWS (Unaudited) - USD ($)	6 Months Ended
	Jun. 30, 2019	Jun. 30, 2018
CASH FLOWS FROM OPERATING ACTIVITIES:
Net loss	$ (9,083,350)	$ (7,021,456)
Adjustments to reconcile net loss to net cash flows provided by operating activities:
Provision for loss/(gains) on accounts receivable	(2,520)	(17,443)
Loss on disposal of equipment	684	76,261
Share-based compensation	2,630,180	2,394,034
Inventory obsolescence	105,170	69,074
Depreciation and amortization	7,643,452	6,795,380
Amortization of deferred financing costs and loan discount	72,294	57,551
Changes in operating assets and liabilities:
Accounts receivable	(7,027,205)	1,618,733
Inventories	(4,013,770)	(241,151)
Prepaid expenses and other current assets	(177,392)	(262,533)
Operating lease right of use	(177,249)
Other assets	(44,498)	(14,371)
Accounts payable	(158,556)	1,665,187
Accrued expenses	(31,969)	(1,964,518)
Other lease liabilities	229,194	(14,994)
Other current liabilities	200,000
Net cash flows provided by (used in) operating activities	(9,835,535)	3,139,754
CASH FLOWS FROM INVESTING ACTIVITIES:
Acquisitions of property, plant and equipment, software and deposits on equipment	(22,888,753)	(8,932,791)
Net cash flows used in investing activities	(22,888,753)	(8,932,791)
CASH FLOWS FROM FINANCING ACTIVITIES:
Proceeds from exercise of options to purchase common stock	3,775,548	999,289
Tax withholdings related to net shares settlements of restricted stock units	(1,252,953)	(256,226)
Proceeds from borrowings under Credit Facilities	35,307,000	6,000,000
Repayment of borrowings under Credit Facilities	(7,500,000)	(2,000,000)
Financing fees paid in connection with borrowings	406,859
Net cash flows provided by financing activities	29,922,736	4,743,063
NET CHANGE IN CASH AND CASH EQUIVALENTS	(2,801,552)	(1,049,974)
CASH AND CASH EQUIVALENTS, BEGINNING OF YEAR	7,554,388	2,184,259
CASH AND CASH EQUIVALENTS, END OF PERIOD	4,752,836	1,134,285
SUPPLEMENTAL CASH FLOW INFORMATION:
Interest paid	165,844	104,764
NON-CASH FINANCING AND INVESTING ACTIVITIES:
Property, plant and equipment purchases in accounts payable	$ 7,662,437	$ 696,024

Nature of the Business and Summ

Nature of the Business and Summary of Significant Accounting Policies	6 Months Ended
	Jun. 30, 2019
Accounting Policies [Abstract]
Nature of the Business and Summary of Significant Accounting Policies	Note 1 – Nature of the Business and Summary of Significant Accounting Policies: Nature of the Business – Freshpet, Inc. (hereafter referred to as “Freshpet” the “Company”, “we” or “our”), a Delaware corporation, manufactures and markets natural fresh meals and treats for dogs and cats. The Company’s products are distributed throughout the United States and other international markets, into major retail classes including Grocery (including online), Mass and Club, Pet Specialty, and Natural retail. Basis of Presentation – The accompanying unaudited consolidated financial statements have been prepared in accordance with accounting principles generally accepted in the U.S. (“U.S. GAAP”). The unaudited consolidated financial statements include the accounts of the Company as well as the Company’s wholly-owned subsidiaries. All intercompany accounts and transactions have been eliminated in consolidation. The interim unaudited consolidated financial statements have been prepared on the same basis as the annual audited consolidated financial statements and in accordance with the rules and regulations of the United States Securities and Exchange Commission. In the opinion of management, the interim unaudited financial statements reflect all adjustments, which include only normal recurring adjustments, necessary for the fair statement of the Company’s financial position as of June 30, 2019, the results of its operations and changes to stockholders’ equity for the three and six months ended June 30, 2019 and 2018, and its cash flows for the six months ended June 2019 and 2018. The results for the three and six months ended June 30, 2019 are not necessarily indicative of results to be expected for the year ending December 31, 2019, or any other interim periods, or any future year or period. These consolidated financial statements should be read in conjunction with the audited consolidated financial statements and accompanying notes in Item 8 of Part II, “Financial Statements and Supplementary Data,” of our Annual Report on Form 10-K for the year ended December 31, 2018. Estimates and Uncertainties – The preparation of our consolidated financial statements in conformity with U.S. GAAP requires management to make estimates and assumptions that affect the reported amounts of assets and liabilities and disclosure of contingent assets and liabilities at the date of the consolidated financial statements and the reported amounts of revenues and expenses during the reporting period. Actual results, as determined at a later date, could differ from those estimates. Restricted Stock Tax Withholdings – To meet payroll tax withholdings obligations arising from the vesting of restricted share units, the Company withheld 13,383 shares totaling $.06 million, for the three month period ended June 30, 2019 and, withheld 31,734 shares totaling $1.3 million, for the six month period ended June 30, 2019. Shares of common stock withheld for tax withholdings do not reduce the Company’s total share repurchase authority. Debt Issuance Cost - During the six months ended June 30, 2019 the Company incurred $1.1 million of fees associated with the debt modification, of which $0.7 million were paid to the creditor. Further, the Company noted that $0.7 million of the fees were related to the Draw Term Loan with the remaining balance relating to the Revolving Loan Facility. The Company’s policy is to record the debt issuance cost related to the Draw Term Loan, net of debt, for the portion of the Draw Term Loan that is outstanding, with the remaining amount recorded within assets. As of June 30, 2019 there was less than $0.1 million of debt issuance cost that were recorded as net of our debt outstanding. In addition, there was $0.8 million of debt issuance cost that were recorded to other assets, and $0.2 recorded to other current assets. The Company amortizes debt issuance costs categorized as assets on a straight-line basis over the term of the loan, and amortizes the debt issuance costs that are categorized net of debt using the effective interest method, over the term of the loan.

Recently Issued Accounting Stan

Recently Issued Accounting Standards	6 Months Ended
	Jun. 30, 2019
Accounting Policies [Abstract]
Recently Issued Accounting Standards	Note 2 – Recently Issued Accounting Standards: In February 2016, the Financial Accounting Standards Board (FASB) issued Accounting Standards Update No. 2016-02 (Topic 842) "Leases." Topic 842 supersedes the lease requirements in Accounting Standards Codification (ASC) Topic 840, "Leases." Under Topic 842, lessees are required to recognize assets and liabilities on the balance sheet for most leases and provide enhanced disclosures. Leases will continue to be classified as either finance or operating. I n July 2018, the FASB issued ASU 2018-11, “ Leases (ASC 842) : Targeted Improvements, ” which provides companies an optional adoption method to ASU 2016-02 whereby a company does not have to adjust comparative period financial statements for the new standard. The reported results as of June 30, 2019 reflect the application of ASC 842, while the comparative information has not been restated and continues to be reported under the related lease accounting standards in effect for those periods. The adoption of this update represents a change in accounting principle and resulted in the recognition of right-of-use ("ROU") assets and operating lease liabilities. We elected the package of practical expedients, which permits us not to reassess our prior conclusions about lease identification, lease classification and initial direct costs incurred. We also elected the practical expedient to combine lease and non-lease components when determining the ROU asset and lease liability, as well as the practical expedient to exclude leases with an initial term of 12 months or less. The primary effect of adopting this standard relates to the recognition of our operating leases on our Consolidated Balance Sheets (Unaudited) and providing additional disclosures about our leasing activities. The Company is a lessee in several noncancellable operating leases, primarily for office and warehouse space, as well as office equipment. The Company determines if an arrangement is or contains a lease at contract inception. The Company recognizes a ROU asset and a lease liability at the lease commencement date. The operating lease liability is initially and subsequently measured at the present value of the unpaid lease payments at the lease commencement date. Key estimates and judgments include how the Company determines (1) the discount rate it uses to discount the unpaid lease payments to present value, (2) lease term and (3) lease payments. • ASC 842 requires a lessee to discount its unpaid lease payments using the interest rate implicit in the lease or, if that rate cannot be readily determined, its incremental borrowing rate. Generally, the Company cannot determine the interest rate implicit in the lease because it does not have access to the lessor’s estimated residual value or the amount of the lessor’s deferred initial direct costs. Therefore, at the date of adoption, we used our incremental borrowing rate based on the information available at January 1, 2019. • The lease term for all of the Company’s leases includes the noncancellable period of the lease plus any additional periods covered by either a Company option to extend (or not to terminate) the lease that the Company is reasonably certain to exercise. • Lease payments included in the measurement of the lease liability comprise of fixed payments based on the terms of the lease. Certain arrangements have free rent periods or escalating rent payment provisions. We recognize rent expense on a straight-line basis over the lease term, including any periods of free rent . ROU assets are initially and subsequently measured at cost, which comprises the initial amount of the lease liability adjusted for lease payments made at or before the lease commencement date, plus any initial direct costs incurred less any lease incentives received. The ROU asset is subsequently measured throughout the lease term at the carrying amount of the lease liability, plus initial direct costs, plus (minus) any prepaid (accrued) lease payments, less the unamortized balance of lease incentives received. Lease expense for lease payments is recognized on a straight-line basis over the lease term. ROU assets for operating leases are periodically reviewed for impairment losses. The Company uses the long-lived assets impairment guidance in “ASC Subtopic 360-10, Property, Plant, and Equipment – Overall”, to determine whether a ROU asset is impaired, and if so, the amount of the impairment loss to recognize. The Company monitors for events or changes in circumstances that require a reassessment of one of its leases. When a reassessment results in the remeasurement of a lease liability, a corresponding adjustment is made to the carrying amount of the corresponding ROU asset unless doing so would reduce the carrying amount of the ROU asset to an amount less than zero. Operating lease ROU assets are presented as operating lease right of use assets on the consolidated balance sheet. The current portion of operating lease liabilities and the long-term portion are presented separately as current and long term operating lease liabilities on the consolidated balance sheet.

Inventories

Inventories	6 Months Ended
	Jun. 30, 2019
Inventory Disclosure [Abstract]
Inventories	Note 3 – Inventories: June 30, December 31, 2019 2018 Raw Materials and Work in Process $ 3,492,941 $ 2,784,233 Packaging Components Material 1,365,816 1,138,091 Finished Goods 8,471,453 5,442,338 13,330,210 9,364,662 Reserve for Obsolete Inventory (104,378 ) (47,430 ) $ 13,225,832 $ 9,317,232

Property, Plant and Equipment

Property, Plant and Equipment	6 Months Ended
	Jun. 30, 2019
Property Plant And Equipment [Abstract]
Property, Plant and Equipment	Note 4 – Property, Plant and Equipment: June 30, December 31, 2019 2018 Refrigeration Equipment $ 90,358,958 $ 79,567,389 Machinery and Equipment 53,681,940 51,800,479 Building, Land, and Improvements 25,621,495 25,606,013 Furniture and Office Equipment 5,210,704 4,884,945 Leasehold Improvements 393,770 393,770 Automotive Equipment 319,496 319,496 Construction in Progress 19,510,251 4,769,268 195,096,614 167,341,360 Less: Accumulated Depreciation (72,701,670 ) (65,247,112 ) $ 122,394,944 $ 102,094,248 Depreciation expense related to property, plant and equipment totaled $3,843,199 and $7,486,692 for the three and six months ended June 30, 2019, respectively, of which $1,588,692 and $3,154,780 was recorded to cost of goods sold for the three and six months ended June 30, 2019, respectively, with the remainder of depreciation and amortization expense recorded to selling, general and administrative expense. Due to the continued growth of the Company’s fresh pet food sales, the Company has undertaken a capital expansion project at its Freshpet Kitchens manufacturing facility to expand plant capacity and increase distribution. The Company invested $11.2 million in the Freshpet Kitchens expansion during 2019. Depreciation expense related to property, plant and equipment totaled $3,389,814 and $6,658,713 for the three and six ended June 30, 2018, respectively, of which $1,498,334 and $2,989,329 was recorded to cost of goods sold for the three and six months ended June 30, 2018, respectively, with the remainder of depreciation and amortization expense recorded to selling, general and administrative expense.

Accrued Expenses

Accrued Expenses	6 Months Ended
	Jun. 30, 2019
Payables And Accruals [Abstract]
Accrued Expenses	Note 5 – Accrued Expenses: June 30, December 31, 2019 2018 Accrued Compensation and Employee Related Costs $ 2,478,041 $ 5,276,552 Accrued Chiller Cost 1,312,623 1,401,762 Accrued Customer Consideration 1,887,361 650,567 Accrued Commission 204,800 114,901 Accrued Freight 653,192 405,733 Accrued Production Expenses 1,384,460 287,913 Accrued Marketing 596,884 551,681 Other Accrued Expenses 501,221 361,442 $ 9,018,582 $ 9,050,551

Debt

Debt	6 Months Ended
	Jun. 30, 2019
Debt Disclosure [Abstract]
Debt	Note 6 – Debt: On May 15, 2019, the Company entered into the Fourth Amended and Restated Loan and Security Agreement (the “New Loan Agreement”), which amended and restated in full the Company’s Third Amended and Restated Loan and Security Agreement, dated as of September 21, 2017. The New Loan Agreement provides for a $90 million senior secured credit facility (the “New Credit Facility”), encompassing a $55.0 million delayed draw term loan facility (the “Draw Facility”) and a $35.0 million revolving loan facility (the “Revolving Loan Facility”) The New Credit Facility will mature on May 15, 2024 and borrowings thereunder will bear interest at variable rates depending on the Company’s election, either at a base rate or at LIBOR, in each case, plus an applicable margin. Subject to the Company’s leverage ratio, the applicable margin will vary between 0.50% and 1.00% for base rate loans and 1.50% and 2.00% for LIBOR loans. Upon closing the New Credit Facility, the Company borrowed $15.0 million under the Revolving Loan Facility, which left $20.0 million of availability. The Company has the option to borrow term loans under the Draw Facility (“Draw Term Loans”) until May 15, 2021, subject to certain conditions. Commencing on June 30, 2021, the amount of any outstanding Draw Term Loans shall be repayable in equal consecutive quarterly installments equal to 1/28th of the outstanding Draw Term Loans and the remainder shall be due and payable on May 15, 2024. Borrowings under the New Credit Facility are secured by substantially all of the Company’s and certain of its subsidiaries’ assets. The New Loan Agreement requires compliance with various covenants customary for agreements of this type, including financial covenants and negative covenants that limit, among other things, the Company’s ability to incur additional debt, create or incur liens, engage in mergers or consolidations, sell, transfer or otherwise dispose of assets, make voluntary prepayments to subordinated debt, permit a change of control, pay dividends or distributions, make investments, and enter into certain transactions with affiliates. The New Loan Agreement also includes events of default customary for agreements of this type. Net borrowings under our credit facilities totaled $28.5 million at June 30, 2019, of which $3.5 million was term loans and $25.0 million was revolving loan. There was no debt outstanding as of December 31, 2018 Interest expense and fees totaled $0.3 million and $0.4 for the three and six months ended June 30, 2019, respectively, and $0.1 million and $0.2 million for the three and six months ended June 30, 2018, respectively. There was $0.1 million of accrued interest on the credit facilities as of June 30, 2019. In connection with the new credit facility, the Company accelerated the amortization of $0.1 million of unamortized debt issuance costs related to the existing loan agreement. These costs are included in interest expense in the three and six months ended June 30, 2019. Also in connection with the new credit facility, the Company capitalized $1.1 million of financing costs that are presented with other assets as of June 30, 2019.

Leases

Leases	6 Months Ended
	Jun. 30, 2019
Leases [Abstract]
Leases	Note 7– Leases: We have various noncancellable lease agreements for office and warehouse space, as well as office equipment, with original remaining lease terms of two years to nine years, some of which include an option to extend the lease term for up to five years. Because the Company is not reasonably certain to exercise these renewal options, the options are not considered in determining the lease term, and associated potential option payments are excluded from lease payments. The Company’s leases generally do not include termination options for either party to the lease or restrictive financial or other covenants. Weighted-average remaining lease term (in years) and discount rate related to operating leases were as follows: Weighted-average remaining lease term 6.69 Weighted-average discount rate 6.14 % As most of our leases do not provide an implicit rate, we use our incremental borrowing rate based on the information available at the date of adoption to determine the present value of lease payments. Maturities of lease liabilities under noncancellable operating leases as of June 30, 2019 were as follows: June 30 ,2019 2019 (a) $ 797,856 2020 1,723,951 2021 1,768,626 2022 1,763,787 2023 1,802,007 2024 and beyond 4,297,218 Total lease payments 12,153,445 Less: Imputed interest (2,064,756 ) Present value of lease liabilities $ 10,088,689 (a) Excluding the six months ended June 30, 2019. As of December 31, 2018 minimum lease payments under noncancellable operating leases by period were expected to be: December 31, 2018 2019 $ 1,475,761 2020 1,626,179 2021 1,671,003 2022 1,664,510 2023 1,700,539 2024 and thereafter 4,246,015 $ 12,384,007 A summary of rent expense for the years ended December 31, 2018 and 2017 was as follows: 2018 2017 Rent expense $ 515,565 $ 480,349 Supplemental cash flow information and non-cash activity relating to operating leases are as follows: For the Three Months Ended June 30, 2019 For the Six Months Ended June 30, 2019 Operating cash flow information: Cash paid for amounts included in the measurement of lease liabilities $ 380,046 $ 626,781

Equity Incentive Plans

Equity Incentive Plans	6 Months Ended
	Jun. 30, 2019
Disclosure Of Compensation Related Costs Sharebased Payments [Abstract]
Equity Incentive Plans	Note 8 – Equity Incentive Plans: Total compensation cost for share-based payments recognized for the three months ended June 30, 2019 and 2018 is $1,480,882 and $ 1,301,774 2010 Stock Plan — The outstanding options are time-based (vest between two and four years). At June 30, 2019, there were zero shares available for grant as the 2010 Plan is frozen . The total number of unexercised options for the 2010 Plan is 294,955. 2014 Omnibus Incentive Plan —In November 2014, the Company approved the 2014 Omnibus Incentive Plan (the “2014 Plan”). Under the 2014 Plan 3,979,200 shares of common stock may be issued or used for reference purposes as awards granted. These awards may be in the form of stock options, stock appreciation rights, restricted stock, as well as other stock-based and cash-based awards. At June 30, 2019, the awards granted were either time-based, performance-based (vest when performance targets are met, as defined in the stock option grant agreement), or restricted stock units (employee RSUs vest over three years or cliff vest (as defined in the restricted stock agreement) and non-employee director RSUs vest over one year). The total number of unexercised options and RSUs for the 2014 Plan is 1,539,172. At June 30, 2019, there were 1,674,876 shares of common stock available to be issued or used for reference purposes under the 2014 Plan. NASDAQ Marketplace Rules Inducement Award —During fiscal year 2016, share-based awards were granted to the Company’s Chief Executive Officer as an inducement under the NASDAQ Marketplace Rules, and therefore outside of any Plan. Under the terms of the agreement, the grant is governed as if issued under the 2014 Omnibus Plan. As of June 30, 2019, the awards granted were time-based (cliff vest over four years) and performance-based (vest when performance targets are met, as defined in the stock option grant agreement). Service Period Stock Options The following table includes activity related to outstanding service period stock options during the six months ended June 30, 2019. Service Period Stock Options Shares Weighted Average Exercise Price Outstanding at December 31, 2018 1,793,981 $ 9.84 Granted 21,101 42.29 Exercised (407,245 ) 8.41 Forfeited (1,191 ) 9.64 Outstanding at June 30, 2019 1,406,646 $ 10.74 Performance-Vested Stock Options The following table includes activity related to outstanding performance-vested stock options during the six months ended June 30, 2019. Performance Based Options Shares Weighted Average Exercise Price Outstanding at December 31, 2018 1,275,746 $ 13.62 Granted 9,254 $ 42.29 Exercised (35,447 ) 9.98 Forfeited (39,253 ) 9.05 Outstanding at June 30, 2019 1,210,300 $ 14.09 As of June 30, 2019, 788,614 performance-vested stock options at a weighted average exercise price of $11.20 have performance metrics that are probable of achievement. These shares are included in share-based compensation costs for the six months ended June 30, 2019. Restricted Stock Units The following table includes activity related to outstanding restricted stock units during the six months ended June 30, 2019. Restricted Stock Units Shares Weighted-Average Grant-Date Fair Value Per Unit Outstanding at December 31, 2018 271,979 $ 19.07 Granted 75,413 41.71 Issued upon vesting (122,392 ) 17.79 Forfeited (7,819 ) 17.41 Outstanding at June 30, 2019 217,181 $ 27.71

Loss Per Share

Loss Per Share	6 Months Ended
	Jun. 30, 2019
Earnings Per Share [Abstract]
Loss Per Share	Note 9 – Loss Per Share: Basic net loss per share of common stock is calculated by dividing net loss attributable to common stockholders by the weighted-average number of shares of common stock outstanding for the period. Diluted net loss per share of common stock is computed by giving effect to all potentially dilutive securities. For the three and six months ended June 30, 2019 and 2018, there were no adjustments between net loss and net loss attributable to common stockholders. The potentially dilutive securities are as follows: Three Months Ended Six Months Ended June 30, June 30, 2019 2018 2019 2018 Service Period Stock Options 1,519,431 2,070,511 1,602,279 2,048,563 Restricted Stock Units 230,057 229,513 239,602 198,205 Performance Stock Options 24,246 39,253 24,246 39,253 Total 1,773,734 2,339,277 1,866,127 2,286,021 For the three and six months ended June 30, 2019 and 2018, diluted net loss per share of common stock is the same as basic net loss per share of common stock, due to the fact that potentially dilutive securities would have an antidilutive effect as the Company incurred a net loss during such periods.

Concentrations

Concentrations	6 Months Ended
	Jun. 30, 2019
Risks And Uncertainties [Abstract]
Concentrations	Note 10 – Concentrations: Concentration of Credit Risk —The Company maintains its cash balances in financial institutions that are insured by the Federal Deposit Insurance Corporation (“FDIC”) up to $250,000 each. At times, such balances may be in excess of the FDIC insurance limit. Net Sales by Class of Retailer —The following table sets forth net sales by class of retailer: Three Months Ended Six Months Ended June 30, June 30, 2019 2018 2019 2018 Grocery (including Online), Mass and Club $ 49,920,536 $ 38,976,097 $ 95,628,433 $ 73,992,511 Pet Specialty and Natural 10,131,643 8,648,859 19,215,948 16,802,046 Net Sales $ 60,052,179 $ 47,624,956 $ 114,844,381 $ 90,794,557

Subsequent Events

Subsequent Events	6 Months Ended
	Jun. 30, 2019
Subsequent Events [Abstract]
Subsequent Events	Note 11 – Subsequent Events: The Company evaluates events that have occurred after the balance sheet date but before the financial statements are issued. Borrowings under the new credit facilities increased an additional $5.4 million in July 2019. Based upon further evaluation, the Company did not identify any additional recognized or unrecognized subsequent events that have required adjustment or disclosure in the financial statements.

Nature of the Business and Su_2

Nature of the Business and Summary of Significant Accounting Policies (Policies)	6 Months Ended
	Jun. 30, 2019
Accounting Policies [Abstract]
Nature of the Business	Nature of the Business – Freshpet, Inc. (hereafter referred to as “Freshpet” the “Company”, “we” or “our”), a Delaware corporation, manufactures and markets natural fresh meals and treats for dogs and cats. The Company’s products are distributed throughout the United States and other international markets, into major retail classes including Grocery (including online), Mass and Club, Pet Specialty, and Natural retail.
Basis of Presentation	Basis of Presentation – The accompanying unaudited consolidated financial statements have been prepared in accordance with accounting principles generally accepted in the U.S. (“U.S. GAAP”). The unaudited consolidated financial statements include the accounts of the Company as well as the Company’s wholly-owned subsidiaries. All intercompany accounts and transactions have been eliminated in consolidation. The interim unaudited consolidated financial statements have been prepared on the same basis as the annual audited consolidated financial statements and in accordance with the rules and regulations of the United States Securities and Exchange Commission. In the opinion of management, the interim unaudited financial statements reflect all adjustments, which include only normal recurring adjustments, necessary for the fair statement of the Company’s financial position as of June 30, 2019, the results of its operations and changes to stockholders’ equity for the three and six months ended June 30, 2019 and 2018, and its cash flows for the six months ended June 2019 and 2018. The results for the three and six months ended June 30, 2019 are not necessarily indicative of results to be expected for the year ending December 31, 2019, or any other interim periods, or any future year or period. These consolidated financial statements should be read in conjunction with the audited consolidated financial statements and accompanying notes in Item 8 of Part II, “Financial Statements and Supplementary Data,” of our Annual Report on Form 10-K for the year ended December 31, 2018.
Estimates and Uncertainties	Estimates and Uncertainties – The preparation of our consolidated financial statements in conformity with U.S. GAAP requires management to make estimates and assumptions that affect the reported amounts of assets and liabilities and disclosure of contingent assets and liabilities at the date of the consolidated financial statements and the reported amounts of revenues and expenses during the reporting period. Actual results, as determined at a later date, could differ from those estimates. Restricted Stock Tax Withholdings – To meet payroll tax withholdings obligations arising from the vesting of restricted share units, the Company withheld 13,383 shares totaling $.06 million, for the three month period ended June 30, 2019 and, withheld 31,734 shares totaling $1.3 million, for the six month period ended June 30, 2019. Shares of common stock withheld for tax withholdings do not reduce the Company’s total share repurchase authority. Debt Issuance Cost - During the six months ended June 30, 2019 the Company incurred $1.1 million of fees associated with the debt modification, of which $0.7 million were paid to the creditor. Further, the Company noted that $0.7 million of the fees were related to the Draw Term Loan with the remaining balance relating to the Revolving Loan Facility. The Company’s policy is to record the debt issuance cost related to the Draw Term Loan, net of debt, for the portion of the Draw Term Loan that is outstanding, with the remaining amount recorded within assets. As of June 30, 2019 there was less than $0.1 million of debt issuance cost that were recorded as net of our debt outstanding. In addition, there was $0.8 million of debt issuance cost that were recorded to other assets, and $0.2 recorded to other current assets. The Company amortizes debt issuance costs categorized as assets on a straight-line basis over the term of the loan, and amortizes the debt issuance costs that are categorized net of debt using the effective interest method, over the term of the loan.

Inventories (Tables)

Inventories (Tables)	6 Months Ended
	Jun. 30, 2019
Inventory Disclosure [Abstract]
Summary of Inventories	June 30, December 31, 2019 2018 Raw Materials and Work in Process $ 3,492,941 $ 2,784,233 Packaging Components Material 1,365,816 1,138,091 Finished Goods 8,471,453 5,442,338 13,330,210 9,364,662 Reserve for Obsolete Inventory (104,378 ) (47,430 ) $ 13,225,832 $ 9,317,232

Property, Plant and Equipment (

Property, Plant and Equipment (Tables)	6 Months Ended
	Jun. 30, 2019
Property Plant And Equipment [Abstract]
Summary of Property, Plant and Equipment, Net	June 30, December 31, 2019 2018 Refrigeration Equipment $ 90,358,958 $ 79,567,389 Machinery and Equipment 53,681,940 51,800,479 Building, Land, and Improvements 25,621,495 25,606,013 Furniture and Office Equipment 5,210,704 4,884,945 Leasehold Improvements 393,770 393,770 Automotive Equipment 319,496 319,496 Construction in Progress 19,510,251 4,769,268 195,096,614 167,341,360 Less: Accumulated Depreciation (72,701,670 ) (65,247,112 ) $ 122,394,944 $ 102,094,248

Accrued Expenses (Tables)

Accrued Expenses (Tables)	6 Months Ended
	Jun. 30, 2019
Payables And Accruals [Abstract]
Summary of Accrued Expenses	June 30, December 31, 2019 2018 Accrued Compensation and Employee Related Costs $ 2,478,041 $ 5,276,552 Accrued Chiller Cost 1,312,623 1,401,762 Accrued Customer Consideration 1,887,361 650,567 Accrued Commission 204,800 114,901 Accrued Freight 653,192 405,733 Accrued Production Expenses 1,384,460 287,913 Accrued Marketing 596,884 551,681 Other Accrued Expenses 501,221 361,442 $ 9,018,582 $ 9,050,551

Leases (Tables)

Leases (Tables)	6 Months Ended
	Jun. 30, 2019
Leases [Abstract]
Weighted Average Remaining Lease Term And Discount Rate Related To Operating Leases	Weighted-average remaining lease term (in years) and discount rate related to operating leases were as follows: Weighted-average remaining lease term 6.69 Weighted-average discount rate 6.14 %
Maturities of Lease Liabilities Under Noncancelable Operating Leases	Maturities of lease liabilities under noncancellable operating leases as of June 30, 2019 were as follows: June 30 ,2019 2019 (a) $ 797,856 2020 1,723,951 2021 1,768,626 2022 1,763,787 2023 1,802,007 2024 and beyond 4,297,218 Total lease payments 12,153,445 Less: Imputed interest (2,064,756 ) Present value of lease liabilities $ 10,088,689 (a) Excluding the six months ended June 30, 2019.
Future Minimum Payments Due	As of December 31, 2018 minimum lease payments under noncancellable operating leases by period were expected to be: December 31, 2018 2019 $ 1,475,761 2020 1,626,179 2021 1,671,003 2022 1,664,510 2023 1,700,539 2024 and thereafter 4,246,015 $ 12,384,007
Summary of Rent Expense	A summary of rent expense for the years ended December 31, 2018 and 2017 was as follows: 2018 2017 Rent expense $ 515,565 $ 480,349
Supplemental Cash Flow Information And Non-cash Activity Relating To Operating	Supplemental cash flow information and non-cash activity relating to operating leases are as follows: For the Three Months Ended June 30, 2019 For the Six Months Ended June 30, 2019 Operating cash flow information: Cash paid for amounts included in the measurement of lease liabilities $ 380,046 $ 626,781

Equity Incentive Plans (Tables)

Equity Incentive Plans (Tables)	6 Months Ended
	Jun. 30, 2019
Service Period Stock Options
Summary of Activity Related to Outstanding Stock Options	The following table includes activity related to outstanding service period stock options during the six months ended June 30, 2019. Service Period Stock Options Shares Weighted Average Exercise Price Outstanding at December 31, 2018 1,793,981 $ 9.84 Granted 21,101 42.29 Exercised (407,245 ) 8.41 Forfeited (1,191 ) 9.64 Outstanding at June 30, 2019 1,406,646 $ 10.74
Performance-Vested Stock Options
Summary of Activity Related to Outstanding Stock Options	The following table includes activity related to outstanding performance-vested stock options during the six months ended June 30, 2019. Performance Based Options Shares Weighted Average Exercise Price Outstanding at December 31, 2018 1,275,746 $ 13.62 Granted 9,254 $ 42.29 Exercised (35,447 ) 9.98 Forfeited (39,253 ) 9.05 Outstanding at June 30, 2019 1,210,300 $ 14.09
Restricted Stock Units
Summary of Activity Related to Outstanding Stock Options	The following table includes activity related to outstanding restricted stock units during the six months ended June 30, 2019. Restricted Stock Units Shares Weighted-Average Grant-Date Fair Value Per Unit Outstanding at December 31, 2018 271,979 $ 19.07 Granted 75,413 41.71 Issued upon vesting (122,392 ) 17.79 Forfeited (7,819 ) 17.41 Outstanding at June 30, 2019 217,181 $ 27.71

Loss Per Share (Tables)

Loss Per Share (Tables)	6 Months Ended
	Jun. 30, 2019
Earnings Per Share [Abstract]
Schedule of Potentially Dilutive Securities	The potentially dilutive securities are as follows: Three Months Ended Six Months Ended June 30, June 30, 2019 2018 2019 2018 Service Period Stock Options 1,519,431 2,070,511 1,602,279 2,048,563 Restricted Stock Units 230,057 229,513 239,602 198,205 Performance Stock Options 24,246 39,253 24,246 39,253 Total 1,773,734 2,339,277 1,866,127 2,286,021

Concentrations (Tables)

Concentrations (Tables)	6 Months Ended
	Jun. 30, 2019
Risks And Uncertainties [Abstract]
Information About Company's Nets By Class of Retailer	Net Sales by Class of Retailer —The following table sets forth net sales by class of retailer: Three Months Ended Six Months Ended June 30, June 30, 2019 2018 2019 2018 Grocery (including Online), Mass and Club $ 49,920,536 $ 38,976,097 $ 95,628,433 $ 73,992,511 Pet Specialty and Natural 10,131,643 8,648,859 19,215,948 16,802,046 Net Sales $ 60,052,179 $ 47,624,956 $ 114,844,381 $ 90,794,557

Nature of the Business and Su_3

Nature of the Business and Summary of Significant Accounting Policies - Additional Information (Details) - USD ($)	3 Months Ended	6 Months Ended
	Jun. 30, 2019	Jun. 30, 2019	Jun. 30, 2018
Nature Of Business And Summary Of Significant Accounting Policies [Line Items]
Payments related to tax withholding for share-based compensation	$ 60,000	$ 1,252,953	$ 256,226
Shares paid for tax withholding for share based compensation	13,383	31,734
Fees associated with debt modification		$ 1,100,000
Revolving Credit Facility
Nature Of Business And Summary Of Significant Accounting Policies [Line Items]
Payment of fees associated with debt modification		700,000
Other Assets
Nature Of Business And Summary Of Significant Accounting Policies [Line Items]
Debt issuance cost recorded as net of debt outstanding	$ 800,000	800,000
Other Current Assets
Nature Of Business And Summary Of Significant Accounting Policies [Line Items]
Debt issuance cost recorded as net of debt outstanding	200,000	200,000
Maximum
Nature Of Business And Summary Of Significant Accounting Policies [Line Items]
Debt issuance cost recorded as net of debt outstanding	$ 100,000	100,000
Creditor
Nature Of Business And Summary Of Significant Accounting Policies [Line Items]
Payment of fees associated with debt modification		$ 700,000

Inventories - Summary of Invent

Inventories - Summary of Inventories (Details) - USD ($)	Jun. 30, 2019	Dec. 31, 2018
Inventory Disclosure [Abstract]
Raw Materials and Work in Process	$ 3,492,941	$ 2,784,233
Packaging Components Material	1,365,816	1,138,091
Finished Goods	8,471,453	5,442,338
Inventory gross	13,330,210	9,364,662
Reserve for Obsolete Inventory	(104,378)	(47,430)
Inventory net	$ 13,225,832	$ 9,317,232

Property, Plant and Equipment -

Property, Plant and Equipment - Summary of Property, Plant and Equipment, Net (Details) - USD ($)	Jun. 30, 2019	Dec. 31, 2018
Property Plant And Equipment [Line Items]
Property, plant and equipment, gross	$ 195,096,614	$ 167,341,360
Less: Accumulated Depreciation	(72,701,670)	(65,247,112)
Property, plant and equipment, net	122,394,944	102,094,248
Refrigeration Equipment
Property Plant And Equipment [Line Items]
Property, plant and equipment, gross	90,358,958	79,567,389
Machinery and Equipment
Property Plant And Equipment [Line Items]
Property, plant and equipment, gross	53,681,940	51,800,479
Building, Land, and Improvements
Property Plant And Equipment [Line Items]
Property, plant and equipment, gross	25,621,495	25,606,013
Furniture and Office Equipment
Property Plant And Equipment [Line Items]
Property, plant and equipment, gross	5,210,704	4,884,945
Leasehold Improvements
Property Plant And Equipment [Line Items]
Property, plant and equipment, gross	393,770	393,770
Automotive Equipment
Property Plant And Equipment [Line Items]
Property, plant and equipment, gross	319,496	319,496
Construction in Progress
Property Plant And Equipment [Line Items]
Property, plant and equipment, gross	$ 19,510,251	$ 4,769,268

Property, Plant and Equipment_2

Property, Plant and Equipment - Additional Information (Details) - USD ($)	3 Months Ended		6 Months Ended
	Jun. 30, 2019	Jun. 30, 2018	Jun. 30, 2019	Jun. 30, 2018
Kitchens 2.0
Property Plant And Equipment [Line Items]
Investment for kitchen expansion			$ 11,200,000
Property, Plant and Equipment
Property Plant And Equipment [Line Items]
Depreciation expense	$ 3,843,199	$ 3,389,814	7,486,692	$ 6,658,713
Product
Property Plant And Equipment [Line Items]
Cost of goods sold, depreciation and amortization	$ 1,588,692	$ 1,498,334	$ 3,154,780	$ 2,989,329

Accrued Expenses - Summary of A

Accrued Expenses - Summary of Accrued Expenses (Details) - USD ($)	Jun. 30, 2019	Dec. 31, 2018
Payables And Accruals [Abstract]
Accrued Compensation and Employee Related Costs	$ 2,478,041	$ 5,276,552
Accrued Chiller Cost	1,312,623	1,401,762
Accrued Customer Consideration	1,887,361	650,567
Accrued Commission	204,800	114,901
Accrued Freight	653,192	405,733
Accrued Production Expenses	1,384,460	287,913
Accrued Marketing	596,884	551,681
Other Accrued Expenses	501,221	361,442
Accrued expenses	$ 9,018,582	$ 9,050,551

Debt - Additional Information (

Debt - Additional Information (Details) - USD ($)	May 15, 2019	Jun. 30, 2019	Jun. 30, 2018	Jun. 30, 2019	Jun. 30, 2018	Dec. 31, 2018
Debt Instrument [Line Items]
Borrowings under credit facilities				$ 35,307,000	$ 6,000,000
Debt outstanding		$ 28,500,000		28,500,000		$ 0
Interest expense and fees		300,000	$ 100,000	400,000	$ 200,000
Accrued interest		100,000		100,000
Other Assets
Debt Instrument [Line Items]
Financing costs capitalized		800,000		800,000
Term Loans
Debt Instrument [Line Items]
Debt outstanding		3,500,000		3,500,000
Revolving Loan
Debt Instrument [Line Items]
Debt outstanding		25,000,000		25,000,000
Maximum
Debt Instrument [Line Items]
Financing costs capitalized		100,000		100,000
New Credit Facility
Debt Instrument [Line Items]
Debt instrument, face amount	$ 90,000,000
Line of credit facility, maturity date	May 15, 2024
Amortization of unamortized debt issuance costs				100,000
New Credit Facility | Other Assets
Debt Instrument [Line Items]
Financing costs capitalized		$ 1,100,000		$ 1,100,000
New Credit Facility | Maximum
Debt Instrument [Line Items]
Increase in credit facility	$ 75,000,000
New Credit Facility | Maximum | Base Rate
Debt Instrument [Line Items]
Line of credit facility, applicable margin	1.00%
New Credit Facility | Maximum | LIBOR
Debt Instrument [Line Items]
Line of credit facility, applicable margin	2.00%
New Credit Facility | Minimum | Base Rate
Debt Instrument [Line Items]
Line of credit facility, applicable margin	0.50%
New Credit Facility | Minimum | LIBOR
Debt Instrument [Line Items]
Line of credit facility, applicable margin	1.50%
Delayed Draw Facility
Debt Instrument [Line Items]
Debt instrument, face amount	$ 55,000,000
Line of credit facility, frequency of payment and payment terms				Commencing on June 30, 2021, the amount of any outstanding Draw Term Loans shall be repayable in equal consecutive quarterly installments equal to 1/28th of the outstanding Draw Term Loans and the remainder shall be due and payable on May 15, 2024.
Line of credit facility, frequency of payments				quarterly
Line of credit facility, date of first required payment	Jun. 30, 2021
Revolving Credit Facility
Debt Instrument [Line Items]
Debt instrument, face amount	$ 35,000,000
Borrowings under credit facilities	15,000,000
Line of credit facility, remaining borrowing capacity	$ 20,000,000

Leases - Additional Information

Leases - Additional Information (Details)	6 Months Ended
	Jun. 30, 2019
Lessee Lease Description [Line Items]
Operating lease, renewal term	5 years
Operating lease, existence of option to extend	true
Minimum
Lessee Lease Description [Line Items]
Operating lease remaining lease term	2 years
Maximum
Lessee Lease Description [Line Items]
Operating lease remaining lease term	9 years

Leases - Weighted Average Remai

Leases - Weighted Average Remaining Lease Term And Discount Rate Related To Operating Leases (Details)	Jun. 30, 2019
Leases [Abstract]
Weighted-average remaining lease term	6 years 8 months 8 days
Weighted-average discount rate	6.14%

Leases - Maturities of Lease Li

Leases - Maturities of Lease Liabilities Under Noncancelable Operating Leases (Details)	Jun. 30, 2019USD ($)
Leases [Abstract]
2019	$ 797,856
2020	1,723,951
2021	1,768,626
2022	1,763,787
2023	1,802,007
2024 and beyond	4,297,218
Total lease payments	12,153,445
Less: Imputed interest	(2,064,756)
Present value of lease liabilities	$ 10,088,689

Leases - Future Minimum Payment

Leases - Future Minimum Payments Due (Details)	Dec. 31, 2018USD ($)
Operating Leases Future Minimum Payments Due [Abstract]
2019	$ 1,475,761
2020	1,626,179
2021	1,671,003
2022	1,664,510
2023	1,700,539
2024 and thereafter	4,246,015
Future minimum payments due	$ 12,384,007

Leases - Summary of Rent Expens

Leases - Summary of Rent Expense (Details) - USD ($)	12 Months Ended
	Dec. 31, 2018	Dec. 31, 2017
Leases [Abstract]
Rent expense	$ 515,565	$ 480,349

Leases - Supplemental Cash Flow

Leases - Supplemental Cash Flow Information And Non-cash Activity Relating To Operating (Details) - USD ($)	3 Months Ended	6 Months Ended
	Jun. 30, 2019	Jun. 30, 2019
Operating cash flow information:
Cash paid for amounts included in the measurement of lease liabilities	$ 380,046	$ 626,781

Equity Incentive Plans - Additi

Equity Incentive Plans - Additional Information (Details) - USD ($)	3 Months Ended		6 Months Ended
	Jun. 30, 2019	Jun. 30, 2018	Jun. 30, 2019	Jun. 30, 2018	Nov. 30, 2014
Share Based Compensation Arrangement By Share Based Payment Award [Line Items]
Share-based compensation	$ 1,480,882	$ 1,301,774	$ 2,741,009	$ 2,394,034
Service Period Stock Options | Chief Executive Officer
Share Based Compensation Arrangement By Share Based Payment Award [Line Items]
Vesting period			4 years
Performance-Vested Stock Options
Share Based Compensation Arrangement By Share Based Payment Award [Line Items]
Performance-vested stock options	788,614		788,614
Performance-vested stock options, weighted average exercise price	$ 11.20		$ 11.20
2010 Stock Plan
Share Based Compensation Arrangement By Share Based Payment Award [Line Items]
Total number of unexercised options	294,955		294,955
2010 Stock Plan | Minimum
Share Based Compensation Arrangement By Share Based Payment Award [Line Items]
Vesting period			2 years
2010 Stock Plan | Maximum
Share Based Compensation Arrangement By Share Based Payment Award [Line Items]
Vesting period			4 years
2014 Omnibus Incentive Plan
Share Based Compensation Arrangement By Share Based Payment Award [Line Items]
Stock options, available for grant	1,674,876		1,674,876		3,979,200
2014 Omnibus Incentive Plan | Restricted Stock Units
Share Based Compensation Arrangement By Share Based Payment Award [Line Items]
Total number of unexercised options	1,539,172		1,539,172
2014 Omnibus Incentive Plan | Restricted Stock Units | Employee
Share Based Compensation Arrangement By Share Based Payment Award [Line Items]
Vesting period			3 years
2014 Omnibus Incentive Plan | Restricted Stock Units | Non-employee Director
Share Based Compensation Arrangement By Share Based Payment Award [Line Items]
Vesting period			1 year

Equity Incentive Plans - Summar

Equity Incentive Plans - Summary of Activity Related to Outstanding Stock Options (Details)	6 Months Ended
	Jun. 30, 2019$ / sharesshares
Service Period Stock Options
Share Based Compensation Arrangement By Share Based Payment Award [Line Items]
Shares, Outstanding Beginning Balance | shares	1,793,981
Shares, Granted | shares	21,101
Shares, Exercised | shares	(407,245)
Shares, Forfeited | shares	(1,191)
Shares, Outstanding Ending Balance | shares	1,406,646
Weighted Average Exercise Price, Outstanding Beginning Balance | $ / shares	$ 9.84
Weighted Average Exercise Price, Granted | $ / shares	42.29
Weighted Average Exercise Price, Exercised | $ / shares	8.41
Weighted Average Exercise Price, Forfeited | $ / shares	9.64
Weighted Average Exercise Price, Outstanding Ending Balance | $ / shares	$ 10.74
Performance-Vested Stock Options
Share Based Compensation Arrangement By Share Based Payment Award [Line Items]
Shares, Outstanding Beginning Balance | shares	1,275,746
Shares, Granted | shares	9,254
Shares, Exercised | shares	(35,447)
Shares, Forfeited | shares	(39,253)
Shares, Outstanding Ending Balance | shares	1,210,300
Weighted Average Exercise Price, Outstanding Beginning Balance | $ / shares	$ 13.62
Weighted Average Exercise Price, Granted | $ / shares	42.29
Weighted Average Exercise Price, Exercised | $ / shares	9.98
Weighted Average Exercise Price, Forfeited | $ / shares	9.05
Weighted Average Exercise Price, Outstanding Ending Balance | $ / shares	$ 14.09
Restricted Stock Units
Share Based Compensation Arrangement By Share Based Payment Award [Line Items]
Shares, Outstanding Beginning Balance | shares	271,979
Shares, Granted | shares	75,413
Shares, Issued upon vesting | shares	(122,392)
Shares, Forfeited | shares	(7,819)
Shares, Outstanding Ending Balance | shares	217,181
Weighted-Average Grant-Date Fair Value Per Unit, Outstanding Beginning Balance | $ / shares	$ 19.07
Weighted-Average Grant-Date Fair Value Per Unit, Granted | $ / shares	41.71
Weighted-Average Grant-Date Fair Value Per Unit, Issued Upon Vesting | $ / shares	17.79
Weighted-Average Grant-Date Fair Value Per Unit, Forfeited | $ / shares	17.41
Weighted-Average Grant-Date Fair Value Per Unit, Outstanding Ending Balance | $ / shares	$ 27.71

Loss Per Share - Additional Inf

Loss Per Share - Additional Information (Details) - USD ($)	3 Months Ended		6 Months Ended
	Jun. 30, 2019	Jun. 30, 2018	Jun. 30, 2019	Jun. 30, 2018
Earnings Per Share [Abstract]
Adjustments between net loss and net loss attributable to common stockholders	$ 0	$ 0	$ 0	$ 0

Loss Per Share - Schedule of Po

Loss Per Share - Schedule of Potentially Dilutive Securities (Details) - shares	3 Months Ended		6 Months Ended
	Jun. 30, 2019	Jun. 30, 2018	Jun. 30, 2019	Jun. 30, 2018
Antidilutive Securities Excluded From Computation Of Earnings Per Share [Line Items]
Potentially dilutive securities	1,773,734	2,339,277	1,866,127	2,286,021
Service Period Stock Options
Antidilutive Securities Excluded From Computation Of Earnings Per Share [Line Items]
Potentially dilutive securities	1,519,431	2,070,511	1,602,279	2,048,563
Restricted Stock Units
Antidilutive Securities Excluded From Computation Of Earnings Per Share [Line Items]
Potentially dilutive securities	230,057	229,513	239,602	198,205
Performance Shares
Antidilutive Securities Excluded From Computation Of Earnings Per Share [Line Items]
Potentially dilutive securities	24,246	39,253	24,246	39,253

Concentrations - Additional Inf

Concentrations - Additional Information (Details)	Jun. 30, 2019USD ($)
Maximum
Concentration Risk [Line Items]
Cash, FDIC insured amount	$ 250,000

Concentrations - Information Ab

Concentrations - Information About Company's Nets By Class of Retailer (Details) - USD ($)	3 Months Ended		6 Months Ended
	Jun. 30, 2019	Jun. 30, 2018	Jun. 30, 2019	Jun. 30, 2018
Concentration Risk [Line Items]
Net Sales	$ 60,052,179	$ 47,624,956	$ 114,844,381	$ 90,794,557
Grocery (including Online), Mass and Club
Concentration Risk [Line Items]
Net Sales	49,920,536	38,976,097	95,628,433	73,992,511
Pet Specialty and Natural
Concentration Risk [Line Items]
Net Sales	$ 10,131,643	$ 8,648,859	$ 19,215,948	$ 16,802,046

Subsequent Events - Additional

Subsequent Events - Additional Information (Details) $ in Millions	1 Months Ended
	Jul. 31, 2019USD ($)
Subsequent Event | New Credit Facility
Subsequent Event [Line Items]
Increase in credit facility	$ 5.4