Item 1. | |
(a) | Name of issuer:
Baozun Inc. |
(b) | Address of issuer's principal executive
offices:
No. 1-9, Lane 510, West Jiangchang Road, Shanghai 200436, the People's Republic of China |
Item 2. | |
(a) | Name of person filing:
Vincent Wenbin Qiu
Jesvinco Holdings Limited
This Schedule 13G/A is being filed jointly by Mr. Vincent Wenbin Qiu and Jesvinco Holdings Limited (collectively, the "Reporting Persons"). Pursuant to the Joint Filing Agreement filed with this Schedule 13G/A as Exhibit 99.1, the Reporting Persons have agreed to file this Schedule 13G/A jointly in accordance with the provisions of Rule 13d-1(k)(1) under the Act. |
(b) | Address or principal business office or, if
none, residence:
The address of the principal business office of Mr. Vincent Wenbin Qiu is No. 1-9, Lane 510, West Jiangchang Road, Shanghai 200436, the People's Republic of China.
The registered address of Jesvinco Holdings Limited is ICS Corporate Services (BVI) Limited, Sea Meadow House, P.O. Box 116, Road Town, Tortola, British Virgin Islands. |
(c) | Citizenship:
Vincent Wenbin Qiu: People's Republic of China
Jesvinco Holdings Limited: British Virgin Islands |
(d) | Title of class of securities:
Class A ordinary shares, par value US$0.0001 per share |
(e) | CUSIP No.:
06684L103 |
Item 3. | If this statement is filed pursuant to §§
240.13d-1(b) or 240.13d-2(b) or (c), check whether the person filing is a: |
(a) | Broker
or dealer registered under section 15 of the Act (15 U.S.C. 78o); |
(b) | Bank
as defined in section 3(a)(6) of the Act (15 U.S.C. 78c); |
(c) | Insurance
company as defined in section 3(a)(19) of the Act (15 U.S.C. 78c); |
(d) | Investment
company registered under section 8 of the Investment Company Act of 1940 (15 U.S.C. 80a-8); |
(e) | An
investment adviser in accordance with § 240.13d-1(b)(1)(ii)(E); |
(f) | An
employee benefit plan or endowment fund in accordance with § 240.13d-1(b)(1)(ii)(F); |
(g) | A
parent holding company or control person in accordance with § 240.13d-1(b)(1)(ii)(G); |
(h) | A
savings associations as defined in Section 3(b) of the Federal Deposit Insurance Act (12 U.S.C.
1813); |
(i) | A
church plan that is excluded from the definition of an investment company under section 3(c)(14)
of the Investment Company Act of 1940 (15 U.S.C. 80a-3); |
(j) | A
non-U.S. institution in accordance with § 240.13d-1(b)(1)(ii)(J). If filing as a non-U.S.
institution in accordance with § 240.13d-1(b)(1)(ii)(J), please
specify the type of institution: |
(k) | Group,
in accordance with Rule 240.13d-1(b)(1)(ii)(K). |
| |
Item 4. | Ownership |
(a) | Amount beneficially owned:
The information required by Item 4(a) is set forth in Row 9 of the cover page for each Reporting Person and is incorporated herein by reference.
Mr. Vincent Wenbin Qiu may purchase 2,768,559 Class A ordinary shares are issuable within 60 days of December 31, 2024 upon vesting of restricted share units beneficially owned by Mr. Vincent Wenbin Qiu. Mr. Vincent Wenbin Qiu also beneficially owned 850,807 Class A ordinary shares as of December 31, 2024. Jesvinco Holdings Limited is the record owner of 9,410,369 Class B ordinary shares and ten Class A ordinary shares of the Issuer. Mr. Vincent Wenbin Qiu is the sole shareholder of Jesvinco Holdings Limited, and thereby may be deemed to beneficially own all of the shares held by Jesvinco Holdings Limited. |
(b) | Percent of class:
The information required by Item 4(b) is set forth in Row 11 of the cover page for each Reporting Person and is incorporated herein by reference.
The percentage is calculated based on 161,337,586 Class A ordinary shares (excluding the 51,091,722 Class A ordinary shares represented by ADSs repurchased by the Issuer from the open market under the Issuer's share repurchase program) and 13,300,738 Class B ordinary shares issued and outstanding as of December 31, 2024. % |
(c) | Number of shares as to which the person has:
|
| (i) Sole power to vote or to direct the vote:
The information required by this item 4(c)(i) is set forth in Row 5 of the cover page for each Reporting Person and is incorporated herein by reference.
|
| (ii) Shared power to vote or to direct the
vote:
The information required by this item 4(c)(ii) is set forth in Row 6 of the cover page for each Reporting Person and is incorporated herein by reference.
|
| (iii) Sole power to dispose or to direct the
disposition of:
The information required by this item 4(c)(iii) is set forth in Row 7 of the cover page for each Reporting Person and is incorporated herein by reference.
|
| (iv) Shared power to dispose or to direct the
disposition of:
The information required by this item 4(c)(iv) is set forth in Row 8 of the cover page for each Reporting Person and is incorporated herein by reference.
|
Item 5. | Ownership of 5 Percent or Less of a Class. |
| |
Item 6. | Ownership of more than 5 Percent on Behalf of
Another Person. |
|
Not Applicable
|
Item 7. | Identification and Classification of the
Subsidiary Which Acquired the Security Being Reported on by the Parent Holding Company or
Control Person. |
|
Not Applicable
|
Item 8. | Identification and Classification of Members
of the Group. |
|
Not Applicable
|
Item 9. | Notice of Dissolution of Group. |
|
Not Applicable
|