DAVIDsTEA (DTEAF) 8-K Regulation FD Disclosure

Exhibit 99.2

IMPORTANT MESSAGE TO SHAREHOLDERS Dear DAVIDsTEA shareholder: Your vote at the June 14, 2018 meeting of shareholders of DAVIDsTEA has never been more important. Your vote will determine the path forward for the company and your investment. You have a choice between two differing futures: Promising Future with Current Management and Renewed Board Your company has a promising future. This is something we – the DAVIDsTEA Board of Directors, management, as well as co-founder and dissident shareholder, Herschel Segal – all agree on. To realize this promise, DAVIDsTEA must adapt to new challenges in the retail industry and meet the evolving expectations of our customers in order to sustain this progress. The status quo is not an option. To this end, the DAVIDsTEA board and management have established a vision for your company anchored around four key pillars, all of which are rooted in data-driven customer perspectives and a deep understanding of what it will take to succeed in the future of retail: 1 Investing in e-commerce, which is a core part of DAVIDsTEA’s ambitious plan to grow online sales. 2 Refocusing on merchandising and marketing to improve our service offerings, leverage our learnings and key customer insights from the past year to rebuild our product assortment, and drive new business. 3 Leveraging our strong brand to drive sales through wholesale channels and international opportunities. 4 Building a profitable store network by focusing on improving the productivity of existing stores and evaluating the closure of non-performing stores. This is the future of DAVIDsTEA. To execute on the go-forward plan, your company needs stability and sound guidance from a board of directors that brings the right experience and expertise and that provides a strong, dynamic new management team with the time and freedom it needs to realize the vision for the future of your company. VOTE FOR A NEW VISION FOR DAVIDsTEA. VOTE FOR THE DAVIDsTEA NOMINEES ON THE PROXY TODAY For questions or voting assistance, please contact Laurel Hill Advisory Group at: 1-877-452-7184 toll free (416-304-0211 collect) or by email at assistance@laurelhill.com ALSO VISIT 2018MEETING.DAVIDSTEA.COM FOR MORE INFORMATION YELLOW 0DAVIDsTEA’s renewed board and current management team who have a positive vision for the future that includes innovative initiatives to enhance value for ALL shareholders OR 0Herschel Segal and his status quo plan which risks stalling DAVIDsTEA’s progress

Mr. Segal, through his holding company Rainy Day Investments Ltd. (RDI), is proposing an alternative slate of directors that, in addition to giving him effective control of DAVIDsTEA, represents the status quo. We believe this would be a step backward for your company. While we believe that Mr. Segal, as a 46% shareholder, is entitled to proportionate representation on the board, allowing Mr. Segal to take over the entire board with his handpicked slate as well as the title of executive chairman would permit him to run the board and the company like a family business. This would not serve the interests of all DAVIDsTEA shareholders. Who will represent the interests of ALL shareholders? Large Shareholders Express Concerns About Mr. Segal’s Actions We are not alone in our concerns. Three of DAVIDsTEA’s largest shareholders – Porchlight Equity Management, LLC (12.8%), TDM Asset Management PTY LTD. (12.2%), and Edgepoint Wealth Management, Inc. (11.5%) – have independently expressed their concerns with RDI’s actions and stated they had “serious concerns with RDI’s current approach and proposal”. In a March 28, 2018 letter1, the three shareholders stated: “We believe it is important to recognize that, until his recent resignation, Herschel Segal, RDI’s President, has at all times been an active member of the Board and, through his influence as a director and significant shareholder, he has exerted considerable influence over DTEA’s board composition, management and strategic direction. While he is within his rights to express concerns with DTEA’s financial performance and seek change, we believe it is disingenuous for him to disregard his role in bringing the company to where it is today and present himself as the only shareholder whose views and experience should be considered in assembling DTEA’s Board.” “The Board must continue to represent the interests of all shareholders, not just those of DTEA’s largest shareholder. As such, it is not in the best interests of DTEA or its shareholders that Mr. Segal be allowed to reconstitute the Board with his handpicked nominees.” The Choice is Clear: Vote Your Proxy Today A vote FOR the DAVIDsTEA board nominees is a vote for stability, progress and the promise of a new vision for your company. It is a vote for the future success of DAVIDsTEA, something we all feel passionately about. Shareholders are encouraged to read the management information circular which details the many reasons to support management’s board who will take DAVIDsTEA to the next phase and further the company’s success. Shareholders will also learn more about why we believe it would be a great concern to allow Mr. Segal to take control of your company. It is very important that you act today and cast your vote. Please use the form of proxy today to vote FOR DAVIDsTEA’s nominees, a slate that will act in the best interests of ALL shareholders. We appreciate your support as we continue to work on enhancing initiatives for the benefit of DAVIDsTEA and its shareholders. The DAVIDsTEA Board of Directors 1 http://services.corporate-ir.net/SEC.Enhanced/SecCapsule.aspx?c=253953&fid=15556644 VOTE FOR A NEW VISION FOR DAVIDsTEA. VOTE FOR THE DAVIDsTEA NOMINEES ON THE PROXY TODAY For questions or voting assistance, please contact Laurel Hill Advisory Group at: 1-877-452-7184 toll free (416-304-0211 collect) or by email at assistance@laurelhill.com ALSO VISIT 2018MEETING.DAVIDSTEA.COM FOR MORE INFORMATION YELLOW YELLOW YELLOW

VOTE FOR A NEW VISION FOR DAVIDsTEA. VOTE FOR THE DAVIDsTEA NOMINEES ON THE PROXY TODAY For questions or voting assistance, please contact Laurel Hill Advisory Group at: 1-877-452-7184 toll free (416-304-0211 collect) or by email at assistance@laurelhill.com ALSO VISIT 2018MEETING.DAVIDSTEA.COM FOR MORE INFORMATION YELLOW Reasons to Vote FOR the DAVIDsTEA Director Nominees 0DAVIDsTEA board and management have a compelling vision for the company; they are focused on executing our strategy for the company’s future and are committed to creating value for ALL shareholders 0DAVIDsTEA’s proposed slate of directors have the right mix of skills, experience, perspective and independence to oversee the management of DAVIDsTEA and safeguard the interests of ALL shareholders Reasons to REJECT Mr. Segal’s Proposed Nominees 0The alternative slate of nominees represents the status quo and fails to put forward a unique vision that addresses the new challenges and opportunities in retail 0Mr. Segal is attempting to gain control of the board and ultimately the company without having paid a premium to shareholders; we believe this threatens stability at DAVIDsTEA 0With his longstanding tenure at DAVIDsTEA, the fact that Mr. Segal was actively involved in many of the decisions that have led to the company’s current challenges should not be overlooked 0The individuals on Mr. Segal’s slate have been handpicked by Mr. Segal and may not have the best interests of ALL shareholders in mind 0Mr. Segal is seeking to exert increasing influence on the operations and management of the business, yet he does not have track record of growing shareholder value in the current retail climate. Le Chateau, a company in which Mr. Segal is the founder, a director, major shareholder and past CEO, has dropped nearly 100% from its all-time high of over CAD$17.00 in July 2007 to a closing price of CAD$0.19 on May 8, 2018 0Mr. Segal’s behaviour including his insistence in being involved in the day to day management of the company suggests that he views the company as a family business rather than a publicly traded company with a variety of other owners and stakeholders

PROTECT YOUR INVESTMENT. VOTE THE YELLOW PROXY. PLEASE VOTE YOUR PROXY PRIOR TO 5 PM EASTERN TIME ON TUESDAY, JUNE 12, 2018 represented by a physical certificate. or other intermediary. Questions or Requests for Assistance may be directed to DAVIDsTEA’s Proxy Solicitation Agent: North American Toll Free: 1-877-452-7184 Outside North America: 416-304-0211 (collect) Email: assistance@laurelhill.com VotingRegistered Shareholders Beneficial Shareholders MethodIf your shares are held in your name andIf your shares are held with a broker, bank Online Email to: proxyvote@astfinancial.com Vote online at: www.proxyvote.com Telephone North American Toll Free: 1-888-489-7352 Call the toll free listed on your YELLOW voting instruction form and vote using the 16-digit control number provided therein. Mail Complete, date and sign the YELLOW proxy and return it in the enclosed postage paid envelope to: AST Trust Company (Canada) P.O. Box 721 Agincourt, ON M1S 0A1 Complete, date and sign the YELLOW voting instruction form and return it using the enclosed postage paid envelope. YELLOW