Campbell Soup (CPB) Form 3 Initial statement of insider ownership

SEC Form 3

FORM 3

UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

INITIAL STATEMENT OF BENEFICIAL OWNERSHIP OF SECURITIES

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940

OMB APPROVAL

OMB Number:	3235-0104
Estimated average burden
hours per response:	0.5

1. Name and Address of Reporting Person^*

CAMPBELL SOUP CO

(Last) (First) (Middle)

ONE CAMPBELL PLACE

(Street)

CAMDEN NJ 08103

(City) (State) (Zip)

2. Date of Event Requiring Statement (Month/Day/Year)
12/18/2017

3. Issuer Name and Ticker or Trading Symbol
SNYDER'S-LANCE, INC. [ LNCE ]

4. Relationship of Reporting Person(s) to Issuer
(Check all applicable)

Director	X	10% Owner
Officer (give title below)		Other (specify below)

5. If Amendment, Date of Original Filed (Month/Day/Year)

6. Individual or Joint/Group Filing (Check Applicable Line)

	Form filed by One Reporting Person
X	Form filed by More than One Reporting Person

Table I - Non-Derivative Securities Beneficially Owned
1. Title of Security (Instr. 4)	2. Amount of Securities Beneficially Owned (Instr. 4)	3. Ownership Form: Direct (D) or Indirect (I) (Instr. 5)	4. Nature of Indirect Beneficial Ownership (Instr. 5)
$.83-1/3 par value Common Stock	0(1)(2)	I	See Explanation of Responses

Table II - Derivative Securities Beneficially Owned (e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 4)	2. Date Exercisable and Expiration Date (Month/Day/Year)		3. Title and Amount of Securities Underlying Derivative Security (Instr. 4)		4. Conversion or Exercise Price of Derivative Security	5. Ownership Form: Direct (D) or Indirect (I) (Instr. 5)	6. Nature of Indirect Beneficial Ownership (Instr. 5)
	Date Exercisable	Expiration Date	Title	Amount or Number of Shares

1. Name and Address of Reporting Person^*

CAMPBELL SOUP CO

(Last) (First) (Middle)

ONE CAMPBELL PLACE

(Street)

CAMDEN NJ 08103

(City) (State) (Zip)

1. Name and Address of Reporting Person^*

Twist Merger Sub, Inc.

(Last) (First) (Middle)

C/O CAMPBELL SOUP COMPANY

1 CAMPBELL PLACE

(Street)

CAMDEN NJ 08103

(City) (State) (Zip)

Explanation of Responses:

1. Campbell Soup Company (the "Reporting Person") is filing this statement solely because, as a result of a Voting Agreement, dated as of December 18, 2017, among the Reporting Person, and certain holders of Snyder's-Lance, Inc. (the "Issuer") Common Stock (collectively, the "Stockholders"), the Reporting Person may be deemed to have beneficial ownership of 12,851,787 shares of common stock, $0.83-1/3 par value, of the Issuer ("Common Stock") beneficially owned by the Stockholders, which is equal 13.2% of the voting power of the 97,237,528 issued and outstanding shares of Common Stock as of December 15, 2017. The Voting Agreement was entered into in connection with the Agreement and Plan of Merger, dated as of December 18, 2017, among the Reporting Person, the Issuer and Twist Merger Sub, Inc., a wholly owned subsidiary of the Reporting Person.

2. The Reporting Persons have no pecuniary interest in such Common Stock. Neither the filing of this Form 3 nor any of its contents shall be deemed to constitute an admission that the Reporting Persons are beneficial owners of any of the Common Stock referred to herein pursuant to Rule 16a-1(a)(4) promulgated under the Securities Exchange Act of 1934, as amended.

	/s/ Charles A. Brawley	12/28/2017
	** Signature of Reporting Person	Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 5 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.