Reliance Global (RELI) 10-K 24 Mar 21 2020 FY Annual report Financial data

Document and Entity Information

Document and Entity Information - USD ($)	12 Months Ended
	Dec. 31, 2020	Mar. 15, 2021	Jun. 30, 2020
Cover [Abstract]
Entity Registrant Name	Reliance Global Group, Inc.
Entity Central Index Key	0001812727
Document Type	10-K
Document Period End Date	Dec. 31, 2020
Amendment Flag	false
Current Fiscal Year End Date	--12-31
Entity Well-known Seasoned Issuer	No
Entity Voluntary Filers	No
Entity Current Reporting Status	Yes
Entity Interactive Data Current	Yes
Entity Filer Category	Non-accelerated Filer
Entity Small Business Flag	true
Entity Emerging Growth Company	false
Entity Shell Company	false
Entity Public Float			$ 67,800,000
Entity Common Stock, Shares Outstanding		6,351,251
Document Fiscal Period Focus	FY
Document Fiscal Year Focus	2020

Consolidated Balance Sheets

Consolidated Balance Sheets - USD ($)	Dec. 31, 2020	Dec. 31, 2019
Current assets:
Cash	$ 45,213	$ 6,703
Restricted cash	484,368	484,882
Accounts receivable	236,651	103,822
Accounts receivable, related parties		7,131
Note receivables	3,825	3,825
Other receivables	1,952	8,284
Prepaid expense and other current assets	38,081	32,309
Total current assets	810,090	646,956
Property and equipment, net	375,947	592,251
Right-of-use assets	433,529	569,650
Investment in NSURE, Inc.	1,350,000
Intangibles, net	5,685,650	6,633,584
Goodwill	9,265,070	8,548,608
Other non-current assets	1,800	1,984
Total assets	17,922,086	16,993,033
Current liabilities:
Accounts payable and other accrued liabilities	1,143,582	153,226
Loans payable	14,598	19,401
Current portion of loans payable, related parties	4,523,045	3,311,844
Other payables	62,500	8,351
Current portion of long-term debt	963,450	1,010,570
Current portion of leases payable	176,897	164,367
Total current liabilities	6,884,072	4,667,759
Loans payable, related parties, less current portion	143,475	150,786
Long term debt, less current portion	7,885,830	8,270,955
Leases payable, less current portion	262,904	411,159
Earn-out liability	2,631,418	2,850,050
Total liabilities	17,807,699	16,350,709
Stockholders' equity:
Preferred stock, $0.086 par value; 750,000,000 shares authorized and 395,640 issued and outstanding as of December 31, 2020 and 2019	33,912	33,912
Common stock, $0.086 par value; 2,000,000,000 shares authorized and 4,241,028 and 4,115,330 issued and outstanding as of December 31, 2020 and 2019, Respectively	363,517	352,743
Common stock issuable; 51,042 shares as of December 31, 2020 and 2019	822,116	822,116
Additional paid-in capital	11,377,123	8,216,829
Accumulated deficit	(12,482,281)	(8,783,276)
Total stockholders' equity	114,387	642,324
Total liabilities and stockholders' equity	$ 17,922,086	$ 16,993,033

Consolidated Balance Sheets (Pa

Consolidated Balance Sheets (Parenthetical) - $ / shares	Dec. 31, 2020	Dec. 31, 2019
Statement of Financial Position [Abstract]
Preferred stock, at par value	$ 0.086	$ 0.086
Preferred stock, shares authorized	750,000,000	750,000,000
Preferred stock, shares issued	395,640	395,640
Preferred stock, shares outstanding	395,640	395,640
Common stock, at par value	$ 0.086	$ 0.086
Common stock, shares authorized	2,000,000,000	2,000,000,000
Common stock, shares issued	4,241,028	4,115,330
Common stock, shares outstanding	4,241,028	4,115,330
Common stock issuable, shares	51,042	51,042

Consolidated Statements of Oper

Consolidated Statements of Operations - USD ($)	12 Months Ended
	Dec. 31, 2020	Dec. 31, 2019
Revenue
Commission income	$ 7,279,530	$ 4,450,785
Total revenue	7,279,530	4,450,785
Operating expenses
Commission expense	1,569,752	705,714
Salaries and wages	3,654,284	2,316,533
General and administrative expenses	4,205,797	3,638,896
Marketing and advertising	168,778	165,574
Depreciation and amortization	1,325,337	727,979
Total operating expenses	10,923,948	7,554,696
Loss from operations	(3,644,418)	(3,103,911)
Other expense, net	(563,287)	(391,570)
Gain on extinguishment of debt	508,700
Total non-operating expenses	(54,587)	(391,570)
Net loss	$ (3,699,005)	$ (3,495,481)
Basic and diluted loss per share	$ (0.88)	$ (1.21)
Weighted average number of shares outstanding	4,183,625	2,877,655

Condensed Consolidated Statemen

Condensed Consolidated Statements of Stockholders' Equity - USD ($)	Preferred Stock [Member]	Common Stock [Member]	Common Stock Issuable [Member]	Additional Paid-in Capital [Member]	Accumulated Deficit [Member]	Total
Balance at Dec. 31, 2018	$ 40,000	$ 256,699		$ 4,682,045	$ (5,287,795)	$ (300,051)
Balance, shares at Dec. 31, 2018	466,667	3,099,823
Share based compensation				1,047,376		1,047,376
Conversion of preferred stock	$ (6,088)	$ 60,880		(54,792)
Conversion of preferred stock, shares	(71,027)	710,268
Shares cancelled pursuant to issuance of common stock for business acquisition		$ (2,846)		2,846
Shares cancelled pursuant to issuance of common stock for business acquisition, shares		(33,201)
Shares issued pursuant to business acquisitions		$ 14,747		2,553,617		2,568,364
Shares issued pursuant to business acquisitions, shares		172,044
Shares issued to Reliance Global Holdings, LLC, related party, for transfer of ownership of SWMT and FIS		$ 14,839		(14,839)
Shares issued to Reliance Global Holdings, LLC, related party, for transfer of ownership of SWMT and FIS, shares		173,122
Shares cancelled pursuant to settlement agreement		$ (576)		576
Shares cancelled pursuant to settlement agreement, shares		(6,726)
Common stock issuable related to business acquisition			$ 482,116			482,116
Common stock issuable related to business acquisition, shares			27,709
Common stock issuable related to software purchase			$ 340,000			340,000
Common stock issuable related to software purchase, shares			23,333
Net loss					(3,495,481)	(3,495,481)
Balance at Dec. 31, 2019	$ 33,912	$ 352,743	$ 822,116	8,216,829	(8,783,276)	642,324
Balance, shares at Dec. 31, 2019	395,640	4,115,330	51,042
Shares issued pursuant to investment in NSURE, Inc.		$ 4,000		996,000		1,000,000
Shares issued pursuant to investment in NSURE, Inc., shares		46,667
Share based compensation				1,304,401		1,304,401
Common Stock Issued due to Stock Purchase Agreement		$ 2,667		197,333		200,000
Common Stock Issued due to Stock Purchase Agreement, shares		31,111
Common Stock issued due to Earnout Agreement		$ 1,875		298,125		300,000
Common Stock issued due to Earnout Agreement, shares		21,875
Common stock issued related to UIS business acquisition		$ 1,538		198,462		200,000
Common stock issued related to UIS business acquisition, shares		17,943
Shares issued upon termination of employee		$ 694		165,973		166,667
Shares issued upon termination of employee, shares		8,102
Net loss					(3,699,005)	(3,699,005)
Balance at Dec. 31, 2020	$ 33,912	$ 363,517	$ 822,116	$ 11,377,123	$ (12,482,281)	$ 114,387
Balance, shares at Dec. 31, 2020	395,640	4,241,028	51,042

Consolidated Statements of Cash

Consolidated Statements of Cash Flows - USD ($)	12 Months Ended
	Dec. 31, 2020	Dec. 31, 2019
Cash flows from operating activities:
Net loss	$ (3,699,005)	$ (3,495,481)
Adjustment to reconcile net income to net cash (used) provided by operating activities:
Depreciation and amortization	1,325,337	727,979
Amortization of debt issuance costs and accretion of debt discount	22,887	13,949
Non-cash lease expense	396	6,608
Extinguishment of PPP loan	(508,700)
Goodwill impairment		593,790
Stock compensation expense	1,471,068	1,047,376
Common stock issuable		822,116
Change in operating assets and liabilities:
Accounts payables and other accrued liabilities	990,356	54,572
Accounts receivable	(132,829)	(103,822)
Accounts receivable, related parties	7,131	(7,131)
Note receivables		(3,825)
Other receivables	6,332	9,035
Other payables	54,149	(8,591)
Other non-current assets	184	1,800
Prepaid expense and other current assets	(5,772)	(32,309)
Net cash used in operating activities	(468,465)	(373,934)
Cash flows from investing activities:
Investment in NSURE, Inc.	(1,350,000)
Acquisition of business, net of cash acquired	(596,194)	(11,317,325)
Purchase of property and equipment		(562,327)
Net cash used in investing activities	(1,946,194)	(11,879,652)
Cash flows from financing activities:
Proceeds from borrowings of debt		7,982,005
Principal repayments of debt	(455,132)	(209,985)
Debt issuance costs		(216,125)
Loans acquired through acquisitions		19,401
Loans acquired through acquisitions, related parties		210
Proceeds from PPP loan	673,700
Principal repayments of PPP loan	(165,000)
Issuance of loans payables, related parties
Proceeds from notes payable, related parties		3,366,542
Payment of notes payable	(242,371)
Proceeds of notes payable, related parties	1,441,458	(866,447)
Issuance of common stock	1,200,000	2,568,364
Net cash provided by financing activities	3,119,322	12,643,965
Net increase in cash and restricted cash	37,996	390,379
Cash and restricted cash at beginning of period	491,585	101,206
Cash and restricted cash at end of period	529,581	491,585
Supplemental disclosure of cash and non-cash investing and financing transactions:
Conversion of preferred stock into common stock		10,000
Cash paid for interest	80,826	414,645
Acquisition of lease asset and liability	133,204	684,083
Cancellation of common stock shares pursuant to settlement agreement		576
Cancellation of common stock shares pursuant to issuance of common stock for acquisition of FIS		2,846
Transfer of common stock shares to Reliance Global Holdings, LLC pursuant to transfer of ownership of SWMT and FIS		14,839
Assumed earn-out liability pursuant to the issuance of shares in regard to the SWMT, FIS, and ABC Transactions		2,850,050
Acquisition of loan payable, related party, pursuant to the purchase of software from The Referral Depot, LLC		200,000
Shares issued pursuant to business acquisitions	$ 500,000

Organization and Description of

Organization and Description of Business	12 Months Ended
	Dec. 31, 2020
Organization, Consolidation and Presentation of Financial Statements [Abstract]
Organization and Description of Business	NOTE 1. ORGANIZATION AND DESCRIPTION OF BUSINESS Reliance Global Group, Inc. (formerly known as Ethos Media Network, Inc.) (“RELI”, “Reliance”, or the “Company”) was incorporated in Florida on August 2, 2013. In September 2018, Reliance Global Holdings, LLC (“Reliance Holdings”, or “Parent Company”), a related party acquired control of the Company (see Note 4). Ethos Media Network, Inc. was then renamed on October 18, 2018. On August 1, 2018, a related party to Reliance Holdings, US Benefits Alliance, LLC (“USBA”) acquired certain properties and assets of the insurance businesses of Family Health Advisors, Inc. and Tri Star Benefits, LLC (see Note 3) (the “USBA Transaction”). Also, on August 1, 2018, Employee Benefits, Solutions, LLC, (“EBS”), related party, acquired certain properties and assets of the insurance business of Employee Benefit Solutions, Inc. (the “EBS Transaction”, and, together with USBA Transaction, the “Common Control Transactions”). On October 24, 2018, a related party of the Company, entered into a purchase agreement to sell assign, and convey membership interest and all other property rights in EBS and USBA to Reliance. USBA is a general agent for various insurance companies and earns override commissions on business placed by other “downstream” agencies. EBS is a retail broker with its revenues mainly sourced from independent contractor brokers. On December 1, 2018, Commercial Coverage Solutions, LLC (“CCS”), a wholly owned subsidiary of Reliance, acquired Commercial Solutions of Insurance Agency, LLC (see Note 3). CCS is a property and casualty insurance agency that specializes in commercial trucking and transportation insurance. On April 1, 2019, Southwestern Montana Insurance Center, LLC (“SWMT”), a wholly owned subsidiary of Reliance, acquired Southwestern Montana Financial Center, Inc. (See Note 3). SWMT is an insurance services firm which specializes in providing personal and commercial lines of insurance. On May 1, 2019, Fortman Insurance Services, LLC (“FIS”), a wholly owned subsidiary of Reliance, acquired Fortman Insurance Agency, LLC (See Note 3). FIS is an insurance services firm which specializes in providing personal and commercial lines of insurance. On September 1, 2019, the Company acquired Altruis Benefits Consulting, Inc. (“ABC”). ABC is an insurance agency and employee benefits provider. On August 17, 2020, the Company acquired UIS Agency, Inc. (“UIS”). UIS is an insurance agency and employee benefits provider.

Summary of Significant Accounti

Summary of Significant Accounting Policies	12 Months Ended
	Dec. 31, 2020
Accounting Policies [Abstract]
Summary of Significant Accounting Policies	NOTE 2. SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES Basis of Presentation and Principles of Consolidation The accompanying consolidated and combined financial statements included herein have been prepared by the Company in accordance with accounting principles generally accepted in the United States of America (“GAAP”). The accompanying consolidated financial statements include the accounting of Reliance Global Group, Inc., and its wholly owned subsidiaries. All intercompany transactions and balances have been eliminated in consolidation and combination. Liquidity As of December 31, 2020, the Company’s reported cash balance was approximately $530,000, current assets were approximately $810,000 while current liabilities were approximately $6,884,000 including loan payable to related party of approximately $4,523,000. At December 31, 2020, the Company had a working capital deficiency of approximately $6,074,000. The Company had stockholders’ equity of $114,387 for the year ended December 31, 2020, the Company reported a net loss of approximately $3,699,000 and negative cash flow from operations of $468,465. Management believes that the company’s financial position may cause concern about the Company’s liquidity. Therefore, management has developed plans that should alleviate any liquidity issues. Management believes it has plans that will alleviate any liquidity issues over next twelve months. Management’s cash flow forecast for 2021 and beyond indicate that its business should generate positive cash flows from their operations. During 2020, the Company acquired one new entity. As the acquisition took place in August of 2020 the Company did not receive the benefit of revenue from this entity for a substantial portion of the year. Going forward the Company will recognize revenue from this entity for the full year which will increase cash flows. In addition, the Company incurred several one-time expenses, related to professional and legal fees for the acquisition that closed in 2020, which contributed to the Company’s net loss. Reliance Holdings has also agreed to support the Company if required and management believes that the related party holding the loan to related party discussed above will forebear on any amounts due should the company be unable to fulfill its payment obligations under the loan agreement. Management has raised capital through offerings of the Company’s equity securities on the NASDAQ listing, see Note 17 – Subsequent events Use of Estimates The preparation of financial statements in conformity with GAAP requires management to make estimates and assumptions that affect the reported amounts of assets, liabilities, revenues and expenses, and related disclosures in the financial statements and accompanying notes. Management bases it estimates on historical experience and on assumptions believed to be reasonable under the circumstances. Actual results could differ materially from those estimates. Cash Cash consists of checking accounts. The Company considers all highly liquid investments with an original maturity of three months or less to be cash equivalents. Restricted Cash Restricted cash includes cash pledged as collateral to secure obligations and/or all cash whose use is otherwise limited by contractual provisions. The reconciliation of cash and restricted cash reported within the applicable balance sheet that sum to the total of the same such amounts shown in the statement of cash flows is as follows: December 31, 2020 December 31, 2019 Cash $ 45,213 $ 6,703 Restricted cash 484,368 484,882 Total cash and restricted cash $ 529,581 $ 491,585 Property and Equipment Property and equipment are stated at cost. Depreciation, including for assets acquired under capital leases or finance leases, are recorded over the shorter of the estimated useful life or the lease term of the applicable assets using the straight-line method beginning on the date an asset is placed in service. The Company regularly evaluates the estimated remaining useful lives of the Company’s property and equipment to determine whether events or changes in circumstances warrant a revision to the remaining period of depreciation. Maintenance and repairs are charged to expense as incurred. The estimated useful life of the Companies Property and Equipment is as follows: Useful Life (in years) Computer equipment and software 5 Office equipment and furniture 7 Leasehold improvements Shorter of the useful life or the lease term Software 3 Fair Value of Financial Instruments Fair value is defined as the price that would be received to sell an asset or paid to transfer a liability in an orderly transaction between market participants at the measurement date. The accounting guidance includes a fair value hierarchy that prioritizes the inputs to valuation techniques used to measure fair value. The three levels of the fair value hierarchy are as follows: Level 1 — Unadjusted quoted prices for identical assets or liabilities in active markets; Level 2 — Inputs other than quoted prices in active markets for identical assets and liabilities that are observable either directly or indirectly for substantially the full term of the asset or liability; and Level 3 — Unobservable inputs for the asset or liability, which include management’s own assumption about the assumptions market participants would use in pricing the asset or liability, including assumptions about risk. The Company’s balance sheet includes certain financial instruments, including cash, notes receivables, accounts payable, notes payables and short and long-term debt. The carrying amounts of current assets and current liabilities approximate their fair value because of the relatively short period of time between the origination of these instruments and their expected realization. The carrying amounts of long-term debt approximate their fair value as the variable interest rates are based on the market index. Deferred Financing Costs The Company has recorded deferred financing costs as a result of fees incurred by the Company in conjunction with its debt financing activities. These costs are amortized to interest expense using the straight-line method which approximates the interest rate method over the term of the related debt. As of December 31, 2020, and 2019, unamortized deferred financing costs were $186,312, and $213,733, respectively and are netted against the related debt. Business Combinations The Company accounts for its business combinations using the acquisition method of accounting. Under the acquisition method, the assets acquired, and the liabilities assumed, and the consideration transferred are recorded at the date of acquisition at their respective fair values. Definite-lived intangible assets are amortized over the expected life of the asset. Any excess of the purchase price over the estimated fair values of the net assets acquired is recorded as goodwill. Goodwill represents the excess purchase price over the fair value of the tangible net assets and intangible assets acquired in a business combination. Acquisition-related expenses are recognized separately from business combinations and are expensed as incurred. If the business combination provides for contingent consideration, the Company records the contingent consideration at fair value at the acquisition date. Changes in fair value of contingent consideration resulting from events after the acquisition date, such as earn-outs, are recognized as follows: 1) if the contingent consideration is classified as equity, the contingent consideration is not re-measured and its subsequent settlement is accounted for within equity, or 2) if the contingent consideration is classified as a liability, the changes in fair value are recognized in earnings. Identifiable Intangible Assets, net Finite-lived intangible assets such as customer relationships assets, trademarks and tradenames are amortized over their estimated useful lives, generally on a straight-line basis for periods ranging from 3 to 20 years. Finite-lived intangible assets are reviewed for impairment or obsolescence whenever events or circumstances indicate that the carrying amount of the asset may not be recoverable. Recoverability of intangible assets is measured by a comparison of the carrying amount of the asset to the future undiscounted net cash flows expected to be generated by that asset. If the asset is considered to be impaired, the impairment to be recognized is measured by the amount by which the carrying amount of the asset exceeds the estimated fair value. Impairment was recognized in the year ending December 31, 2019 for the amount of $593,790 See Note 7 in the notes to the financial statements for further details. Goodwill and other indefinite-lived intangibles The Company records goodwill when the purchase price of a business acquisition exceeds the estimated fair value of net identified tangible and intangible assets acquired. Goodwill is assigned to a reporting unit on the acquisition date and tested for impairment at least annually, or more frequently when events or changes in circumstances indicate that the fair value of a reporting unit has more likely than not declined below its carrying value. Similarly, indefinite-lived intangible assets other than goodwill, such as trade names, are tested annually or more frequently if indicated, for impairment. If impaired, intangible assets are written down to fair value based on the expected discounted cash flows. Revenue Recognition In May 2014, the Financial Accounting Standard Board (“FASB”) issued Accounting Standards Update (“ASU”) 2014-09, Revenue from Contracts with Customers (Topic 606), requiring an entity to recognize revenue when it transfers promised goods or services to customers in an amount that reflects the consideration to which the entity expects to be entitled to in exchange for those goods or services. In April 2016, the FASB issued ASU No. 2016-10, Identifying Performance Obligations and Licensing. ASU 2016-10 provides guidance in identifying performance obligations and determining the appropriate accounting for licensing arrangements. The effective date and transition requirements for this ASU are the same as the effective date and transition requirements in Topic 606 (and any other Topic amended by ASU 2014-09). This ASU, which the Company adopted using the prospective method effective January 1, 2019. The adoption did not have a material effect on the Company’s consolidated financial statements. The Company’s revenue is primarily comprised of commission paid by health insurance carriers related to insurance plans that have been purchased by a member who used the Company’s service. The Company defines a member as an individual currently covered by an insurance plan, including individual and family, Medicare-related, small business and ancillary plans, for which the Company are entitled to receive compensation from an insurance carrier. The core principle of ASC 606 is to recognize revenue upon the transfer of promised goods or services to customers in an amount that reflects the consideration the entity expects to be entitled to in exchange for those goods or services. Accordingly, we recognize revenue for our services in accordance with the following five steps outlined in ASC 606: Identification of the contract, or contracts, with a customer Identification of the performance obligations in the contract Determination of the transaction price Allocation of the transaction price to the performance obligations in the contract Recognition of revenue when, or as, the Company satisfies a performance obligation For individual and family, Medicare supplement, small business and ancillary plans, the Company’s compensation is generally a percentage of the premium amount collected by the carrier during the period that a member maintains coverage under a plan (commissions) and, to a lesser extent, override commissions that health insurance carriers pays the Company for achieving certain objectives. Premium-based commissions are reported to the Company after the premiums are collected by the carrier, generally monthly. The Company generally continues to receive the commission payment from the relevant insurance carrier until the health insurance plan is cancelled or the Company otherwise does not remain the agent on the policy. The Company recognizes commission revenue for individual and family, Medicare Supplement, small business and ancillary plans when premiums are effective. The Company determines that there is persuasive evidence of an arrangement when the Company has a commission agreement with a health insurance carrier, a carrier reports to the Company that it has approved an application submitted through the Company’s platform, and the applicant starts making payments on the plan. The Company’s services are complete when a carrier has approved an application. The seller’s price is fixed or determinable and collectability is reasonably assured when commission amounts have been reported to the Company by a carrier. Commission revenue from insurance distribution and brokerage operations is recognized when all placement services have been provided, protection is afforded under the insurance policy, and the premium is known or can be reasonably estimated and is billable. In general, two types of billing practices occur as part of our agency contracts, which is direct bill and agency bill. In direct bill scenarios, the insurance carriers that underwrite the insurance policies directly bill and collect the premium for the policy without any involvement from the Company. Upon collection, a commission is then remitted from the insurance carrier to the Company. These commissions have not met the criteria for revenue recognition until the Company receives the commissions, as the Company does not have insight into policy acceptance and premium collections until the commission is received from the insurance carrier, representing that the insurance policy has been bound and therefore commissions have been earned by the Company. The second billing practice where the Company bills the policy holder and collects the premiums (“Agency Bill”) provides greater transparency by the Company into the acceptance of the policy and premium collection. As part of the Agency Bill process, the Company can, at times, net its commissions out of the premiums to be sent to the insurance carriers. For Agency Bill customers, the revenue recognition criteria are considered met when the Agency receives the premiums from the policy holder, with an allowance established against the revenue for policies that may not be bound by the insurance companies. All commission revenue is recorded net of any deductions for estimated commission adjustments due to lapses, policy cancellations, and revisions in coverage. Insurance commissions earned from carriers for life insurance products are recorded gross of amounts due to agents, with a corresponding commission expense for downstream agent commissions being recorded as commission expense within the statements of operations. The Company earns additional revenue including contingent commissions, profit-sharing, override and bonuses based on meeting certain revenue or profit targets established periodically by the carriers (collectively the Contingent Commissions). The Contingent Commissions are earned when the Company achieves the targets established by the insurance carries. The insurance carriers notify the company when it has achieved the target. The Company recognizes revenue for any additional commissions at the time it is reasonably assured it will receive payment for these commissions, which is generally when the insurance carrier notifies the Company that it has earned the commission typically early in the following fiscal year. The following table disaggregates the Company’s revenue by line of business, showing regular commissions earned contingent commissions bonus, profit sharing Year ended December 31, 2020 Medical/Life Property and Casualty Total Regular $ 6,009,558 $ 1,064804 $ 7,074,362 Contingent commission 205,168 $ 205,168 Total year ended December 31, 2020 $ 6,009,558 $ 1,064,804 $ 7,279,530 Year ended December 31, 2019 Medical/Life Property and Casualty Total Regular $ 3,583,992 $ 866,793 $ 4,450,785 Contingent commission Total year ended December 31, 2019 $ 3,582,182 $ 866,793 $ 4,450,785 General and Administrative General and administrative expenses primarily consist of personnel costs for the Company’s administrative functions, professional service fees, office rent, all employee travel expenses, and other general costs. Marketing and Advertising The Company’s direct channel expenses primarily consist of costs for e-mail marketing and newspaper advertisements. The Company’s online advertising channel expense primarily consist of social media ads. Advertising costs for both direct and online channels are expensed as incurred. Stock-Based Compensation In June 2018, the FASB issued ASU 2018-07, Improvements to Nonemployee Share-Based Payment Accounting, which simplifies the accounting for share-based payments granted to nonemployees for goods and services. Under the ASU, most of the guidance on such payments to nonemployees would be aligned with the requirements for share-based payments granted to employees. The amendments are effective for fiscal years beginning after December 15, 2019, and interim periods within fiscal years beginning after December 15, 2020. Early adoption is permitted, but no earlier than an entity’s adoption date of Topic 606. This ASU, which the Company adopted as of January 1, 2019, did not have a material effect on the Company’s consolidated financial statements. Stock-based compensation cost is measured at the grant date based on the fair value of the award and is recognized as an expense on a straight-line basis over the requisite service period, based on the terms of the awards. The fair value of the stock-based payments to nonemployees that are fully vested and non-forfeitable as at the grant date is measured and recognized at that date, unless there is a contractual term for services in which case such compensation would be amortized over the contractual term. As the Reliance Global Group, Inc. Equity Incentive Plan 2019 was adopted in January of 2019, the Company lacks the historical basis to estimate forfeitures and will recognize forfeitures as they occur. Leases On January 1, 2019, the Company adopted Accounting Standards Codification Topic 842, “Leases” (“ASC 842”) to replace existing lease accounting guidance. This pronouncement is intended to provide enhanced transparency and comparability by requiring lessees to record right-of-use assets and corresponding lease liabilities on the balance sheet for most leases. Expenses associated with leases will continue to be recognized in a manner similar to previous accounting guidance. The Company adopted ASC 842 utilizing the transition practical expedient added by the Financial Accounting Standards Board (“FASB”), which eliminates the requirement that entities apply the new lease standard to the comparative periods presented in the year of adoption. The Company is the lessee in a lease contract when the Company obtains the right to use the asset. Operating leases are included in the line items right-of-use asset, lease obligation, current, and lease obligation, long-term in the consolidated balance sheet. Right-of-use (“ROU”) asset represents the Company’s right to use an underlying asset for the lease term and lease obligations represent the Company’s obligations to make lease payments arising from the lease, both of which are recognized based on the present value of the future minimum lease payments over the lease term at the commencement date. Leases with a lease term of 12 months or less at inception are not recorded on the consolidated balance sheet and are expensed on a straight-line basis over the lease term in our consolidated statement of income. The Company determines the lease term by agreement with lessor. Income Taxes The Company recognizes deferred tax assets and liabilities using enacted tax rates for the effect of temporary differences between the book and tax basis of recorded assets and liabilities. Deferred tax assets are reduced by a valuation allowance if it is more likely than not that some portion or all of the deferred tax asset will not be realized. In evaluating its ability to recover deferred tax assets within the jurisdiction in which they arise, the Company considers all available positive and negative evidence, including the expected reversals of taxable temporary differences, projected future taxable income, taxable income available via carryback to prior years, tax planning strategies, and results of recent operations. The Company assesses the realizability of its deferred tax assets, including scheduling the reversal of its deferred tax assets and liabilities, to determine the amount of valuation allowance needed. Scheduling the reversal of deferred tax asset and liability balances requires judgment and estimation. The Company believes the deferred tax liabilities relied upon as future taxable income in its assessment will reverse in the same period and jurisdiction and are of the same character as the temporary differences giving rise to the deferred tax assets that will be realized. Seasonality A greater number of the Company’s Medicare-related health insurance plans are sold in the fourth quarter during the Medicare annual enrollment period when Medicare-eligible individuals are permitted to change their Medicare Advantage. The majority of the Company’s individual and family health insurance plans are sold in the annual open enrollment period as defined under the federal Patient Protection and Affordable Care Act and related amendments in the Health Care and Education Reconciliation Act. Individuals and families generally are not able to purchase individual and family health insurance outside of these open enrollment periods, unless they qualify for a special enrollment period as a result of certain qualifying events, such as losing employer-sponsored health insurance or moving to another state. Recently Issued Accounting Pronouncements In June 2016, the FASB issued ASU No. 2016-13, Financial Instruments—Credit Losses (“ASU 2016-13”), which requires the measurement of expected credit losses for financial instruments carried at amortized cost, such as accounts receivable, held at the reporting date based on historical experience, current conditions and reasonable forecasts. The main objective of this ASU is to provide financial statement users with more decision-useful information about the expected credit losses on financial instruments and other commitments to extend credit held by a reporting entity at each reporting date. In November 2018, the FASB issued ASU No. 2018-19, Codification Improvements to Topic 326, Financing Instruments—Credit Losses. ASU 2016-13 is effective for fiscal years beginning after December 15, 2019. On November 15, 2019, the FASB delayed the effective date of FASB ASC Topic 326 for certain small public companies and other private companies. As amended, the effective date of ASC Topic 326 was delayed until fiscal years beginning after December 15, 2022 for SEC filers that are eligible to be smaller reporting companies under the SEC’s definition. The Company does not currently believe the adoption of this standard will have a significant impact on its financial statements, given its history of minimal bad debt expense relating to trade accounts receivable. In December 2019, the FASB issued ASU No. 2019-12, Income Taxes (Topic 740): Simplifying the Accounting for Income Taxes (“ASU 2019-12”), which eliminates certain exceptions to the general principles in Topic 740 and simplifies other areas of the existing guidance. ASU 2019-12 is effective for fiscal years beginning after December 15, 2020, and interim periods within those fiscal years. Early adoption is permitted. The Company is currently evaluating the impact of ASU 2019-12 on its financial statements.

Strategic Investments and Busin

Strategic Investments and Business Combinations	12 Months Ended
	Dec. 31, 2020
Business Combinations [Abstract]
Strategic Investments and Business Combinations	NOTE 3. STRATEGIC INVESTMENTS AND BUSINESS COMBINATIONS The company has six insurance agencies directly or through intermediaries. The majority of the business acquired are agencies that specialize in health insurance. The following table summarizes for 2020 the number of agents, the number of policies issued and aggregate commission revenue for all the agencies we acquired. Agency Name Number of Agents Number of Policies issued Aggregate Revenue Recognized December 31, 2020 USBA and EBS 5 4,930 $ 1,001,067 UIS Agency, LLC / Commercial Solutions 3 217 $ 270,804 Southwestern Montana 14 2,000 $ 1,493,431 Fortman Insurance 15 8,000 $ 2,134,177 Altruis 15 7,809 $ 2,380,051 Agency Name Number of Agents Number of Policies issued Aggregate Revenue Recognized USBA and EBS 15 9,767 $ 1,161,036 Commercial Solutions 2 322 $ 378,956 Southwestern Montana 13 370 $ 1,106,432 Fortman Insurance 15 7,826 $ 1,186,950 Altruis 16 8,500 $ 617,411 EBS LLC / US Benefits Alliance, LLC: On August 1, 2018, a related party to Reliance Holdings, US Benefits Alliance, LLC (“USBA”) acquired certain properties and assets of the insurance businesses of Family Health Advisors, Inc. and Tri Star Benefits, LLC (the “USBA Acquisition”). Also, on August 1, 2018, Employee Benefits, Solutions, LLC, (“EBS”), related party, acquired certain properties and assets of the insurance business of Employee Benefit Solutions, Inc. (the “EBS Transaction”, and, together with USBA Transaction, the “Common Control Transactions”). On October 24, 2018, Reliance Holdings and the Company entered into a Bill of Sale agreement to transfer all of the outstanding membership interest in EBS LLC and USBA LLC. In exchange for the membership interest, the Board of Directors of the Company authorized and issued 191,333 shares of restricted common stock of the Company for all the membership interest of USBA LLC and EBS LLC. The USBA Acquisition was accounted for as a business combination by Reliance Holdings. It was accounted for as a business combination in accordance with the acquisition method whereby the total purchase consideration was allocated to intangible assets acquired based on their respective estimated fair values. The acquisition method of accounting uses the fair value concept defined in ASC 820. ASC 805 requires, among other things, that assets acquired, and liabilities assumed, if any, in a business purchase combination be recognized at their fair values as of the acquisition date. The process for estimating the fair values of identifiable intangible assets requires the use of significant estimates and assumptions, including estimating future cash flows, developing appropriate discount rates, estimating the costs, and timing. The allocation of the purchase price in connection with the USBA Acquisition was calculated as follows: Description Fair Value Weighted Average Useful Life (Years) Trade name and trademarks $ 6,520 3 Customer relationships 116,100 9 Non-competition agreements 48,540 5 Goodwill 578,840 Indefinite $ 750,000 Goodwill of $578,840 arising from the USBA Acquisition consisted of the value of the employee workforce and the residual value after all identifiable intangible assets were valued. Goodwill recognized pursuant to the USBA Acquisition is currently expected to be deductible for income tax purposes. The EBS Acquisition was accounted for as a business combination by Reliance Holdings. It was accounted for as a business combination in accordance using the acquisition method whereby the total purchase consideration was allocated to intangible assets acquired based on their respective estimated fair values. The acquisition method of accounting requires, among other things, that assets acquired, and liabilities assumed, if any, in a business purchase combination be recognized at their fair values as of the acquisition date. The process for estimating the fair values of identifiable intangible assets and certain tangible assets requires the use of significant estimates and assumptions, including estimating future cash flows, developing appropriate discount rates, estimating the costs, and timing. The allocation of the purchase price in connection with the EBS Acquisition was calculated as follows: Description Fair Value Weighted Average Useful Life (Years) Trade name and trademarks $ 33,140 20 Customer relationships 47,630 9 Non-competition agreements 42,320 5 Goodwill 274,956 Indefinite Fixed assets 1,954 5-7 $ 400,000 Goodwill of $274,956 arising from the EBS Acquisition consisted of the value of the employee workforce and the residual value after all identifiable intangible assets were valued. Goodwill recognized pursuant to the EBS Acquisition is currently expected to be deductible for income tax purposes. Total acquisition costs for the EBS Acquisition incurred were $44,353. Commercial Solutions of Insurance Agency, LLC: On December 1, 2018, Commercial Coverage Solutions LLC, a wholly-owned subsidiary of the Company (“CCS”) entered into a Purchase Agreement with Commercial Solutions of Insurance Agency, LLC (“CSIA”) whereby CCS purchased the business and certain assets of CSIA noted within the Purchase Agreement (the “CSIA Acquisition”) for a total purchase price of $1,200,000. The total purchase price was made up of (1) a cash payment of $1,080,000 (the “Cash Payment”) on the “Closing Date” or the first bank business day thereafter (i.e. December 1, 2018); (2) the balance of the purchase price, having a value of $120,000, paid in the form of 8,889 shares of common stock in the Company, issued at a per-share price equal to Fifteen and 75/100 Cents ($13.50) (the “Closing Shares”); and (3) the amount of any cash necessary to satisfy the required closing date working capital set off against the Cash Payment by CCS. “Required closing date working capital” consisted only of cash and pre-paid rent and/or security deposits or pre-payments or deposits for any assumed liabilities. The Closing Shares were transferred from the shares owned by Reliance Holdings and were transferred subsequent to December 31, 2018; and as a result, is a component of Loans payables, related parties on the accompanying Consolidated Balance Sheets. The CSIA Acquisition is being accounted for as a business combination under the acquisition method whereby the total purchase consideration was allocated to tangible and intangible assets acquired based on their respective estimated fair values. The acquisition method requires, among other things, that assets acquired, and liabilities assumed in a business purchase combination be recognized at their fair values as of the acquisition. The process for estimating the fair values of identifiable intangible assets and certain tangible assets requires the use of significant estimates and assumptions, including estimating future cash flows, developing appropriate discount rates, estimating the costs, and timing. The allocation of the purchase price in connection with the CCS Acquisition was calculated as follows: Description Fair Value Weighted Average Useful Life (Years) Cash $ 13,500 N/A Fixed Assets 1,638 5-7 Customer relationships 284,560 11 Non-competition agreements 40,050 5 Trade name and trademarks 8,500 2 Goodwill 851,752 Indefinite $ 1,200,000 Goodwill of $851,752 arising from the CSIA Acquisition consisted of the value of the employee workforce and the residual value after all identifiable intangible assets were valued. Goodwill recognized pursuant to the CSIA Acquisition is currently expected to be deductible for income tax purposes. Total acquisition costs for the CSIA Acquisition incurred were $113,247. Southwestern Montana Insurance Center, LLC: On April 1, 2019, Southwestern Montana Insurance Center, LLC (“SWMT”), a wholly owned subsidiary of Reliance Holdings, acquired Southwestern Montana Financial Center, Inc. SWMT is an insurance services firm which specializes in providing group and individual health lines of insurance. On September 17, 2019, Reliance Holdings, transferred all of the outstanding membership interest in SWMT to the Company. On April 1, 2019, SWMT entered into a Purchase Agreement with Southwestern Montana Financial Center, Inc. whereby the SWMT shall purchase the business and certain assets noted within the Purchase Agreement (the “SWMT Acquisition”) for a total purchase price of $2,394,509. The purchase price was paid with a cash payment of $1,389,840, 5,833 in shares of the Company’s restricted common stock transferred from the shares owned by Reliance Holdings, and an earn-out payment equal to 32% of the final earn-out EBITDA multiplied by 5.00, which is payable in $300,000 in shares of the Company’s common stock with any amount in excess of $300,000 to be paid in cash. The balance of the earn-out liability as of December 31, 2019 was $522,553 and is included in long term debt on the balance sheet. SWMT was transferred to the Company from Reliance Holdings. The SWMT Acquisition was accounted for as a business combination, by Reliance Holdings, in accordance under the acquisition method whereby the total purchase consideration was allocated to assets acquired and liabilities assumed based on their respective estimated fair values. The acquisition method of accounting requires, among other things, that assets acquired, and liabilities assumed, if any, in a business purchase combination be recognized at their fair values as of the acquisition date. The process for estimating the fair values of identifiable intangible assets and certain tangible assets requires the use of significant estimates and assumptions, including estimating future cash flows, developing appropriate discount rates, estimating the costs, and timing. The allocation of the purchase price in connection with the SWMT Acquisition was calculated as follows: Description Fair Value Weighted Average Useful Life (Years) Customer relationships $ 561,000 10 Non-competition agreements 599,200 5 Goodwill 1,217,790 Indefinite Fixed assets 41,098 5-7 Loan Payable (24,579 ) $ 2,394,509 Goodwill of $1,217,790 arising from the SWMT Acquisition consisted of the value of the employee workforce and the residual value after all identifiable intangible assets were valued. Goodwill recognized pursuant to the SWMT Acquisition is currently expected to be deductible for income tax purposes. Total acquisition costs for the SWMT Acquisition were $122,660, which were paid in full by Reliance Global Holdings, LLC, a related party. The operating results of the acquired business has been included in the Company’s Consolidated Statement of Operations from the date of acquisition through December 31, 2019. The revenues of the acquired business for the period from April 1, 2019 to December 31, 2019 was $1,036,154 and the net loss was $23,104. The revenues and net income for the acquired business as a standalone entity per ASC 805 from January 1, 2019 to December 31, 2019 were $1,381,991 and $30,805. Fortman Insurance Services, LLC: On May 1, 2019, Fortman Insurance Services, LLC (“FIS”), a wholly owned subsidiary of Reliance Global Holdings, LLC, acquired Fortman Insurance Agency, LLC. FIS is an insurance services firm which specializes in providing personal and commercial lines of insurance. On May 1, 2019, FIS entered into a Purchase Agreement with Fortman Insurance Agency, LLC whereby the FIS shall purchase the business and certain assets noted within the Purchase Agreement (the “FIS Acquisition”) for a total purchase price of $4,156,405. The purchase price was paid with a cash payment of $3,223,750, $500,000 in shares of the Company’s restricted common stock transferred from the shares owned by Reliance Holdings, and an earn-out payment equal to 10% of the final earn-out EBITDA multiplied by 6.25. The earn-out measurement period is 12 months commencing May 1, 2021 and ending April 30, 2022. The earn-out shall not accrue and shall be paid without interest within 60 days after the measurement period. The balance of the earn-out liability as of December 31, 2019 was $432,655 and is included in long term debt on the balance sheet. On September 17, 2019, FIS was transferred to the Company from Reliance Holdings. The FIS Acquisition was accounted for as a business combination, by Reliance Holdings, in accordance with the Acquisition method whereby the total purchase consideration was allocated to intangible assets acquired based on their respective estimated fair values. The acquisition method of accounting requires, among other things, that assets acquired, and liabilities assumed, if any, in a business purchase combination be recognized at their fair values as of the acquisition date. The process for estimating the fair values of identifiable intangible assets and certain tangible assets requires the use of significant estimates and assumptions, including estimating future cash flows, developing appropriate discount rates, estimating the costs, and timing. The allocation of the purchase price in connection with the FIS Acquisition was calculated as follows: Description Fair Value Weighted Average Useful Life (Years) Trade name and trademarks $ 289,400 5 Customer relationships 1,824,000 10 Non-competition agreements 752,800 5 Goodwill 1,269,731 Indefinite Fixed assets 19,924 5-7 Prepaid rent 550 $ 4,156,405 Goodwill of $1,269,731 arising from the FIS Acquisition consisted of the value of the employee workforce and the residual value after all identifiable intangible assets were valued. Goodwill recognized pursuant to the FIS Acquisition is currently expected to be deductible for income tax purposes. Total acquisition costs for the FIS Acquisition were $63,663, which were paid in full by Reliance Global Holdings, LLC, a related party. During September 2019, Reliance Global Holdings, LLC transferred all of the outstanding membership interest in SWMT and FIS to the Company. In exchange for the membership interest, the Board of Directors of Reliance Inc. issued 173,122 shares of restricted common stock of Reliance Inc. for all the membership interest of SWMT and FIS. The operating results of the acquired business has been included in the Company’s Consolidated Statement of Operations for the year ended December 31, 2019. The revenues of the acquired business for the period from May 1, 2019 to December 31, 2019 was $1,166,778 and the net income was $9,773. The revenues and net income for the acquired business as a standalone entity per ASC 805 from January 1, 2019 to December 31, 2019 were $1,780,427 and $176,154. The revenues of the acquired business for the year ending December 31, 2020 was $2,134,177 and the net income was $246,681. Altruis Benefits Consulting, Inc.: On September 1, 2019, the Company entered into a Stock Purchase Agreement with Altruis Benefits Consulting, Inc. whereby the Company purchased the business and certain assets noted within the Purchase Agreement (the “ABC Acquisition”) for a total purchase price of $7,688,168. The purchase price was paid with a cash payment of $5,202,364, $578,040 in shares of the Company’s common stock, and an earn-out payment made annually for 3 years. Each year one-third of the earn-out shares held in escrow shall be released to the seller. The yearly earn-out payments are equal to 6.66% of the final earn-out EBITDA multiplied by 7.00. The earn-out measurement periods are the 12 months commencing September 1, 2019 and ending August 31, 2022. The balance of the earn-out liability as of December 31, 2019 was $1,894,842 and is included in long term debt on the balance sheet. The ABC Acquisition is being accounted for as a business combination in accordance with the acquisition method whereby the total purchase consideration was allocated to intangible assets acquired based on their respective estimated fair values. The acquisition method of accounting requires, among other things, that assets acquired, and liabilities assumed, if any, in a business purchase combination be recognized at their fair values as of the acquisition date. The process for estimating the fair values of identifiable intangible assets and certain tangible assets requires the use of significant estimates and assumptions, including estimating future cash flows, developing appropriate discount rates, estimating the costs, and timing. The allocation of the purchase price in connection with the ABC Acquisition was calculated as follows: Description Fair Value Weighted Average Useful Life (Years) Cash $ 1,850,037 Trade name and trademarks 714,600 5 Customer relationships 753,000 10 Non-competition agreements 1,168,600 5 Goodwill 4,949,329 Indefinite Fixed assets 85 5 Payable to seller (1,747,483 ) $ 7,688,168 Goodwill of $4,949,329 arising from the ABC Acquisition consisted of the value of the employee workforce and the residual value after all identifiable intangible assets were valued. Goodwill recognized pursuant to the ABC Acquisition is currently expected to be deductible for income tax purposes. Total acquisition costs for the ABC Acquisition incurred were $92,172 recorded as a component of General and administrative expenses on the accompanying Consolidated Statement of Operations for the year ended December 31, 2019. The operating results of the acquired business has been included in the Company’s Consolidated Statement of Operations for the year ended December 31, 2019. The revenues of the acquired business for the period from September 1, 2019 to December 31, 2019 was $625,036 and the net loss was $67,682. The revenues and net income for the acquired business as a standalone entity per ASC 805 from January 1, 2019 to December 31, 2019 were $2,469,636 and $150,705. The revenues of the acquired business for the year ending December 31, 2020 was $2,380,051 and the net loss was $88,185. UIS Transaction On August 17, 2020, the Company entered into a Stock Purchase Agreement with UIS Agency LLC whereby the Company shall purchase the business and certain assets noted within the Purchase Agreement (the “UIS Acquisition”) for a total purchase price of $883,334. The purchase price was paid with a cash payment of $601,696, $200,000 in shares of the Company’s common stock and an earn-out payment. Three cash installment payments totaling $500,000 were due on September 30, 2020, October 31, 2020 and December 31, 2020. Earn-out payment is dependent on the Net Product Line Revenues being equal to or greater than $450,000 for the measurement period. The balance of the earn-out liability as of December 31, 2020 was $81,638 and is included in long term debt on the balance sheet. The UIS Acquisition was accounted for as a business combination in accordance with the acquisition method under the guidance in ASC 805-10 and 805-20. Accordingly, the total purchase consideration was allocated to intangible assets acquired based on their respective estimated fair values. The acquisition method of accounting requires, among other things, that assets acquired, and liabilities assumed, if any, in a business purchase combination be recognized at their fair values as of the acquisition date. The process for estimating the fair values of identifiable intangible assets and certain tangible assets requires the use of significant estimates and assumptions, including estimating future cash flows, developing appropriate discount rates, estimating the costs, and timing. The allocation of the purchase price in connection with the UIS Acquisition was calculated as follows: Description Fair Value Weighted Average Useful Life (Years) Cash $ 5,772 Trade name and trademarks 35,600 5 Customer relationships 100,000 10 Non-competition agreements 25,500 5 Goodwill 716,462 Indefinite $ 883,334 Goodwill of $716,462 arising from the UIS Acquisition consisted of the value of the employee workforce and the residual value after all identifiable intangible assets were valued. Goodwill recognized pursuant to the UIS Acquisition is currently expected to be deductible for income tax purposes. Total acquisition costs for the UIS Acquisition incurred were $33,344 recorded as a component of General and administrative expenses. The revenues of the acquired business for the period from August 17, 2020 to December 31, 2020 was $65,018. The revenues for the acquired business as a standalone entity per ASC 805 from January 1, 2020 to December 31, 2020 were $377,921. The net loss for the acquired business was not determinable as the business was fully integrated with an existing subsidiary of the Company.

Recapitalization and Common Con

Recapitalization and Common Control Transactions	12 Months Ended
	Dec. 31, 2020
Restructuring and Related Activities [Abstract]
Recapitalization and Common Control Transactions	NOTE 4. RECAPITALIZATION AND COMMON CONTROL TRANSACTIONS The purchase of Ethos, as described in Note 1, is being accounted for as a reverse recapitalization. As such, Reliance and its wholly owned subsidiaries are treated as the continuing company and Ethos is treated as the “acquired” company for financial reporting purposes. This determination was primarily based on the operations of Reliance’s subsidiaries comprising of substantially all the ongoing operations of the post-combination company, the parent company of Reliance owning 84.5% of the voting control of Reliance and Reliance’s parent senior management comprising substantially all of the senior management of the post-combination Company. Accordingly, for accounting purposes, the purchase of Ethos is treated as the equivalent of Reliance and its wholly owned subsidiaries are issuing stock for the net assets of Ethos, accompanied by a recapitalization. The net assets of Reliance are stated at historical cost, with no goodwill or other intangible assets recorded. Operations prior to the purchase of Ethos are the historical operations of Reliance and its wholly owned subsidiaries are the combined financial statements include Family Health Advisors, Inc., Employee Benefits Solutions, LLC, and Tri Star Benefits, LLC as discussed in Note 3. The amount of consideration paid on September 21, 2018 to the controlling seller of Ethos was $287,500. Immediately following, the parent of Reliance owned approximately 583,333 preferred shares and 542,372 common shares of Ethos. Ethos was then renamed on October 18, 2018. On October 24, 2018, Reliance Holdings and the Company entered into a Bill of Sale agreement to transfer all of the outstanding membership interest in EBS LLC and USB LLC. In exchange for the membership interest, the Board of Directors of the Company authorized and issued 191,333 shares of restricted common stock of the Company for all the membership interest of USB LLC and EBS LLC. During September 2019, Reliance Holdings transferred all of the outstanding membership interest in SWMT and FIS to the Company. In exchange for the membership interest, the Board of Directors of Reliance Inc. issued 173,122 shares of restricted common stock of Reliance Inc. for all the membership interest of SWMT and FIS.

Investment in NSURE, Inc.

Investment in NSURE, Inc.	12 Months Ended
	Dec. 31, 2020
Investments, All Other Investments [Abstract]
Investment in NSURE, Inc.	NOTE 5. INVESTMENT IN NSURE, INC. On February 19, 2020, the Company entered into a securities purchase agreement with NSURE, Inc. (“NSURE”) whereas the Company may invest up to an aggregate of $20,000,000 in NSURE which will be funded with three tranches. In exchange, the Company will receive a total of 5,837,462 shares of NSURE’s Class A Common Stock, which represents 35% of the outstanding shares. The first tranche of $1,000,000 was paid immediately upon execution of the agreement. As a result of the first tranche, the Company received 291,873 shares of NSURE’s Class A Common Stock. The second tranche of $3,000,000 and third tranche of $16,000,000 have not occurred as of December 31, 2020. The Company will use the cost method of acquisition for the initial recognition of this investment. Once the Company determines that it can exercise significant influence over NSURE, it will begin to account for its investment under the equity method. On June 1, 2020, the Company invested an additional $200,000 and received 58,375 shares of NSURE Class A Common Stock. On August 5, 2020 and August 20, 2020, the Company invested an additional $100,000 and $50,000, respectively, for which the Company received 43,781 shares of NSURE Class A common stock. As of December 31, 2020, the investment balance is $1,350,000. On February 10, 2020, the Company issued 46,667 shares of common stock to a third-party individual for the purpose of raising capital to fund the Company’s investment in NSURE, Inc. The Company received proceeds of $1,000,000 for the issuance of these common shares.

Property and Equipment

Property and Equipment	12 Months Ended
	Dec. 31, 2020
Property, Plant and Equipment [Abstract]
Property and Equipment	NOTE 6. PROPERTY AND EQUIPMENT Property and equipment consisted of the following: Estimated Useful Lives December 31, 2020 December 31, 2019 Computer equipment and software 5 $ 33,774 $ 33,774 Office equipment and furniture 7 36,573 36,573 Leasehold Improvements Shorter of the useful life or the lease term 56,631 56,631 Software 3 562,327 562,327 Property and equipment, gross 689,305 689,305 Less: Accumulated depreciation and amortization (313,358 ) (97,054 ) Property and equipment, net $ 375,947 $ 592,251 Depreciation expense associated with property and equipment is included in depreciation within the Company’s Consolidated Statement of Operations was $216,304 and $94,474 for the year ended December 31, 2020 and the December 31, 2019, respectively. Software On July 22, 2019, the Company entered into a purchase agreement with The Referral Depot, LLC (TRD), a related party, to purchase a client referral software created exclusively for the insurance industry. The Company purchased this software to be utilized internally and does not plan to license, sell, or otherwise market the software, as such the total cost of the software has been capitalized and will be amortized on a straight-line basis over the useful life. The total purchase price of the software is $250,000 cash and 2,000,000 restricted common shares (at $0.17 per share which amounted to $340,000) of the Company. Per the agreement, the Company paid an initial payment of $50,000 at closing and the remaining $200,000 will be paid with forty-eight equal monthly payments commencing on the first anniversary of the effective date, or July 22, 2020. As of December 31, 2019, the Company recorded a loan payable to a related party of $172,327, net of discount on the loan of $27,673. The loan payable outstanding as of December 31, 2020 was $154,953. As of December 31, 2020, no shares related to this acquisition have been issued. The Company has recorded the 2,000,000 shares as common stock issuable as of December 31, 2020 and 2019. The total carrying cost of the software as of December 31, 2020 is $296,783. Depreciation Expense related to the software for the year ending December 31, 2020 and 2019 was $187,442 and $78,101.

Goodwill and Other Intangible A

Goodwill and Other Intangible Assets	12 Months Ended
	Dec. 31, 2020
Goodwill and Intangible Assets Disclosure [Abstract]
Goodwill and Other Intangible Assets	NOTE 7. GOODWILL AND OTHER INTANGIBLE ASSETS Effective January 1, 2020 the Company reorganized its reporting structure into a single operating unit. All of the acquisitions made by the Company are in one industry insurance agencies. These agencies operate in a very similar economic and regulatory environment. The Company has one executive who is responsible for the operations of the insurance agencies. This executive reports directly to the Chief Financial Officer (“CFO”) on a quarterly basis. Additionally, the CFO who is responsible for the strategic direction of the Company review the operations of the insurance agency business as opposed to an office by office view. In accordance with guidance in ASC 350-20-35-45 all the Company’s goodwill will be reassigned to a single reporting unit. For the year ending December 31, 2019 and 2020 the Company tested goodwill using discounted cash flow analysis and probability weighted market multiples valuations to determine the fair value of EBS, USBA, and CCS. The Company determined that CCS was overvalued by $593,790 and recorded goodwill impairment expense for the full amount. During the year ended December 31, 2019, the Company recorded impairment of goodwill of $593,790. For the year ending December 31, 2020 the impairment test was performed for EBS, USBA and CCS; SWMT; FIS; Altruis; and UIS reporting units. The valuation concluded that there was no goodwill impairment. After accounting for the goodwill impairment, the excess fair value over carrying value of the EBS & USBA reporting unit and the CCS reporting unit was $677,772 and $0, respectively. Goodwill December 31, 2018 $ 1,705,548 Goodwill recognized in connection with acquisition on April 1, 2019 1,217,790 Goodwill recognized in connection with acquisition on May 1, 2019 1,269,731 Goodwill recognized in connection with acquisition on September 1, 2019 4,949,329 Impairment of goodwill (593,790 ) December 31, 2019 $ 8,548,608 Goodwill recognized in connection with acquisition on August 17, 2020 $ 716,462 December 31, 2020 $ 9,265,070 The following table sets forth the major categories of the Company’s intangible assets and the weighted-average remaining amortization period as of December 31, 2020: Weighted Average Remaining Amortization period (Years) Gross Carrying Amount Accumulated Amortization Net Carrying Amount Trade name and trademarks 2.6 $ 1,087,760 $ (307,163 ) $ 780,597 Customer relationships 7.6 3,686,290 (623,649 ) 3,062,641 Non-competition agreements 2.6 2,677,010 (834,598 ) 1,842,412 $ 7,451,060 $ (1,765,410 ) $ 5,685,650 The following table sets forth the major categories of the Company’s intangible assets and the weighted-average remaining amortization period as of December 31, 2019: Weighted Average Remaining Amortization period (Years) Gross Carrying Amount Accumulated Amortization Net Carrying Amount Trade name and trademarks 4.3 $ 1,052,160 $ (96,258 ) $ 955,902 Customer relationships 9.4 3,586,290 (257,529 ) 3,328,761 Non-competition agreements 4.4 2,651,510 (302,589 ) 2,348,921 $ 7,289,960 $ (656,376 ) $ 6,633,584 The Company tests goodwill and indefinite-lived intangible assets for impairment annually on October 1st, or more frequently whenever events or changes in circumstances indicate that the asset might be impaired. The Company tested goodwill using discounted cash flow analysis and probability weighted market multiples valuations to determine the fair value of EBS, USBA, UIS, and CCS. In the year ending December 31, 2019, the Company determined that CCS was overvalued by $593,790 and recorded goodwill impairment expense for the full amount. During the year ended December 31, 2020 and 2019, the Company recorded impairment of goodwill of $0 and $593,790, respectively. Amortization expense was $1,109,033 and $633,505 for the year ended December 31, 2020 and 2019, respectively. The amortization expense of acquired intangible assets for each of the following five years are expected to be as follows: Years ending December 31, Amortization Expense 2021 $ 1,127,374 2022 1,124,024 2023 1,108,221 2024 735,672 2025 371,973 Thereafter 1,218,366 Total $ 5,685,650

Accounts Payable and Accrued Li

Accounts Payable and Accrued Liabilities	12 Months Ended
	Dec. 31, 2020
Payables and Accruals [Abstract]
Accounts Payable and Accrued Liabilities	NOTE 8. ACCOUNTS PAYABLE AND ACCRUED LIABILITIES Significant components of accounts payable and accrued liabilities were as follows: December 31, 2020 December 31, 2019 Accounts payable $ 980,943 $ 102,112 Accrued expenses 35,022 5,797 Accrued credit card payables 119,896 32,395 Other accrued liabilities 7,721 12,922 $ 1,143,582 $ 153,226

Long-Term Debt

Long-Term Debt	12 Months Ended
	Dec. 31, 2020
Debt Disclosure [Abstract]
Long-Term Debt	NOTE 9. LONG-TERM DEBT The composition of the long-term debt follows: December 31, 2020 December 31, 2019 Oak Street Funding LLC Term Loan for the acquisition of EBS and USBA, net of deferred financing costs of $19,044 and $21,263 as of December 31, 2020 and 2019, respectively $ 542,760 $ 595,797 Oak Street Funding LLC Senior Secured Amortizing Credit Facility for the acquisition of CCS, net of deferred financing costs of $22,737 and $25,293 as of December 31, 2020 and 2019, respectively 877,550 963,174 Oak Street Funding LLC Term Loan for the acquisition of SWMT, net of deferred financing costs of $16,685 as of December 31, 2020 and 2019 979,966 1,066,815 Oak Street Funding LLC Term Loan for the acquisition of FIS, net of deferred financing costs of $54,293 as of December 31, 2020 and 2019 2,465,410 2,593,707 Oak Street Funding LLC Term Loan for the acquisition of ABC, net of deferred financing costs of $65,968 as of December 31, 2020 and 2019 3,983,594 4,062,032 8,849,280 9,281,525 Less: current portion (963,450 ) (1,010,570 ) Long-term debt $ 7,885,830 $ 8,270,955 Oak Street Funding LLC – Term Loans On August 1, 2018, EBS and USBA entered into a Credit Agreement with Oak Street Funding LLC (“Oak Street”) whereby EBS and USBA borrowed $750,000 from Oak Street under a Term Loan. The Term Loan is secured by certain assets of the Company. Interest will accrue at 5.00% on the basis of a 360-day year, maturing 120 months from the Amortization Date (September 25, 2018). For the year ended December 31, 2018, the Company incurred debt issuance costs associated with the Term Loan in the amount of $22,188, which were deferred and are amortized to interest expense over the length of the Term Loan. The proceeds of the Term Loan were to be used for the purpose of acquiring entities through the respective USBA and EBS acquisitions. On April 1, 2019, SWMT entered into a Credit Agreement with Oak Street Funding LLC (“Oak Street”) whereby SWMT borrowed $1,136,000 from Oak Street under a Term Loan. The Term Loan is secured by certain assets of the Company. The borrowing rate under the Facility is a variable rate equal to Prime + 2.00% and matures 10 years from the closing date. For the year ended December 31, 2019, the Company incurred debt issuance costs associated with the Term Loan in the amount of $28,849, which were deferred and are amortized to interest expense over the length of the Term Loan. The proceeds of the Term Loan were to be used for the purpose of acquiring an entity through SWMT. On May 1, 2019, FIS entered into a Credit Agreement with Oak Street Funding LLC (“Oak Street”) whereby FIS borrowed $2,648,000 from Oak Street under a Term Loan. The Term Loan is secured by certain assets of the Company. The borrowing rate under the Facility is a variable rate equal to Prime + 2.00% and matures 10 years from the closing date. For the year ended December 31, 2019, the Company incurred debt issuance costs associated with the Term Loan in the amount of $58,171, which were deferred and are amortized to interest expense over the length of the Term Loan. The proceeds of the Term Loan were to be used for the purpose of acquiring an entity through FIS. On September 5, 2019, ABC entered into a Credit Agreement with Oak Street Funding LLC (“Oak Street”) whereby ABC borrowed $4,128,000 from Oak Street under a Term Loan. The Term Loan is secured by certain assets of the Company. The borrowing rate under the Facility is a variable rate equal to Prime + 2.00% and matures 10 years from the closing date. For the year ended December 31, 2019, the Company incurred debt issuance costs associated with the Term Loan in the amount of $94,105, which were deferred and are amortized to interest expense over the length of the Term Loan. The proceeds of the term loan were to be used for the purpose of acquiring ABC. Oak Street Funding LLC – Senior Secured Amortizing Credit Facility (“Facility”) On December 7, 2018, CCS entered into a Facility with Oak Street whereby CCS borrowed $1,025,000 from Oak Street under a senior secured amortizing credit facility. The borrowing rate under the Facility is a variable rate equal to Prime +1.50% and matures 10 years from the closing date. For the period from August 1, 2018 to December 31, 2018, the Company incurred debt issuance costs associated with the Facility in the amount of $25,506, which were deferred and are amortized over the length of the Facility. The proceeds of the term loan were to be used for the purpose of acquiring CSIA. Aggregated cumulative maturities of long-term obligations (including the Term Loan and the Facility), net of deferred financing costs, as of December 31, 2020 are: Years ending December 31, Maturities of Long-Term Debt 2021 $ 963,450 2022 963,450 2023 963,450 2024 963,450 2025 963,450 Thereafter 4,032,030 Total $ 8,849,280 As of December 31, 2020, the Company was in compliance with a covenant due to start up initiatives that were funded by Reliance Holdings. Loans Payable Paycheck Protection Program On April 4, 2020, the Company entered into a loan agreement with First Financial Bank for a loan of $673,700 pursuant to the Paycheck Protection Program (the “PPP”) under the Coronavirus Aid, Relief, and Economic Security Act enacted on March 27, 2020 (the “CARES Act”). This loan is evidenced by a promissory note dated April 4, 2020 and matures two years from the disbursement date. This loan bears interest at a rate of 1.00% per annum, with the first six months of interest deferred. Principal and interest are payable monthly commencing one year after the disbursement date and may be prepaid by the Company at any time prior to maturity with no prepayment penalties. This loan contains customary events of default relating to, among other things, payment defaults or breaches of the terms of the loan. Upon the occurrence of an event of default, the lender may require immediate repayment of all amounts outstanding under the note. The principal and interest of the loan are repayable in 18 monthly equal installments of $37,913 each. Interest accrued in the first six months is included in the monthly installments. Installments must be paid on the 24 th Under the terms of the PPP, up to the entire amount of principal and accrued interest may be forgiven to the extent loan proceeds are used for qualifying expenses as described in the CARES Act and applicable implementing guidance issued by the U.S. Small Business Administration under the PPP. The Company intends to use the entire loan amount for designated qualifying expenses and to apply for forgiveness in accordance with the terms of the PPP.

Significant Customers

Significant Customers	12 Months Ended
	Dec. 31, 2020
Risks and Uncertainties [Abstract]
Significant Customers	NOTE 10. SIGNIFICANT CUSTOMERS Carriers representing 10% or more of total revenue are presented in the table below: Insurance Carrier December 31, 2020 December 31, 2019 BlueCross BlueShield 25.1 % 26.2 % Priority Health 25.5 % 19.7 % No other single insurance carrier accounted for more than 10% of the Company’s commission revenues. The loss of any significant customer, including Priority Health and BCBS, could have a material adverse effect on the Company.

Equity

Equity	12 Months Ended
	Dec. 31, 2020
Equity [Abstract]
Equity	NOTE 11. EQUITY Preferred Stock The Company has been authorized to issue 750,000,000 shares of $0.086 par value Preferred Stock. The Board of Directors is expressly vested with the authority to divide any or all of the Preferred Stock into series and to fix and determine the relative rights and preferences of the shares of each series so established, within certain guidelines established in the Articles of Incorporation. As of December 31, 2020 and 2019, there were 395,640 shares of Series A Convertible Preferred Stock issued and outstanding. Each share of Series A Convertible Preferred Stock shall have ten (10) votes per share and may be converted into ten (10) shares of $0.086 par value common stock. The holders of the Series A Convertible Preferred Stock shall be entitled to receive, when, if and as declared by the Board, out of funds legally available therefore, cumulative dividends payable in cash. The annual interest rate at which cumulative preferred dividends will accrue on each share of Series A Convertible Preferred Stock is 0%. In the event of any voluntary or involuntary liquidation, dissolution or winding up of the Company, before any distribution of assets of the Corporation shall be made to or set apart for the holders of the Common Stock and subject and subordinate to the rights of secured creditors of the Company, the holders of Series A Preferred Stock shall receive an amount per share equal to the greater of (i) one dollar ($1.00), adjusted for any recapitalization, stock combinations, stock dividends (whether paid or unpaid), stock options and the like with respect to such shares, plus any accumulated but unpaid dividends (whether or not earned or declared) on the Series A Convertible Preferred Stock, and (ii) the amount such holder would have received if such holder has converted its shares of Series A Convertible Preferred Stock to common stock, subject to but immediately prior to such liquidation. Common Stock The Company has been authorized to issue 2,000,000,000 shares of common stock, $0.086 par value. Each share of issued and outstanding common stock shall entitle the holder thereof to fully participate in all shareholder meetings, to cast one vote on each matter with respect to which shareholders have the right to vote, and to share ratably in all dividends and other distributions declared and paid with respect to common stock, as well as in the net assets of the corporation upon liquidation or dissolution. In February 2020, the Company issued 46,667 shares of common stock to a third-party individual for the purpose of raising capital to fund the Company’s investment in NSURE, Inc discussed in Note 3. The Company received proceeds of $1,000,000 for the issuance of these common shares. In August 2020, the Company issued 8,102 shares to an employee according to an employment agreement. In August 2020, the Company issued 17,943 shares of common stock according to an asset purchase agreement for the acquisition of UIS Agency, LLC for proceeds of $200,000. In September 2020, the Company issued 21,875 shares according to an earnout agreement regarding the acquisition of SWMT. In September 2020, the Company issued 31,111 shares of stock according to a stock purchase agreement and received proceeds of $200,000. Reliance Holdings guaranteed the recipient that after 12 months of the purchase of these shares they will be worth at least $200,000 total or $100,000 respectively to each of the two recipients. If the shares at the end of 12 months are not equal to $100,000 Reliance Holdings will either transfer some of its own shares or give cash for the difference. In January 2019, Reliance Global Holdings, LLC, a related party, converted 63,995 shares of Series A Convertible Preferred Stock into 639,995 shares of common stock. In February 2019, Reliance Global Holdings, LLC, a related party, converted 3,711 shares of Series A Convertible Preferred Stock into 37,112 shares of common stock. In May 2019, the Company was to issue 33,201 shares of common stock to the members of Fortman Insurance Agency, LLC as a result of the FIS Acquisition (see Note 4). In September 2019, Reliance Global Holdings, LLC, a related party, converted 3,321 shares of Series A Convertible Preferred Stock into 33,201 shares of common stock which were immediately cancelled. The Company then issued 33,201 new shares of common stock to the members of Fortman Insurance Agency, LLC. On July 22, 2019, the Company entered into a purchase agreement with The Referral Depot, LLC (TRD) to purchase a client referral software created exclusively for the insurance industry. The total purchase price of the software is $250,000 cash and 23,333 restricted common shares of the Company. Per the agreement the Company paid an initial payment of $50,000 at closing and the remaining $200,000 will be paid with forty-eight equal monthly payments commencing on the first anniversary of the effective date, or July 22, 2020. As of December 31, 2019, no shares related to this acquisition have been issued. The Company has recorded the 23,333 shares as common stock issuable as of December 31, 2019. In September 2019, Reliance Global Holdings, LLC transferred its ownership in SWMT and FIS to the Company in exchange for 173,122 shares of restricted common stock. In September 2019, the Company issued 138,843 shares of common stock to the former sole shareholder of Altruis Benefits Consulting, Inc. as a result of the ABC Acquisition (see Note 4). In November 2018, 26,903 shares of the Company’s common stock were transferred to EMA Financial LLC (“EMA”). The transfer was the result of an obligation of Ethos prior to the recapitalization. The Company contested this transfer as it was represented that the obligation was settled prior to the recapitalization. Subsequently, on May 24, 2019, the Company entered into a Confidential Settlement Agreement and General Release to settle its dispute with EMA. Under the terms of this settlement agreement the Company agreed to allow EMA to retain 20,177 shares of the Company’s common stock in which the Company received 6,726 of the Company’s common stock back which was subsequently cancelled. At the date of the transfer the Company’s common stock was valued at $15.21 based on its closing price. Accordingly, the Company recorded a settlement charge of $306,981 based upon the common stock retained by EMA. Stock Options During the year ended December 31, 2019, the Company adopted the Reliance Global Group, Inc. 2019 Equity Incentive Plan (the “Plan”) under which options exercisable for shares of common stock have been or may be granted to employees, directors, consultants, and service providers. A total of 700,000 shares of common stock are reserved for issuance under the Plan. At December 31, 2020, there were 466,083 shares of common stock reserved for future awards under the Plan. The Company issues new shares of common stock from the shares reserved under the Plan upon exercise of options. The Plan is administered by the Board of Directors (the “Board”). The Board is authorized to select from among eligible employees, directors, and service providers those individuals to whom options are to be granted and to determine the number of shares to be subject to, and the terms and conditions of the options. The Board is also authorized to prescribe, amend, and rescind terms relating to options granted under the Plan. Generally, the interpretation and construction of any provision of the Plan or any options granted hereunder is within the discretion of the Board. The Plans provide that options may or may not be Incentive Stock Options (ISOs) within the meaning of Section 422 of the Internal Revenue Code. Only employees of the Company are eligible to receive ISOs, while employees, non-employee directors, consultants, and service providers are eligible to receive options which are not ISOs, i.e. “Non-Statutory Stock Options.” The options granted by the Board in connection with its adoption of the Plan were Non-Statutory Stock Options. The fair value of each option granted is estimated on the grant date using the Black-Scholes option pricing model or the value of the services provided, whichever is more readily determinable. The Black-Scholes option pricing model takes into account, as of the grant date, the exercise price and expected life of the option, the current price of the underlying stock and its expected volatility, expected dividends on the stock and the risk-free interest rate for the term of the option. The following is a summary of the stock options granted, forfeited or expired, and exercised under the Plan for the year ended December 31, 2020: Options Weighted Average Exercise Price Per Share Weighted Average Remaining Contractual Life (Years) Aggregate Intrinsic Value Outstanding at December 31, 2019 229,833 $ 15.43 4.62 2,995,640 Granted 27,417 30.86 4.28 - Forfeited or expired (23,333 ) 33.43 4.23 - Exercised - - - - Outstanding at December 31, 2020 233,917 $ 15.43 3.63 - The following is a summary of the Company’s non-vested stock options as of December 31, 2019, and changes during the year ended December 31, 2020: Options Weighted Average Exercise Price Per Share Weighted Average Remaining Contractual Life (Years) Non-vested at December 31, 2019 212,333 $ 15.43 4.30 Granted 27,417 30.86 4.28 Vested (56,875 ) 13.39 2.53 Forfeited or expired (23,333 ) 33.43 4.23 Non-vested at December 31, 2020 159,542 $ 13.39 2.53 During the year ended December 31, 2020, the Board approved options to be issued pursuant to the Plan to a certain current employee totaling 23,333 shares and another employee totaling 4,083. These options have been granted with an exercise price greater than the market value of the common stock on the date of grant and have a contractual term of 5 years. The options vest ratably over a 4-year period through August 2024 and remain subject to forfeiture if vesting conditions are not met. Compensation cost is recognized on a straight-line basis over the vesting period or requisite service period. During the year ended December 31, 2020 an employee was terminated and forfeited 23,333 options that were previously issued to him. During the year ended December 31, 2019, the Board approved options to be issued pursuant to the Plan to certain current employees totaling 140,000 shares. These options have been granted with an exercise price equal to the market value of the common stock on the date of grants and have a contractual term of 5 years. The options vest ratably over a 3-year period through August 2022 and remain subject to forfeiture if vesting conditions are not met. Compensation cost is recognized on a straight-line basis over the vesting period or requisite service period. During the year ended December 31, 2019, the Board approved options to be issued pursuant to the Plan to consultants totaling 46,667 shares. These options have been granted with an exercise price equal to the market value of the common stock on the date of grants and have a contractual term of 5 years. The options vest ratably over a 3-year period through August 2022 and remain subject to forfeiture if vesting conditions are not met. Compensation cost is recognized on a straight-line basis over the vesting period or requisite service period. During the year ended December 31, 2019, the Board approved options to be issued pursuant to the Plan to nonemployee directors totaling 8,167 shares. These options have been granted with an exercise price equal to the market value of the common stock on the date of grants and have a contractual term of 5 years. The options vest ratably over a 4-year period through November 2023 and remain subject to forfeiture if vesting conditions are not met. Compensation cost is recognized on a straight-line basis over the vesting period or requisite service period. During the year ended December 31, 2019, the Board approved options to be issued pursuant to the Plan to a service provider totaling 35,000 shares. These options have been granted with an exercise price equal to the market value of the common stock on the date of grant and have a contractual term of 5 years. One half of these options, or 17,500 shares, vested immediately upon issuance; the other half of these options vest on the one-year anniversary of the grant date, or March 14, 2020, unless the Company deems the services provided to be unhelpful, in which case the second half of the options shall be void. The service period per the agreement was from February 2019 to February 2020. As of December 31, 2019, the Company determined the services were no longer needed, as such no services were provided subsequent to December 31, 2019. The Company deemed the services provided to be helpful and allowed the second half of the options to vest as scheduled. As services were only provided during the year ended December 31, 2019, the full compensation cost associated with these options was recognized during the year. The Company determined that the options granted had a total fair value of $3,386,156 which will be amortized in future periods through November 2023. During the year ended December 31, 2020, the Company recognized $1,304,401 of compensation expense relating to the stock options granted to employees, directors, and consultants. As of December 31, 2020, unrecognized compensation expense totaled $1,034,381 which will be recognized on a straight-line basis over the vesting period or requisite service period through November 2023. The intrinsic value is calculated as the difference between the market value and the exercise price of the shares on December 31, 2020. The market values as of December 31, 2020 was $6.43 based on the closing bid price for December 31, 2020. As of December 31, 2019 the Company determined that the options granted had a total fair value of $3,343,861. During the year ended December 31, 2019, the Company recognized $465,377 of compensation expense relating to the stock options granted to employees, directors, and consultants and $581,999 of compensation expense relating to the stock options granted to service providers. As of December 31, 2019, unrecognized compensation expense totaled $2,296,485. The intrinsic value is calculated as the difference between the market value and the exercise price of the shares on December 31, 2019. The market values as of December 31, 2019 was $28.29 based on the closing bid price for December 31, 2019. The Company estimated the fair value of each stock option on the grant date using a Black-Scholes option-pricing model. Black-Scholes option-pricing models requires the Company to make predictive assumptions regarding future stock price volatility, recipient exercise behavior, and dividend yield. The Company estimated the future stock price volatility using the historical volatility over the expected term of the option. The expected term of the options was computed by taking the mid-point between the vesting date and expiration date. The following assumptions were used in the Black-Scholes option-pricing model: Year Ended December 31, 2020 Year Ended December 31, 2019 Exercise price $0.16 - $0.39 $0.17 - $0.27 Expected term 3.25 to 3.75 years 3.25 to 3.75 years Risk-free interest rate 0.26% - 2.43 % 1.35% - 2.43 % Estimated volatility 293.07% - 517.13 % 484.51% - 533.64 % Expected dividend - - Option price at valuation date $0.12 - $0.31 $0.16 - $0.27

Earnings (Loss) Per Share

Earnings (Loss) Per Share	12 Months Ended
	Dec. 31, 2020
Earnings Per Share [Abstract]
Earnings (Loss) Per Share	NOTE 12. EARNINGS (LOSS) PER SHARE Basic earnings per common share (“EPS”) applicable to common stockholders is computed by dividing earnings applicable to common stockholders by the weighted-average number of common shares outstanding. If there is a loss from operations, diluted EPS is computed in the same manner as basic EPS is computed. Similarly, if the Company has net income but its preferred dividend adjustment made in computing income available to common stockholders results in a net loss available to common stockholders, diluted EPS would be computed in the same manner as basic EPS. Accordingly, the outstanding Series A Convertible Preferred Stock is considered anti-dilutive in which 395,640 were issued and outstanding at December 31, 2020 and 2019, respectively. Series A Convertible Preferred Stock is convertible into common stock on a 10 for 1 basis. The outstanding stock options are considered anti-dilutive in which 233,917 were issued and outstanding at December 31, 2020. The calculations of basic and diluted EPS, are as follows: December 31, 2020 December 31, 2019 Basic and diluted loss per common share: Net loss $ (3,699,005 ) $ (3,495,481 ) Basic weighted average shares outstanding 4,183,625 2,877,655 Basic and diluted loss per common share: $ (0.88 ) $ (1.21 )

Leases

Leases	12 Months Ended
	Dec. 31, 2020
Leases [Abstract]
Leases	NOTE 13. LEASES Operating Leases The Company adopted ASU 2016-02, Leases, effective January 1, 2019. The standard requires a lessee to record a right-of-use asset and a corresponding lease liability at the inception of the lease, initially measured at the present value of the lease payments. As a result, we recorded right-of-use assets aggregating $684,083 as of January 1, 2019, utilizing a discount rate of 7.45%. That amount consists of operating leases on buildings and office space. ASU 2016-02 requires recognition in the statement of operations of a single lease cost, calculated so that the cost of the lease is allocated over the lease term, generally on a straight-line basis. As of December 31, 2020, the Company reflected accumulated amortization of right of use assets of $437,881 related to these leases and $439,801 for the total lease liability. In accordance with ASU 2016-02, the right-of-use assets are being amortized over the life of the underlying leases. As of December 31, 2020, the weighted average remaining lease term for the operating leases is 2.63 years. The weighted average discount rate for the operating leases is 7.45%. Future minimum lease payment under these operating leases consisted of the following: Year ending December 31, Operating Lease Obligations 2021 $ 203,023 2022 164,660 2023 85,440 2024 33,000 2025 - Thereafter - Total undiscounted operating lease payments 486,123 Less: Imputed interest 46,322 Present value of operating lease liabilities $ 439,801

Commitments and Contingencies

Commitments and Contingencies	12 Months Ended
	Dec. 31, 2020
Commitments and Contingencies Disclosure [Abstract]
Commitments and Contingencies	NOTE 14. COMMITMENTS AND CONTINGENCIES Legal Contingencies The Company is subject to various legal proceedings and claims, either asserted or unasserted, arising in the ordinary course of business. While the outcome of these claims cannot be predicted with certainty, management does not believe the outcome of any of these matters will have a material adverse effect on our business, financial position, results of operations, or cash flows, and accordingly, no legal contingencies are accrued as of December 31, 2020 and 2019. Litigation relating to the insurance brokerage industry is not uncommon. As such the Company, from time to time have been, subject to such litigation. No assurances can be given with respect to the extent or outcome of any such litigation in the future.

Income Taxes

Income Taxes	12 Months Ended
	Dec. 31, 2020
Income Tax Disclosure [Abstract]
Income Taxes	NOTE 15. INCOME TAXES The difference between the actual income tax rate versus the tax computed at the Federal Statutory rate follows: December 31, 2020 December 31, 2019 Federal rate 21.0 % 21.0 % State net of federal 2.5 % 3.0 % PPP loan forgiveness 2.9 % Non-deductible acquired intangible assets 15 % (18.0 )% Valuation allowance (41.4 )% (6.0 )% Effective income tax rate 0 % 0 % The Company did not have any material uncertain tax positions. The Company’s policy is to recognize interest and penalties accrued related to unrecognized benefits as a component income tax expense (benefit). The Company did not recognize any interest or penalties, nor did it have any interest or penalties accrued as of December 31, 2020 and 2019. Deferred income tax assets and (liabilities) consist of the following: December 31, 2020 December 31, 2019 Deferred tax assets (liabilities) Net operating loss carryforward $ 1,415,227 $ 1,013,793 Stock based compensation 540,086 - Goodwill (52,783 ) 81,790 Intangibles 225,434 (536,411 ) Fixed assets (37,976 ) 3 Right of use assets (99,560 ) - Lease liabilities 101,000 - Other 753 - Total deferred tax assets 2,092,181 559,175 Valuation allowance (2,092,181 ) (559,175 ) Net deferred tax assets $ - $ - The Company has approximately $6,580,000 of Federal Net Operating Loss Carry forwards, of which $1.3 million will begin to expire beginning 2031 and $4.8 million will not expire but are limited to use of 80% of current year taxable income. The Company has approximately $1,907,000 of state net operation loss carry forward to offset future taxable income in the states in which it currently operates, these carryforward start expiring in 2029. Internal Revenue Code Section 382 limits the ability to utilize net operating losses if a 50% change in ownership occurs over a three-year period. Such limitation of the net operating losses may have occurred, but we have not analyzed it at this time as the deferred tax asset is fully reserved. On March 27, 2020, the US government signed the Coronavirus Aid, Relief and Economic Security (CARES) Act into law, a $2 trillion relief package to provide support to individuals, businesses and government organizations during the COVID-19 pandemic. In November of 2020 $508,700 in relief was received from the PPP under the CARES Act was forgiven free of taxation. During the year ended December 31, 2020 and 2019, the valuation allowance increased $1,533,006 and $205,228, respectively. The tax periods ending December 31, 2017, 2018 & 2019 are open for examination.

Related Party Transactions

Related Party Transactions	12 Months Ended
	Dec. 31, 2020
Related Party Transactions [Abstract]
Related Party Transactions	NOTE 16. RELATED PARTY TRANSACTIONS The Company has entered into a Loan Agreement with Reliance Global Holdings, LLC, a related party under common control. There is no term to the loan, and it bears no interest. Repayment will be made as the Company has business cash flows. The proceeds from the various loans were utilized to fund the USBA Acquisition, the EBS Acquisition, CCS Acquisition, SWMT Acquisition, FIS Acquisition, ABC Acquisition, and UIS Agency LLC. As of December 31, 2020, and the 2019 the related party loan payable was $4,666,520 and $3,462,630 respectively. Reliance Holdings provided $300,981 for funding of the USBA Acquisition and paid $83,162 in transaction costs on behalf of the Company. Reliance Holdings provided $160,523 for funding the EBS Acquisition and paid $44,353 in transaction costs on behalf of the Company. Reliance Holdings provided $242,484 for funding of the CCS acquisition and paid $113,247 in transaction costs on behalf of the Company. Included in the funding this acquisition is the balance of the purchase price, having a value of $120,000, that is to be paid in the form 8,889 shares of common stock in the Company. The Closing Shares are to be transferred from the shares owned by Reliance Holdings and were transferred subsequent to December 31, 2018; and as a result, is a component of Loans payables, related parties on the accompanying Consolidated Balance Sheets. Reliance Global Holdings, LLC provided $335,169 for funding of the SWMT Acquisition and paid $122,660 in transaction costs on behalf of the Company. Reliance Global Holdings, LLC provided $779,099 for funding of the FIS Acquisition and paid $63,663 in transaction costs on behalf of the Company. Reliance Global Holdings, LLC provided $1,378,961 for funding of the ABC Acquisition. Reliance Global Holdings, LLC provided $50,000 for funding of the purchase of software from The Referral Depot, LLC. In October 2019, the Company began sharing leased office space with Reliance Global Holdings, LLC. Reliance Global Holdings, LLC leases the office space from an unrelated third party and is the only lessee listed per the lease agreement. Both Reliance Global Holdings, LLC and the Company each pay 50% of the monthly rent payments. As the Company is not legally obligated to make payments on the lease, this is treated as a month-to-month expense. For the year ended December 31, 2019, the Company’s paid $16,153 towards the lease and recorded as rent expense in the Statement of Operations. At December 31, 2020 and 2019, Reliance Holdings owned approximately 26% and 32%, respectively, of the common stock of the Company.

Subsequent Events

Subsequent Events	12 Months Ended
	Dec. 31, 2020
Subsequent Events [Abstract]
Subsequent Events	NOTE 17. SUBSEQUENT EVENTS On January 21, 2021 pursuant to authority granted by the Board of Directors of the Company, the Company implemented a 1-for-85.71 reverse split of the Company’s issued and outstanding common stock simultaneously with its up listing to the Nasdaq Capital Market (the “Reverse Split”). The number of authorized shares remains unchanged. All share and per share information has been retroactively adjusted to reflect the Reverse Split for all periods presented, unless otherwise indicated. The Company filed a Form 424(b)(4) on February 8, 2021 to offer 1,800,000 shares of common stock and accompanying Series A warrants at a public offering price of $6.00 per share and accompanying Series A warrant for aggregate gross proceeds of $10,800,000 prior to deducting underwriting discounts, commissions, and other offering expenses. On February 11, 2021 the Company’s Chief Executive Officer, Ezra Beyman converted 394,493 shares of Series A Preferred Stock into common shares. The preferred stock to common stock conversion ratio is 1:10, for a total of 3,944,930 common shares issued. On February 11, 2021 the Company’s Chief Executive Officer, Ezra Beyman converted approximately $3.8 million dollars of debt owed by Reliance Global Group, Inc. into equity for a price of $6 per share. The total amount of common shares issued after conversion were 633,333.

Summary of Significant Accoun_2

Summary of Significant Accounting Policies (Policies)	12 Months Ended
	Dec. 31, 2020
Accounting Policies [Abstract]
Basis of Presentation and Principles of Consolidation	Basis of Presentation and Principles of Consolidation The accompanying consolidated and combined financial statements included herein have been prepared by the Company in accordance with accounting principles generally accepted in the United States of America (“GAAP”). The accompanying consolidated financial statements include the accounting of Reliance Global Group, Inc., and its wholly owned subsidiaries. All intercompany transactions and balances have been eliminated in consolidation and combination.
Liquidity	Liquidity As of December 31, 2020, the Company’s reported cash balance was approximately $530,000, current assets were approximately $810,000 while current liabilities were approximately $6,884,000 including loan payable to related party of approximately $4,523,000. At December 31, 2020, the Company had a working capital deficiency of approximately $6,074,000. The Company had stockholders’ equity of $114,387 for the year ended December 31, 2020, the Company reported a net loss of approximately $3,699,000 and negative cash flow from operations of $468,465. Management believes that the company’s financial position may cause concern about the Company’s liquidity. Therefore, management has developed plans that should alleviate any liquidity issues. Management believes it has plans that will alleviate any liquidity issues over next twelve months. Management’s cash flow forecast for 2021 and beyond indicate that its business should generate positive cash flows from their operations. During 2020, the Company acquired one new entity. As the acquisition took place in August of 2020 the Company did not receive the benefit of revenue from this entity for a substantial portion of the year. Going forward the Company will recognize revenue from this entity for the full year which will increase cash flows. In addition, the Company incurred several one-time expenses, related to professional and legal fees for the acquisition that closed in 2020, which contributed to the Company’s net loss. Reliance Holdings has also agreed to support the Company if required and management believes that the related party holding the loan to related party discussed above will forebear on any amounts due should the company be unable to fulfill its payment obligations under the loan agreement. Management has raised capital through offerings of the Company’s equity securities on the NASDAQ listing, see Note 17 – Subsequent events
Use of Estimates	Use of Estimates The preparation of financial statements in conformity with GAAP requires management to make estimates and assumptions that affect the reported amounts of assets, liabilities, revenues and expenses, and related disclosures in the financial statements and accompanying notes. Management bases it estimates on historical experience and on assumptions believed to be reasonable under the circumstances. Actual results could differ materially from those estimates.
Cash	Cash Cash consists of checking accounts. The Company considers all highly liquid investments with an original maturity of three months or less to be cash equivalents.
Restricted Cash	Restricted Cash Restricted cash includes cash pledged as collateral to secure obligations and/or all cash whose use is otherwise limited by contractual provisions. The reconciliation of cash and restricted cash reported within the applicable balance sheet that sum to the total of the same such amounts shown in the statement of cash flows is as follows: December 31, 2020 December 31, 2019 Cash $ 45,213 $ 6,703 Restricted cash 484,368 484,882 Total cash and restricted cash $ 529,581 $ 491,585
Property and Equipment	Property and Equipment Property and equipment are stated at cost. Depreciation, including for assets acquired under capital leases or finance leases, are recorded over the shorter of the estimated useful life or the lease term of the applicable assets using the straight-line method beginning on the date an asset is placed in service. The Company regularly evaluates the estimated remaining useful lives of the Company’s property and equipment to determine whether events or changes in circumstances warrant a revision to the remaining period of depreciation. Maintenance and repairs are charged to expense as incurred. The estimated useful life of the Companies Property and Equipment is as follows: Useful Life (in years) Computer equipment and software 5 Office equipment and furniture 7 Leasehold improvements Shorter of the useful life or the lease term Software 3
Fair Value of Financial Instruments	Fair Value of Financial Instruments Fair value is defined as the price that would be received to sell an asset or paid to transfer a liability in an orderly transaction between market participants at the measurement date. The accounting guidance includes a fair value hierarchy that prioritizes the inputs to valuation techniques used to measure fair value. The three levels of the fair value hierarchy are as follows: Level 1 — Unadjusted quoted prices for identical assets or liabilities in active markets; Level 2 — Inputs other than quoted prices in active markets for identical assets and liabilities that are observable either directly or indirectly for substantially the full term of the asset or liability; and Level 3 — Unobservable inputs for the asset or liability, which include management’s own assumption about the assumptions market participants would use in pricing the asset or liability, including assumptions about risk. The Company’s balance sheet includes certain financial instruments, including cash, notes receivables, accounts payable, notes payables and short and long-term debt. The carrying amounts of current assets and current liabilities approximate their fair value because of the relatively short period of time between the origination of these instruments and their expected realization. The carrying amounts of long-term debt approximate their fair value as the variable interest rates are based on the market index.
Deferred Financing Costs	Deferred Financing Costs The Company has recorded deferred financing costs as a result of fees incurred by the Company in conjunction with its debt financing activities. These costs are amortized to interest expense using the straight-line method which approximates the interest rate method over the term of the related debt. As of December 31, 2020, and 2019, unamortized deferred financing costs were $186,312, and $213,733, respectively and are netted against the related debt.
Business Combinations	Business Combinations The Company accounts for its business combinations using the acquisition method of accounting. Under the acquisition method, the assets acquired, and the liabilities assumed, and the consideration transferred are recorded at the date of acquisition at their respective fair values. Definite-lived intangible assets are amortized over the expected life of the asset. Any excess of the purchase price over the estimated fair values of the net assets acquired is recorded as goodwill. Goodwill represents the excess purchase price over the fair value of the tangible net assets and intangible assets acquired in a business combination. Acquisition-related expenses are recognized separately from business combinations and are expensed as incurred. If the business combination provides for contingent consideration, the Company records the contingent consideration at fair value at the acquisition date. Changes in fair value of contingent consideration resulting from events after the acquisition date, such as earn-outs, are recognized as follows: 1) if the contingent consideration is classified as equity, the contingent consideration is not re-measured and its subsequent settlement is accounted for within equity, or 2) if the contingent consideration is classified as a liability, the changes in fair value are recognized in earnings.
Identifiable Intangible Assets, Net	Identifiable Intangible Assets, net Finite-lived intangible assets such as customer relationships assets, trademarks and tradenames are amortized over their estimated useful lives, generally on a straight-line basis for periods ranging from 3 to 20 years. Finite-lived intangible assets are reviewed for impairment or obsolescence whenever events or circumstances indicate that the carrying amount of the asset may not be recoverable. Recoverability of intangible assets is measured by a comparison of the carrying amount of the asset to the future undiscounted net cash flows expected to be generated by that asset. If the asset is considered to be impaired, the impairment to be recognized is measured by the amount by which the carrying amount of the asset exceeds the estimated fair value. Impairment was recognized in the year ending December 31, 2019 for the amount of $593,790 See Note 7 in the notes to the financial statements for further details.
Goodwill and Other Indefinite-lived Intangibles	Goodwill and other indefinite-lived intangibles The Company records goodwill when the purchase price of a business acquisition exceeds the estimated fair value of net identified tangible and intangible assets acquired. Goodwill is assigned to a reporting unit on the acquisition date and tested for impairment at least annually, or more frequently when events or changes in circumstances indicate that the fair value of a reporting unit has more likely than not declined below its carrying value. Similarly, indefinite-lived intangible assets other than goodwill, such as trade names, are tested annually or more frequently if indicated, for impairment. If impaired, intangible assets are written down to fair value based on the expected discounted cash flows.
Revenue Recognition	Revenue Recognition In May 2014, the Financial Accounting Standard Board (“FASB”) issued Accounting Standards Update (“ASU”) 2014-09, Revenue from Contracts with Customers (Topic 606), requiring an entity to recognize revenue when it transfers promised goods or services to customers in an amount that reflects the consideration to which the entity expects to be entitled to in exchange for those goods or services. In April 2016, the FASB issued ASU No. 2016-10, Identifying Performance Obligations and Licensing. ASU 2016-10 provides guidance in identifying performance obligations and determining the appropriate accounting for licensing arrangements. The effective date and transition requirements for this ASU are the same as the effective date and transition requirements in Topic 606 (and any other Topic amended by ASU 2014-09). This ASU, which the Company adopted using the prospective method effective January 1, 2019. The adoption did not have a material effect on the Company’s consolidated financial statements. The Company’s revenue is primarily comprised of commission paid by health insurance carriers related to insurance plans that have been purchased by a member who used the Company’s service. The Company defines a member as an individual currently covered by an insurance plan, including individual and family, Medicare-related, small business and ancillary plans, for which the Company are entitled to receive compensation from an insurance carrier. The core principle of ASC 606 is to recognize revenue upon the transfer of promised goods or services to customers in an amount that reflects the consideration the entity expects to be entitled to in exchange for those goods or services. Accordingly, we recognize revenue for our services in accordance with the following five steps outlined in ASC 606: Identification of the contract, or contracts, with a customer Identification of the performance obligations in the contract Determination of the transaction price Allocation of the transaction price to the performance obligations in the contract Recognition of revenue when, or as, the Company satisfies a performance obligation For individual and family, Medicare supplement, small business and ancillary plans, the Company’s compensation is generally a percentage of the premium amount collected by the carrier during the period that a member maintains coverage under a plan (commissions) and, to a lesser extent, override commissions that health insurance carriers pays the Company for achieving certain objectives. Premium-based commissions are reported to the Company after the premiums are collected by the carrier, generally monthly. The Company generally continues to receive the commission payment from the relevant insurance carrier until the health insurance plan is cancelled or the Company otherwise does not remain the agent on the policy. The Company recognizes commission revenue for individual and family, Medicare Supplement, small business and ancillary plans when premiums are effective. The Company determines that there is persuasive evidence of an arrangement when the Company has a commission agreement with a health insurance carrier, a carrier reports to the Company that it has approved an application submitted through the Company’s platform, and the applicant starts making payments on the plan. The Company’s services are complete when a carrier has approved an application. The seller’s price is fixed or determinable and collectability is reasonably assured when commission amounts have been reported to the Company by a carrier. Commission revenue from insurance distribution and brokerage operations is recognized when all placement services have been provided, protection is afforded under the insurance policy, and the premium is known or can be reasonably estimated and is billable. In general, two types of billing practices occur as part of our agency contracts, which is direct bill and agency bill. In direct bill scenarios, the insurance carriers that underwrite the insurance policies directly bill and collect the premium for the policy without any involvement from the Company. Upon collection, a commission is then remitted from the insurance carrier to the Company. These commissions have not met the criteria for revenue recognition until the Company receives the commissions, as the Company does not have insight into policy acceptance and premium collections until the commission is received from the insurance carrier, representing that the insurance policy has been bound and therefore commissions have been earned by the Company. The second billing practice where the Company bills the policy holder and collects the premiums (“Agency Bill”) provides greater transparency by the Company into the acceptance of the policy and premium collection. As part of the Agency Bill process, the Company can, at times, net its commissions out of the premiums to be sent to the insurance carriers. For Agency Bill customers, the revenue recognition criteria are considered met when the Agency receives the premiums from the policy holder, with an allowance established against the revenue for policies that may not be bound by the insurance companies. All commission revenue is recorded net of any deductions for estimated commission adjustments due to lapses, policy cancellations, and revisions in coverage. Insurance commissions earned from carriers for life insurance products are recorded gross of amounts due to agents, with a corresponding commission expense for downstream agent commissions being recorded as commission expense within the statements of operations. The Company earns additional revenue including contingent commissions, profit-sharing, override and bonuses based on meeting certain revenue or profit targets established periodically by the carriers (collectively the Contingent Commissions). The Contingent Commissions are earned when the Company achieves the targets established by the insurance carries. The insurance carriers notify the company when it has achieved the target. The Company recognizes revenue for any additional commissions at the time it is reasonably assured it will receive payment for these commissions, which is generally when the insurance carrier notifies the Company that it has earned the commission typically early in the following fiscal year. The following table disaggregates the Company’s revenue by line of business, showing regular commissions earned contingent commissions bonus, profit sharing Year ended December 31, 2020 Medical/Life Property and Casualty Total Regular $ 6,009,558 $ 1,064804 $ 7,074,362 Contingent commission 205,168 $ 205,168 Total year ended December 31, 2020 $ 6,009,558 $ 1,064,804 $ 7,279,530 Year ended December 31, 2019 Medical/Life Property and Casualty Total Regular $ 3,583,992 $ 866,793 $ 4,450,785 Contingent commission Total year ended December 31, 2019 $ 3,582,182 $ 866,793 $ 4,450,785
General and Administrative	General and Administrative General and administrative expenses primarily consist of personnel costs for the Company’s administrative functions, professional service fees, office rent, all employee travel expenses, and other general costs.
Marketing and Advertising	Marketing and Advertising The Company’s direct channel expenses primarily consist of costs for e-mail marketing and newspaper advertisements. The Company’s online advertising channel expense primarily consist of social media ads. Advertising costs for both direct and online channels are expensed as incurred.
Stock-Based Compensation	Stock-Based Compensation In June 2018, the FASB issued ASU 2018-07, Improvements to Nonemployee Share-Based Payment Accounting, which simplifies the accounting for share-based payments granted to nonemployees for goods and services. Under the ASU, most of the guidance on such payments to nonemployees would be aligned with the requirements for share-based payments granted to employees. The amendments are effective for fiscal years beginning after December 15, 2019, and interim periods within fiscal years beginning after December 15, 2020. Early adoption is permitted, but no earlier than an entity’s adoption date of Topic 606. This ASU, which the Company adopted as of January 1, 2019, did not have a material effect on the Company’s consolidated financial statements. Stock-based compensation cost is measured at the grant date based on the fair value of the award and is recognized as an expense on a straight-line basis over the requisite service period, based on the terms of the awards. The fair value of the stock-based payments to nonemployees that are fully vested and non-forfeitable as at the grant date is measured and recognized at that date, unless there is a contractual term for services in which case such compensation would be amortized over the contractual term. As the Reliance Global Group, Inc. Equity Incentive Plan 2019 was adopted in January of 2019, the Company lacks the historical basis to estimate forfeitures and will recognize forfeitures as they occur.
Leases	Leases On January 1, 2019, the Company adopted Accounting Standards Codification Topic 842, “Leases” (“ASC 842”) to replace existing lease accounting guidance. This pronouncement is intended to provide enhanced transparency and comparability by requiring lessees to record right-of-use assets and corresponding lease liabilities on the balance sheet for most leases. Expenses associated with leases will continue to be recognized in a manner similar to previous accounting guidance. The Company adopted ASC 842 utilizing the transition practical expedient added by the Financial Accounting Standards Board (“FASB”), which eliminates the requirement that entities apply the new lease standard to the comparative periods presented in the year of adoption. The Company is the lessee in a lease contract when the Company obtains the right to use the asset. Operating leases are included in the line items right-of-use asset, lease obligation, current, and lease obligation, long-term in the consolidated balance sheet. Right-of-use (“ROU”) asset represents the Company’s right to use an underlying asset for the lease term and lease obligations represent the Company’s obligations to make lease payments arising from the lease, both of which are recognized based on the present value of the future minimum lease payments over the lease term at the commencement date. Leases with a lease term of 12 months or less at inception are not recorded on the consolidated balance sheet and are expensed on a straight-line basis over the lease term in our consolidated statement of income. The Company determines the lease term by agreement with lessor.
Income Taxes	Income Taxes The Company recognizes deferred tax assets and liabilities using enacted tax rates for the effect of temporary differences between the book and tax basis of recorded assets and liabilities. Deferred tax assets are reduced by a valuation allowance if it is more likely than not that some portion or all of the deferred tax asset will not be realized. In evaluating its ability to recover deferred tax assets within the jurisdiction in which they arise, the Company considers all available positive and negative evidence, including the expected reversals of taxable temporary differences, projected future taxable income, taxable income available via carryback to prior years, tax planning strategies, and results of recent operations. The Company assesses the realizability of its deferred tax assets, including scheduling the reversal of its deferred tax assets and liabilities, to determine the amount of valuation allowance needed. Scheduling the reversal of deferred tax asset and liability balances requires judgment and estimation. The Company believes the deferred tax liabilities relied upon as future taxable income in its assessment will reverse in the same period and jurisdiction and are of the same character as the temporary differences giving rise to the deferred tax assets that will be realized.
Seasonality	Seasonality A greater number of the Company’s Medicare-related health insurance plans are sold in the fourth quarter during the Medicare annual enrollment period when Medicare-eligible individuals are permitted to change their Medicare Advantage. The majority of the Company’s individual and family health insurance plans are sold in the annual open enrollment period as defined under the federal Patient Protection and Affordable Care Act and related amendments in the Health Care and Education Reconciliation Act. Individuals and families generally are not able to purchase individual and family health insurance outside of these open enrollment periods, unless they qualify for a special enrollment period as a result of certain qualifying events, such as losing employer-sponsored health insurance or moving to another state.
Recently Issued Accounting Pronouncements	Recently Issued Accounting Pronouncements In June 2016, the FASB issued ASU No. 2016-13, Financial Instruments—Credit Losses (“ASU 2016-13”), which requires the measurement of expected credit losses for financial instruments carried at amortized cost, such as accounts receivable, held at the reporting date based on historical experience, current conditions and reasonable forecasts. The main objective of this ASU is to provide financial statement users with more decision-useful information about the expected credit losses on financial instruments and other commitments to extend credit held by a reporting entity at each reporting date. In November 2018, the FASB issued ASU No. 2018-19, Codification Improvements to Topic 326, Financing Instruments—Credit Losses. ASU 2016-13 is effective for fiscal years beginning after December 15, 2019. On November 15, 2019, the FASB delayed the effective date of FASB ASC Topic 326 for certain small public companies and other private companies. As amended, the effective date of ASC Topic 326 was delayed until fiscal years beginning after December 15, 2022 for SEC filers that are eligible to be smaller reporting companies under the SEC’s definition. The Company does not currently believe the adoption of this standard will have a significant impact on its financial statements, given its history of minimal bad debt expense relating to trade accounts receivable. In December 2019, the FASB issued ASU No. 2019-12, Income Taxes (Topic 740): Simplifying the Accounting for Income Taxes (“ASU 2019-12”), which eliminates certain exceptions to the general principles in Topic 740 and simplifies other areas of the existing guidance. ASU 2019-12 is effective for fiscal years beginning after December 15, 2020, and interim periods within those fiscal years. Early adoption is permitted. The Company is currently evaluating the impact of ASU 2019-12 on its financial statements.

Summary of Significant Accoun_3

Summary of Significant Accounting Policies (Tables)	12 Months Ended
	Dec. 31, 2020
Accounting Policies [Abstract]
Schedule of Cash and Restricted Cash	The reconciliation of cash and restricted cash reported within the applicable balance sheet that sum to the total of the same such amounts shown in the statement of cash flows is as follows: December 31, 2020 December 31, 2019 Cash $ 45,213 $ 6,703 Restricted cash 484,368 484,882 Total cash and restricted cash $ 529,581 $ 491,585
Schedule of Estimated Useful Life of Property Plant and Equipment	The estimated useful life of the Companies Property and Equipment is as follows: Useful Life (in years) Computer equipment and software 5 Office equipment and furniture 7 Leasehold improvements Shorter of the useful life or the lease term Software 3
Schedule of Disaggregation Revenue	The following table disaggregates the Company’s revenue by line of business, showing regular commissions earned contingent commissions bonus, profit sharing Year ended December 31, 2020 Medical/Life Property and Casualty Total Regular $ 6,009,558 $ 1,064804 $ 7,074,362 Contingent commission 205,168 $ 205,168 Total year ended December 31, 2020 $ 6,009,558 $ 1,064,804 $ 7,279,530 Year ended December 31, 2019 Medical/Life Property and Casualty Total Regular $ 3,583,992 $ 866,793 $ 4,450,785 Contingent commission Total year ended December 31, 2019 $ 3,582,182 $ 866,793 $ 4,450,785

Strategic Investments and Bus_2

Strategic Investments and Business Combinations (Tables)	12 Months Ended
	Dec. 31, 2020
Summary of Business Acquired and Revenue Recognized	The following table summarizes for 2020 the number of agents, the number of policies issued and aggregate commission revenue for all the agencies we acquired. Agency Name Number of Agents Number of Policies issued Aggregate Revenue Recognized December 31, 2020 USBA and EBS 5 4,930 $ 1,001,067 UIS Agency, LLC / Commercial Solutions 3 217 $ 270,804 Southwestern Montana 14 2,000 $ 1,493,431 Fortman Insurance 15 8,000 $ 2,134,177 Altruis 15 7,809 $ 2,380,051 Agency Name Number of Agents Number of Policies issued Aggregate Revenue Recognized USBA and EBS 15 9,767 $ 1,161,036 Commercial Solutions 2 322 $ 378,956 Southwestern Montana 13 370 $ 1,106,432 Fortman Insurance 15 7,826 $ 1,186,950 Altruis 16 8,500 $ 617,411
US Benefits Alliance, LLC [Member]
Schedule of Allocation of Purchase Price	The allocation of the purchase price in connection with the USBA Acquisition was calculated as follows: Description Fair Value Weighted Average Useful Life (Years) Trade name and trademarks $ 6,520 3 Customer relationships 116,100 9 Non-competition agreements 48,540 5 Goodwill 578,840 Indefinite $ 750,000
Employee Benefits, Solutions, LLC [Member]
Schedule of Allocation of Purchase Price	The allocation of the purchase price in connection with the EBS Acquisition was calculated as follows: Description Fair Value Weighted Average Useful Life (Years) Trade name and trademarks $ 33,140 20 Customer relationships 47,630 9 Non-competition agreements 42,320 5 Goodwill 274,956 Indefinite Fixed assets 1,954 5-7 $ 400,000
Commercial Coverage Solutions LLC [Member]
Schedule of Allocation of Purchase Price	The allocation of the purchase price in connection with the CCS Acquisition was calculated as follows: Description Fair Value Weighted Average Useful Life (Years) Cash $ 13,500 N/A Fixed Assets 1,638 5-7 Customer relationships 284,560 11 Non-competition agreements 40,050 5 Trade name and trademarks 8,500 2 Goodwill 851,752 Indefinite $ 1,200,000
Southwestern Montana Financial Center, Inc. [Member]
Schedule of Allocation of Purchase Price	The allocation of the purchase price in connection with the SWMT Acquisition was calculated as follows: Description Fair Value Weighted Average Useful Life (Years) Customer relationships $ 561,000 10 Non-competition agreements 599,200 5 Goodwill 1,217,790 Indefinite Fixed assets 41,098 5-7 Loan Payable (24,579 ) $ 2,394,509
Fortman Insurance Services, LLC [Member]
Schedule of Allocation of Purchase Price	The allocation of the purchase price in connection with the FIS Acquisition was calculated as follows: Description Fair Value Weighted Average Useful Life (Years) Trade name and trademarks $ 289,400 5 Customer relationships 1,824,000 10 Non-competition agreements 752,800 5 Goodwill 1,269,731 Indefinite Fixed assets 19,924 5-7 Prepaid rent 550 $ 4,156,405
Altruis Benefits Consulting, LLC [Member]
Schedule of Allocation of Purchase Price	The allocation of the purchase price in connection with the ABC Acquisition was calculated as follows: Description Fair Value Weighted Average Useful Life (Years) Cash $ 1,850,037 Trade name and trademarks 714,600 5 Customer relationships 753,000 10 Non-competition agreements 1,168,600 5 Goodwill 4,949,329 Indefinite Fixed assets 85 5 Payable to seller (1,747,483 ) $ 7,688,168
UIS Agency, Inc [Member]
Schedule of Allocation of Purchase Price	The allocation of the purchase price in connection with the UIS Acquisition was calculated as follows: Description Fair Value Weighted Average Useful Life (Years) Cash $ 5,772 Trade name and trademarks 35,600 5 Customer relationships 100,000 10 Non-competition agreements 25,500 5 Goodwill 716,462 Indefinite $ 883,334

Property and Equipment (Tables)

Property and Equipment (Tables)	12 Months Ended
	Dec. 31, 2020
Property, Plant and Equipment [Abstract]
Schedule of Property and Equipment	Property and equipment consisted of the following: Estimated Useful Lives December 31, 2020 December 31, 2019 Computer equipment and software 5 $ 33,774 $ 33,774 Office equipment and furniture 7 36,573 36,573 Leasehold Improvements Shorter of the useful life or the lease term 56,631 56,631 Software 3 562,327 562,327 Property and equipment, gross 689,305 689,305 Less: Accumulated depreciation and amortization (313,358 ) (97,054 ) Property and equipment, net $ 375,947 $ 592,251

Goodwill and Other Intangible_2

Goodwill and Other Intangible Assets (Tables)	12 Months Ended
	Dec. 31, 2020
Goodwill and Intangible Assets Disclosure [Abstract]
Schedule of Impairment of Goodwill	After accounting for the goodwill impairment, the excess fair value over carrying value of the EBS&USBA reporting unit and the CCS reporting unit was $677,772 and $0, respectively. Goodwill December 31, 2018 $ 1,705,548 Goodwill recognized in connection with acquisition on April 1, 2019 1,217,790 Goodwill recognized in connection with acquisition on May 1, 2019 1,269,731 Goodwill recognized in connection with acquisition on September 1, 2019 4,949,329 Impairment of goodwill (593,790 ) December 31, 2019 $ 8,548,608 Goodwill recognized in connection with acquisition on August 17, 2020 $ 716,462 December 31, 2020 $ 9,265,070
Schedule of Intangible Assets and Weighted-Average Remaining Amortization Period	The following table sets forth the major categories of the Company’s intangible assets and the weighted-average remaining amortization period as of December 31, 2020: Weighted Average Remaining Amortization period (Years) Gross Carrying Amount Accumulated Amortization Net Carrying Amount Trade name and trademarks 2.6 $ 1,087,760 $ (307,163 ) $ 780,597 Customer relationships 7.6 3,686,290 (623,649 ) 3,062,641 Non-competition agreements 2.6 2,677,010 (834,598 ) 1,842,412 $ 7,451,060 $ (1,765,410 ) $ 5,685,650 The following table sets forth the major categories of the Company’s intangible assets and the weighted-average remaining amortization period as of December 31, 2019: Weighted Average Remaining Amortization period (Years) Gross Carrying Amount Accumulated Amortization Net Carrying Amount Trade name and trademarks 4.3 $ 1,052,160 $ (96,258 ) $ 955,902 Customer relationships 9.4 3,586,290 (257,529 ) 3,328,761 Non-competition agreements 4.4 2,651,510 (302,589 ) 2,348,921 $ 7,289,960 $ (656,376 ) $ 6,633,584
Schedule of Amortization Expense of Acquired Intangibles Assets	The amortization expense of acquired intangible assets for each of the following five years are expected to be as follows: Years ending December 31, Amortization Expense 2021 $ 1,127,374 2022 1,124,024 2023 1,108,221 2024 735,672 2025 371,973 Thereafter 1,218,366 Total $ 5,685,650

Accounts Payable and Accrued _2

Accounts Payable and Accrued Liabilities (Tables)	12 Months Ended
	Dec. 31, 2020
Payables and Accruals [Abstract]
Schedule of Accounts Payable and Accrued Liabilities	Significant components of accounts payable and accrued liabilities were as follows: December 31, 2020 December 31, 2019 Accounts payable $ 980,943 $ 102,112 Accrued expenses 35,022 5,797 Accrued credit card payables 119,896 32,395 Other accrued liabilities 7,721 12,922 $ 1,143,582 $ 153,226

Long-Term Debt (Tables)

Long-Term Debt (Tables)	12 Months Ended
	Dec. 31, 2020
Debt Disclosure [Abstract]
Schedule of Long-Term Debt	The composition of the long-term debt follows: December 31, 2020 December 31, 2019 Oak Street Funding LLC Term Loan for the acquisition of EBS and USBA, net of deferred financing costs of $19,044 and $21,263 as of December 31, 2020 and 2019, respectively $ 542,760 $ 595,797 Oak Street Funding LLC Senior Secured Amortizing Credit Facility for the acquisition of CCS, net of deferred financing costs of $22,737 and $25,293 as of December 31, 2020 and 2019, respectively 877,550 963,174 Oak Street Funding LLC Term Loan for the acquisition of SWMT, net of deferred financing costs of $16,685 as of December 31, 2020 and 2019 979,966 1,066,815 Oak Street Funding LLC Term Loan for the acquisition of FIS, net of deferred financing costs of $54,293 as of December 31, 2020 and 2019 2,465,410 2,593,707 Oak Street Funding LLC Term Loan for the acquisition of ABC, net of deferred financing costs of $65,968 as of December 31, 2020 and 2019 3,983,594 4,062,032 8,849,280 9,281,525 Less: current portion (963,450 ) (1,010,570 ) Long-term debt $ 7,885,830 $ 8,270,955
Schedule of Cumulative Maturities of Long-Term Obligations	Aggregated cumulative maturities of long-term obligations (including the Term Loan and the Facility), net of deferred financing costs, as of December 31, 2020 are: Years ending December 31, Maturities of Long-Term Debt 2021 $ 963,450 2022 963,450 2023 963,450 2024 963,450 2025 963,450 Thereafter 4,032,030 Total $ 8,849,280

Significant Customers (Tables)

Significant Customers (Tables)	12 Months Ended
	Dec. 31, 2020
Risks and Uncertainties [Abstract]
Schedule of Concentrations of Revenues	Carriers representing 10% or more of total revenue are presented in the table below: Insurance Carrier December 31, 2020 December 31, 2019 BlueCross BlueShield 25.1 % 26.2 % Priority Health 25.5 % 19.7 %

Equity (Tables)

Equity (Tables)	12 Months Ended
	Dec. 31, 2020
Equity [Abstract]
Summary of Stock Options	The following is a summary of the stock options granted, forfeited or expired, and exercised under the Plan for the year ended December 31, 2020: Options Weighted Average Exercise Price Per Share Weighted Average Remaining Contractual Life (Years) Aggregate Intrinsic Value Outstanding at December 31, 2019 229,833 $ 15.43 4.62 2,995,640 Granted 27,417 30.86 4.28 - Forfeited or expired (23,333 ) 33.43 4.23 - Exercised - - - - Outstanding at December 31, 2020 233,917 $ 15.43 3.63 -
Summary of Non-Vested Stock Options	The following is a summary of the Company’s non-vested stock options as of December 31, 2019, and changes during the year ended December 31, 2020: Options Weighted Average Exercise Price Per Share Weighted Average Remaining Contractual Life (Years) Non-vested at December 31, 2019 212,333 $ 15.43 4.30 Granted 27,417 30.86 4.28 Vested (56,875 ) 13.39 2.53 Forfeited or expired (23,333 ) 33.43 4.23 Non-vested at December 31, 2020 159,542 $ 13.39 2.53
Schedule of Assumption of Black-Scholes Option Pricing Model	The following assumptions were used in the Black-Scholes option-pricing model: Year Ended December 31, 2020 Year Ended December 31, 2019 Exercise price $0.16 - $0.39 $0.17 - $0.27 Expected term 3.25 to 3.75 years 3.25 to 3.75 years Risk-free interest rate 0.26% - 2.43 % 1.35% - 2.43 % Estimated volatility 293.07% - 517.13 % 484.51% - 533.64 % Expected dividend - - Option price at valuation date $0.12 - $0.31 $0.16 - $0.27

Earnings (Loss) Per Share (Tabl

Earnings (Loss) Per Share (Tables)	12 Months Ended
	Dec. 31, 2020
Earnings Per Share [Abstract]
Schedule of Calculations of Basic and Diluted EPS	The calculations of basic and diluted EPS, are as follows: December 31, 2020 December 31, 2019 Basic and diluted loss per common share: Net loss $ (3,699,005 ) $ (3,495,481 ) Basic weighted average shares outstanding 4,183,625 2,877,655 Basic and diluted loss per common share: $ (0.88 ) $ (1.21 )

Leases (Tables)

Leases (Tables)	12 Months Ended
	Dec. 31, 2020
Leases [Abstract]
Schedule of Future Minimum Lease Payment	Future minimum lease payment under these operating leases consisted of the following: Year ending December 31, Operating Lease Obligations 2021 $ 203,023 2022 164,660 2023 85,440 2024 33,000 2025 - Thereafter - Total undiscounted operating lease payments 486,123 Less: Imputed interest 46,322 Present value of operating lease liabilities $ 439,801

Income Taxes (Tables)

Income Taxes (Tables)	12 Months Ended
	Dec. 31, 2020
Income Tax Disclosure [Abstract]
Schedule of Income Tax Rate	The difference between the actual income tax rate versus the tax computed at the Federal Statutory rate follows: December 31, 2020 December 31, 2019 Federal rate 21.0 % 21.0 % State net of federal 2.5 % 3.0 % PPP loan forgiveness 2.9 % Non-deductible acquired intangible assets 15 % (18.0 )% Valuation allowance (41.4 )% (6.0 )% Effective income tax rate 0 % 0 %
Schedule of Deferred Income Tax Assets and Liabilities	Deferred income tax assets and (liabilities) consist of the following: December 31, 2020 December 31, 2019 Deferred tax assets (liabilities) Net operating loss carryforward $ 1,415,227 $ 1,013,793 Stock based compensation 540,086 - Goodwill (52,783 ) 81,790 Intangibles 225,434 (536,411 ) Fixed assets (37,976 ) 3 Right of use assets (99,560 ) - Lease liabilities 101,000 - Other 753 - Total deferred tax assets 2,092,181 559,175 Valuation allowance (2,092,181 ) (559,175 ) Net deferred tax assets $ - $ -

Organization and Description _2

Organization and Description of Business (Details Narrative)	12 Months Ended
	Dec. 31, 2020USD ($)Segment	Dec. 31, 2019USD ($)
Number of business segment | Segment	1
Investment in NSURE, Inc. | $	$ 1,350,000
Subsidiaries [Member]
Ownership percentage	100.00%

Summary of Significant Accoun_4

Summary of Significant Accounting Policies (Details Narrative) - USD ($)	12 Months Ended
	Dec. 31, 2020	Dec. 31, 2019	Dec. 31, 2018
Cash	$ 530,000
Current assets	810,090	$ 646,956
Current liabilities	6,884,072	4,667,759
Loan payable to related party	4,523,045	3,311,844
Working capital deficiency	6,074,000
Stockholder's equity	114,387	642,324	$ (300,051)
Net loss	(3,699,005)	(3,495,481)
Net cash used in operating activities	(468,465)	(373,934)
Unamortized deferred financing costs	186,312	213,733
Goodwill impairment		$ 593,790
Minimum [Member]
Estimated useful lives of intangible assets	3 years
Maximum [Member]
Estimated useful lives of intangible assets	20 years

Summary of Significant Accoun_5

Summary of Significant Accounting Policies - Schedule of Cash and Restricted Cash (Details) - USD ($)	Dec. 31, 2020	Dec. 31, 2019
Accounting Policies [Abstract]
Cash	$ 45,213	$ 6,703
Restricted cash	484,368	484,882
Total cash and restricted cash	$ 529,581	$ 491,585

Summary of Significant Accoun_6

Summary of Significant Accounting Policies - Schedule of Estimated Useful Life of Property Plant and Equipment (Details)	12 Months Ended
	Dec. 31, 2020
Computer Equipment and Software [Member]
Estimated useful life	5 years
Office Equipment and Furniture [Member]
Estimated useful life	7 years
Leasehold Improvements [Member]
Estimated useful life description	Shorter of the useful life or the lease term
Software [Member]
Estimated useful life	3 years

Summary of Significant Accoun_7

Summary of Significant Accounting Policies - Schedule of Disaggregation Revenue (Details) - USD ($)	12 Months Ended
	Dec. 31, 2020	Dec. 31, 2019
Revenue	$ 7,279,530	$ 4,450,785
Regular [Member]
Revenue	7,074,362	4,450,785
Contingent Commision [Member]
Revenue	205,168
Medical/Life [Member]
Revenue	6,009,558
Medical/Life [Member] | Regular [Member]
Revenue	6,009,558
Medical/Life [Member] | Contingent Commision [Member]
Revenue
Property and Casualty [Member]
Revenue	1,064,804	866,793
Property and Casualty [Member] | Regular [Member]
Revenue	1,064,804	866,793
Property and Casualty [Member] | Contingent Commision [Member]
Revenue	$ 205,168
Medical [Member]
Revenue		3,582,182
Medical [Member] | Regular [Member]
Revenue		3,583,992
Medical [Member] | Contingent Commision [Member]
Revenue

Strategic Investments and Bus_3

Strategic Investments and Business Combinations (Details Narrative) - USD ($)	Aug. 17, 2020	Sep. 02, 2019	May 01, 2019	Apr. 02, 2019	Dec. 02, 2018	Oct. 24, 2018	Sep. 24, 2018	Aug. 02, 2018	Sep. 30, 2019	Dec. 31, 2020	Dec. 31, 2019	Dec. 31, 2019	Dec. 31, 2019	Dec. 31, 2020	Dec. 31, 2019	Aug. 17, 2019	Dec. 31, 2018
Goodwill										$ 9,265,070	$ 8,548,608	$ 8,548,608	$ 8,548,608	$ 9,265,070	$ 8,548,608		$ 1,705,548
Shares issued during acquisition, value														200,000
Revenue from the acquired business														7,279,530	4,450,785
Net income (loss) on business combination														(3,699,005)	(3,495,481)
US Benefits Alliance, LLC [Member]
Goodwill								$ 578,840
Employee Benefit Solution Inc [Member]
Goodwill								274,956
Acquisition costs								$ 44,353						160,523
Commercial Solutions of Insurance Company [Member]
Goodwill					$ 851,752
Acquisition costs					113,247
Total purchase price					1,200,000
Cash					$ 1,080,000
Business combination description					The total purchase price was made up of (1) a cash payment of $1,080,000 (the "Cash Payment") on the "Closing Date" or the first bank business day thereafter (i.e. December 1, 2018); (2) the balance of the purchase price, having a value of $120,000, paid in the form of 8,889 shares of common stock in the Company, issued at a per-share price equal to Fifteen and 75/100 Cents ($13.50) (the "Closing Shares"); and (3) the amount of any cash necessary to satisfy the required closing date working capital set off against the Cash Payment by CCS. "Required closing date working capital" consisted only of cash and pre-paid rent and/or security deposits or pre-payments or deposits for any assumed liabilities.
Southwestern Montana Financial Center, Inc. [Member]
Goodwill				$ 1,217,790
Acquisition costs				122,660
Total purchase price				2,394,509
Cash				$ 300,000
Business combination description				Earn-out payment equal to 32% of the final earn-out EBITDA multiplied by 5.00,
Purchase price paid in cash				$ 1,389,840
Shares issued during acquisition				5,833
Shares issued during acquisition, value				$ 300,000
Earn-out liability											522,553	522,553	522,553		522,553
Revenue from the acquired business													1,036,154		1,381,991
Net income (loss) on business combination													23,104		30,805
Fortman Insurance Service LLC [Member]
Goodwill			$ 1,269,731
Acquisition costs			63,663
Total purchase price			$ 4,156,405
Business combination description			Earn-out payment equal to 10% of the final earn-out EBITDA multiplied by 6.25.
Purchase price paid in cash			$ 3,223,750
Shares issued during acquisition, value			$ 500,000
Earn-out liability											432,655	432,655	432,655		432,655
Revenue from the acquired business												1,166,778		2,134,177	1,780,427
Net income (loss) on business combination												9,773		246,681	176,154
Altruis Benefits Consulting, LLC [Member]
Goodwill		$ 4,949,329
Acquisition costs		92,172
Total purchase price		$ 7,688,168
Business combination description		The yearly earn-out payments are equal to 6.66% of the final earn-out EBITDA multiplied by 7.00.
Purchase price paid in cash		$ 5,202,364
Shares issued during acquisition, value		$ 578,040
UIS Agency, LLC [Member]
Goodwill	$ 716,462															$ 716,462
Acquisition costs	33,344
Total purchase price	883,334
Cash														500,000
Purchase price paid in cash	601,696
Shares issued during acquisition, value	200,000
Earn-out liability										81,638				81,638
Revenue from the acquired business										$ 65,018				377,921
UIS Agency, LLC [Member] | Minimum [Member]
Earn-out liability	$ 450,000
Bill of Sale Agreement USBA and EBS [Member]
Number of restricted shares issued during period						191,333	191,333
Bill of Sale Agreement SWMT LLC and FIS LLC [Member]
Number of restricted shares issued during period		173,122							173,122
Earn-out liability											1,894,842	$ 1,894,842	$ 1,894,842		1,894,842
Revenue from the acquired business											625,036			2,380,051	2,469,636
Net income (loss) on business combination											$ 67,682			$ 88,185	$ 150,705

Strategic Investments and Bus_4

Strategic Investments and Business Combinations - Summary of Business Acquired and Revenue Recognized (Details)	12 Months Ended
	Dec. 31, 2020USD ($)AgentPolicy	Dec. 31, 2019USD ($)AgentPolicy
USBA and EBS [Member]
Number of Agents | Agent	5	15
Number of Policies issued | Policy	4,930	9,767
Aggregate Revenue Recognized | $	$ 1,001,067	$ 1,161,036
UIS Agency, LLC / Commercial Solutions [Member]
Number of Agents | Agent	3
Number of Policies issued | Policy	217
Aggregate Revenue Recognized | $	$ 270,804
Southwestern Montana [Member]
Number of Agents | Agent	14	13
Number of Policies issued | Policy	2,000	370
Aggregate Revenue Recognized | $	$ 1,493,431	$ 1,106,432
Fortman Insurance [Member]
Number of Agents | Agent	15	15
Number of Policies issued | Policy	8,000	7,826
Aggregate Revenue Recognized | $	$ 2,134,177	$ 1,186,950
Altruis [Member]
Number of Agents | Agent	15	16
Number of Policies issued | Policy	7,809	8,500
Aggregate Revenue Recognized | $	$ 2,380,051	$ 617,411
Commercial Solutions [Member]
Number of Agents | Agent		2
Number of Policies issued | Policy		322
Aggregate Revenue Recognized | $		$ 378,956

Strategic Investments and Bus_5

Strategic Investments and Business Combinations - Schedule of Allocation of Purchase Price (Details) - USD ($)	Sep. 02, 2019	Aug. 17, 2019	May 01, 2019	Apr. 02, 2019	Dec. 02, 2018	Aug. 02, 2018	Dec. 31, 2020	Dec. 31, 2019	Aug. 17, 2020	Dec. 31, 2018
Goodwill							$ 9,265,070	$ 8,548,608		$ 1,705,548
Minimum [Member]
Weighted Average Useful Life (Years)							3 years
Maximum [Member]
Weighted Average Useful Life (Years)							20 years
Trade Name and Trademarks [Member]
Weighted Average Useful Life (Years)							2 years 7 months 6 days	4 years 3 months 19 days
Customer Relationships [Member]
Weighted Average Useful Life (Years)							7 years 7 months 6 days	9 years 4 months 24 days
US Benefits Alliance, LLC [Member]
Trade name and trademarks						$ 6,250
Customer relationships						116,100
Non-competition agreements						48,540
Goodwill						578,840
Purchase consideration allocated						$ 750,000
US Benefits Alliance, LLC [Member] | Trade Name and Trademarks [Member]
Weighted Average Useful Life (Years)						3 years
US Benefits Alliance, LLC [Member] | Customer Relationships [Member]
Weighted Average Useful Life (Years)						9 years
US Benefits Alliance, LLC [Member] | Non-competition Agreements [Member]
Weighted Average Useful Life (Years)						5 years
US Benefits Alliance, LLC [Member] | Goodwill [Member]
Weighted Average Useful Life (Years) description						Indefinite
Employee Benefit Solution Inc [Member]
Trade name and trademarks						$ 33,140
Customer relationships						47,630
Non-competition agreements						42,320
Goodwill						274,956
Fixed assets						1,954
Purchase consideration allocated						$ 400,000
Employee Benefit Solution Inc [Member] | Trade Name and Trademarks [Member]
Weighted Average Useful Life (Years)						20 years
Employee Benefit Solution Inc [Member] | Customer Relationships [Member]
Weighted Average Useful Life (Years)						9 years
Employee Benefit Solution Inc [Member] | Non-competition Agreements [Member]
Weighted Average Useful Life (Years)						5 years
Employee Benefit Solution Inc [Member] | Goodwill [Member]
Weighted Average Useful Life (Years) description						Indefinite
Employee Benefit Solution Inc [Member] | Fixed Assets [Member] | Minimum [Member]
Weighted Average Useful Life (Years)						5 years
Employee Benefit Solution Inc [Member] | Fixed Assets [Member] | Maximum [Member]
Weighted Average Useful Life (Years)						7 years
Commercial Solutions of Insurance Company [Member]
Trade name and trademarks					$ 8,500
Customer relationships					284,560
Non-competition agreements					40,050
Goodwill					851,752
Fixed assets					1,638
Cash					13,500
Purchase consideration allocated					$ 1,200,000
Commercial Solutions of Insurance Company [Member] | Trade Name and Trademarks [Member]
Weighted Average Useful Life (Years)					2 years
Commercial Solutions of Insurance Company [Member] | Customer Relationships [Member]
Weighted Average Useful Life (Years)					11 years
Commercial Solutions of Insurance Company [Member] | Non-competition Agreements [Member]
Weighted Average Useful Life (Years)					5 years
Commercial Solutions of Insurance Company [Member] | Goodwill [Member]
Weighted Average Useful Life (Years) description					Indefinite
Commercial Solutions of Insurance Company [Member] | Fixed Assets [Member] | Minimum [Member]
Weighted Average Useful Life (Years)					5 years
Commercial Solutions of Insurance Company [Member] | Fixed Assets [Member] | Maximum [Member]
Weighted Average Useful Life (Years)					7 years
Southwestern Montana Financial Center, Inc. [Member]
Customer relationships				$ 561,000
Non-competition agreements				599,200
Goodwill				1,217,790
Fixed assets				41,098
Loan Payable				(24,579)
Purchase consideration allocated				$ 2,394,509
Southwestern Montana Financial Center, Inc. [Member] | Customer Relationships [Member]
Weighted Average Useful Life (Years)				10 years
Southwestern Montana Financial Center, Inc. [Member] | Non-competition Agreements [Member]
Weighted Average Useful Life (Years)				5 years
Southwestern Montana Financial Center, Inc. [Member] | Goodwill [Member]
Weighted Average Useful Life (Years) description				Indefinite
Southwestern Montana Financial Center, Inc. [Member] | Fixed Assets [Member] | Minimum [Member]
Weighted Average Useful Life (Years)				5 years
Southwestern Montana Financial Center, Inc. [Member] | Fixed Assets [Member] | Maximum [Member]
Weighted Average Useful Life (Years)				7 years
Fortman Insurance Service LLC [Member]
Trade name and trademarks			$ 289,400
Customer relationships			1,824,000
Non-competition agreements			752,800
Goodwill			1,269,731
Fixed assets			19,924
Prepaid rent			550
Purchase consideration allocated			$ 4,156,405
Fortman Insurance Agency, LLC [Member] | Trade Name and Trademarks [Member]
Weighted Average Useful Life (Years)			5 years
Fortman Insurance Agency, LLC [Member] | Customer Relationships [Member]
Weighted Average Useful Life (Years)			10 years
Fortman Insurance Agency, LLC [Member] | Non-competition Agreements [Member]
Weighted Average Useful Life (Years)			5 years
Fortman Insurance Agency, LLC [Member] | Goodwill [Member]
Weighted Average Useful Life (Years) description			Indefinite
Fortman Insurance Agency, LLC [Member] | Fixed Assets [Member] | Minimum [Member]
Weighted Average Useful Life (Years)			5 years
Fortman Insurance Agency, LLC [Member] | Fixed Assets [Member] | Maximum [Member]
Weighted Average Useful Life (Years)			7 years
Altruis Benefits Consulting, LLC [Member]
Trade name and trademarks	$ 714,600
Customer relationships	753,000
Non-competition agreements	1,168,600
Goodwill	4,949,329
Fixed assets	85
Cash	1,850,037
Payable to seller	(1,747,483)
Purchase consideration allocated	$ 7,688,168
Altruis Benefits Consulting, LLC [Member] | Trade Name and Trademarks [Member]
Weighted Average Useful Life (Years)	5 years
Altruis Benefits Consulting, LLC [Member] | Customer Relationships [Member]
Weighted Average Useful Life (Years)	10 years
Altruis Benefits Consulting, LLC [Member] | Non-competition Agreements [Member]
Weighted Average Useful Life (Years)	5 years
Altruis Benefits Consulting, LLC [Member] | Goodwill [Member]
Weighted Average Useful Life (Years) description	Indefinite
Altruis Benefits Consulting, LLC [Member] | Fixed Assets [Member]
Weighted Average Useful Life (Years)	5 years
UIS Agency, LLC [Member]
Trade name and trademarks		$ 35,600
Customer relationships		100,000
Non-competition agreements		25,500
Goodwill		716,462							$ 716,462
Cash		5,772
Purchase consideration allocated		$ 883,334
UIS Agency, LLC [Member] | Customer Relationships [Member]
Weighted Average Useful Life (Years)		10 years
UIS Agency, LLC [Member] | Non-competition Agreements [Member]
Weighted Average Useful Life (Years)		5 years
UIS Agency, LLC [Member] | Goodwill [Member]
Weighted Average Useful Life (Years) description		Indefinite
UIS Agency, LLC [Member] | TradeNameAndTrademarksMember
Weighted Average Useful Life (Years)		5 years

Recapitalization and Common C_2

Recapitalization and Common Control Transactions (Details Narrative) - USD ($)	Sep. 02, 2019	Oct. 24, 2018	Sep. 24, 2018	Sep. 21, 2018	Sep. 30, 2019	Dec. 31, 2020
Bill of Sale Agreement USBA and EBS [Member]
Number of restricted shares issued during period		191,333	191,333
Bill of Sale Agreement SWMT LLC and FIS LLC [Member]
Number of restricted shares issued during period	173,122				173,122
Ethos Media Network, Inc [Member]
Equity ownership percentage						84.50%
Ethos Media Network, Inc [Member] | Preferred Stock [Member]
Number of common stock issued				583,333
Ethos Media Network, Inc [Member] | Common Stock [Member]
Number of common stock issued				542,372
Ethos Media Network, Inc [Member] | Controlling Seller of Ethos [Member]
Amount of consideration paid				$ 287,500

Investment in NSURE, Inc. (Deta

Investment in NSURE, Inc. (Details Narrative) - USD ($)	Feb. 19, 2020	Feb. 10, 2020	Feb. 29, 2020	Dec. 31, 2020	Dec. 31, 2019	Aug. 20, 2020	Aug. 05, 2020	Jun. 01, 2020
Investments				$ 1,350,000
Proceeds from issuance of common stock				1,200,000	$ 2,568,364
NSURE, Inc. [Member] | Third-Party Individual [Member]
Number of shares of common stock, shares		46,667	46,667
Proceeds from issuance of common stock		$ 1,000,000	$ 1,000,000
Securities Purchase Agreement [Member] | NSURE, Inc. [Member]
Investments						$ 50,000	$ 100,000	$ 200,000
Securities Purchase Agreement [Member] | NSURE, Inc. [Member] | First Tranche [Member]
Investments	$ 1,000,000
Securities Purchase Agreement [Member] | NSURE, Inc. [Member] | Second Tranche [Member]
Investments	3,000,000
Securities Purchase Agreement [Member] | NSURE, Inc. [Member] | Third Tranche [Member]
Investments	$ 16,000,000
Securities Purchase Agreement [Member] | NSURE, Inc. [Member] | Class A Common Stock [Member]
Investments				$ 1,350,000				$ 58,375
Number of shares of common stock, shares	5,837,462			43,781
Securities Purchase Agreement [Member] | NSURE, Inc. [Member] | Class A Common Stock [Member] | First Tranche [Member]
Number of shares of common stock, shares	291,873
Securities Purchase Agreement [Member] | NSURE, Inc. [Member] | Maximum [Member]
Investments	$ 20,000,000
Ownership interest	35.00%

Property and Equipment (Details

Property and Equipment (Details Narrative) - USD ($)	Jun. 22, 2019	Dec. 31, 2020	Dec. 31, 2019
Depreciation expense		$ 216,304	$ 94,474
Loan payable to related party		4,523,045	3,311,844
Loan payable outstanding		154,953
Carrying cost		689,305	689,305
Software [Member]
Depreciation expense		$ 187,442	$ 78,101
Number of shares issued on acquisition
Number of shares of common stock, shares		2,000,000	2,000,000
Carrying cost		$ 562,327	$ 562,327
The Referral Depot, LLC (TRD) [Member]
Loan payable to related party			172,327
Loan discounted			$ 27,673
Purchase Agreement [Member] | The Referral Depot, LLC (TRD) [Member]
Payments to acquire software	$ 250,000
Number of restricted common shares issued	2,000,000
Number of restricted common shares issued, value	$ 340,000
Share price per share	$ 0.17
Property plant and equipment description	Per the agreement, the Company paid an initial payment of $50,000 at closing and the remaining $200,000 will be paid with forty-eight equal monthly payments commencing on the first anniversary of the effective date, or July 22, 2020.
Purchase Agreement [Member] | The Referral Depot, LLC (TRD) [Member] | Initial Payment [Member]
Software payment	$ 50,000
Purchase Agreement [Member] | The Referral Depot, LLC (TRD) [Member] | Forty-eight Equal Monthly Payments [Member]
Software payment	$ 200,000

Property and Equipment - Schedu

Property and Equipment - Schedule of Property and Equipment (Details) - USD ($)	12 Months Ended
	Dec. 31, 2020	Dec. 31, 2019
Property and equipment, gross	$ 689,305	$ 689,305
Less: Accumulated depreciation and amortization	(313,358)	(97,054)
Property and equipment, net	$ 375,947	592,251
Computer Equipment and Software [Member]
Property and equipment, useful life	5 years
Property and equipment, gross	$ 33,774	33,774
Office Equipment and Furniture [Member]
Property and equipment, useful life	7 years
Property and equipment, gross	$ 36,573	36,573
Leasehold Improvements [Member]
Property and equipment, useful lives	Shorter of the useful life or the lease term
Property and equipment, gross	$ 56,631	56,631
Software [Member]
Property and equipment, useful life	3 years
Property and equipment, gross	$ 562,327	$ 562,327

Goodwill and Other Intangible_3

Goodwill and Other Intangible Assets (Details Narrative) - USD ($)	12 Months Ended
	Dec. 31, 2020	Dec. 31, 2019
Goodwill impairment		$ 593,790
Amortization expense	1,109,033	633,505
Employee Benefit Solutions, Inc & US Benefits Alliance LLC [Member]
Excess amount of fair value over carrying value	677,772
Commercial Solutions of Insurance Company [Member]
Excess amount of fair value over carrying value		0
Commercial Coverage Solutions LLC [Member]
Goodwill impairment	$ 593,790	$ 593,790

Goodwill and Other Intangible_4

Goodwill and Other Intangible Assets - Schedule of Impairment of Goodwill (Details) - USD ($)	Aug. 17, 2020	Sep. 01, 2019	May 01, 2019	Apr. 01, 2019	Dec. 31, 2020	Dec. 31, 2019
Goodwill And Other Intangible Assets - Schedule Of Impairment Of Goodwill
Goodwill, beginning balance					$ 8,548,608	$ 1,705,548
Goodwill recognized in connection with acquisition	$ 716,462	$ 4,949,329	$ 1,269,731	$ 1,217,790
Impairment of goodwill						(593,790)
Goodwill, ending balance					$ 9,265,070	$ 8,548,608

Goodwill and Other Intangible_5

Goodwill and Other Intangible Assets - Schedule of Intangible Assets and Weighted-Average Remaining Amortization Period (Details) - USD ($)	12 Months Ended
	Dec. 31, 2020	Dec. 31, 2019
Gross Carrying Amount	$ 7,451,060	$ 7,289,960
Accumulated Amortization	(1,765,410)	(656,376)
Intangibles, net	$ 5,685,650	$ 6,633,584
Trade Name and Trademarks [Member]
Finite-lived intangible asset, useful life	2 years 7 months 6 days	4 years 3 months 19 days
Gross Carrying Amount	$ 1,087,760	$ 1,052,160
Accumulated Amortization	(307,163)	(96,258)
Intangibles, net	$ 780,597	$ 955,902
Customer Relationships [Member]
Finite-lived intangible asset, useful life	7 years 7 months 6 days	9 years 4 months 24 days
Gross Carrying Amount	$ 3,686,290	$ 3,586,290
Accumulated Amortization	(623,649)	(257,529)
Intangibles, net	$ 3,062,641	$ 3,328,761
Non-competition Agreements [Member]
Finite-lived intangible asset, useful life	2 years 7 months 6 days	4 years 4 months 24 days
Gross Carrying Amount	$ 2,677,010	$ 2,651,510
Accumulated Amortization	(834,598)	(302,589)
Intangibles, net	$ 1,842,412	$ 2,348,921

Goodwill and Other Intangible_6

Goodwill and Other Intangible Assets - Schedule of Amortization Expense of Acquired Intangibles Assets (Details) - USD ($)	Dec. 31, 2020	Dec. 31, 2019
Goodwill and Intangible Assets Disclosure [Abstract]
2021	$ 1,127,374
2022	1,124,024
2023	1,108,221
2024	735,672
2025	371,973
Thereafter	1,218,366
Intangibles, net	$ 5,685,650	$ 6,633,584

Accounts Payable and Accrued _3

Accounts Payable and Accrued Liabilities - Schedule of Accounts Payable and Accrued Liabilities (Details) - USD ($)	Dec. 31, 2020	Dec. 31, 2019
Payables and Accruals [Abstract]
Accounts payable	$ 980,943	$ 102,112
Accrued expenses	35,022	5,797
Accrued credit card payables	119,896	32,395
Other accrued liabilities	7,721	12,922
Accounts payable and accrued liabilities	$ 1,143,582	$ 153,226

Long-Term Debt (Details Narrati

Long-Term Debt (Details Narrative) - USD ($)	Apr. 04, 2020	Sep. 05, 2019	May 01, 2019	Apr. 02, 2019	Dec. 07, 2018	Aug. 02, 2018	Dec. 31, 2020	Dec. 31, 2019	Dec. 31, 2018
Loans							$ 154,953
Repayment of loans							165,000
Senior Secured Amortizing Credit Facility [Member]
Debt issuance costs							22,737	25,293
Credit Agreement [Member] | Oak Street Funding LLC [Member]
Borrowings		$ 4,128,000
Debt description		The Term Loan is secured by certain assets of the Company. The borrowing rate under the Facility is a variable rate equal to Prime + 2.00% and matures 10 years from the closing date.
Debt issuance costs								94,105
Credit Agreement [Member] | Oak Street Funding LLC [Member] | Prime Plus [Member]
Debt instrument, interest rate		2.00%
Loan Agreement [Member] | First Financial Bank [Member]
Principal and interest	$ 37,913
Repayment of loans							165,000
Loan Agreement [Member] | First Financial Bank [Member] | Paycheck Protection Program [Member]
Debt instrument, interest rate	1.00%
Loans	$ 673,700
Debt instrument term	2 years
Employee Benefits, Solutions, LLC, and US Benefits Alliance [Member]
Debt issuance costs							19,044	21,263
Employee Benefits, Solutions, LLC, and US Benefits Alliance [Member] | Credit Agreement [Member] | Oak Street Funding LLC [Member]
Borrowings						$ 750,000
Debt description						Interest will accrue at 5.00% on the basis of a 360-day year, maturing 120 months from the Amortization Date (September 25, 2018).
Debt instrument, interest rate						5.00%
Debt issuance costs									$ 22,188
Southwestern Montana Financial Center, Inc. [Member]
Debt issuance costs							16,685	16,685
Southwestern Montana Financial Center, Inc. [Member] | Credit Agreement [Member] | Oak Street Funding LLC [Member]
Borrowings				$ 1,136,000
Debt description				The Term Loan is secured by certain assets of the Company. The borrowing rate under the Facility is a variable rate equal to Prime + 2.00% and matures 10 years from the closing date.
Debt issuance costs								28,849
Southwestern Montana Financial Center, Inc. [Member] | Credit Agreement [Member] | Oak Street Funding LLC [Member] | Prime Plus [Member]
Debt instrument, interest rate				2.00%
Fortman Insurance Agency, LLC [Member]
Debt issuance costs							$ 54,293	54,293
Fortman Insurance Agency, LLC [Member] | Credit Agreement [Member] | Oak Street Funding LLC [Member]
Borrowings			$ 2,648,000
Debt description			The borrowing rate under the Facility is a variable rate equal to Prime + 2.00% and matures 10 years from the closing date.
Debt issuance costs								$ 58,171
Fortman Insurance Agency, LLC [Member] | Credit Agreement [Member] | Oak Street Funding LLC [Member] | Prime Plus [Member]
Debt instrument, interest rate			2.00%
Commercial Coverage Solutions, LLC [Member] | Oak Street Funding LLC [Member] | Senior Secured Amortizing Credit Facility [Member]
Borrowings					$ 1,025,000
Debt description					The borrowing rate under the Facility is a variable rate equal to Prime +1.50% and matures 10 years from the closing date.
Debt issuance costs									$ 25,506
Commercial Coverage Solutions, LLC [Member] | Oak Street Funding LLC [Member] | Prime Plus [Member] | Senior Secured Amortizing Credit Facility [Member]
Debt instrument, interest rate					1.50%

Long-Term Debt - Schedule of Lo

Long-Term Debt - Schedule of Long-Term Debt (Details) - USD ($)	Dec. 31, 2020	Dec. 31, 2019
Long-term debt total	$ 8,849,280	$ 9,281,525
Less: current portion	(963,450)	(1,010,570)
Long-term debt	7,885,830	8,270,955
Senior Secured Amortizing Credit Facility [Member]
Long-term debt total	877,550	963,174
Employee Benefits, Solutions, LLC, and US Benefits Alliance [Member]
Long-term debt total	542,760	595,797
Southwestern Montana Financial Center, Inc. [Member]
Long-term debt total	979,966	1,066,815
Fortman Insurance Agency, LLC [Member]
Long-term debt total	2,465,410	2,593,707
Altruis Benefits Consulting, LLC [Member]
Long-term debt total	$ 3,983,594	$ 4,062,032

Long-Term Debt - Schedule of _2

Long-Term Debt - Schedule of Long-Term Debt (Details) (Parenthetical) - USD ($)	Dec. 31, 2020	Dec. 31, 2019
Senior Secured Amortizing Credit Facility [Member]
Net of deferred financing costs	$ 22,737	$ 25,293
Employee Benefits, Solutions, LLC, and US Benefits Alliance [Member]
Net of deferred financing costs	19,044	21,263
Southwestern Montana Financial Center, Inc. [Member]
Net of deferred financing costs	16,685	16,685
Fortman Insurance Agency, LLC [Member]
Net of deferred financing costs	54,293	54,293
Altruis Benefits Consulting, LLC [Member]
Net of deferred financing costs	$ 65,968	$ 65,968

Long-Term Debt - Schedule of Cu

Long-Term Debt - Schedule of Cumulative Maturities of Long-Term Obligations (Details) - USD ($)	Dec. 31, 2020	Dec. 31, 2019
Debt Disclosure [Abstract]
2021	$ 963,450
2022	963,450
2023	963,450
2024	963,450
2025	963,450
Thereafter	4,032,030
Long-term debt total	$ 8,849,280	$ 9,281,525

Significant Customers - Schedul

Significant Customers - Schedule of Concentrations of Revenues (Details) - Revenue [Member]	12 Months Ended
	Dec. 31, 2020	Dec. 31, 2019
BlueCross BlueShield [Member]
Concentration of risk percentage	25.10%	26.20%
Priority Health [Member]
Concentration of risk percentage	25.50%	19.70%

Equity (Details Narrative)

Equity (Details Narrative) - USD ($)

Aug. 17, 2020

Feb. 10, 2020

Jul. 22, 2019

Apr. 02, 2019

Nov. 30, 2018

Sep. 30, 2020

Aug. 31, 2020

Feb. 29, 2020

Sep. 30, 2019

May 31, 2019

Feb. 28, 2019

Jan. 31, 2019

Dec. 31, 2020

Dec. 31, 2019

Preferred stock authorized

750,000,000

750,000,000

Preferred stock par value

$ 0.086

$ 0.086

Preferred stock issued

395,640

395,640

Preferred stock outstanding

395,640

395,640

Preferred stock voting rights description

Each share of Series A Convertible Preferred Stock shall have ten (10) votes per share and may be converted into ten (10) shares of $0.086 par value common stock. The holders of the Series A Convertible Preferred Stock shall be entitled to receive, when, if and as declared by the Board, out of funds legally available therefore, cumulative dividends payable in cash. The annual interest rate at which cumulative preferred dividends will accrue on each share of Series A Convertible Preferred Stock is 0%. In the event of any voluntary or involuntary liquidation, dissolution or winding up of the Company, before any distribution of assets of the Corporation shall be made to or set apart for the holders of the Common Stock and subject and subordinate to the rights of secured creditors of the Company, the holders of Series A Preferred Stock shall receive an amount per share equal to the greater of (i) one dollar ($1.00), adjusted for any recapitalization, stock combinations, stock dividends (whether paid or unpaid), stock options and the like with respect to such shares, plus any accumulated but unpaid dividends (whether or not earned or declared) on the Series A Convertible Preferred Stock, and (ii) the amount such holder would have received if such holder has converted its shares of Series A Convertible Preferred Stock to common stock, subject to but immediately prior to such liquidation.

Common stock authorized

2,000,000,000

2,000,000,000

Common stock par value

$ 0.086

$ 0.086

Proceeds from issuance of common stock

$ 1,200,000

$ 2,568,364

Shares issued during acquisition, value

200,000

Cash

45,213

6,703

Common stock value

$ 500,000

Options issued

27,417

Share based compensation contractual term

4 years 7 months 13 days

Share based compensation

$ 1,471,068

1,047,376

Unrecognized compensation expense

$ 1,304,401

$ 2,296,485

Market value of share

$ 6.43

$ 28.29

2019 Equity Incentive Plan [Member]

Common stock reserved for issuance

466,083

Number of shares authorised to issuance

700,000

Reliance Global Holdings, LLC [Member]

Number of shares exchanged

173,122

Reliance Global Holdings, LLC [Member] | Series A Convertible Preferred Stock [Member]

Number of shares of common stock, shares

33,201

3,711

63,995

Debt conversion, conversion of stock

3,321

37,112

639,995

Altruis Benefits Consulting, LLC [Member]

Number of shares of common stock, shares

138,843

UIS Agency, LLC [Member]

Shares issued during acquisition, value

$ 200,000

Southwestern Montana Financial Center, Inc. [Member]

Shares issued during acquisition

5,833

Shares issued during acquisition, value

$ 300,000

Fortman Insurance Agency, LLC [Member]

Number of shares of common stock, shares

33,201

Asset Purchase Agreement [Member] | UIS Agency, LLC [Member]

Shares issued during acquisition

17,943

Shares issued during acquisition, value

$ 200,000

Earnout Agreement [Member] | Southwestern Montana Financial Center, Inc. [Member]

Shares issued during acquisition

21,875

Stock Purchase Agreement [Member]

Number of shares of common stock, shares

31,111

Number of stock issued, value

$ 200,000

Cash

100,000

Confidential Settlement Agreement [Member] | Fortman Insurance Services, LLC [Member]

Number of shares of common stock, shares

33,201

Purchase Agreement [Member]

Common stock value

$ 200,000

The Referral Depot, LLC [Member] | Purchase Agreement [Member]

Common stock value

$ 250,000

Number of restricted common stock

23,333

Common stock reserved for issuance

23,333

The Referral Depot, LLC [Member] | Purchase Agreement [Member] | Initial Payment [Member]

Common stock value

$ 50,000

EMA Financial LLC [Member]

Common stock par value

$ 15.21

Number of shares of common stock, shares

6,726

Number of stock issued, value

$ 306,981

Number of shares transferred

26,903

EMA retained, shares

20,177

Third-Party Individual [Member] | NSURE, Inc. [Member]

Number of shares of common stock, shares

46,667

46,667

Proceeds from issuance of common stock

$ 1,000,000

$ 1,000,000

Employee [Member] | Employment Agreement [Member]

Number of shares of common stock, shares

8,102

Recipients One [Member] | Stock Purchase Agreement [Member]

Number of stock issued, value

200,000

Recipients Two [Member] | Stock Purchase Agreement [Member]

Number of stock issued, value

$ 100,000

Current Employees [Member] | 2019 Equity Incentive Plan [Member]

Options issued

23,333

140,000

Share based compensation contractual term

5 years

5 years

Vesting period

4 years

3 years

Number of shares forfeited

23,333

Another Employee [Member] | 2019 Equity Incentive Plan [Member]

Options issued

4,083

Consultants [Member] | 2019 Equity Incentive Plan [Member]

Options issued

46,667

Share based compensation contractual term

5 years

Vesting period

3 years

Nonemployee Directors [Member] | 2019 Equity Incentive Plan [Member]

Options issued

8,167

Share based compensation contractual term

5 years

Vesting period

4 years

Service Provider [Member] | 2019 Equity Incentive Plan [Member]

Options issued

35,000

Share based compensation contractual term

5 years

Vesting description

One half of these options, or 17,500 shares, vested immediately upon issuance; the other half of these options vest on the one-year anniversary of the grant date, or March 14, 2020, unless the Company deems the services provided to be unhelpful, in which case the second half of the options shall be void. The service period per the agreement was from February 2019 to February 2020.

Fair value of options grants

$ 3,343,861

Employees, Directors, and Consultants [Member]

Share based compensation

$ 1,304,401

465,377

Service Providers [Member]

Share based compensation

$ 581,999

Equity - Summary of Stock Optio

Equity - Summary of Stock Options (Details)	12 Months Ended
	Dec. 31, 2020USD ($)$ / sharesshares
Equity [Abstract]
Number of Stock Options Outstanding, Outstanding at Beginning of Period | shares	229,833
Number of Stock Options Outstanding, Granted | shares	27,417
Number of Stock Options Outstanding, Forfeited or expired | shares	(23,333)
Number of Stock Options Outstanding, Exercised | shares
Number of Stock Options Outstanding, Outstanding at End of Period | shares	233,917
Weighted Average Exercise Price Per Share, Outstanding at Beginning of Period | $ / shares	$ 15.43
Weighted Average Exercise Price Per Share, Granted | $ / shares	30.86
Weighted Average Exercise Price Per Share, Forfeited or expired | $ / shares	33.43
Weighted Average Exercise Price Per Share, Exercised | $ / shares
Weighted Average Exercise Price, Outstanding at End of Period | $ / shares	$ 13.39
Weighted Average Remaining Contractual Life (years), Outstanding at Beginning of Period	4 years 7 months 13 days
Weighted Average Remaining Contractual Life (years), Granted	4 years 3 months 11 days
Weighted Average Remaining Contractual Life (years), Forfeited or expired	4 years 2 months 23 days
Weighted Average Remaining Contractual Life (years), Exercised	0 years
Weighted Average Remaining Contractual Life (years), Outstanding at End of Period	3 years 7 months 17 days
Aggregate Intrinsic Value, Outstanding at Beginning of Period | $	$ 2,995,640
Aggregate Intrinsic Value, Granted | $
Aggregate Intrinsic Value, Forfeited or expired | $
Aggregate Intrinsic Value, Exercised | $
Aggregate Intrinsic Value, Outstanding at End of Period | $

Equity - Summary of Non-Vested

Equity - Summary of Non-Vested Stock Options (Details)	12 Months Ended
	Dec. 31, 2020$ / sharesshares
Equity [Abstract]
Number of Non-vested Stock Options Outstanding, Outstanding at Beginning of Period | shares	212,333
Number of Non-vested Stock Options Outstanding, Granted | shares	27,417
Number of Non-vested Stock Options Outstanding, Vested | shares	(56,875)
Number of Non-vested Stock Options Outstanding, Forfeited or expired | shares	(23,333)
Number of Non-vested Stock Options Outstanding, Outstanding at End of Period | shares	159,542
Weighted Average Exercise Price Per Share, Outstanding at Beginning of Period | $ / shares	$ 15.43
Weighted Average Exercise Price Per Share, Granted | $ / shares	30.86
Weighted Average Exercise Price Per Share, Vested | $ / shares	13.39
Weighted Average Exercise Price Per Share, Forfeited or expired | $ / shares	33.43
Weighted Average Exercise Price, Outstanding at End of Period | $ / shares	$ 13.39
Weighted Average Remaining Contractual Life (years), Outstanding at Beginning of Period	4 years 3 months 19 days
Weighted Average Remaining Contractual Life (years), Granted	4 years 3 months 11 days
Weighted Average Remaining Contractual Life (years), Vested	2 years 6 months 10 days
Weighted Average Remaining Contractual Life (years), Forfeited or expired	4 years 2 months 23 days
Weighted Average Remaining Contractual Life (years), Outstanding at End of Period	2 years 6 months 10 days

Equity - Schedule of Assumption

Equity - Schedule of Assumption of Black-Scholes Option Pricing Model (Details) - $ / shares	12 Months Ended
	Dec. 31, 2020	Dec. 31, 2019
Expected dividend	0.00%	0.00%
Minimum [Member]
Exercise price	$ 0.16	$ 0.17
Expected term	3 years 2 months 30 days	3 years 2 months 30 days
Risk-free interest rate	0.26%	1.35%
Estimated volatility	293.07%	484.51%
Option price at valuation date	$ 0.12	$ 0.16
Maximum [Member]
Exercise price	$ 0.39	$ 0.27
Expected term	3 years 9 months	3 years 9 months
Risk-free interest rate	2.43%	2.43%
Estimated volatility	517.13%	533.64%
Option price at valuation date	$ 0.31	$ 0.27

Earnings (Loss) Per Share (Deta

Earnings (Loss) Per Share (Details Narrative) - $ / shares	12 Months Ended
	Dec. 31, 2020	Dec. 31, 2019
Common stock conversion basis	10 for 1 basis
Stock Options [Member]
Anti-dilutive securities	$ 233,917
Series A Convertible Preferred Stock [Member]
Anti-dilutive securities	$ 395,640	$ 395,640

Earnings (Loss) Per Share - Sch

Earnings (Loss) Per Share - Schedule of Calculations of Basic and Diluted EPS (Details) - USD ($)	12 Months Ended
	Dec. 31, 2020	Dec. 31, 2019
Earnings Per Share [Abstract]
Net loss	$ (3,699,005)	$ (3,495,481)
Basic weighted average shares outstanding	4,183,625	2,877,655
Basic and diluted loss per common share:	$ (0.88)	$ (1.21)

Leases (Details Narrative)

Leases (Details Narrative) - USD ($)	12 Months Ended
	Dec. 31, 2020	Dec. 31, 2019	Jan. 02, 2019
Right-of-use assets	$ 433,529	$ 569,650
Accumulated amortization of right of use assets	437,881
Lease liability	$ 439,801
Weighted average remaining lease term	2 years 7 months 17 days
Weighted average discount rate	7.45%
ASU 2016-02 [Member]
Right-of-use assets			$ 684,083
Operating lease discount rate			7.45%

Leases - Schedule of Future Min

Leases - Schedule of Future Minimum Lease Payment (Details)	Dec. 31, 2020USD ($)
Leases [Abstract]
2021	$ 203,023
2022	164,660
2023	85,440
2024	33,000
2025
Thereafter
Total undiscounted operating lease payments	486,123
Less: Imputed interest	46,322
Present value of operating lease liabilities	$ 439,801

Income Taxes (Details Narrative

Income Taxes (Details Narrative) - USD ($)	1 Months Ended	12 Months Ended
	Nov. 30, 2020	Dec. 31, 2020	Dec. 31, 2019
Federal net operating loss carryforward		$ 6,580,000
Operating loss carryforward limitation		Federal Net Operating Loss Carry forwards, of which $1.3 million will begin to expire beginning 2031
Income tax expiration date description		$4.8 million will not expire but are limited to use of 80% of current year taxable income.
State net operation loss carry forward		$ 1,907,000
Extinguishment of PPP loan		(508,700)
Change in valuation of allowance		$ 1,533,006	$ 205,228
CARES Act [Member]
Income tax percentage description		Internal Revenue Code Section 382 limits the ability to utilize net operating losses if a 50% change in ownership occurs over a three-year period. Such limitation of the net operating losses may have occurred, but we have not analyzed it at this time as the deferred tax asset is fully reserved. On March 27, 2020, the US government signed the Coronavirus Aid, Relief and Economic Security (CARES) Act into law, a $2 trillion relief package to provide support to individuals, businesses and government organizations during the COVID-19 pandemic.
CARES Act [Member] | Paycheck Protection Program [Member]
Extinguishment of PPP loan	$ 508,700

Income Taxes - Schedule of Inco

Income Taxes - Schedule of Income Tax Rate (Details)	12 Months Ended
	Dec. 31, 2020	Dec. 31, 2019
Income Tax Disclosure [Abstract]
Federal rate	21.00%	21.00%
State net of federal	2.50%	3.00%
PPP loan forgiveness	2.90%
Non-deductible acquired intangible assets	15.00%	(18.00%)
Valuation allowance	(41.40%)	(6.00%)
Effective income tax rate	0.00%	0.00%

Income Taxes - Schedule of Defe

Income Taxes - Schedule of Deferred Income Tax Assets and Liabilities (Details) - USD ($)	Dec. 31, 2020	Dec. 31, 2019
Income Tax Disclosure [Abstract]
Net operating loss carryforward	$ 1,415,227	$ 1,013,793
Stock based compensation	540,086
Goodwill	(52,783)	81,790
Intangibles	225,434	(536,411)
Fixed assets	(37,976)	3
Right of use assets	(99,560)
Lease liabilities	101,000
Other	(753)
Total deferred tax assets	2,092,181	559,175
Valuation allowance	(2,092,181)	(559,175)
Net deferred tax assets

Related Party Transactions (Det

Related Party Transactions (Details Narrative) - USD ($)	Aug. 02, 2018	Dec. 31, 2020	Dec. 31, 2019
Related party loan payable		$ 4,523,045	$ 3,311,844
Common stock, value		200,000
Rent expense		$ 16,153
Percentage of common stock owned		26.00%	32.00%
Reliance Global Holdings, LLC [Member]
Percentage of monthly rent payments		50.00%
USBA Acquisition [Member]
Acquisition		$ 300,981
Transaction cost		83,162
Employee Benefit Solution Inc [Member]
Acquisition	$ 44,353	160,523
Transaction cost		44,353
CCS Acquisition [Member]
Acquisition		242,484
Transaction cost		113,247
Common stock, value		$ 120,000
Shares issued during acquisition		8,889
SWMT Acquisition [Member]
Acquisition		$ 335,169
Transaction cost		122,660
FIS Acquisition [Member]
Acquisition		779,099
Transaction cost		63,663
ABC Acquisition [Member]
Acquisition		1,378,961
The Referral Depot, LLC [Member]
Acquisition		$ 50,000

Subsequent Events (Details Narr

Subsequent Events (Details Narrative) - USD ($)	Feb. 11, 2021	Feb. 08, 2021	Jan. 21, 2021	Dec. 31, 2020	Dec. 31, 2019
Proceeds from issuance of common stock				$ 1,200,000	$ 2,568,364
Preferred stock to common stock conversion ratio				10 for 1 basis
Conversion of preferred stock into common stock, value					$ 10,000
Subsequent Event [Member]
Share issued price per share		$ 6
Subsequent Event [Member] | Board of Directors [Member]
Reverse stock split			a 1-for-85.71 reverse split
Subsequent Event [Member] | Ezra Beyman [Member]
Share issued price per share	$ 6
Conversion of preferred stock into common stock	633,333
Conversion of preferred stock into common stock, value	$ 3,800,000
Subsequent Event [Member] | Ezra Beyman [Member] | Common Stock [Member]
Number of shares of common stock, shares	3,944,930
Subsequent Event [Member] | Ezra Beyman [Member] | Series A Convertible Preferred Stock [Member]
Conversion of preferred stock into common stock	394,493
Preferred stock to common stock conversion ratio	Preferred stock to common stock conversion ratio is 1:10
Subsequent Event [Member] | Series A Warrants [Member]
Number of shares of common stock, shares		1,800,000
Proceeds from issuance of common stock		$ 10,800,000