BACKGROUND TO THE SOLICITATION
Below is a chronological list of interactions and events leading up to this solicitation.
Mr. Wetherald and Mr. Welo were introduced to Scott Mahoney, CEO of Taronis, by an investment bank over the course of a series of phone calls in August 2020 and September 2020. Following such conversations as well as consultations with representatives of the investment bank, Mr. Wetherald and Mr. Welo elected to invest in Taronis in a private placement that closed on October 14, 2020. Along with Mr. Wetherald and Mr. Welo, other investors purchased Common Stock in the private placement, for aggregate gross proceeds of $10.85 million to the Company. Mr. Wetherald purchased 533,333 shares of Common Stock (40,000,000 shares before the 1-for-75 reverse split effected in December 2020) for $4.0 million, and Mr. Welo purchased 133,333 shares of Common Stock (10,000,000 shares before the 1-for-75 reverse split effected in December 2020) for $1.0 million. The proposed use of proceeds from the offering was the repayment of a convertible note. Mr. Mahoney represented to the investors that he believed repaying the convertible note was the best use of the capital raised.
Pursuant to the common stock purchase agreement dated October 14, 2020, relating to the private placement, the Company agreed that it would, among other things, (i) direct the Nominating and Corporate Governance Committee of the Company’s Board of Directors to add an additional seat to and to nominate Mr. Welo for appointment to the Board, which nomination of the Board would be presented to the Company’s shareholders for approval at its next annual meeting of shareholders, and (ii) expand the Company’s executive team to include a chief operating officer and such other offices or roles as are needed to foster the Company’s growth. On November 5, 2020, the Company appointed Mary Pat Thompson to serve as its Chief Financial Officer and Treasurer, replacing Tyler Wilson in those roles. Mr. Wilson remained a Vice President, General Counsel and Secretary of Taronis. In addition, effective December 1, 2020, the Board elected Mr. Welo and Ms. Thompson to serve as additional directors.
Shortly after joining Taronis, Ms. Thompson concluded that the Company needed substantial additional capital in the near-term, as Taronis still had significant liabilities and capital needs following the October 14, 2020 private placement, including without limitation unfunded 401(k) commitments, required payments related to new corporate headquarters, payments related to prior acquisitions, significant cash needed to bring vendors current, and cash to restock inadequate inventory.
After discussions with Mr. Mahoney regarding the financial needs of Taronis, Mr. Wetherald, Mr. Welo and Ms. Thompson participated in a second private placement pursuant to a common stock purchase agreement dated November 18, 2020. Along with Mr. Wetherald, Mr. Welo and Ms. Thompson, several other investors purchased Common Stock in the second private placement, for aggregate gross proceeds of $12.4 million to the Company. Mr. Wetherald purchased 400,000 shares of Common Stock (30,000,000 shares before the 1-for-75 reverse split effected in December 2020) for $3.0 million, a trust for the benefit of Mr. Welo’s children purchased 33,333 shares of Common Stock (2,500,000 shares before the 1-for-75 reverse split effected in December 2020) for $250,000, and Ms. Thompson purchased 13,333 shares of Common Stock (1,000,000 shares before the 1-for-75 reverse split effected in December 2020) for $100,000.
Mr. Mahoney represented to Mr. Wetherald that the proceeds from the second private placement would provide sufficient capital to fully fund the 401(k) commitments, pay off certain notes, bring vendor terms back to acceptable ranges, and restock inventory, and the amount raised would be sufficient to fund operations for at least six months. However, soon after the closing, Mr. Mahoney shifted a material portion of the cash to an opportunity in Turkey, paid out critical cash necessary to fund operations to satisfy certain obligations related to prior acquisitions and made plans to shift significant funds to a savings instrument at its primary lender in an attempt to procure a term loan from that lender, thereby depriving Taronis of near-term liquidity.
In addition, in December 2020, Mr. Wetherald and Mr. Welo attempted to discern and analyze the unit economics on each individual branch, and following discussions with Mr. Mahoney, Mr. Wetherald and Mr. Welo concluded that Mr. Mahoney did not have a firm grasp on the Company’s domestic industrial gas business or underlying cash needs. In fact, Mr. Wetherald and Mr. Welo concluded that Mr. Mahoney had not adequately modeled or detailed the underlying profitability of the Company’s branches or performed a detailed financial deal case for businesses acquired over his tenure, steps that they considered crucial for the profitable growth of the business.
Also in December 2020, Ms. Thompson became increasingly concerned about what she perceived to be a pattern of aggressive accounting practices beginning as far back as the spin-off of Taronis Fuels from Taronis Technologies, Inc., including (i) a significant transaction between the former parent and the Company, and (ii) the accounting treatment of a non-cash transaction in Turkey. When Ms. Thompson attempted on multiple occasions to discuss these