SECURITIES AND EXCHANGE COMMISSION
PURSUANT TO SECTION 13 OR 15(d)
OF THE SECURITIES EXCHANGE ACT OF 1934
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276 5th Avenue, Suite 704 #739 | | |
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Common Stock, par value $0.00001 per share | | | | The Nasdaq Stock Market LLC |
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Item 1.01 Entry into a Material Definitive Agreement
On June 6, 2023, AY Food Ventures Sdn Bhd (“AYFV”) , a wholly owned subsidiary of Treasure Global Inc. (the “Company”) entered into a licensing agreement with Sigma Muhibah Sdn Bhd (“Abe Yus”), a food & beverage company, in which Abe Yus granted AYFV the exclusive worldwide right to grant sub-licensees to any third parties to use Abe Yus’ trademarks for its food & beverage business chain (the “Licensing Agreement”). As the master franchisor, AYFV will manage brand loyalty and raw material supply.
Under the Licensing Agreement, all the Abe Yus F&B outlets will be obligated to adopt TAZTE, the Company’s digital F&B management system, across all their businesses. The Company therefore will gain additional revenue streams from monthly licensing fees, start-up fees for new locations, and supply chain management.
Capitalized terms used but not defined in this Current Report on Form 8-K shall have the meaning ascribed to them in the Licensing Agreement.
The foregoing descriptions of the Licensing Agreement are not complete and are qualified in their entirety by reference to the full text of the Licensing Agreement filed as
Exhibit 10.1
to this Current Report on Form 8-K and incorporated herein by referenced.
Item 8.01 Other Information
On June 6, 2023, the Company issued a press release, announcing the entry into the Licensing Agreement, of which the terms are described in Item 1.01 above. The press release making this announcement is attached hereto as
Exhibit 99.1
and is incorporated herein by reference.
Item 9.01. Financial Statement and Exhibits.
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Pursuant to the requirements of the Securities Exchange Act of 1934, the Registrant has duly caused this report to be signed on its behalf by the undersigned hereunto duly authorized.
