COLUMN 1 | COLUMN 2 | COLUMN 3 | COLUMN 4 | COLUMN 5 | COLUMN 6 | COLUMN 7 | COLUMN 8 |
| | | VALUE | SHRS OR | SH/ | PUT/ | INVESTMENT | OTHER | VOTING AUTHORITY |
NAME OF ISSUER | TITLE OF CLASS | CUSIP | (x$1000) | PRN AMT | PRN | CALL | DISCRETION | MANAGER | SOLE | SHARED | NONE |
ALPHABET INC | CAP STK CL A | 02079K305 | 271,150 | 2,614 | SH | | SOLE | | 2,614 | 0 | 0 |
ALPS ETF TR | ALERIAN MLP | 00162Q452 | 514,508 | 13,312 | SH | | SOLE | | 13,312 | 0 | 0 |
ALTRIA GROUP INC | COM | 02209S103 | 567,834 | 12,726 | SH | | SOLE | | 12,726 | 0 | 0 |
AMAZON COM INC | COM | 023135106 | 822,395 | 7,962 | SH | | SOLE | | 7,962 | 0 | 0 |
APPLE INC | COM | 037833100 | 3,476,722 | 21,084 | SH | | SOLE | | 21,084 | 0 | 0 |
AT&T INC | COM | 00206R102 | 871,958 | 45,297 | SH | | SOLE | | 45,297 | 0 | 0 |
BLACKROCK MUNIASSETS FD INC | COM | 09254J102 | 172,187 | 16,352 | SH | | SOLE | | 16,352 | 0 | 0 |
BLACKROCK TAX MUNICPAL BD TR | SHS | 09248X100 | 1,076,560 | 60,076 | SH | | SOLE | | 60,076 | 0 | 0 |
BLACKSTONE INC | COM | 09260D107 | 611,691 | 6,964 | SH | | SOLE | | 6,964 | 0 | 0 |
BRISTOL-MYERS SQUIBB CO | COM | 110122108 | 274,838 | 3,965 | SH | | SOLE | | 3,965 | 0 | 0 |
CANADIAN PAC RY LTD | COM | 13645T100 | 401,165 | 5,214 | SH | | SOLE | | 5,214 | 0 | 0 |
CHARTER COMMUNICATIONS INC N | CL A | 16119P108 | 202,407 | 566 | SH | | SOLE | | 566 | 0 | 0 |
CHENIERE ENERGY INC | COM NEW | 16411R208 | 335,373 | 2,128 | SH | | SOLE | | 2,128 | 0 | 0 |
CHEVRON CORP NEW | COM | 166764100 | 1,367,761 | 8,383 | SH | | SOLE | | 8,383 | 0 | 0 |
CISCO SYS INC | COM | 17275R102 | 217,199 | 4,155 | SH | | SOLE | | 4,155 | 0 | 0 |
COCA COLA CO | COM | 191216100 | 223,877 | 3,609 | SH | | SOLE | | 3,609 | 0 | 0 |
CORNING INC | COM | 219350105 | 346,908 | 9,833 | SH | | SOLE | | 9,833 | 0 | 0 |
CSX CORP | COM | 126408103 | 512,299 | 17,111 | SH | | SOLE | | 17,111 | 0 | 0 |
DANAHER CORPORATION | COM | 235851102 | 326,737 | 1,296 | SH | | SOLE | | 1,296 | 0 | 0 |
DISNEY WALT CO | COM | 254687106 | 221,553 | 2,213 | SH | | SOLE | | 2,213 | 0 | 0 |
DOMINOS PIZZA INC | COM | 25754A201 | 217,714 | 660 | SH | | SOLE | | 660 | 0 | 0 |
ENERGY TRANSFER L P | COM UT LTD PTN | 29273V100 | 137,695 | 11,042 | SH | | SOLE | | 11,042 | 0 | 0 |
EXXON MOBIL CORP | COM | 30231G102 | 571,776 | 5,214 | SH | | SOLE | | 5,214 | 0 | 0 |
FEDEX CORP | COM | 31428X106 | 294,524 | 1,289 | SH | | SOLE | | 1,289 | 0 | 0 |
FIRST TR EXCH TRADED FD III | INSTL PFD SECS | 33739P855 | 2,039,078 | 121,736 | SH | | SOLE | | 121,736 | 0 | 0 |
FIRST TR EXCH TRADED FD III | PFD SECS INC ETF | 33739E108 | 2,754,230 | 172,571 | SH | | SOLE | | 172,571 | 0 | 0 |
FIRST TR EXCH TRD ALPHDX FD | ASIA EX JAPAN | 33737J109 | 204,051 | 7,611 | SH | | SOLE | | 7,611 | 0 | 0 |
FIRST TR EXCH TRD ALPHDX FD | EUROPE ALPHADEX | 33737J117 | 209,017 | 6,014 | SH | | SOLE | | 6,014 | 0 | 0 |
FIRST TR EXCHANGE TRADED FD | HLTH CARE ALPH | 33734X143 | 272,804 | 2,537 | SH | | SOLE | | 2,537 | 0 | 0 |
FIRST TR EXCHANGE-TRADED FD | NO AMER ENERGY | 33738D101 | 1,414,021 | 53,099 | SH | | SOLE | | 53,099 | 0 | 0 |
FIRST TR EXCHANGE-TRADED FD | RISNG DIVD ACHIV | 33738R506 | 934,238 | 20,821 | SH | | SOLE | | 20,821 | 0 | 0 |
FIRST TR EXCHANGE-TRADED FD | FIRST TR TA HIYL | 33738D408 | 823,907 | 20,722 | SH | | SOLE | | 20,722 | 0 | 0 |
FIRST TR EXCHANGE-TRADED FD | NY ARCA BIOTECH | 33733E203 | 221,535 | 1,429 | SH | | SOLE | | 1,429 | 0 | 0 |
FIRST TR VALUE LINE DIVID IN | SHS | 33734H106 | 1,588,649 | 39,558 | SH | | SOLE | | 39,558 | 0 | 0 |
FORD MTR CO DEL | COM | 345370860 | 254,964 | 20,235 | SH | | SOLE | | 20,235 | 0 | 0 |
GENERAL ELECTRIC CO | COM NEW | 369604301 | 306,816 | 3,209 | SH | | SOLE | | 3,209 | 0 | 0 |
GILEAD SCIENCES INC | COM | 375558103 | 307,655 | 3,708 | SH | | SOLE | | 3,708 | 0 | 0 |
GOLDMAN SACHS GROUP INC | COM | 38141G104 | 246,195 | 753 | SH | | SOLE | | 753 | 0 | 0 |
GUGGENHEIM TAXABLE MUNICP BO | COM | 401664107 | 860,834 | 50,518 | SH | | SOLE | | 50,518 | 0 | 0 |
HALLIBURTON CO | COM | 406216101 | 213,267 | 6,740 | SH | | SOLE | | 6,740 | 0 | 0 |
HENRY JACK & ASSOC INC | COM | 426281101 | 36,472,977 | 241,992 | SH | | SOLE | | 241,992 | 0 | 0 |
HOME DEPOT INC | COM | 437076102 | 910,445 | 3,085 | SH | | SOLE | | 3,085 | 0 | 0 |
HUNT J B TRANS SVCS INC | COM | 445658107 | 291,965 | 1,664 | SH | | SOLE | | 1,664 | 0 | 0 |
INVESCO EXCHANGE TRADED FD T | FINL PFD ETF | 46137V621 | 1,083,192 | 74,600 | SH | | SOLE | | 74,600 | 0 | 0 |
INVESCO EXCHANGE TRADED FD T | S&P500 EQL TEC | 46137V282 | 2,887,855 | 10,464 | SH | | SOLE | | 10,464 | 0 | 0 |
INVESCO EXCHANGE TRADED FD T | S&P 500 TOP 50 | 46137V233 | 1,159,792 | 3,735 | SH | | SOLE | | 3,735 | 0 | 0 |
INVESCO EXCHANGE TRADED FD T | S&P500 EQL MAT | 46137V316 | 340,198 | 2,090 | SH | | SOLE | | 2,090 | 0 | 0 |
INVESCO EXCHANGE TRADED FD T | S&P500 EQL HLT | 46137V332 | 1,329,190 | 4,557 | SH | | SOLE | | 4,557 | 0 | 0 |
INVESCO EXCHANGE TRADED FD T | S&P500 EQL FIN | 46137V340 | 1,169,693 | 23,176 | SH | | SOLE | | 23,176 | 0 | 0 |
INVESCO EXCHANGE TRADED FD T | S&P 500A EQL | 46137Y609 | 728,495 | 26,568 | SH | | SOLE | | 26,568 | 0 | 0 |
INVESCO EXCHANGE TRADED FD T | S&P500 EQL IND | 46137V324 | 1,016,071 | 5,415 | SH | | SOLE | | 5,415 | 0 | 0 |
INVESCO EXCHANGE TRADED FD T | S&P500 EQL REL | 46137V290 | 295,803 | 9,651 | SH | | SOLE | | 9,651 | 0 | 0 |
INVESCO EXCHANGE TRADED FD T | S&P500 EQL UTL | 46137V274 | 402,344 | 3,548 | SH | | SOLE | | 3,548 | 0 | 0 |
INVESCO EXCHANGE TRADED FD T | S&P500 EQL DIS | 46137V381 | 1,141,918 | 8,931 | SH | | SOLE | | 8,931 | 0 | 0 |
INVESCO EXCHANGE TRADED FD T | S&P500 EQL ENR | 46137V365 | 487,740 | 7,138 | SH | | SOLE | | 7,138 | 0 | 0 |
INVESCO EXCHANGE TRADED FD T | S&P500 EQL STP | 46137V373 | 562,062 | 3,298 | SH | | SOLE | | 3,298 | 0 | 0 |
INVESCO EXCHANGE TRADED FD T | GBL LISTED PVT | 46137V589 | 105,377 | 10,423 | SH | | SOLE | | 10,423 | 0 | 0 |
ISHARES TR | IBOXX HI YD ETF | 464288513 | 332,666 | 4,403 | SH | | SOLE | | 4,403 | 0 | 0 |
ISHARES TR | TIPS BD ETF | 464287176 | 525,782 | 4,769 | SH | | SOLE | | 4,769 | 0 | 0 |
ISHARES TR | IBOXX INV CP ETF | 464287242 | 287,069 | 2,619 | SH | | SOLE | | 2,619 | 0 | 0 |
ISHARES TR | 7-10 YR TRSY BD | 464287440 | 253,053 | 2,553 | SH | | SOLE | | 2,553 | 0 | 0 |
ISHARES TR | 20 YR TR BD ETF | 464287432 | 240,183 | 2,258 | SH | | SOLE | | 2,258 | 0 | 0 |
J P MORGAN EXCHANGE TRADED F | ULTRA SHRT INC | 46641Q837 | 214,665 | 4,266 | SH | | SOLE | | 4,266 | 0 | 0 |
JOHNSON & JOHNSON | COM | 478160104 | 399,685 | 2,579 | SH | | SOLE | | 2,579 | 0 | 0 |
LAUDER ESTEE COS INC | CL A | 518439104 | 603,827 | 2,450 | SH | | SOLE | | 2,450 | 0 | 0 |
LOCKHEED MARTIN CORP | COM | 539830109 | 880,230 | 1,862 | SH | | SOLE | | 1,862 | 0 | 0 |
MICROSOFT CORP | COM | 594918104 | 3,118,306 | 10,816 | SH | | SOLE | | 10,816 | 0 | 0 |
NUVEEN AMT FREE MUN CR INC F | COM | 67071L106 | 320,711 | 27,225 | SH | | SOLE | | 27,225 | 0 | 0 |
NUVEEN MISSOURI QLT MUN INC | COM | 67060Q108 | 819,761 | 78,975 | SH | | SOLE | | 78,975 | 0 | 0 |
NVIDIA CORPORATION | COM | 67066G104 | 1,034,934 | 3,726 | SH | | SOLE | | 3,726 | 0 | 0 |
ORACLE CORP | COM | 68389X105 | 523,667 | 5,636 | SH | | SOLE | | 5,636 | 0 | 0 |
OREILLY AUTOMOTIVE INC | COM | 67103H107 | 8,723,270 | 10,275 | SH | | SOLE | | 10,275 | 0 | 0 |
PARAMOUNT GLOBAL | CLASS B COM | 92556H206 | 240,304 | 10,771 | SH | | SOLE | | 10,771 | 0 | 0 |
PFIZER INC | COM | 717081103 | 238,080 | 5,835 | SH | | SOLE | | 5,835 | 0 | 0 |
PHILIP MORRIS INTL INC | COM | 718172109 | 877,093 | 9,019 | SH | | SOLE | | 9,019 | 0 | 0 |
PIONEER NAT RES CO | COM | 723787107 | 631,259 | 3,091 | SH | | SOLE | | 3,091 | 0 | 0 |
PROCTER AND GAMBLE CO | COM | 742718109 | 1,416,439 | 9,526 | SH | | SOLE | | 9,526 | 0 | 0 |
RBB FD INC | MOTLEY FOL ETF | 74933W601 | 1,897,385 | 53,553 | SH | | SOLE | | 53,553 | 0 | 0 |
SCHWAB STRATEGIC TR | US TIPS ETF | 808524870 | 688,728 | 12,847 | SH | | SOLE | | 12,847 | 0 | 0 |
SPDR S&P 500 ETF TR | TR UNIT | 78462F103 | 286,164 | 699 | SH | | SOLE | | 699 | 0 | 0 |
STARBUCKS CORP | COM | 855244109 | 2,223,071 | 21,349 | SH | | SOLE | | 21,349 | 0 | 0 |
TIDAL ETF TR II | PINNACLE FOCUSED | 88634T519 | 256,710 | 12,000 | SH | | SOLE | | 12,000 | 0 | 0 |
TYSON FOODS INC | CL A | 902494103 | 1,276,329 | 21,516 | SH | | SOLE | | 21,516 | 0 | 0 |
UNITEDHEALTH GROUP INC | COM | 91324P102 | 706,473 | 1,495 | SH | | SOLE | | 1,495 | 0 | 0 |
US BANCORP DEL | COM NEW | 902973304 | 212,244 | 5,887 | SH | | SOLE | | 5,887 | 0 | 0 |
VANGUARD ADMIRAL FDS INC | 500 GRTH IDX F | 921932505 | 228,175 | 990 | SH | | SOLE | | 990 | 0 | 0 |
VANGUARD ADMIRAL FDS INC | 500 VAL IDX FD | 921932703 | 307,043 | 2,093 | SH | | SOLE | | 2,093 | 0 | 0 |
VANGUARD BD INDEX FDS | INTERMED TERM | 921937819 | 259,074 | 3,376 | SH | | SOLE | | 3,376 | 0 | 0 |
VANGUARD BD INDEX FDS | LONG TERM BOND | 921937793 | 260,653 | 3,401 | SH | | SOLE | | 3,401 | 0 | 0 |
VANGUARD INDEX FDS | TOTAL STK MKT | 922908769 | 232,266 | 1,138 | SH | | SOLE | | 1,138 | 0 | 0 |
VANGUARD INDEX FDS | GROWTH ETF | 922908736 | 261,978 | 1,050 | SH | | SOLE | | 1,050 | 0 | 0 |
VANGUARD INDEX FDS | S&P 500 ETF SHS | 922908363 | 330,942 | 880 | SH | | SOLE | | 880 | 0 | 0 |
VANGUARD MUN BD FDS | TAX EXEMPT BD | 922907746 | 202,640 | 4,000 | SH | | SOLE | | 4,000 | 0 | 0 |
VANGUARD SPECIALIZED FUNDS | DIV APP ETF | 921908844 | 273,368 | 1,775 | SH | | SOLE | | 1,775 | 0 | 0 |
VERIZON COMMUNICATIONS INC | COM | 92343V104 | 273,637 | 7,036 | SH | | SOLE | | 7,036 | 0 | 0 |
WALMART INC | COM | 931142103 | 6,216,175 | 42,158 | SH | | SOLE | | 42,158 | 0 | 0 |
WARNER BROS DISCOVERY INC | COM SER A | 934423104 | 184,235 | 12,201 | SH | | SOLE | | 12,201 | 0 | 0 |