Rowland & Co Investment Counsel 13F-HR Quarterly holdings report by institutional manager

The Securities and Exchange Commission has not necessarily reviewed the information in this filing and has not determined if it is accurate and complete.
The reader should not assume that the information is accurate and complete.

UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549
FORM 13F

FORM 13F INFORMATION TABLE

OMB APPROVAL

OMB Number:		3235-0006
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COLUMN 1	COLUMN 2	COLUMN 3	COLUMN 4	COLUMN 5			COLUMN 6	COLUMN 7	COLUMN 8
			VALUE	SHRS OR	SH/	PUT/	INVESTMENT	OTHER	VOTING AUTHORITY
NAME OF ISSUER	TITLE OF CLASS	CUSIP	(x$1000)	PRN AMT	PRN	CALL	DISCRETION	MANAGER	SOLE	SHARED	NONE
APPLE INC COM	COM	037833100	21,234,553	153,650	SH		SOLE	NONE	153,650	0	0
AUTOMATIC DATA PROCESSING INC COM	COM	053015103	16,003,009	70,750	SH		SOLE	NONE	70,750	0	0
PROGRESSIVE CORP COM	COM	743315103	15,904,252	136,857	SH		SOLE	NONE	136,857	0	0
COCA COLA CO COM	COM	191216100	13,470,161	240,452	SH		SOLE	NONE	240,452	0	0
JOHNSON & JOHNSON COM	COM	478160104	11,728,549	71,795	SH		SOLE	NONE	71,795	0	0
MICROSOFT CORP COM	COM	594918104	10,749,807	46,156	SH		SOLE	NONE	46,156	0	0
MCDONALDS CORP COM	COM	580135101	10,147,589	43,978	SH		SOLE	NONE	43,978	0	0
TRUIST FINL CORP COM	COM	89832Q109	9,709,774	223,008	SH		SOLE	NONE	223,008	0	0
HOME DEPOT INC COM	COM	437076102	9,570,085	34,681	SH		SOLE	NONE	34,681	0	0
LILLY ELI & CO COM	COM	532457108	9,243,468	28,586	SH		SOLE	NONE	28,586	0	0
GENUINE PARTS CO COM	COM	372460105	8,725,958	58,437	SH		SOLE	NONE	58,437	0	0
WALMART INC COM	COM	931142103	8,414,033	64,873	SH		SOLE	NONE	64,873	0	0
QUALCOMM INC COM	COM	747525103	8,404,549	74,389	SH		SOLE	NONE	74,389	0	0
EXXON MOBIL CORP COM	COM	30231G102	8,204,495	93,969	SH		SOLE	NONE	93,969	0	0
INTEL CORP COM	COM	458140100	8,199,710	318,188	SH		SOLE	NONE	318,188	0	0
ALPHABET INC CAP STK CL C	COM	02079K107	7,985,161	83,049	SH		SOLE	NONE	83,049	0	0
CULLEN FROST BANKERS INC COM	COM	229899109	7,586,815	57,380	SH		SOLE	NONE	57,380	0	0
CHUBB LIMITED COM	COM	H1467J104	6,935,448	38,132	SH		SOLE	NONE	38,132	0	0
VERIZON COMMUNICATIONS INC COM	COM	92343V104	6,928,803	182,481	SH		SOLE	NONE	182,481	0	0
CHEVRON	COM	166764100	6,578,629	45,789	SH		SOLE	NONE	45,789	0	0
ABBVIE INC COM	COM	00287Y109	6,431,074	47,918	SH		SOLE	NONE	47,918	0	0
CUMMINS INC COM	COM	231021106	5,742,190	28,215	SH		SOLE	NONE	28,215	0	0
UNITED PARCEL SERVICE INC CL B	COM	911312106	5,661,200	35,045	SH		SOLE	NONE	35,045	0	0
PRICE T ROWE GROUP INC COM	COM	74144T108	4,771,346	45,437	SH		SOLE	NONE	45,437	0	0
ZEBRA TECHNOLOGIES CORPORATION CL A	COM	989207105	4,676,354	17,848	SH		SOLE	NONE	17,848	0	0
WEYERHAEUSER CO MTN BE COM NEW	COM	962166104	4,633,224	162,227	SH		SOLE	NONE	162,227	0	0
CONOCOPHILLIPS COM	COM	20825C104	4,620,291	45,146	SH		SOLE	NONE	45,146	0	0
SYSCO CORP COM	COM	871829107	4,561,552	64,510	SH		SOLE	NONE	64,510	0	0
WERNER ENTERPRISES INC COM	COM	950755108	4,351,463	115,730	SH		SOLE	NONE	115,730	0	0
AMGEN INC COM	COM	031162100	4,266,163	18,927	SH		SOLE	NONE	18,927	0	0
MERCK & CO INC COM	COM	58933Y105	3,995,826	46,398	SH		SOLE	NONE	46,398	0	0
BIO-TECHNE CORP COM	COM	09073M104	3,711,880	13,070	SH		SOLE	NONE	13,070	0	0
SONOCO PRODS CO COM	COM	835495102	3,696,988	65,168	SH		SOLE	NONE	65,168	0	0
PAYCHEX INC COM	COM	704326107	3,659,234	32,610	SH		SOLE	NONE	32,610	0	0
COPART INC COM	COM	217204106	3,610,471	33,933	SH		SOLE	NONE	33,933	0	0
PFIZER INC COM	COM	717081103	3,236,517	73,960	SH		SOLE	NONE	73,960	0	0
CSX CORP COM	COM	126408103	3,053,664	114,627	SH		SOLE	NONE	114,627	0	0
GILEAD SCIENCES INC COM	COM	375558103	2,893,924	46,910	SH		SOLE	NONE	46,910	0	0
COSTCO WHSL CORP NEW COM	COM	22160K105	2,855,004	6,045	SH		SOLE	NONE	6,045	0	0
KIMBERLY-CLARK CORP COM	COM	494368103	2,836,070	25,200	SH		SOLE	NONE	25,200	0	0
DUKE ENERGY CORP NEW COM NEW	COM	26441C204	2,571,008	27,639	SH		SOLE	NONE	27,639	0	0
CINTAS CORP COM	COM	172908105	2,406,973	6,200	SH		SOLE	NONE	6,200	0	0
JPMORGAN CHASE & CO COM	COM	46625H100	2,308,080	22,086	SH		SOLE	NONE	22,086	0	0
WASTE MGMT INC DEL COM	COM	94106L109	2,268,333	14,158	SH		SOLE	NONE	14,158	0	0
PATTERSON COS INC COM	COM	703395103	2,217,598	92,322	SH		SOLE	NONE	92,322	0	0
DEVON ENERGY CORP NEW COM	COM	25179M103	2,125,655	35,351	SH		SOLE	NONE	35,351	0	0
MAXIMUS INC COM	COM	577933104	2,114,244	36,534	SH		SOLE	NONE	36,534	0	0
EMERSON ELEC CO COM	COM	291011104	2,097,576	28,647	SH		SOLE	NONE	28,647	0	0
PUBLIC STORAGE COM	COM	74460D109	2,009,806	6,863	SH		SOLE	NONE	6,863	0	0
STARBUCKS CORP COM	COM	855244109	1,956,348	23,218	SH		SOLE	NONE	23,218	0	0
DISNEY WALT CO COM	COM	254687106	1,896,505	20,105	SH		SOLE	NONE	20,105	0	0
AFLAC INC COM	COM	001055102	1,830,597	32,572	SH		SOLE	NONE	32,572	0	0
TELEFLEX INCORPORATED COM	COM	879369106	1,780,503	8,838	SH		SOLE	NONE	8,838	0	0
SKYWORKS SOLUTIONS INC COM	COM	83088M102	1,658,842	19,454	SH		SOLE	NONE	19,454	0	0
ACTIVISION BLIZZARD INC COM	COM	00507V109	1,638,527	22,041	SH		SOLE	NONE	22,041	0	0
PACKAGING CORP AMER COM	COM	695156109	1,542,243	13,734	SH		SOLE	NONE	13,734	0	0
WESTERN UN CO COM	COM	959802109	1,411,591	104,562	SH		SOLE	NONE	104,562	0	0
LEGGETT & PLATT INC COM	COM	524660107	1,409,948	42,442	SH		SOLE	NONE	42,442	0	0
COMPASS MINERALS INTL INC COM	COM	20451N101	1,299,869	33,736	SH		SOLE	NONE	33,736	0	0
PROCTER AND GAMBLE CO COM	COM	742718109	1,298,546	10,285	SH		SOLE	NONE	10,285	0	0
GENTEX CORP COM	COM	371901109	1,259,986	52,851	SH		SOLE	NONE	52,851	0	0
EXPEDITORS INTL WASH INC COM	COM	302130109	1,258,329	14,249	SH		SOLE	NONE	14,249	0	0
WEC ENERGY GROUP INC COM	COM	92939U106	1,105,801	12,365	SH		SOLE	NONE	12,365	0	0
SNAP ON INC COM	COM	833034101	1,044,660	5,188	SH		SOLE	NONE	5,188	0	0
NEXTERA ENERGY INC COM	COM	65339F101	1,033,659	13,182	SH		SOLE	NONE	13,182	0	0
SOUTHERN CO COM	COM	842587107	1,015,331	14,931	SH		SOLE	NONE	14,931	0	0
TEXAS INSTRS INC COM	COM	882508104	895,557	5,786	SH		SOLE	NONE	5,786	0	0
AMAZON COM INC COM	COM	023135106	872,925	7,725	SH		SOLE	NONE	7,725	0	0
VANGUARD TOTAL STOCK MARKET INDEX FUND	COM	922908769	836,917	4,663	SH		SOLE	NONE	4,663	0	0
DISCOVER FINL SVCS COM	COM	254709108	827,644	9,103	SH		SOLE	NONE	9,103	0	0
CONSOLIDATED EDISON INC COM	COM	209115104	813,090	9,481	SH		SOLE	NONE	9,481	0	0
ILLINOIS TOOL WKS INC COM	COM	452308109	783,844	4,339	SH		SOLE	NONE	4,339	0	0
SMUCKER J M CO COM NEW	COM	832696405	780,076	5,677	SH		SOLE	NONE	5,677	0	0
ENOVA INTL INC COM	COM	29357K103	766,639	26,192	SH		SOLE	NONE	26,192	0	0
RENAISSANCERE HLDGS LTD COM	COM	G7496G103	752,352	5,359	SH		SOLE	NONE	5,359	0	0
PHILLIPS 66 COM	COM	718546104	734,233	9,096	SH		SOLE	NONE	9,096	0	0
HORMEL FOODS CORP COM	COM	440452100	731,947	16,108	SH		SOLE	NONE	16,108	0	0
BIO RAD LABS INC CL A	COM	090572207	716,229	1,717	SH		SOLE	NONE	1,717	0	0
3M CO COM	COM	88579Y101	707,362	6,401	SH		SOLE	NONE	6,401	0	0
HONEYWELL INTL INC COM	COM	438516106	684,377	4,098	SH		SOLE	NONE	4,098	0	0
ROSS STORES INC COM	COM	778296103	671,716	7,971	SH		SOLE	NONE	7,971	0	0
ESSENTIAL UTILS INC COM	COM	29670G102	668,287	16,150	SH		SOLE	NONE	16,150	0	0
TARGET CORP COM	COM	87612E106	667,458	4,498	SH		SOLE	NONE	4,498	0	0
WALGREENS BOOTS ALLIANCE INC COM	COM	931427108	661,638	21,071	SH		SOLE	NONE	21,071	0	0
BERKSHIRE HATHAWAY INC DEL CL B NEW	COM	084670702	659,539	2,470	SH		SOLE	NONE	2,470	0	0
PENTAIR PLC SHS	COM	G7S00T104	654,955	16,120	SH		SOLE	NONE	16,120	0	0
DOMINION ENERGY INC COM	COM	25746U109	626,955	9,071	SH		SOLE	NONE	9,071	0	0
PEPSICO INC COM	COM	713448108	593,613	3,636	SH		SOLE	NONE	3,636	0	0
SCHWAB US DIVIDEND EQUITY ETF	COM	808524797	579,887	8,729	SH		SOLE	NONE	8,729	0	0
BROWN FORMAN CORP CL B	COM	115637209	576,096	8,654	SH		SOLE	NONE	8,654	0	0
MEDIFAST INC COM	COM	58470H101	564,230	5,207	SH		SOLE	NONE	5,207	0	0
DIGITAL RLTY TR INC COM	COM	253868103	546,405	5,509	SH		SOLE	NONE	5,509	0	0
NVIDIA CORPORATION COM	COM	67066G104	536,301	4,418	SH		SOLE	NONE	4,418	0	0
INTERDIGITAL INC COM	COM	45867G101	522,444	12,925	SH		SOLE	NONE	12,925	0	0
CHURCH & DWIGHT CO INC COM	COM	171340102	476,361	6,668	SH		SOLE	NONE	6,668	0	0
MCCORMICK & CO INC COM NON VTG	COM	579780206	462,991	6,496	SH		SOLE	NONE	6,496	0	0
FIDELITY SMALL CAP GROWTH	COM	316389766	399,451	17,777	SH		SOLE	NONE	17,777	0	0
BANK MONTREAL QUE COM	COM	063671101	392,276	4,476	SH		SOLE	NONE	4,476	0	0
NETFLIX INC COM	COM	64110L106	381,648	1,621	SH		SOLE	NONE	1,621	0	0
EVEREST RE GROUP LTD COM	COM	G3223R108	379,225	1,445	SH		SOLE	NONE	1,445	0	0
AIR PRODS & CHEMS INC COM	COM	009158106	377,616	1,622	SH		SOLE	NONE	1,622	0	0
META PLATFORMS INC CL A	COM	30303M102	374,612	2,761	SH		SOLE	NONE	2,761	0	0
FASTENAL CO COM	COM	311900104	358,421	7,785	SH		SOLE	NONE	7,785	0	0
SCOTTS MIRACLE-GRO CO CL A	COM	810186106	349,410	8,173	SH		SOLE	NONE	8,173	0	0
ZOETIS INC CL A	COM	98978V103	346,405	2,336	SH		SOLE	NONE	2,336	0	0
FACTSET RESH SYS INC COM	COM	303075105	344,094	860	SH		SOLE	NONE	860	0	0
VANGUARD DIVIDEND APPRECIATION INDEX FUND	COM	921908844	337,089	2,494	SH		SOLE	NONE	2,494	0	0
VANGUARD TOTAL STOCK MKT IDX ADM	COM	922908728	336,451	3,853	SH		SOLE	NONE	3,853	0	0
MASCO CORP COM	COM	574599106	331,686	7,104	SH		SOLE	NONE	7,104	0	0
BOEING CO COM	COM	097023105	331,153	2,735	SH		SOLE	NONE	2,735	0	0
REGIONS FINANCIAL CORP NEW COM	COM	7591EP100	331,014	16,493	SH		SOLE	NONE	16,493	0	0
VANGUARD GROWTH INDEX FUND	COM	922908736	328,020	1,533	SH		SOLE	NONE	1,533	0	0
MEDTRONIC PLC SHS	COM	G5960L103	327,925	4,061	SH		SOLE	NONE	4,061	0	0
ULTA BEAUTY INC COM	COM	90384S303	324,963	810	SH		SOLE	NONE	810	0	0
GLOBE LIFE INC COM	COM	37959E102	322,153	3,231	SH		SOLE	NONE	3,231	0	0
BAXTER INTL INC COM	COM	071813109	316,095	5,868	SH		SOLE	NONE	5,868	0	0
NEXTERA ENERGY INC UNIT 09/01/23	COM	65339F739	303,500	6,250	SH		SOLE	NONE	6,250	0	0
SPDR S&P 500 ETF TRUST	COM	78462F103	303,498	849	SH		SOLE	NONE	849	0	0
MARATHON PETE CORP COM	COM	56585A102	300,175	3,022	SH		SOLE	NONE	3,022	0	0
GENERAL ELECTRIC CO COM NEW	COM	369604301	299,163	4,832	SH		SOLE	NONE	4,832	0	0
WHIRLPOOL CORP COM	COM	963320106	297,930	2,210	SH		SOLE	NONE	2,210	0	0
HODGES SMALL CAP RETAIL	COM	742935299	286,198	16,514	SH		SOLE	NONE	16,514	0	0
INTERNATIONAL BUSINESS MACHS COM	COM	459200101	272,668	2,295	SH		SOLE	NONE	2,295	0	0
DIMENSIONAL U.S. TARGETED VALUE ETF	COM	25434V609	262,969	6,748	SH		SOLE	NONE	6,748	0	0
ABBOTT LABS COM	COM	002824100	253,995	2,625	SH		SOLE	NONE	2,625	0	0
ISHARES MSCI USA MIN VOL FACTOR ETF	COM	46429B697	253,295	3,832	SH		SOLE	NONE	3,832	0	0
INTUITIVE SURGICAL INC COM NEW	COM	46120E602	252,856	1,349	SH		SOLE	NONE	1,349	0	0
ACUITY BRANDS INC COM	COM	00508Y102	252,424	1,603	SH		SOLE	NONE	1,603	0	0
COLGATE PALMOLIVE CO COM	COM	194162103	250,230	3,562	SH		SOLE	NONE	3,562	0	0
VANGUARD VALUE INDEX FUND	COM	922908744	247,206	2,002	SH		SOLE	NONE	2,002	0	0
V F CORP COM	COM	918204108	240,865	8,053	SH		SOLE	NONE	8,053	0	0
BIOGEN INC COM	COM	09062X103	239,232	896	SH		SOLE	NONE	896	0	0
SHERWIN WILLIAMS CO COM	COM	824348106	239,148	1,168	SH		SOLE	NONE	1,168	0	0
ISHARES CORE MSCI EAFE ETF	COM	46432F842	229,535	4,358	SH		SOLE	NONE	4,358	0	0
CHIPOTLE MEXICAN GRILL INC COM	COM	169656105	225,414	150	SH		SOLE	NONE	150	0	0
FIDELITY INTERNATIONAL INDEX	COM	315911727	210,019	5,876	SH		SOLE	NONE	5,876	0	0
METLIFE INC PFD A FLT RATE	COM	59156R504	208,962	9,400	SH		SOLE	NONE	9,400	0	0
VISA INC COM CL A	COM	92826C839	208,854	1,175	SH		SOLE	NONE	1,175	0	0
NUCOR CORP COM	COM	670346105	197,289	1,844	SH		SOLE	NONE	1,844	0	0
ALPHABET INC CAP STK CL A	COM	02079K305	193,021	2,018	SH		SOLE	NONE	2,018	0	0
COMMERCE BANCSHARES INC COM	COM	200525103	185,909	2,810	SH		SOLE	NONE	2,810	0	0
AMCOR PLC ORD	COM	G0250X107	185,478	17,286	SH		SOLE	NONE	17,286	0	0
CITIGROUP INC COM NEW	COM	172967424	184,514	4,428	SH		SOLE	NONE	4,428	0	0
DIMENSIONAL US MARKETWIDE VALUE ETF	COM	25434V724	163,950	5,537	SH		SOLE	NONE	5,537	0	0
DTE ENERGY CO COM	COM	233331107	162,450	1,412	SH		SOLE	NONE	1,412	0	0
BRISTOL-MYERS SQUIBB CO COM	COM	110122108	153,625	2,161	SH		SOLE	NONE	2,161	0	0
RAYTHEON TECHNOLOGIES CORP COM	COM	75513E101	151,348	1,848	SH		SOLE	NONE	1,848	0	0
ISHARES CORE MSCI EMERGING MARKETS ETF	COM	46434G103	151,332	3,521	SH		SOLE	NONE	3,521	0	0
VANGUARD HEALTH CARE ADM	COM	921908885	149,875	1,831	SH		SOLE	NONE	1,831	0	0
BK OF AMERICA CORP COM	COM	060505104	149,308	4,944	SH		SOLE	NONE	4,944	0	0
F5 INC COM	COM	315616102	149,071	1,030	SH		SOLE	NONE	1,030	0	0
LOWES COS INC COM	COM	548661107	144,989	772	SH		SOLE	NONE	772	0	0
UNITEDHEALTH GROUP INC COM	COM	91324P102	144,441	286	SH		SOLE	NONE	286	0	0
LOCKHEED MARTIN CORP COM	COM	539830109	136,746	354	SH		SOLE	NONE	354	0	0
NORDSTROM INC COM	COM	655664100	136,433	8,155	SH		SOLE	NONE	8,155	0	0
NORFOLK SOUTHN CORP COM	COM	655844108	134,595	642	SH		SOLE	NONE	642	0	0
DIMENSIONAL U.S. EQUITY ETF	COM	25434V401	130,823	3,370	SH		SOLE	NONE	3,370	0	0
RPM INTL INC COM	COM	749685103	129,838	1,558	SH		SOLE	NONE	1,558	0	0
ORACLE CORP COM	COM	68389X105	128,613	2,106	SH		SOLE	NONE	2,106	0	0
YUM BRANDS INC COM	COM	988498101	123,141	1,158	SH		SOLE	NONE	1,158	0	0
CORNING INC COM	COM	219350105	122,377	4,217	SH		SOLE	NONE	4,217	0	0
THERMO FISHER SCIENTIFIC INC COM	COM	883556102	118,682	234	SH		SOLE	NONE	234	0	0
AMERICAN ELEC PWR CO INC COM	COM	025537101	116,966	1,353	SH		SOLE	NONE	1,353	0	0
DENTSPLY SIRONA INC COM	COM	24906P109	115,384	4,070	SH		SOLE	NONE	4,070	0	0
VANGUARD 500 INDEX ADMIRAL	COM	922908710	114,093	344	SH		SOLE	NONE	344	0	0
VANGUARD S&P 500 ETF	COM	922908363	113,578	345	SH		SOLE	NONE	345	0	0
TRACTOR SUPPLY CO COM	COM	892356106	112,457	605	SH		SOLE	NONE	605	0	0
SCHWAB S&P 500 INDEX	COM	808509855	109,795	1,977	SH		SOLE	NONE	1,977	0	0
ISHARES CORE DIVIDEND GROWTH ETF	COM	46434V621	106,327	2,391	SH		SOLE	NONE	2,391	0	0
ISHARES U.S. HEALTHCARE PROVIDERS ETF	COM	464288828	103,720	406	SH		SOLE	NONE	406	0	0
FAIR ISAAC CORP COM	COM	303250104	103,002	250	SH		SOLE	NONE	250	0	0