Revenue from Contract with Customer [Text Block] | Note C - Revenue from Contracts with Customers In May 2014, 2014 09, Revenue from Contracts with Customers 606, Revenue from Contracts with Customers, five Under ASC 606, not September 30, 2020 December 31, 2019 not Consistent with legacy GAAP, we present sales taxes assessed on revenue-producing transactions on a net basis. Disaggregation of Revenue We disaggregate revenue by vertical market and key revenue stream. The following table summarizes revenue from contracts with customers for the three nine September 30, 2020 2019 In thousands Three Months Ended Nine Months Ended September 30, 2020 September 30, 2019 September 30, 2020 September 30, 2019 B2B $ 17,050 $ 11,290 $ 42,462 $ 35,149 Consumer Brands 14,087 11,171 37,727 35,222 Financial Services 6,531 11,635 21,513 36,850 Healthcare 4,111 5,257 12,283 14,946 Retail 5,392 8,803 14,014 31,752 Transportation 531 3,258 1,826 11,331 Total Revenues $ 47,702 $ 51,414 $ 129,825 $ 165,250 The nature of the services offered by each key revenue stream is different. The following tables summarize revenue from contracts with customers for the three nine September 30, 2020 2019 four Three Months Ended September 30, 2020 In thousands Revenue for performance obligations recognized over time Revenue for performance obligations recognized at a point in time Total Agency & Digital Services $ 4,845 $ 87 $ 4,932 Contact Centers 21,032 — 21,032 Database Marketing Solutions 4,341 800 5,141 Direct Mail, Logistics, and Fulfillment 13,697 2,900 16,597 Total Revenues $ 43,915 $ 3,787 $ 47,702 Three Months Ended September 30, 2019 In thousands Revenue for performance obligations recognized over time Revenue for performance obligations recognized at a point in time Total Agency & Digital Services $ 6,286 $ 276 $ 6,562 Contact Centers 14,618 — 14,618 Database Marketing Solutions 5,272 1,170 6,442 Direct Mail, Logistics, and Fulfillment 20,775 3,017 23,792 Total Revenues $ 46,951 $ 4,463 $ 51,414 Nine Months Ended September 30, 2020 In thousands Revenue for performance obligations recognized over time Revenue for performance obligations recognized at a point in time Total Agency & Digital Services $ 14,318 $ 310 $ 14,628 Contact Centers 51,274 — 51,274 Database Marketing Solutions 13,347 2,103 15,450 Direct Mail, Logistics, and Fulfillment 40,064 8,409 48,473 Total Revenues $ 119,003 $ 10,822 $ 129,825 Nine Months Ended September 30, 2019 In thousands Revenue for performance obligations recognized over time Revenue for performance obligations recognized at a point in time Total Agency & Digital Services $ 18,793 $ 407 $ 19,200 Contact Centers 46,688 — 46,688 Database Marketing Solutions 16,745 2,537 19,282 Direct Mail, Logistics, and Fulfillment 67,853 12,227 80,080 Total Revenues $ 150,079 $ 15,171 $ 165,250 Our contracts with customers may not Agency & Digital Services Our agency services include full-service, customer engagement agencies specializing in direct and digital communications for both consumer and business-to-business markets. Our digital solutions integrate online services within the marketing mix and include: search engine management, display, digital analytics, website development and design, digital strategy, social media, email, e-commerce, and interactive relationship management. Our contracts may Most agency and digital services performance obligations are satisfied over time and often offered on a project basis. We have concluded that the best approach to measure the progress toward completion of the project-based performance obligations is the input method, which is based on either the costs or labor hours incurred to date depending upon whether costs or labor hours more accurately depict the transfer of value to the customer. The variable consideration in these contracts primarily relates to time and material-based services and reimbursable out-of-pocket travel costs, both of which are estimated using the expected value method. For time and material-based contracts, we use the “as invoiced” practical expedient. Contact Centers We operate tele-service workstations in the United States, Asia, and Europe to provide advanced contact center solutions such as: speech, voice and video chat, integrated voice response, analytics, social cloud monitoring, and web self-service. Performance obligations are stand-ready obligations and are satisfied over time. With regard to account management and software as a service (“SaaS”), we use a time-elapsed output method to recognize revenue. For performance obligations where we charge customers a transaction-based fee, we use the output method based on transaction quantities. In most cases, our contracts provide us the right to invoice for services provided, therefore, we generally use the “as invoiced” practical expedient to recognize revenue associated with these performance obligations unless significant discounts are offered in a contract and prices for services do not The variable consideration in our contracts results primarily from the transaction-based fee structure of some performance obligations with their total transaction quantities to be provided unknown at the onset of a contract, which are estimated using the expected value method. Database Marketing Solutions Our solutions are built around centralized marketing databases with services rendered to build custom databases, database hosting services, customer or target marketing lists and data processing services. These performance obligations, including services rendered to build a custom database, database hosting services, professional services, customer or target marketing lists and data processing services, may not i.e i.e. not We charge our customers for certain data-related services at a fixed transaction-based rate, e.g., two Direct Mail, Logistics, and Fulfillment Our services, delivered internally and with our partners, include: digital printing, print on demand, advanced mail optimization, logistics and transportation optimization, tracking, commingling, shrink wrapping, and specialized mailings. We also maintain fulfillment centers where we provide custom kitting services, print on demand, product recalls, and freight optimization, thereby allowing our customers to distribute literature and other marketing materials. The majority of performance obligations offered within this revenue stream are satisfied over time and utilize the input or output method, depending on the nature of the service, to measure progress toward satisfying the performance obligation. For performance obligations where we charge customers a transaction-based fee, we utilize the output method based on the quantities fulfilled. Services provided through our fulfillment centers are typically priced at a per transaction basis and our contracts provide us the right to invoice for services provided and reflects the value to the customer of the services transferred to date. In most cases, we use the “as invoiced” practical expedient to recognize revenue associated with these performance obligations unless significant discounts are offered in a contract and prices for services do not may The variable consideration in our contracts results primarily from the transaction-based fee structure of some performance obligations with their total transaction quantities to be provided unknown at the onset of a contract, which is estimated using the expected value method. Upfront Non-Refundable Fees We may not not not four five six one September 30, 2020 2019 Transaction Price Allocated to Future Performance Obligations We have elected to apply certain optional exemptions that limit the disclosure requirements over remaining performance obligations at period end to exclude: performance obligations that have an original expected duration of one September 30, 2020 no Contract Balances We record a receivable when revenue is recognized prior to invoicing when we have an unconditional right to consideration (only the passage of time is required before payment of that consideration is due) and a contract asset when the right to payment is conditional upon our future performance such as delivery of an additional good or service ( e.g September 30, 2020 December 31, 2019 In thousands September 30, 2020 December 31, 2019 Contract assets $ 400 $ 805 Deferred revenue and customer advances 5,952 4,397 Deferred revenue, included in other long-term liabilities 800 886 Revenue recognized during the nine September 30, 2020 December 31, 2019 $4.3 Costs to Obtain and Fulfill a Contract We recognize an asset for the direct costs incurred to obtain and fulfill contracts with customers to the extent that we expect to recover these costs and if the benefit is longer than one $1.6 September 30, 2020 no |