24.Segment Information |
24. Segment Information
Mattels operating segments are separately managed business units and are divided on a geographic basis between domestic and international. Mattels domestic operating segments include:
Mattel Girls Boys Brandsincluding Barbie fashion dolls and accessories (Barbie), PollyPocket, Little Mommy, Disney Classics, and High School Musical (collectively OtherGirls Brands), Hot Wheels, Matchbox, Speed Racer, and Tyco R/C vehicles and playsets (collectively Wheels), and CARS, Radica, Speed Racer, Batman, and Kung Fu Panda products, and games and puzzles (collectively Entertainment).
Fisher-Price Brandsincluding Fisher-Price , Little People, BabyGear, and View-Master (collectively Core Fisher-Price), Sesame Street, Dora the Explorer, Winnie the Pooh, Go-Diego-Go!, and See N Say (collectively Fisher-Price Friends), and Power Wheels .
American Girl Brandsincluding Just Like You, the historical collection, and Bitty Baby. American Girl Brands products are sold directly to consumers via its catalogue, website, and proprietary retail stores. Its childrens publications are also sold to certain retailers.
Additionally, the International segment sells products in all toy categories, except American Girl Brands.
The following tables present information about revenues, income (loss), and assets by segment. Mattel does not include sales adjustments such as trade discounts and other allowances in the calculation of segment revenues (referred to as gross sales). Mattel records these adjustments in its financial accounting systems at the time of sale to each customer, but the adjustments are not allocated to individual products. For this reason, Mattels chief operating decision maker uses gross sales by segment as one of the metrics to measure segment performance. Such sales adjustments are included in the determination of segment income (loss) from operations based on the adjustments recorded in the financial accounting systems. Segment income (loss) from operations represents operating income (loss), while consolidated income from operations represents income from operations before income taxes as reported in the consolidated statements of operations. The corporate and other category includes costs not allocated to individual segments, including charges related to incentive compensation, share-based payments, and corporate headquarters functions managed on a worldwide basis, and the impact of changes in foreign currency rates on intercompany transactions.
FortheThreeMonthsEnded FortheNineMonthsEnded
September30,2009 September30, 2008 September30,2009 September30,2008
(In thousands)
Revenues
Domestic:
Mattel Girls Boys Brands US $ 474,785 $ 470,869 $ 908,382 $ 957,356
Fisher-Price Brands US 496,458 529,490 882,558 956,102
American Girl Brands 82,380 78,840 209,850 209,011
Total Domestic 1,053,623 1,079,199 2,000,790 2,122,469
International 902,285 1,049,188 1,787,29 |