ATLANTA, February 17, 2012 – Newell Rubbermaid (NYSE: NWL) today released historical segment financial data to reflect the realignment and consolidation of its business units, effective January 1, 2012. As previously announced, the company will report segment data for its two new operating groups: Newell Consumer and Newell Professional. The Baby & Parenting Essentials global business unit, which was previously included in the Home & Family segment, will be reported separately as a stand-alone operating segment. Newell Consumer will comprise four global business units: Home Organization & Style, Writing & Creative Expression, Fine Writing and Luxury Accessories, and Culinary Lifestyles. Newell Professional will also comprise four global business units: Commercial Products, Construction Tools & Accessories, Labeling Technology & Integrated Solutions, and Industrial Products & Services. The historical segment financial data is attached and can also be found in the Quarterly Earnings section of the company’s investor relations Web site at www.newellrubbermaid.com. While investors are being provided historical segment financial information reflecting the prospective changes in reportable business segments, the company has in no way revised or restated its historical financial statements for any period. Non-GAAP Financial Measures This release contains non-GAAP financial measures within the meaning of Regulation G promulgated by the Securities and Exchange Commission. Included in this release is a reconciliation of these non-GAAP financial measures to the most directly comparable financial measures calculated in accordance with GAAP. About Newell Rubbermaid Newell Rubbermaid Inc., an S&P 500 company, is a global marketer of consumer and commercial products with 2011 sales of approximately $5.9 billion and a strong portfolio of leading brands, including Rubbermaid®, Sharpie®, Graco®, Calphalon®, Irwin®, Lenox®, Levolor®, Paper Mate®, Dymo®, Waterman®, Parker®, Goody®, Rubbermaid Commercial Products® and Aprica®. This press release and additional information about Newell Rubbermaid are available on the company’s Web site,www.newellrubbermaid.com. | | | | |