- For the quarter, the company recorded postpay churn of 1.4%, which is favorable to industry averages and which is the company's lowest quarterly postpay churn rate since it began tracking the measure.
- Average monthly retail service revenue per customer increased 3% year-over-year in the quarter to $39.68, compared to $38.69 in the same period a year ago.
“2003 was a year of many successes and accomplishments for U.S. Cellular, and we capped the year with a quarter of very strong operating results,” said John E. Rooney, president and chief executive officer. “Retail service revenue per customer, or that portion of service revenues that we can most influence, was up for the eighth quarter in a row on a year to year basis. Service revenues increased 8% for the fourth quarter, on a year-over-year basis, and operating profitability, before a loss on assets held for sale, improved as well for the same period. “All of us at U.S. Cellular are committed to satisfying customers. That’s the cornerstone of our dynamic organization, and it’s reflected in the focus of our associates on delivering exceptional customer service, whether through contact with our customers or the exceptional wireless service our upgraded networks provide. It was this focus on customer satisfaction that resulted in a 1.4% post pay churn rate in the quarter. This performance would be exceptional under any circumstance – it’s one of the best rates in the industry – but it is even more impressive given the highly competitive nature of our industry, which was made even more challenging this quarter with the introduction of wireless local number portability. Our emphasis on customer satisfaction is paying off: Most of our customers are staying, and we’re welcoming those from other carriers. We’ve had a net gain in customers from number portability since the FCC local number portability mandate took effect November 24.” Accounting MattersDuring the quarter, U.S. Cellular included in operating expenses a pre-tax loss of $22.3 million ($9.3 million net of $13 million of taxes), primarily related to the difference between the fair value and book value of the assets being sold to AT&T Wireless in the transaction announced in November 2003. Also during the quarter, U.S. Cellular identified an impairment related to one of its minority investments, recording a $1.7 million pre-tax loss on investments for the period ($1.5 million net of $0.2 million of taxes) to reduce the investment to its fair value. SFAS No. 143U.S. Cellular adopted Statement of Financial Accounting Standards (“SFAS”) No. 143, “Accounting for Asset Retirement Obligations,” effective Jan. 1, 2003. An asset retirement obligation is the cost of closing facilities and removing assets, or performing other remediation to a property as required by contractual agreement. This accounting principle requires entities to record the estimated fair value of a legal liability for an asset retirement obligation in the period it is incurred. Adoption of this standard in the first quarter of 2003 required U.S. Cellular to recognize estimated liabilities related to the future remediation of certain leased properties. During the fourth quarter of 2003, the company revised the probability that leased cell sites would require remediation and determined that an additional remediation liability was required. As a result of this change, the company has restated its first-quarter 2003 financial statements to reflect a liability for future remediation of $54.4 million and a charge of $14.3 million, net of taxes and minority interest, as a cumulative effect of an accounting change. This cumulative effect reflects amounts that would have been charged to expense in prior years had SFAS No. 143 been effective for periods prior to Jan. 1, 2003. |