| Document and Entity Information | Jan. 14, 2021 |
| Document and Entity Information [Abstract] | |
| Entity Central Index Key | 0000829323 |
| Amendment Flag | false |
| Document Type | 8-K |
| Document Period End Date | Jan. 14, 2021 |
| Entity Registrant Name | INUVO, INC. |
| Entity Incorporation, State or Country Code | NV |
| Entity File Number | 001-32442 |
| Entity Tax Identification Number | 87-0450450 |
| Entity Address, Address Line One | 500 President Clinton Ave. |
| Entity Address, Address Line Two | Ste. 300 |
| Entity Address, City or Town | Little Rock |
| Entity Address, State or Province | AZ |
| Entity Address, Postal Zip Code | 72201 |
| City Area Code | 501 |
| Local Phone Number | 205-8508 |
| Written Communications | false |
| Soliciting Material | false |
| Pre-commencement Tender Offer | false |
| Pre-commencement Issuer Tender Offer | false |
| Title of 12(b) Security | Common Stock |
| Trading Symbol | INUV |
| Security Exchange Name | NYSEAMER |
| Entity Emerging Growth Company | false |
