SEGMENT INFORMATION | 18. SEGMENT INFORMATION The Company has four operating and reportable segments: (i) Monster Energy® Drinks segment, which is primarily comprised of the Company’s Monster Energy® drinks, Reign Storm TM TM The Company’s Monster Energy® Drinks segment primarily generates net operating revenues by selling ready-to-drink packaged drinks primarily to bottlers/distributors. In some cases, the Company sells ready-to-drink packaged drinks directly to retail grocery and specialty chains, wholesalers, club stores, mass merchandisers, convenience and gas chains, drug stores, foodservice customers, value stores, e-commerce retailers and the military. The Company’s Strategic Brands segment primarily generates net operating revenues by selling “concentrates” and/or “beverage bases” to authorized bottling and canning operations. Such bottlers generally combine the concentrates and/or beverage bases with sweeteners, water and other ingredients to produce ready-to-drink packaged energy drinks. The ready-to-drink packaged energy drinks are then sold by such bottlers to other bottlers/distributors and to retail grocery and specialty chains, wholesalers, club stores, mass merchandisers, convenience and gas chains, foodservice customers, drug stores, value stores, e-commerce retailers and the military. To a lesser extent, the Strategic Brands segment generates net operating revenues by selling certain ready-to-drink packaged energy drinks to bottlers/distributors. Generally, the Monster Energy® Drinks segment generates higher per case net operating revenues, but lower per case gross profit margin percentages than the Strategic Brands segment. The Company’s Alcohol Brands segment primarily generates operating revenues by selling kegged and ready-to-drink canned beers, hard seltzers and FMBs primarily to beer distributors in the United States. Generally, the Alcohol Brands segment has lower gross profit margin percentages than the Monster Energy® Drinks segment. Corporate and unallocated amounts that do not relate to a reportable segment have been allocated to “Corporate & Unallocated.” No asset information, other than goodwill and other intangible assets, has been provided in the Company’s reportable segments, as management does not measure or allocate such assets on a segment basis. The net revenues derived from the Company’s reportable segments and other financial information related thereto for the three- and nine-months ended September 30, 2023 and 2022 were as follows: Three-Months Ended Nine-Months Ended September 30, September 30, 2023 2022 2023 2022 Net sales: Monster Energy® Drinks 1 $ 1,708,242 $ 1,502,219 $ 4,956,797 $ 4,444,755 Strategic Brands 98,763 88,802 284,810 260,536 Alcohol Brands 2 42,326 26,818 149,692 74,472 Other 6,697 6,447 18,620 18,356 Corporate and unallocated — — — — $ 1,856,028 $ 1,624,286 $ 5,409,919 $ 4,798,119 Three-Months Ended Nine-Months Ended September 30, September 30, 2023 2022 2023 2022 Operating Income: Monster Energy® Drinks 1 $ 603,670 $ 492,534 $ 1,762,410 $ 1,388,815 Strategic Brands 52,730 47,282 159,639 145,977 Alcohol Brands 2 (11,734) (10,262) (25,193) (19,873) Other 1,296 977 2,654 3,138 Corporate and unallocated (135,435) (112,601) (380,114) (327,688) $ 510,527 $ 417,930 $ 1,519,396 $ 1,190,369 Three-Months Ended Nine-Months Ended September 30, September 30, 2023 2022 2023 2022 Income before tax: Monster Energy® Drinks 1 $ 604,688 $ 493,486 $ 1,765,018 $ 1,391,026 Strategic Brands 52,746 47,319 159,683 146,082 Alcohol Brands 2 (11,757) (10,124) (25,208) (19,620) Other 1,315 977 2,679 3,139 Corporate and unallocated (65,108) (111,579) (283,766) (342,190) $ 581,884 $ 420,079 $ 1,618,406 $ 1,178,437 (1) Includes $10.0 million for both the three-months ended September 30, 2023 and 2022 related to the recognition of deferred revenue. Includes $ 30.0 million for both the nine-months ended September 30, 2023 and 2022 related to the recognition of deferred revenue. (2) For the nine-months ended September 30, 2022, effectively from February 17, 2022 to September 30, 2022. Three-Months Ended Nine-Months Ended September 30, September 30, 2023 2022 2023 2022 Depreciation and amortization: Monster Energy® Drinks $ 10,023 $ 7,773 $ 27,830 $ 24,035 Strategic Brands 199 234 616 709 Alcohol Brands 3,816 3,713 11,973 9,679 Other 50 1,121 1,224 3,345 Corporate and unallocated 3,891 2,768 8,721 8,272 $ 17,979 $ 15,609 $ 50,364 $ 46,040 Corporate and unallocated expenses for the three-months ended September 30, 2023 include $82.7 million of payroll costs, of which $17.4 million was attributable to stock-based compensation expenses (see Note 15 “Stock-Based Compensation”), as well as $27.3 million attributable to professional service expenses, including accounting and legal costs, and $25.4 million of other operating expenses. Corporate and unallocated expenses for the three-months ended September 30, 2022 include $69.4 million of payroll costs, of which $16.2 million was attributable to stock-based compensation expenses (see Note 15 “Stock-Based Compensation”), as well as $26.0 million attributable to professional service expenses, including accounting and legal costs, and $17.2 million of other operating expenses. Corporate and unallocated expenses for the nine-months ended September 30, 2023 include $245.5 million of payroll costs, of which $51.1 million was attributable to stock-based compensation expenses (see Note 15 “Stock-Based Compensation”), as well as $74.7 million attributable to professional service expenses, including accounting and legal costs, and $59.9 million of other operating expenses. Corporate and unallocated expenses for the nine-months ended September 30, 2022 include $207.6 million of payroll costs, of which $48.5 million was attributable to stock-based compensation expenses (see Note 15 “Stock-Based Compensation”), as well as $69.3 million attributable to professional service expenses, including accounting and legal costs, and $50.8 million of other operating expenses. Coca-Cola Europacific Partners accounted for approximately 14% and 12% of the Company’s net sales for the three-months ended September 30, 2023 and 2022, respectively. Coca-Cola Europacific Partners accounted for approximately 13% of the Company’s net sales for both the nine-months ended September 30, 2023 and 2022. Coca-Cola Consolidated, Inc. accounted for approximately 10% and 11% of the Company’s net sales for the three-months ended September 30, 2023 and 2022, respectively. Coca-Cola Consolidated, Inc. accounted for approximately 10% of the Company’s net sales for both the nine-months ended September 30, 2023 and 2022. Reyes Holdings, LLC accounted for approximately 9% and 10% of the Company’s net sales for the three-months ended September 30, 2023 and 2022, respectively. Reyes Holdings, LLC accounted for approximately 9% and 10% of the Company’s net sales for the nine-months ended September 30, 2023 and 2022, respectively. Net sales to customers outside the United States amounted to $733.7 million and $610.6 million for the three-months ended September 30, 2023 and 2022, respectively. Such sales were approximately 40% and 38% of net sales for the three-months ended September 30, 2023 and 2022, respectively. Net sales to customers outside the United States amounted to $2.07 billion and $1.81 billion for the nine-months ended September 30, 2023 and 2022, respectively. Such sales were approximately 38% of net sales for both the nine-months ended September 30, 2023 and 2022. Goodwill and other intangible assets for the Company’s reportable segments as of September 30, 2023 and December 31, 2022 were as follows: September 30, December 31, 2023 2022 Goodwill and other intangible assets: Monster Energy® Drinks $ 1,667,462 $ 1,424,212 Strategic Brands 982,311 979,896 Alcohol Brands 227,615 233,140 Other — 1,103 $ 2,877,388 $ 2,638,351 |