(Mexico City, February 27, 2003) Controladora Comercial Mexicana (BMV: "Comerci"; NYSE: "MCM") announced on this date its Fourth Quarter 2002 results. Year 2002 was, according to our historical records, the most difficult in terms of sales performance ever. Last year the Company decreased 10.3% in same store sales. The fourth individual quarter presented 5.4% decrease compared to same period in 2001. This decrease was mainly result of a combination of a broad range of negative factors that affected our sales performance. Among them we want to point out the following as relevant: - The first and most important consideration was, the change in pricing that we conducted during this year from, our for many years well known commercial strategy, based on striking and appealing promotions and discounts, to a permanent low prices campaign.
- The economy did not improve at all during the year. During the Christmas season we noticed a more intense conservative attitude from our customers. We felt consumption was simply postponed until the economy recovered.
- It was in the central part of the country where last year we felt a more intense increase in competition resulting in a drop of 13.6% in SSS. The rest of the country had practically the same performance decreasing between 9.3% and 12.5% with exception of the metropolitan area where we had the best performance, decreasing 6.7%.
- By format, the most affected was Comercial Mexicana. Mega and Bodega had practically the same performance. Sumesa had a very good year in terms of sales and Costco, no matter the tough comparatives, had, again, a very good performance over the year posting a strong single digit growth. We partially attribute the weak performance in Comercial Mexicana stores to the fact that it is the format with the highest participation in the most economy depressed geographic areas of the country.
This quarter we bid and won an important voucher contract with the City Council of Mexico. This contract accounted approximately for 140 million dollars and benefited around 300,000 local employees. As it is publicly known, in order to win this contract we offered a substantial discount. The logic behind this aggressive proposal was basically customers recovery. It was extremely important for us to attract all those customers lost during the change to our new commercial strategy. The possibility to show them that we are an excellent option in prices, product assortment and customer service resulted very appealing for us to leave. At the end of the season 55% of vouchers were redeemed in our stores. Financial Performance Regarding the income statement, net sales decreased 8.3% from $34,947.6 million during 2001 compared to $32,053.3 million for the same period in 2002. During the fourth individual quarter net sales decreased 5.2% from $9,315.0 million in 2001 to $8,834.6 million in 2002. Gross profit decreased 5.4%, from $6,648.1 million in 2001 to $6,287.4 million in 2002, presenting 60 basis points increase in the gross margin to conclude with 19.6% in 2002. This improvement has resulted mainly from an efficiently managed change in the commercial strategy that we conducted during the year. Gross profit for the fourth individual quarter decreased 4.1% from $1,754.1 million in 2001 to $1,681.7 million in 2002, representing 18.8% and 19.0% margins from 2001 and 2002 respectively. This means that we improved 20 basis points this concept during the last individual quarter despite of the discount offered on the food voucher program. Operating expenses decreased 3.5% from $5,561.9 million during 2001 to $5,367.6 million for the same period in 2002, representing 83 basis points increase of net sales percentage in 2002 with respect to 2001. Operating expenses for the fourth individual quarter decreased 4.6% from $1,442.0 million in 2001 to $1,375.0 million in 2002 representing 15.5% and 15.6% margins from 2001 and 2002 respectively. During the whole year we reduced expenses in approximately $195 million pesos from 2001 to 2002. Unfortunately, the operating expenses as a percentage of sales increased as a consequence of the drop in sales resulting in the impossibility to have a better expense absorption for the year. In 2002 approximately 19.0% of the work force was reduced in the company at corporate level. As a result, the operating profit decreased 15.3% from cumulative $1,086.2 million in 2001 to $919.8 million for the same period in 2002, representing 3.1% and 2.9% of net sales for 2001 and 2002 respectively. For the fourth individual quarter the operating profit decreased 1.7% from $312.1 million in 2001 to $306.7 million in 2002, representing operative margins of 3.4% and 3.5% for 2001 and 2002 respectively. EBITDA decreased 9.1% from $1,808.3 million during 2001 to $1,644.6 million for 2002. During the fourth individual quarter EBITDA decreased 2.8% from $500.6 in 2001 to $486.7 in 2002. The results for the fourth individual quarter posted an improvement in operative and EBITDA results. This change in the negative trend shown during the last months helps us to improve the results for the whole year. With respect to integral cost of financing it is worth mentioning the following: During 2002 interest expense decreased 23.9% from $313.8 million in 2001 to $238.9 million in 2002. Interest expense during the fourth individual quarter decreased 34.6% from $112.0 million in 2001 to $73.3 million in 2002. Interest income during 2002 increased 9.5% from $58.7 million in 2001 to $64.3 million in 2002. The fourth individual quarter shows 308.6% increase from $7.8 million in 2001 to $31.9 million in 2002. Foreign exchange results presented a change of 1,024.0% from $23.6 million gain during 2001 to $218.4 million loss in 2002, as a result of 13.5% devaluation from one year to other. For the individual quarter changed from $ 41.9 million gain to $ 36.8 million loss in 2001 and 2002 respectively. Monetary position results increased 26.3% from $241.9 million during 2001 to $305.6 in 2002. During the fourth individual quarter monetary position results increased 51.9% from $65.9 million in 2001 to $100.1 million in 2002. Other financial operations reflects a goodwill recognition originated from the purchase of real state companies to increase our land reserve during this year. As a result, integral cost of financing changed 934.6% during 2002 from $10.5 million profit in 2001 to $87.5 million loss in 2002. The fourth individual quarter increased 520.9% from $3.5 million profit in 2001 to $21.9 million profit in 2002. Provision for deferred taxes in cumulative terms is reflecting a big swing from a debit of $224.9 million pesos at the end of 2001 to a credit of $58.2 million pesos at the end of year 2002. This result is basically because of the reduction on the tax rate from 35% to 32% and the gain from monetary position related to this specific concept. Due to above-mentioned net profit decreased 1.7% from $802.5 million in 2001 to $788.8 million in 2002. Net profit expressed as net sales percentage was 2.3% and 2.5% during 2001 and 2002 respectively. For the fourth individual quarter, net income increased 65.3% from $296.8 million in 2001 to $490.6 million in 2002, representing 3.2% and 5.6% as a percentage of sales in 2001 and 2002. Stockholder s equity increased 1.4% from $11,356 million in 2001 to $11,516 million in 2002. Working capital, represented by the difference in turnovers between inventory and suppliers, improved 8 days which represents a much better ratio by all means. We would like to mention our investments of $ 742 million pesos during the year. We opened five California Restaurants in Puebla, Cuautla, Acapulco and two in the Metropolitan area; one Costco membership warehouse in Celaya, one Bodega store in Aguascalientes and one Mega in Celaya. Additionally one Comercial Mexicana was converted into Mega and one Bodega into Comercial Mexicana. We remodeled ten Comercial Mexicana stores and have acquired very important pieces of land increasing our land reserve. In other topics: Distribution Center Construction will be ready by May this year. From May to June we will fully equip the facility and then, we will start operations during the second semester of this year. Meanwhile, we are now running testing operations with three major companies in one of our current distribution centers. The objective is to initiate the learning process even before the conclusion of the premise in order to anticipate and correct in advance possible deviations. Credit Systems At the end of the year, during the Christmas season, we offered our 13th months interest free promotion by paying with credit cards. This program is now a very popular credit alternative among our customers. During December, sales were boosted in the big-ticket item and clothing departments as a consequence of the combination of the voucher program and this credit promotion. During year 2002, we took the necessary steps to improve our commercial and financial performance. We conducted deep structural changes in our organization in order to face with new and renovated people a more intense and fierce competitive market and finally, we are now better prepared to start delivering good results during this year. Yours truly, Francisco Martínez de la Vega CFO |