Segment Information | SEGMENT INFORMATION The Company primarily operates as a global direct-selling nutrition, personal health and wellness company that develops and manufactures high quality, science-based nutritional, and personal care products. The Company’s operating segments are identified according to how business activities are managed and evaluated by the chief operating decision maker (“CODM”), our CEO. The CODM manages the business, allocates resources, makes operating decisions, and evaluates performance for a geographic region or market based on net sales. The Company aggregates its direct-selling operating segments (“Direct-selling”) into one reportable segment, as management believes that the Company’s Direct-selling segments exhibit similar long-term financial performance and have similar economic characteristics. The CODM does not evaluate operating segments using asset information, accordingly, the Company does not report asset information by segment. As a result of the Company’s acquisitions during 2022, the Company has operating segments that are not material to the Company’s net sales. These operating segments are included as a component of (“All other”) and are included for purposes of reconciliation of net sales to the Company’s Condensed Consolidated Statements of Comprehensive Income. Quarter Ended Nine Months Ended September 30, October 1, September 30, October 1, Net Sales: Direct-selling $ 211,932 $ 230,996 $ 695,607 $ 768,337 All other 1,433 2,304 4,320 2,304 Consolidated Total $ 213,365 $ 233,300 $ 699,927 $ 770,641 No single Associate accounted for 10% or more of net sales for the periods presented. The table below summarizes the approximate percentage of total product revenue for our Direct-selling segment that has been contributed by the Company’s nutritionals, food, and personal care and skincare products for the periods indicated. Quarter Ended Nine Months Ended September 30, October 1, September 30, October 1, USANA® Nutritionals 86 % 86 % 87 % 86 % USANA Foods (1) 7 % 7 % 7 % 7 % Personal care and Skincare 6 % 6 % 5 % 6 % All Other 1 % 1 % 1 % 1 % (1) Includes the Company’s Active Nutrition line. NOTE K – SEGMENT INFORMATION - CONTINUED Selected Financial Information Financial information, presented by geographic region is listed below: Quarter Ended Nine Months Ended September 30, October 1, September 30, October 1, Net Sales to External Customers Asia Pacific Greater China $ 106,609 $ 109,682 $ 359,178 $ 384,196 Southeast Asia Pacific 39,151 47,308 124,774 149,880 North Asia 24,244 25,667 79,381 84,409 Asia Pacific Total 170,004 182,657 563,333 618,485 Americas and Europe 43,361 50,643 136,594 152,156 Consolidated Total $ 213,365 $ 233,300 $ 699,927 $ 770,641 The following table provides further information on markets representing ten percent or more of consolidated net sales and long-lived assets, respectively: Quarter Ended Nine Months Ended September 30, October 1, September 30, October 1, Net sales: China $ 94,674 $ 97,443 $ 322,589 $ 346,086 South Korea $ 23,745 $ 25,099 $ 77,537 $ 82,439 United States $ 22,981 $ 26,942 $ 72,647 $ 79,803 As of September 30, December 31, Long-lived assets: United States $ 89,026 $ 89,150 China $ 76,104 $ 83,938 |