5 patents
Utility
Device for Providing Personalized Advertisement
16 Jun 22
There is provided a device for providing personalized advertisements, the device including: a communicator; a personalized playlist processor configured to perform: (a) receiving a playlist of content from a system for providing the content through streaming; and (b) generating a personalized playlist including a uniform resource identifier (URI) of personalized advertising content based on the playlist; a content processor configured to receive the content and the personalized advertising content through the communicator using the personalized playlist, perform signal processing on the content and the personalized advertising content, and provide the content and the personalized advertising content; and a controller configured to control operations of the communicator, the personalized playlist processor, and the content processor.
Wonjang BAEK, Doohwan LEE
Filed: 1 Mar 22
Utility
Bounce Rate Measuring Apparatus for Broadcasting Service
23 Sep 20
There is provided a bounce rate measuring apparatus for measuring a bounce rate of a broadcasting service using service provision information generated based on a viewer's behavior of selecting a channel and leaving the channel.
Wonjang BAEK
Filed: 6 Jun 20
Utility
Bounce Rate Measuring Apparatus for Broadcasting Service
23 Sep 20
There is provided a bounce rate measuring apparatus for a broadcasting service.
Wonjang BAEK
Filed: 6 Jun 20
Utility
Personalized Home Shopping Broadcast System
23 Sep 20
In accordance with the technique described herein, a home shopping content suitable for a specific viewer can be dynamically selected and provided using viewing histories of a home shopping channel.
Wonjang BAEK
Filed: 7 Jun 20
Utility
Personalized Home Shopping Providing Apparatus
23 Sep 20
In accordance with the technique described herein, a home shopping content suitable for a specific viewer can be dynamically selected and provided using a product classification group of interest extracted based on the time at which a viewer selects a home shopping channel and the time at which the viewer leaves the home shopping channel.
Wonjang BAEK
Filed: 7 Jun 20
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