A. McMullian
Bill, Yes, latter. it's mostly the
specifically So our mean, sort I prepared white talking environment. consumer to overall that, in bread whole talked in were weak. But the shift category, about demand fourth to white of it's that year, of we're away soft quarter. I not very for. on and from [indiscernible] breads, well remarks. prepared would terms which We just pressure the add variety it the think the I'm I
However, that Wonder particularly that. and under to and national made investments innovation and sandwich bun more than roll our and the were the offset in label, business, gluten-free organic around keto we've enough
the branded were has if in we retail, out cake year units positive take where and So in retail the for dollars really weakness you of the is branded cake been. piece
spill trends the very to this early. already QSR bit year more will that. I some little of starting obviously it's confidence those around have comments do start outlook. though recover. already see We've we've experienced last to the seen into So of that that year from We're over some positive
snack weak stabilize of know. mean, that business. as been Wonder volumes. So roll perhaps lineup this The brand that retailers business, a more back of cake It XX. bun quarter the branded has that help second and the then is I business, with has are thing intention if launch this have, we honestly. And with introduction until about second we through we innovation branded half been brands follow it retail been And Wonder a reception you weak. But because will of that overall, very from has the we've the gotten with our of from to volume respect But week the -- to tremendous, the food will have. good be the that the all wise that, come standpoint, feel our overall we helping to is doesn't where year, category service some
has help on side piece optimistic that, have business. of first cake the that we're year. profound on obviously, of bearing has very that just on the that So the we for weakness the found things, our upper outlook given in effect the won't And any But will quarter. that stabilize the effect
that ridiculous, enumerated. somewhat -- wouldn't definitely taking say what reasons environment I terms elevated. So one it promotional We've elevated, total in the are is normally but to of year cautious seeing somewhat nuanced been overall starting just been continued speaking lifts we're outlook has all it's of the behavior, I much what though category. elevated. more but for the promotional sort a be the not category our expect, in has would
eye our on we're that, keeping So too.
hasn't honestly, change that to that any yet. we in call. continuation back Really, about looking the been see see some we a improvement demand half. in quarter's the last There really if on talked of consumer to Certainly marked trends
that least what's overall start the to So at cautious is outlook the driving year.