our and for LL Bruce, QX joining Thanks, earnings Flooring you call. for conference thank
Madore, on the call Financial Joining me is Chief Bob Officer.
will national delivers believe an scale of that position retailer and will LL During one-on-one quarter retailer. results the our that we national with our personal we through specialty independent today's and call, value on expertise first Flooring go initiatives a provide an the strategic update the premier of as
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first our review Now quarter I results. will
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actions initiatives operating and expenses several actively have further are implementing costs our underway we across address reduce the to However, to company.
place We believe size throughout year. that the the will in and remain challenges impacting macro project spending
However, home driven to home optimistic to stock, continue long-term we and cycle improvement the When also household aging tailwinds scale for regarding expertise the unique highly be this providing in advantages. by home that in gain spending of formation increased improvement be continue the housing with place, LL Flooring a values. an by to share spending normalizes, independent we industry the in is believe that fragmented retailer position a national rising
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back the in ASP half as pricing We the expect normalize of we to year pressure. this anniversary
which to damp and continue in We with product brand, resistant. our investments by ReNature make PVC-free, hypoallergenic innovation that's CoreLuxe a is water, scratch
XX further line, We in us category audience broadens of also quarter appeal ended that carpet which believe strategically purchasing to industry-leading differentiates investing are wants the a and surfaces wider one first that initiative, Duravana to the with category. this carpet the our roof. eco-friendly carpet We quarter in to XXX stores. our stores carpet more soft in hard our firmly Within under our portfolio adding we added and in convenience
As a adding is requires the reminder, from product as minimal shipped working capital commitment carpet manufacturer. directly
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network brand to also experience our rollout provide QX. services continue our our stores we assortment for strategy to continue we addition, product to portfolio, of on customers. additional seamless in expand are a our enhance our carpet In and installation with Based XX to integrating will building our product
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variety a strategies that implementing of we're marketing beginning However, are pipeline. customer to our rebuild
our by increasing media such our with expanding partnership our the NCAA brand exposure are partnerships, We as March Madness. during
messages audience. demonstrate We diversifying attract our are that and differentiated leaning our new Bellawood a into mix offerings channel Duravana, like to product
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are have to sending in customers resources cycle. that reengage to our using We marketing from in database the targeted to returns customers stages place follow-ups our that example, that to marketing we the file very in intend tools and greater believe that messages sales For efforts. our various and will drive consumer
We on additional are unlocking cost cash savings. focused
have that rationalizing costs We occurring number out a with mandate of system. work of are of a the streams
improvements. While our believe working are we capital there additional progress we management, drive to have significant made with opportunities additional
been capital year. lowered have Lastly, around expected our we've disciplined the also that capital allocation for spend
received and we we'll the I Finally, on continue that XX, announced the the last reiterate all thoroughly committed is of last which review the alternatives course update over the update action any of will determine on to a to shareholders. is proposal board company all it that before August. note provided April Bob, for fair process, call to and strategic In week, believes the parties to interest best we process credible our I that its turn we in an interested review of
that and I macro improvement challenged process higher rates updates will further interest due time. at the environment lower not turnover expect challenges spending, housing will answering to In be on and home this we for providing persist XXXX. remains prices, questions any in that elevated or conclusion,
rollout, innovative our on offerings laser However, growing executing as engagement for product a continuing to we and CRM standing customer products our expanding well awareness Pro brand on experience. and initiatives still customer with carpet our focus enhancing on our drive not consistent increasing business, our through initiatives our ensuring strategic are focusing X as
execute on In be delivering to capital our our working marketplace as Flooring continue to excellent and I are helping while the want service have initiatives addition, strategies macro normalizes. thank to that and urgently our the customer with aggressively well and strategic in will our that against disciplined high costs liquidity. we LL members current team manage by all believe the executing positioned will NPS headwinds, cycle reflected we scores. by Despite
Bob? I turning will over outlook. share to financial our the and details call now be Bob to
