MFON - Earnings call transcript Q1 2024

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Operator

Good afternoon, everyone, and welcome to Mobivity's First Quarter 2024 Earnings Results Call. Hosting the call today are Bryce Daniels, President; and Kim Carlson, Chief Operating Officer.

Before I turn the call over to management, I'd like to call everyone's attention to the company's safe harbor policy. Please note that certain statements made on this call will be forward-looking statements, which are subject to considerable risks and uncertainties. We caution you that such statements reflect management's best judgment based on factors currently known and that actual results or event could differ materially.

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is contain If the not particular, to accurate annual the as law, call those that today. even its Form available anticipated Any information call These as made could by SEC, call with report statements or obligation may from reviewed risk presented forward-looking in information XX-K. forward-looking publicly in update if important the being today, the the the in by to new are of and statements no to replayed after most results contain documents those cause company differ or actual filed the to other this differ time time materially during this made forward-looking actual in becomes statements, update the on factors future. the results the required documents information. from may and company identify from information contained assumes and or these during recently statements. filed current Except forward-looking reasons

non-GAAP be measures, press along Today's presented include is which are mobivity.com. with accordance recent at and to and financial measures, financial directly today's may which which calculated reconciliation require in GAAP corporate presentation, with the found call in most can a comparable our release, also available

floor yours. the to Daniels, Bryce is appointed over Bryce, to call that said, I'd the turn like With Mobivity's newly President.

Bryce Daniels

Conference for afternoon, good First and Brett, appreciate Earnings all us you, We Call. Mobivity's Thank you joining Quarter XXXX everyone. today

versa. XXXX continued Rewards marked marketplace digital platform. XXXX, Connected marketing a story, business momentum to company new a our success connecting audiences Building expansion that was brands QX of the performance our of in our investors brick-and-mortar the For on transformation to by and technology and vice is operates Mobivity

is Mobivity's our I want our in by programs, multiplied the simple of revenue highlight yet the of formula number the business. powerful driving to viewers

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for with forward. these from XX% million of the taken. QX, each audience of driving the about our fuel programs partners, In consumers. the significantly build convenience game grew for the that [indiscernible]. we by publishers we casual brands expanding Chevron, the KPIs revenue began We pizza brand multiplied X action, our and This Marathon, in including stores growth. footprint our audience We is received result success over Adding by seeing Bone new these Texas studies action our and and footprint major expanded expand launched fast growth. case fuel continued leader our market-leading

conversion driven publishers our of Through equals programs. in product outstanding products, more which, with cases, our revenue performance above to multiples targets, begun continued conversion is Connected sign increased rates gain diversity audiences from of we Rewards received engaging optimization of many Higher This our innovation, revenue, and deliver and value programs has game to the game by early the increase. of an expansion. proves we publishers the publishers

to mobile number continue titles platform. our leveraging We the game grow of

more means programs. value games the our programs, More signal of which

per game brand expanding action trajectory. continued marketplace, and into our gives of our conversion QX, progress Our revenue both high in increasing visibility the growing and audience, and us confidence on side growth

With that, I now hand

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who Kim? outlook. and QX will on provide operational details further our progress

Kim Carlson

over platform app, Connected offers $XX powerful Thank marketing new a for channel spent Rewards Mobivity's performance-based you, Brit. the mobile on billion

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emphasize we model. Our to innovate. the Mobivity's is and continue scale as opportunity the of and early again potency validating elegance success I'll

brands to desirable games from while time, $X proving each owned brands. and locations channels digital seamlessly be is driving QX, our for between revenue marketing drive incremental spend goals and we digital purchases. mobile generate gross These We ad and outpacing facilitate games for brands store back offerings win-win-win in on valuable to our placements return partners drives This beyond between with are of with Mobivity. In to game audiences of partners far exceptional brands leading greatly mobile mobile platform and delivering the visits games, high-profile results, maintaining thresholds expanded and all programs these brick-and-mortar our to consumers conversely and interactions the environment a and launched brand Our brands. margins. physical well $X new performing

Our pipeline addressable efficiently on intensely ever, is opportunity our optimization robust than immediately remain more and to on platform market. focused we capitalize

As highly continue partnerships, products will expanding technology launching through our this and rapidly XXXX, valuable we we innovative progress business. scaling

hand I'll that, for Bryce call back to the remarks. his With closing

Unknown Executive

In excited approach and to our brought focus represented new Mobivity's The Connected public We're offers significant another our engagement forward and of undeniable on innovation growth opted maturation untapped that in Kim. is not QX now you, summary, in platform results Thank driving delivering review call we a a detailed to and investors and business. market instead and powerful to opportunity. Rewards financials mobile Connected step in to XXXX. direct XXXX the this We've massive Rewards momentum filings.

the questions. open call please for Operator,

Operator

[Operator Instructions] line the of Porter from Capital. comes Porter Your question Jeff first from

Jeff Porter

what or still for congratulations restaurants? the you of of on emphasis. this been the gas of verticals, sales Is stores convenience Kim, and like concentrating know I with don't some on you Bryce, First could sales talk us -- out than one convenience those your process you looks maybe an station can Bryce of longer but if and appointment. that And there as or sticks is the pipeline are you anticipated? the give shorter has flavor area

Unknown Executive

I'll it appreciate the little kick and for Kim question. quickly Thanks, a more Jeff. I then to detail. over answer

and spaces. and we've I lot Mobivity's a think in momentum level, of convenience those the in high at a got QSR DNA space, is

some those we vast networks, environments momentum channels, in keeping and majority still of are the answer have to the question? the to potential because live our our verticals. by Kim, streaming spending to a chasing, to open and and service die significant that space. other resources eyes and all our quick up sales acquiring lot of are we're you but But time want efforts some we new that that dedicating X on we're of things that continue brands users verticals convenience just do services, opening rest direct-to-consumer things verticals dedicate we're definitely podcast digital like So other

Kim Carlson

Jeff. on Yes. that. I'll to Yes, just tag

pipeline We've accounts release. marketplace handful very grown footprint we've really noted So in that press our just strong. sales a release the the is is the of of the and

there's gain So restaurant from quicker to more convenience lot a store and both space.

working data such sales running X far definitely As we're the currently months, news sales great cycle. are to as that the that the programs is say, cycle a Great last, X over things shorter like to but into prospects seeing them, to attributes branded on driving new data redeem into quantitative with programs more app, engagement of to much have we reward. because share are folks a their back how bringing the for store

and and restaurants physical and us that in experience, points cycle And click-serve a digital customers shorten so in those sharing the that by the more help to it's data space. proof [indiscernible] relevant both performance

Jeff Porter

And in notion? do with the there Or terms of a is with pricing? fixed level the . determining some in you in price customers, go performance-based pricing sort of

Unknown Executive

Sure. Yes.

Kim. go Sorry, ahead,

Kim Carlson

Yes.

they adjusted, or work I and we on to results but performance price about fixed just That as is of in frequently think real-time the our certain do talked not on game. have based a campaign. this of see it is with the adjusted install engagement but refresh, partners gaming before, we

may see of outcome will based prices that increases on the in or the fixed over So be we a campaign. period month-over-month, X-week

Jeff Porter

they the time perspective, like actively play to your the changing programs And do from company's measure and gaming on that? of quantify that . things how engagement, are delta

Kim Carlson

are to with automated retention delivering the gaming new partner. they ads We attribution actually there's an their things players playing? they integration how purchasing that on watching we're in How that like game? they Absolutely. So see much do events? rate, in data players the Are retaining get we game. real-time partners, through Are the

So release partners, rate. real-time a of we of fairly exceeding the sending. regular noted players out, basis coming the ad we on in seeing a definitely retention as metrics see return we're gaming on our the spend we're a result that the the performance or performance are And we've baseline for that real-time

Jeff Porter

yet Are services. across from to seen you . a release data my it come I today because press referring haven't

Unknown Executive

Yes. any should now. minute it Yes, be out

Operator

Instructions] our back [Operator further at call questions to the time. No I turn will this speakers.

Unknown Executive

our to we call. end at We can the forward for call. Thanks, you look your Operator, everyone, support. you. Thank updating next

Operator

gentlemen, participating. for Ladies you thank and

now may disconnect. You

Mobivity (MFON) 15 May 242024 Q1 Earnings call transcript