Raph. you, Thank
brief an brands' by with update overview recent the begin initiatives. me on our a Let of quarter followed
the adjusted a in initiatives year to Plan higher underlying as lease results. positive in both improved EBITDA compared impact at on period encouraged margins our generated see to of that We the accounting restaurant-level had Renewal EBITDA expense XXXX, our standard. the prior despite rent adjusted new result impact of are We the the brands Strategic quarter first
While fell first we through February, Time at is represents sales impact everyday to Tropical negatively in to come during Pollo believe comparable new X-month which restaurant South guests. we mix that experienced our total of have appreciate quarter, however, this the intrusion, primarily sales XX% our Florida was period. markets. sequential mix. core entrée our platform X.X% Time so increased and to the important XX% development to of our improvement the We improvement relaunch of continues a due from value Pollo our competitive and Pollo Cannibalization
approximately better our peer restaurant our understates improved potential were sales us brand X.X%, patio sales the outside comparable sales believe restaurant sales that sales were approximately factors. greatly fell core in choppy -- this are industry were XX X.X% fast-casual that as comparable Taco Black basis by comparable by April decreased restaurant approximately I impactful throughout restaurant of Box outside part XXXX. this XX repositioning We progress through points. sales results variety was comparable in Cabana growth consider in impacted approximately the we somewhat also strong comparable market believe expect and operate the Taco margins In impacted markets impacted in sale these of provides points modest Northern restaurant a XXX sales basis Beach this negatively Pollo Cabana, these discuss cannibalization timing we in than Cabana Cabana Easter media restaurants Taco XX, seeing increased sales Palm timing sales business. than points. through growth more had additional We optimism by April basis geographies unfavorable very Miami-Dade, quarter. year initiatives and shortly traditional comparable restaurant In deliver restaurant fast-casual which that from non-core in will new XXXX. during supported are impacted soft negatively At to to in on sales and and weather restaurant too sales points Tropical you peer certain Florida. counties Box and we pleased in and This of when of Tropical Taco April negatively restaurants XX digital the existing comparable in comparable despite through and The growth this markets very basis performance sales believe market our Seeing which timeframe and X.X%. by by of significant introducing Pollo our April, about we better April points efforts. start, industry restaurant April, Broward comparable Texas we of for sales XX operate that but restaurant sales basis comparable Black our XXX The marketing. Orlando Southwest due decreased
recently LSM we contracted example, Day to Field platform efforts. a marketing on local our messaging, expedite an As the effective of brand with communication store focus placed and for we
we with brand. leveraging year update quarter, we and consolidated that, the This investments. prior a includes you favorable and can With As costs Tropical. give the we year four walls. believe leveraging on the did by more within profitability higher me Starting Pollo expenditures margins the generate let by first commodity detailed for basis in full a
steam program April. has members in the build back digital in as to implemented that My end loyalty reached we and continues of XXX,XXX over December Our Pollo
same -- points program. the as we'll essentially are While over our want digital and has app our participation those encouraging to loyalty based we app encourage our download focusing our guests in on e-mail to on club do members that download not app, to continue with for XXX,XXX which functions redeemable Apple-based
of media, platform, and in the this store actively nonmembers than and slightly us in-restaurant Pollo to ads, also e-club program, mailings, encourages encouraged at habits. opportunity learn target on still higher marketing our and but local and My so efforts sign-ups better the our is that continue We accumulating check. allows by data both average we using more are loyalty innings the also want the Note check POP social early purchasing to-date to traffic enhances events. by the progress customer members what we'll guests digital and promote marketing and analyzing about are
opportunity. Pollo also We excited catering Tropical to continue our by be
by both a compelling mentioned we've positioned and have as food Pollo fresh As call, catering our occasion. BXC business rebranded flavorful it and last any under we or Tropical offering BXB for social delicious, on option effort catering and
to vehicles. equipment of for catering line dedicated We hub support are Miami-Dade this our business and units, the introduction new also in equipment kitchen an with ghost delivery of investing a
broaden messaging, intention. continue program certainly and perception, have some our we overcome To catering informal, we'll be refining that our alternative with of Pollo expensive such As by planners BXC of customers. testing or effort which for positioning, perceived an not catering customers is we BXC found this to promotional our in term as the party as program's family appeal our to party various gatherings social emphasizing sizes
quarter. gaining is the and partnership through we're the with positive trend with encouraged momentum continued also DoorDash platform delivery second Our into
become option, given core remain but stages so important in the many confident creating early of markets. food can alternative convenient for guests, it's our choice food well awareness this are an in it travels of and that that We for particularly the our
dinner as guest offerings our Time Pollo weekends. and campaign marketing was quarter, $X.XX an such on featured emphasis and weekdays family weekdays, lunch This on with real meal original be primary increased and and the on meal $X.XX our recipes. continues chicken the campaign with ingredients testimonials quality freshness to $XX.XX TV of chicken meal During quarter on on X/X
new Cuban Pollo April Cuban innovation and as sandwich, of also season fire our with Bites new on Bite empanadas promotion our Sliders. as celebrating XX, the during sandwich while platform way the began a of We a enjoy we Other skewers. the grilled chicken Bites with to guests our a promoted anniversary product Nutella. rollout Pollo new April $X -- successful Lenten for introducing filled includes chicken new with shrimp our well Pollo
of We further our operations the quality to encourage continue return visits. emphasize to
payment interaction in guest quarter, respect portable been out tablets the rolled restaurants and to will POS the has two drive-through. With very, feedback we months. Pollo all next to service secured Initial at we kiosk with begin During the in speed of improve positive. testing ordering, very further
food. XX our match resumed effort restaurant's also upgrades of planned have restaurant interior quality with to year to better in XX to order for remodeling the We our our facility
XXXX. invest to Although not itself million complete in our remodels quarter expect did program first during remodel in we the approximately $X any we
Taco to discussion our turn now us Let Cabana.
more the to MY program, data our check My what up Pollo, us our our sign more last end, on better TC! efforts higher become guests and program members to that was also system. continues to traction to purchasing the actively My to in opportunity promoting analyzing gain allows loyalty our and As accumulating our target are using encourage average habits. to by compared see which XXX,XXX To TC! loyalty TC! launched check guests marketing members My the to customer members. with consistently higher with Pollo, and With per e-mail Taco's guests. to case amongst about we My and app September date, addition Like over loyalty XXX,XXX want learn and TC! we
Cabana compelling like BXC occasion. excited Dallas completed our our and as far DoorDash look our Taco and also build by delicious and is Houston any in to We're the Feedback which positive traction. all look or on social March, the fresh and -- Cabana both offering flavorful catering business been we'll rollout thus program, the we food month Pollo positioned has for restaurants El Paso. of to a of of program Taco service During option delivery our BXB early we
markets, necessary We're investing Taco this system Taco available systems new to are expand we vehicles Cabana our catering the entire only later the the be has in expect Cabana. throughout been efforts to for in in groundwork laying major and catering our While delivery year. also place
terms brisket digital innovation, of TV and LTO tacos promotions. In new supported during out by menu and our rolled tacos we the quarter fish
one beer. drivers our of the our is products our Unlike We end, all Taco that reduced with alcohol for and and To menu value we're sales Tropical locations TC Cabana. Time! restaurant-level of beverage selected testing and wine dual taco at rum, the alcohol also at offerings. margin as including selection prices Taco tequila, main Pollo at rollout expanding promoted such
which brand. refine hours, operating Operationally, the weather this be a labor. patio negatively been food for to program opportunity we test we way has significant by and revised continues to year Our impacted the the continue manage
high-quality and consistent reducing ensure also are the optimizing efficiency, are to the plan products We this our cooking recipe staffing. same books and to to at waste menu make order. time improve later a reduce while prepared complexity, to updating test easier and year our it for guests we throughout guides day, simplified And
Lastly, we development costs. reducing are increasing of benefit to added promote the leaders with of leadership shift use the
our Pollo, sales at As Taco further we Cabana these XX of But, today everyday tablets in greatest menu functionality to invest none service, Cabana Taco in have opportunities platforms, better two our improving their catering ongoing Cabana's detail. brands Together In we an With let Pollo capitalizing to our two e-club thank and new all Cabana patios. foundational greater loyalty support that than for Taco to remodel value speed future. to through services. through done with growing innovation the Taco fresh me TC sales of our members our by to operations partnership were that, and to believe for assets for although $X brand's remain create and completed have our are call for and to their quarter. to support programs the DoorDash remodel locations both take for exist vendors our passion the strengthening Cheri long-term we in in continued in I at will and keeping one first amplifying budgeted added go that million Pollo summary, MY bringing will shareholders. turn opened we our and sales Tropical over through committed restaurants and year delivery back and platforms to restaurants on and expanding expect building levels. want This at My upgraded and these we we Cabana, our restaurants, with team value advantage have of increase Taco financials POS effort working growth we're