KRKR - Earnings call 3 2023 | 36Kr Holdings Inc.

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Operator

Hello, ladies and gentlemen. Thank you for standing by for 36Kr Holdings Inc.'s Third Quarter 2023 Earnings Conference Call. [Operator Instructions] Today's conference call is being recorded.I will now turn the call over to your host, Jianan Ding, IR Manager of the company. Please go ahead, Jianan.

Jianan Ding

Thank you very much. to Inc.'s welcome earnings quarter and call. conference everyone, XXKr third Holdings XXXX Hello and were operational and financial company's The results made online. have released available been today earlier

made of the earnings You Lin view call Wei. the XXXX. company interpretation. Officer, start Feng; your quarter of provisions results will provide the the and will at an contain press and please of IR Co-Chairman today's section the in Private under our before U.S. Chinese, Reform followed the Mr. providing Mr. Act release ir.XXkr.com.Participants statements today's can we financial questions.Before Feng Ms. highlights on of the details an Litigation the performance call Ms. by by English of that CEO, also Safe include our company's for website then our Wei will Financial note will Harbor overview call Securities continue, opening visiting and by the discussion on Dagang forward-looking Chief

Forward-looking statements inherent uncertainties. risks involve and

the And Mr. as turn all over GAAP to in earnings measures, Pal, measures of now as SEC. our such, unaudited not the update and company's expressed GAAP that unaudited materially and any go different this regarding press reconciliation Feng. ahead. of that uncertainties a law.Please may amount earnings please RMB.I well company's Co-Chairman the with forward-looking public risks unauthorized to any be does except views unaudited and this contains note information XXKr's the non-GAAP the Further other note filings are and conference include included under call CEO, other release call statements, measures. will in measures. applicable release today. prospectus Dagang financial is The from as the to numbers financial company required filed U.S. the results assume XXKr's As obligation discussions as please press non-GAAP

Dagang Feng

quarter everyone. XXXX our Thank you earnings conference for you. third joining call. Thank Hello, [Interpreted]

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Lin Wei

Pal. you, Thank

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open now please go Operator, call will ahead. the to questions. We

Operator

[Operator Shan comes with Instructions] Today's first CICC. question from Jiao

Shan Jiao

trend? performance revenue does solid next the advertising management quarter third the to and fourth the the quarter. year's in how view Language] And [Foreign Congratulations

Dagang Feng

advertising quarter XX%. The sustained growth and growth in brought revenue third of with year-over-year robust business our momentum [Interpreted]

As rebound the for market an compared demand in noticed encouraging stabilized, previous gradually advertising months. we with

substantial one-stop steady have clients, and from earned performance-based sparking and growth. solutions advertising branding support Our trust

Meanwhile, their also versatile in our flexible advertising and companies, diverse growth industry giants emerging to players, formats. other advertising as propelled to and well needs long/short traditional services graphics, we [indiscernible]. a videos, offered includes such industrial Our by marketing consumer texts as Steady internet increase as China's and and placement catering with among year-over-year companies icons these XXX advertisement XX%. Global base Fortune ARPU of of

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Operator

[Operator Instructions] Our Zhao Research. SWS next Lingyi with question comes from

Lingyi Zhao

Language] [Foreign X good with questions. I have Congrats results. And

and robust What further growth first you place achieved company's cost segments was, both efficiency unlock The have margin recorded sustained plan and on the growth in What basis. enhancement? do remained fairly question my one gross And long to reduction QX. is, potential? in company video a has in the short high second

Dagang Feng

and short [Interpreted] We have diversification consistently prioritized content for innovation videos.

XXKr engagement with Our lineup business likes surging progress its short content quality of diverse medium, popular user Kuaishou.Our worth highlighting. covers a Since of video to in launch half and across of number during is Auto, the has technology, already including topics, Douyin posted great from insights made and and also first sub-vertical XXXX, lifestyle, followers. ranging innovation XXKr terms Auto platforms, and medium Bilibili,

We and have tier Mercedes-Benz. BMW such automakers as also partnerships initiated with top

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and with Radio million first currently a will footprint online views, total over Station.Looking expand exposure The Beijing continue arriving Youku XXXX, second we on long successfully and and of our the Television season at season is to ahead concluded has XXX in videos.

We have to content in ecosystem. video enrich X our which are new set to our pipeline, long programs further X

Lin Wei

I Lin. and will on you Thank Hi, margin your gross for Lingyi. take question question. the is This your financials.

gross control third margin is all, XX% on to also structure. to So, relatively take well. of level, our margin able our top to That's want taking and are as level high maintain quarter. operating I optimize were margin, initiatives And cost continue our cost highlight gross first rigorous we actually, further why improve of in a which the we measures at that to we

in actually So, quarter, to cut our spending, several taken third we have measures. the

we to to building a And resulted well. team, relatively office our as continue quarter. some our R&D in and rental streamline embrace lower third moved the in side example, we For savings headquarter cost AI enables secondly, payroll the us which to in which technology,

look So, at some a compensation, in terminating have pay if compensation in the as you to lease operating expenses QX were our severance we we some old pay although contract, to temporarily one-off well there as need impact expenses. because QX, some take

So, one-off million these that at altogether an hit only that's RMB and on a those our at third least X of annual And you initiatives, issue. cut XX quarter, spending basis. but long-term view if take temporary a that's give us measures will

and hand, technology the to diversify to revenues, forward, business So we on improvement operating that's so our hand, we cut one on and further an grow quite embrace to the AI our cut cost our our on to continue more scenarios, other And going will margin. will spending. continue

will overall, also as well we So, gross operating leverage. margin as improve our

Operator

Qiu with And Industrial question our Securities. comes next from Peipei

Peipei Qiu

efficiency, improving about share in could very AI you role share As this played AI Language] eventually So, money? in but important how make helped your could explained you attempts details more area? how you [Foreign monetization already a

Dagang Feng

keen [Interpreted] clearly vision AI. XXKr demonstrated has with respect to [indiscernible] its and generative

featuring store, significant Asia Cloud AI-powered on quarter, the our AI with Xiaohongshu, Alibaba digital and in create pioneering and Tongyi, third live Taobao collaborated quarter's model, last engagement. Following Games humans our large we leveraged blogger its sessions, to sales during streaming visibility garnering

footprint On advertising are decision more to strategies. exploring the our and more content AI intelligent advertising that to marketing well craft and clients efficient consistently in By smarter, innovative. includes personal as our on are AI advertising seek based data marketing making and actively enhance innovative solutions This placement, extending provide we with analyticals. marketing, we effectiveness as front, applying generation technology and

delivering on investor a tier financial SenseTime as spectrum Baidu, at ratio. top with higher-quality exceptional well to to reporting agile, to broad the more in deepen as iFlytek including cost hands primary companies joined statements, comprehensive, AIGC players, applications analyzing of and we more benefit Additionally, offerings market,

Operator

Lu [ Ruiqi with Sealand question Securities. our comes next And from ]

Unknown Analyst

specific What the in for the Any this subscription contributed growth rapid strategies services? new factors company's Language] growth [Foreign to in plan segment?

Dagang Feng

The [Interpreted] the services degree-based launch by primarily our growth subscription of programs. rapid high-value in our propelled was

continue to College new and the This co-launched training offered to class joined Oxford through Keble and of [ program, courses high-quality the capital vastly XX,XXX. quarter, ARPU Meanwhile, a hands venture our our enrich we acceleration boosting RMB over cap University we degree-based of with ]. funding

drawing [ Our offerings learning engaging ]. users, queries course diverse brought to experiences top extensive tier and

expand executives with we we MBA providing Oxford, vibrant we an such technology. to aim enabling AI-focused of Looking AI harnessing Moreover, working skills. better on a INSEEC more ahead, with China in innovation, Ruskin University international demand, AI actively University programs partnership AI as their for technology in senior globally. of Leeds, grasp to additional worldwide training in University top University jointly noticed and to London, with UK avenues universities China-based School the France, advancement Queen Mary programs, of in careers with for have demand are practical people's the participants of of and Business increase develop address Anglia leading this To companies and based learning AI

Operator

no are remarks. the turn further I'd the back closing there over company to call now As to questions, like for

Jianan Ding

today. us joining for again once you Thank

to please on free contact Thank the website. you. have Relations further our information the Investor feel If contact provided you questions, through XXKr

Operator

Thank call. concludes conference you. this This

now a wonderful have lines, You and your day. disconnect may

36Kr (KRKR) 7 Dec 232023 Q3 Earnings call transcript