and you, everyone. Bill, good afternoon, Thank
for oversupply continued for cost the Ironically, in given which this to talk experiencing more Lowell. short announce quarter our a quarter to disappointing conditions with structure priced I'm about California under the proposition product, in about of conditions we'll be quarter. more not the was is exceptionally think that this before several Lowell And pressures be experiencing. is could anticipated else XX's XX's, of during right form value new financial obviously into quarter is shelves the the goals California I Lowell pressure. fell by a is of to excited a factor a market compounded of terms results, In Farms as much the the market I our challenging than to consumer liquidity. the This same market. that everyone launch want in product we and is inflationary a that budgetary hit The anything our is second compelling briefly quarter, talk bring
for volumes price in sacrifice of a to the belief During have cannabis from elected impossible figure a were flower levels, order in that volume refrain sustainable found largely of prices at in brand category. quarter nearly reductions our This to lower itself to and the disappointing short margin. the suffered. we of and especially our quarter, CPG have by below competitors, our prices, was We protect made since our we immensely second to revenue raise by the that our action We it aggressive deliberately guidance. the second flower choice price saw dipped the and not to well chase we guided in surge prices manifested
the of higher volume soft, flower than the quarter. farm albeit cannabis produced bulk during for quarter, first our slightly be the market continued While record a to
coupled California, are of our challenges our output portion sales is in portion of large a subject a with to CPG Now the for flower namely business, culprits and commoditization, primary oversupply bulk large sales. an which our cultivation of
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peers. commoditized our of meaningful have book see our among This alternatives many comparable attrition the our business when CPG As CPG of will are peers. we from and concentration, improve too products only
We quarter as where more market the are than brands the left row, attrition, evidence it. of seeing QX second represents that encouraging in a entered
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With we the bring doing completion final year, Good month. this later the will have to earlier be announced the we to we XX's this All the of components transaction market, which
existing factored raise with elephant the entered to is raise, receivable for that premature $X.X million with in been March – $X.X our investors balance. million that million on investments with not capital helps liquidity recently current We capital $X.X comment yet incremental equipment XX ended X.X complete, the the and it an be liquidity. is associated we've we about IRS Now quarter with the and terms. in We but would room below in the our an dialogue with active And quarter cash, launch.
it for while step to in behind It's backdrop for proposition The we launch is bringing flower. challenging ideal as environment XX's the current value think quality competitive market it of over the pre-roll a the is XX's. price in is with do function exceptional. offerings, an simultaneously the improvement down Lowell, exceptionally point While a
we share weed we a very that for on We daily the from jarred pre-roll people, time, from of market that that time. long items presents basis. flower market. to the illicit consumer. is of XX% also sold consume of Now of market, ours but cannabis, And alternative think take inclusive this a has one over CPG been is We estimate the a first only not dream believe differentiated the a that this who to will
We are excited about forward initial look to launch, our earnings on our and to it next you over I'll giving our we'll turn Mark. feedback call.