on an a income-based or a million which shift $X.X and gross reflects in driver increase from X% our in approach to the profit of volume-based the approximately the our second Liggett Thank and outperformance In industry. and outperformed Liggett's the half results the quarter, to in impressive and good second of quarter both morning. you, Howard wholesale first shipments continued retail XXXX. was deliver strategy gradual Montego of approach. our brand This
segment even confident distribution declines. deep migration portfolio as our continues. remains the high numbers, disposable with consumers and strong a Americans that among and and cooling discount discount Despite the option The discount to consumers deep national brand price broad cigarette advantage a market market presents the these segment for an headline Liggett lower-income are under provide to be in attractive prices Despite competitive value-focused as dynamics, deep remain income recent overall inflation continues pressure. we
Montego discount second largest largest the -- and largest which brand and cigarette second fifth brand became has largest fifth become United XXXX brand States. to in grown brand also our in the
Our second the of year XX,XXX quarter. share X.X% the retail period from period. up expanded second in the in stores brand's the from of market The XXXX, quarter and of prior approximately quarter to in stores in XX,XXX XXXX, Montego distribution prior national X.X% prior to X.X% up year from increased the in
market growth, Our our share market our benefits portfolio. substantial investment is the presence. profit while long-term fact value-based objective optimizing brand to and pricing significant we volume, XX's has strategy Pyramid managing Eagle Montego of that is Montego effectively reap in That which foundation earnings from continue reinforced long-term delivers and in consistent for with our by with by expanded our and income
As whereas from outperformed I shipments industry. shipments X.X%. Science wholesale data Liggett's second retail to earlier, wholesale declined by X.X%, industry according and the Management Associates, quarter quarter second mentioned declined Liggett's shipments both wholesale
are have past, of we inconsistent patterns. due wholesaler to a we better noted the industry indicator shipments As regularly trends believe retail purchasing in
manufacturers' In impact typically promotional retail wholesale addition, other sales. do programs not
period the shipments industry for retail in compared by declined quarter Liggett's retail the shipments while same XXXX, declined X.X% second to by X.X%.
year anticipated pleased I'm quarter retail our market Liggett's Montego gradually market at flat report XXXX On that to second Liggett's share quarter focus. grew as share X.X%, a basis from on transition was sequential in which the year-over-year we retail X.X% was result, a up period. brand to basis, X.X% prior a As
data, in According market, category XXXX, the of year discount to total ago. XX.X% X ended the XX, same the period XX.X% Management Science from represented Associates' a June up the months for retail
XX.X% the same up segment a comprised first the For of year in period ago we quarter. estimate in XXXX, quarter second the deep and the of market, from XX% the that overall discount XX.X%
Vector consolidated Tobacco. to financials for Liggett will and the Group I tobacco turn now
in from increase pricing. decline X.X% X For volumes, X% quarter by shipment to XXXX. the million June attributable X.X% the to decreased revenues months XX, approximate decline period ended in the offset for in second This XXXX, was $XXX.X $XXX.X partially wholesaler a million
million from X volumes. reflects For offset pricing, X.X% decrease X.X% corresponding in increase revenues This X.X% months for XXXX, increase XXXX. increased period in XX, June the a in $XXX.X shipment a ended wholesale the to by $XXX.X million
June a for corresponding X XX, was $XX to the ended period. million $XX.X of agreement related $XX.X compared to months income in the million was income accrual XXXX with operating operating recent result settlement, a appeal. Liggett's over it in in This an the the decline this state million Mississippi partially XXXX, of million principle to a posted company our gross by agreement, long-standing connection to will increases. higher XXXX pursue In from settle bond a dispute price with offset recover an $XX the margin
to period. quarter to corresponding the year $XX.X in EBITDA adjusted X.X% increased prior for the Tobacco second million million $XX.X compared
months adjusted to $XXX.X increased the June $XXX tobacco XXXX, ended period. X X.X% the XX, year for For to million EBITDA prior million corresponding compared
increased income million in prior $XX.X $XX.X Liggett's year X.X% second to the compared period and our quarter million grew. operating to also operating adjusted margins
represents basis XXX adjusted XX.X% Our of of revenues the which compared operating basis year an XXX increase points last income was second to increase points of an sequentially. of quarter second quarter and
continued in on a the see expanding the in the quarter, strategic In pricing we carefully brand investment we Montego to our benefits Montego. increase brand's at have started of the to second distribution After significantly and discount pace. between the XX% modest the stable to the deep gap discount And brand range remains the remains retail. category. competitive industry's of XX% Montego at Montego leading premium in price
on later both a preliminary expect regulatory final the nicotine menthol standard year. this reducing the and we standard combustible on On in cigarettes front,
as discussed, regulation as such have sound firm drives not previously consequences our we have inevitably unintended on we of on prohibition markets. the is position answer based scientific always As we remain illicit it while regulated the supported in evidence, that reasonable right growth
our business of In financial remains tobacco summary, the and strong. performance operational
Our on long-term validate strategy growth. gains our discount foundation our for share our earnings retail and advantages growth builds profit the market will in and strategy importantly, Most segment. long-term competitive
and continue we general are While industry risks, confident team us that strong this well market infrastructure regulatory strategy were momentum. we to to subject and position our and
to attention Howard. your Thanks for you, back and