Thanks, Jason, and welcome, everyone.
we internal elaborate The but prepared bottom-line were Let expectations, the in me light during start Mark deliver forecast, by encouraged quarter our we that top-line which will slight admittedly over versus ongoing mixed. came on our saying results remarks. right his upfront by bit achieved versus second our on the a are
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Such strategies. initiatives can in key be grouped four
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for our the We increasing WeChat Chinese the August ones addition are for addition additional ecosystem we limited and Chinese in holidays New the Year. Day also Valentine's and program did to with weight Chinese digital for in
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will outside new substantial And Tiffany First, flagship Blue store as generate as we at in Peking Hong Kong This Blue the location we of the York. York, customer permanent Shanghai it first will Hong New next Road traffic. in as attention just both well and Box plan Kong Box expect be to at the stores in Cafes Plaza. open X Cafes New
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& Tiffany importantly, heritage will brand largest a celebrate inaugurate ever we over Company and experiential XXrd, Tiffany Shanghai, exhibition. history Vision in on setting. perhaps most will The XXX-year brand the Last its unique Virtuosity, & in and September
over high which Tiffany XXX matches brand. being thematic retrospective, high the in a of and the Book Blue pieces experiential exclusive environment, more displayed jewelry from along XXXX a be with the numerous collection of Instead will archival just product, jewelry DNA previews value
the importantly, millennial these of initiatives our awareness expect drastically among the Chinese, to We segment. knowledge increase of depth brand including the the and
on China, you about about we place newness, months us insight shared you which that excitement are let's aligning roadmap have asked product world. back to that we which shift all across progressing from the have the Now ago. across half Many of provided for the additional Greater of our how XX the we with on keep be company taking second will efforts broader our
While we our we our collection. can surprise T a we mention to that to extension colorful customers, from want don't take pre-launched the away iconic Tiffany already new have
up. additional have We mentioned year. this with a reinvigorated line we an selected forward later on pre-launched are And call, moving offering last already quarter's stores as also we in fragrance men’s
and where have making, investments business, So still dedicated categories are the key we while fully we are before product across to we the much the make very resources. continue do strategic progress the across effect the and implemented are we encouraged all in and by particularly full have areas we we time to markets, that most made the of have acknowledge
so share now your we me Let to to additional Mark, call turn thoughts open he up over a few the the call before can questions.
