Business Segments | 14. Business Segments Prior to the third quarter of fiscal 2020, our two reportable segments, Marketplaces and Media, also represented our two reporting units for goodwill impairment testing. During the third quarter of fiscal 2020, our CODM realigned our operational structure into three reportable segments: Society6 Group, Saatchi Art Group, and Media Group. The reorganization consisted of separating our former Marketplaces segment into two separate segments, Society6 Group and Saatchi Art Group, with our Media segment remaining intact and renamed Media Group. The three reportable segments now represent our three reporting units, and also represent our three operating segments. We have recast all prior period amounts and segment information to conform to the way our CODM regularly reviews the segment performance. Our Society6 Group segment consists of leading art and design marketplaces where large communities of artists can market and sell their original artwork or their original designs printed on a wide variety of products. Our Saatchi Art Group segment consists of a curated online art gallery, where a global community of artists exhibit and sell their original artwork directly to consumers and in-person at art fairs. Our Media Group segment consists of our leading owned and operated media properties that publish content, including videos, articles and other content formats, on various category-specific properties with distinct editorial voices, as well as other media properties focused on specific categories or interests that we either own and operate or host and operate for our partners. Our CODM uses revenue and operating contribution to evaluate the profitability of our operating segments; all other financial information is reviewed by the CODM on a consolidated basis. Segment operating contribution reflects earnings before corporate and unallocated expenses and also excludes: (a) depreciation expense; (b) amortization of intangible assets; (c) share-based compensation expense; (d) interest and other income (expense); (e) income taxes; and (f) contingent payments to certain key employees/equity holders of acquired businesses. Our CODM does not evaluate our operating segments using asset information. We do not aggregate our operating segments. The majority of our principal operations and assets are located in the United States. The financial performance of our operating segments and reconciliation to consolidated operating loss is as follows (in thousands): Three months ended September 30, Nine months ended September 30, 2020 2019 2020 2019 Segment Revenue: Society6 Group $ 43,631 $ 19,205 $ 94,289 $ 51,406 Saatchi Art Group 4,668 4,122 11,398 11,948 Media Group 14,956 16,703 41,401 46,503 Total revenue $ 63,255 $ 40,030 $ 147,088 $ 109,857 Segment Operating Expenses: Society6 Group (1) $ 39,862 $ 18,080 $ 87,013 $ 51,524 Saatchi Art Group (1) 4,761 4,432 13,133 13,670 Media Group (1) 8,833 10,039 26,759 29,585 Add: Strategic shared services and corporate overhead (2)(3) 7,220 7,179 20,879 22,343 Consolidated operating expenses $ 60,676 $ 39,730 $ 147,784 $ 117,122 Segment Operating Contribution: Society6 Group (4) $ 3,769 $ 1,125 $ 7,276 $ (118) Saatchi Art Group (4) (93) (310) (1,735) (1,722) Media Group (4) 6,123 6,664 14,642 16,918 Deduct: Strategic shared services and corporate overhead (2)(3) (7,220) (7,179) (20,879) (22,343) Acquisition, disposition and realignment costs (5) — — — — Adjusted EBITDA (6) $ 2,579 $ 300 $ (696) $ (7,265) Reconciliation to consolidated pre-tax income (loss): Adjusted EBITDA (6) $ 2,579 $ 300 $ (696) $ (7,265) Add (deduct): Interest income (expense), net (102) 39 (265) 217 Other income, net 5,537 (6) 9,384 6 Depreciation and amortization (7) (2,280) (2,362) (7,273) (7,740) Stock-based compensation (8) (2,035) (2,460) (7,262) (6,590) Acquisition, disposition, realignment and contingent payment costs (9) — — — (90) Income (loss) before income taxes (10) $ 3,699 $ (4,489) $ (6,112) $ (21,462) (1) Segment operating expenses reflects operating expenses that are directly attributable to the operating segment, not including corporate and unallocated expenses, and also excluding the following: (a) depreciation expense; (b) amortization of intangible assets; (c) share-based compensation expense; (d) interest and other income (expense); (e) income taxes; and (f) contingent payments to certain key employees/equity holders of acquired businesses. (2) Strategic shared services include shared operating expenses that are not directly attributable to the operating segments, including: network operations center, marketing, business development, product development, creative, financial systems, quality assurance, software engineering, and information systems. Corporate overhead includes general and administrative support functions that are not directly attributable to the operating segments, including: executive, accounting, finance, human resources, legal, and facilities. Strategic shared services and corporate overhead excludes the following: (a) depreciation expense; (b) amortization of intangible assets; (c) share-based compensation expense; (d) interest and other income (expenses); and (e) income taxes. (3) Strategic shared services and corporate overhead includes $2.1 million and $2.0 million in strategic shared services costs for the three months ended September 30, 2020 and 2019, respectively, and $5.1 million and $5.2 million in corporate overhead for the three months ended September 30, 2020 and 2019, respectively. Strategic shared services and corporate overhead include $6.0 million and $6.1 million in strategic shared services for the nine months ended September 30, 2020 and 2019, respectively, and $14.9 million and $16.2 million in corporate overhead for the nine months ended September 30, 2020 and 2019, respectively. (4) Segment operating contribution reflects segment revenue less segment operating expenses. Operating contribution has certain limitations in that it does not take into account the impact to the statement of operations of certain expenses and is not directly comparable to similar measures used by other companies. (5) Represents such items, when applicable, as (a) legal, accounting and other professional service fees directly attributable to acquisition, disposition or corporate realignment activities, (b) employee severance, and (c) other payments attributable to acquisition, disposition or corporate realignment activities, excluding contingent payments to certain key employees/equity holders of acquired businesses. (6) Adjusted EBITDA reflects net income (loss) excluding interest (income) expense, income tax expense (benefit), and certain other non-cash or non-recurring items impacting net income (loss) from time to time, principally comprised of depreciation and amortization, stock-based compensation, contingent payments to certain key employees/equity holders of acquired businesses and other payments attributable to acquisition, disposition or corporate realignment activities. (7) Represents depreciation expense of our long-lived tangible assets and amortization expense of our finite-lived intangible assets, including amortization expense related to our investment in media content assets, included in our GAAP results of operations. (8) Represents the expense related to stock-based awards granted to employees as included in our GAAP results of operations. (9) Represents such items, when applicable, as (a) legal, accounting and other professional service fees directly attributable to acquisition, disposition or corporate realignment activities, (b) employee severance, (c) contingent payments to certain key employees/equity holders of acquired businesses and (d) other payments attributable to acquisition, disposition or corporate realignment activities. (10) For the nine months ended September 30, 2020, we had $1.5 million in cost savings, which included temporary salary cuts of our executive team and salaried direct workforce (whose salaries were reinstated effective with payroll paid on June 30, 2020) and compensation cuts and deferrals of compensation of our independent directors (whose cash retainer compensation was reinstated, effective July 1, 2020), neither of which is expected to reoccur. Revenue by geographic region, as determined based on the location of our customers or anticipated destination of use, is as follows (in thousands): Three months ended September 30, Nine months ended September 30, 2020 2019 2020 2019 Domestic $ 57,579 $ 35,041 $ 132,292 $ 94,336 International 5,676 4,989 14,796 15,521 Total revenue $ 63,255 $ 40,030 $ 147,088 $ 109,857 |