Execution Copy
not include Persons engaged by Company, any of its Affiliates or any of their respective Collaboration Partners for marketing, distribution or sale of TIL Products, such as contract sales organizations, wholesalers or distributors.
1.25 “Commencement” of a Clinical Trial means the first dosing of the first human subject enrolled in such Clinical Trial.
1.26 “Commercialization” or “Commercialize” means all activities, before or after Regulatory Approval, that are intended to facilitate the commercial exploitation of a pharmaceutical, biopharmaceutical, or biotechnology product, including pre-launch, launch, and post-launch marketing, promotion (including advertising and detailing), medical affairs activities, medical science liaison activities, sponsored product or continuing medical education activities, post-Regulatory Approval clinical studies (that are not required to obtain or maintain such Regulatory Approval), obtaining pricing and reimbursement approvals (whether or not required to obtain or maintain such Regulatory Approval), in each case with respect to such product, any importing, exporting, offering for sale, distribution, marketing and sale of such product, identifying, screening, treating or diagnosing human subjects as potential users of such product, as well as storing, handling, shipping, importing, customer support and invoicing, and interacting with Regulatory Authorities regarding any of the foregoing.
1.27 “Commercially Reasonable Efforts” means, (a) [***], and (b) [***]. A Party’s obligation to undertake Commercially Reasonable includes that it shall (i) [***], (ii) [***], and (iii) [***].
1.28 “Company” has the meaning set forth in the first and opening paragraph of this Agreement.
1.29 “Company Competitor” has the meaning set forth in Section 4.10.
1.30 “Company Parties” has the meaning set forth in Section 11.1(b).
1.31 “Company Response Period” has the meaning set forth in Section 4.7(b).
1.32 “Condemnation” has the meaning set forth in Section 12.5(b).
1.33 “Confidential Information” means all confidential, proprietary or trade secret information or materials owned or controlled by a Party that has been disclosed by or on behalf of such Party to the other Party either in connection with the discussions and negotiations pertaining to this Agreement or in the course of performing this Agreement (other than through Alliance Benefits), and includes any information that relates to the actual or anticipated business activities, healthcare activities, research activities, development activities, technical data, trade secrets or know-how, proprietary information, including, but not limited to, research, product plans, patient lists, software developments, inventions, processes, copyrights, trademarks, patents, other intellectual property rights, technology, designs, drawings, engineering, hardware configuration information, marketing, finances or other business information. All data, results and reports pertaining to any TIL Product arising under this Agreement will be the Confidential Information of Company. Confidential Information does not include any of the foregoing items that have become publicly known and made generally available through no wrongful act of the other Party or of others who were under confidentiality obligations.
5