COMMERCIAL & BUSINESS LENDING 9 C&BL Loans by Industry ($6.0 billion – Dec 2013) • More than 280 colleagues serving businesses, municipal governments, and entrepreneurs: – Includes General Commercial and Specialized Lending efforts – Offers unsecured and customized commercial finance lending solutions secured by accounts receivable, inventory, machinery, and equipment – Capital Markets revenue of $13 million in 2013 • Approximately 50 Commercial Deposit and Treasury Management colleagues – Streamlined cash management solutions via our Associated Connect platform for businesses, municipalities, and correspondent banks • Associated Financial Group : 240 colleagues supporting our insurance brokerage – Leading benefits consultant in our markets – Providing Risk Management, HR, and Benefits solutions for over 40 years – Revenue of $44 million in 2013 C&BL Loans by State ($6.0 billion – Dec 2013) 1 Includes Missouri, Indiana, Ohio, Michigan, & Iowa Manufacturing 22% Other 16% Finance & Insurance 8% Wholesale 11% Real Estate 7% Power & Utilities 9% Retail Trade 5% Oil & Gas 8% Health Care Assist. 5% Profsnl, Scientific, and Tech Svs Rental and Leasing Svs 3% Transport. and Whsing 2% Trade and Soc. 4% Wisconsin 37% Illinois 18% Minnesota 11% In Footprint 6% New York 6% Texas 6% North Carolina 4% Other 12% - 1 | 
